The Jasmine Star Show

Latest Episodes:

Sonia Thompson Gives Me Tips + Scripts on How to Be A Diversity Ally Jul 14, 2022

Show notes

What is the impact of representation – and conversely not seeing yourself represented in the visual imagery you see?
What is the downside to your brand of participating in events that aren’t diverse and representative?
How can business owners exercise their influence and power to increase diversity and inclusion?

These questions and more will be answered in today’s episode.

My guest today, Sonia Thompson is an inclusive marketing strategist, consultant, coach, and speaker that helps businesses attract and retain diverse customers and talent.

I couldn’t think of a better person to tackle this topic with me, educate all of us about the how and why of diversifying conference speaker lineups and brand partnerships… and what each of us can do within our industry.
Click play now, and if this is as important to you as it is to me, check out the Black Speakers Collective that Sonia mentioned in this episode at https://blackspeakerscollection.pory.app/

Maximize Your Content Creation Time While Balancing A 9-5 Job Jul 12, 2022

Show notes

Today you’re getting a glimpse of what group coaching sessions inside our private Social Curator Community are like because in this episode, I’m given the opportunity to work with business owners on one aspect of their business.

No matter what industry you’re in, I know you’ll learn something from our conversation.

In this episode, I answer the following questions:

How can I structure content creation sessions to maximize time when I'm still working a full time job?
How do you temper the fire you have inside when you know you have so many lives to change but you feel like you can’t get the reach to touch those lives?
How do I make sure my niche is specific enough? How can I tweak my offering to be her exact solution?
What’s the best way to prep your audience for a launch or giveaway so that they’re more engaged and eager to share?
What is the one area you think new business owners should focus on to gain the biggest ground? Podcast/ blog Content, Delegating tasks, social media visibility…?

Ready to hear my advice to help grow your business and maximize your time? Click play NOW!

If you enjoyed this inside look at Social Curator coaching sessions, start a Social Curator FREE trial. With resources that make posting on social media simple and ongoing education to keep your marketing game sharp, Social Curator is like a digital marketing agency in your pocket. Head to https://www.socialcurator.com/trial to try it out risk-free!

This is The Real Reason You're Not Being Productive with Rory Vaden Jul 07, 2022

Show notes

My guest today, Rory Vaden, filmed a Ted Talk on how to multiply time which has over 4.4 MILLION views on YouTube, and he opened the conversation with this:

How is it that we have more tips and tricks, tools and technology, calendars and checklists than ever before, and yet, we still always seem to be behind?
How is it that we work longer hours, we’re moving faster than we’ve ever moved in history, and yet we never seem to be caught up?
How is it that we know more about time management today, and yet stress is at an all-time high?

This ties into the first sentence of his book Procrastination on Purpose that I LOVE. It says “Everything you know about time management is wrong.”

In this conversation, Rory explains the biggest myth people in the world today have in their understanding of time-management, and how your efficiency and productivity affects your brand.

Ready to dive in? Click play now!

If you’re interested in exploring how your brand can improve with Rory’s help, head to https://freebrandcall.com/jasminestar/ to book your free brand call today!

How to Host a Free Class That Turns Followers Into Customers Jul 05, 2022

Show notes

When I created my first social media marketing course in 2016, I was so proud of the work I had done but had no idea how to get the content into the hands of my Ideal Client.

For weeks, I racked my brain and scribbled notes on cocktail napkins while brainstorming over tapas with my husband, JD.

Finally, it hit me: I needed to give my audience a sneak peek of what I taught in my digital course to show them the value of it.

That day, I decided to host a free virtual class teaching a brief overview of one of the lessons in my course and at the end of it, I informed them that they could dive even deeper into what they learned by purchasing my digital course.

After I ended the call and excitedly watched hundreds of course purchases roll in, I knew I had unlocked a new way of marketing my business: a live launch.

Since that Hail Mary moment, we’ve used the same method over a dozen times to market Social Curator and we’ve seen this method pay off time and time again, which is why in this episode, I’ll teach you how to create a live launch of your own.

Before we dive in, download the corresponding workbook at https://www.jasminestar.com/launchlive. It will help you implement what you’re learning.

Got it? Ok, click play NOW!

Your First 9 Posts on Social Media Jun 30, 2022

Show notes

Based on the title of this podcast, you’re probably thinking I’m about to give you the Holy Grail of a content strategy.

And although this episode is EXTREMELY tactical, I’ll be honest… Your first 9 posts on social media don’t matter as much as you think they do.

Yes, you read that right!

If you’re feeling stuck after starting a new Instagram account for your business or are finding yourself in a season of analysis paralysis, buckle in and get ready to take notes.

In this class, we’ll chat about:

What to post when you start a new social media account
How to remain consistent after you start, and
What types of posts you should be creating to attract your dream customer.

I also took the time to answer questions from the live audience, so you’re in for a real treat with this one! Listen in now.

Of course, everyone needs to start somewhere, and this is your day to get out and make it happen. If you’re ready to start showing up for your business in big ways, download our FREE Social Media Marketing Guide! Snag it >>HERE<< and start building the business you’ve always dreamed of.

How to Get Paid to Talk About Brands You Love: Affiliate Marketing 101 Jun 28, 2022

Show notes

I’m about to admit something a liiiiittle embarrassing… For years, I was totally against affiliate marketing in my business.

I always respected influencers who made money posting links to their outfits, doing sponsored posts, and asking their audience to check out their favorite brand of coffee, but I never felt like it was for me…

…That is, until I discovered Amazon Affiliate Marketing.

I loved it so much that in the beginning of 2022, Social Curator launched our first Affiliate program to give our users a chance to earn money for telling their friends about our platform.

Whether you’re considering becoming an influencer or would just like to add another revenue for your business, affiliate marketing is a great way to share things you use every day AND make a little money, too.

If you’re wondering how to get started, how to promote your link, and some quick tips to ensure you’re making the most you can as an Affiliate, this episode is for you!

Click play for the 4-1-1 about all things affiliate marketing (which, truth be told, is what I wish someone had given me!)

As you can probably tell, I’m SO passionate about business owners getting paid to talk about brands they love and believe in. That’s why I was so excited to launch the Social Curator Affiliate program earlier this year!

If you love helping small businesses, you dig Social Curator, and you’re a fan of creating sales for yourself and others, you’re a perfect fit to become a Social Curator Affiliate. There’s absolutely no limit to how much you can earn as an Affiliate, and it’s so easy to get started! Head to http://www.socialcurator.com/affiliate to sign up today!

How to Identify Your Life's Mission with Lisa Bilyeu Jun 23, 2022

Show notes

My guest today, Lisa Bilyeu, co-founded Quest Nutrition, which grew 57,000 percent in its first 3 years, was ranked No.2 on the Inc 5000 and sold in 2014 for $1 billion.

Lisa un-paused her life to co-found a billion-dollar company in just 5 years… and later became a leader in the world of personal development. This is her story!

In this conversation, we discuss:

How you (yes, you!) can become radically confident in all aspects of your life
The first steps to identifying your life’s mission and why it matters
What important decisions you have the ability to make in your daily life

and more.

Ready to dive in? Click play on my interview with Lisa Bilyeu now!

If you enjoyed this conversation, connect with Lisa on Instagram @lisabilyeu and read her new book Radical Confidence, because it really is the kind of book you dog-ear pages of, underline sentences, break out the highlighter in, and fill with sticky notes.

Should You Really Post That? Flash Fire Q+A Jun 21, 2022

Show notes

Y’all, I have been giving advice and sharing my opinions for as long as I can remember. In fact, I have distinct memories of having opinions ABOUT opinions as young as 7 years old!

The point is: when business owners ask me questions about how to grow their business, I’m more than happy to give you advice.

And that’s exactly what I’m doing today!

In this Q+A, I answer the following questions from business owners like you:

“You talk a lot about just being brave and putting content out there, especially at the start with stories that disappear in 24 hours or Facebook lives that no one is really watching yet. I wonder if you could also address some caution points. Things that we would want to pause before putting out there for content because it might cause regret later in the digital footprint.”
“What are some of your favorite podcasts?”
“As a mom of 3 beautiful daughters, I want to know: what do you want to pass to your daughter? What do you want her to model from you?”
“How do your friends/ family deal with your social media success? Are they apprehensive about you being around, in fear of posting their face online?”

Prior to this recording, I hadn’t seen these questions or planned out my responses, so you’re about to hear my raw, unfiltered advice. Click play now!

Thank you so much for listening to another episode of the Jasmine Star Show. Make sure you don’t miss another one by subscribing to the podcast on iTunes! It seems like such a small act, but it truly means the world to me and my team.

How to Create Community Around Your Business: Live from VeeCon Jun 16, 2022

Show notes

Have you ever wished you could create a community around what you do?

Whether you’re a product-based business owner, provide a service, fancy yourself an Influencer, run a non-profit, or do a myriad of other things, you deserve a community of people who rally around your business.

This community will lift you up, support you financially, and most importantly they’ll cheer you on in every iteration of your business.

In this episode, Daniel will walk you through the following steps to create a community on the block chain, or a DAO (Decentralized Autonomous Organization):

Brainstorm your mission
Create a Metamask wallet (you can learn how to do this >>HERE<<)
Head to Aragon.org to create your DAO
Choose the name of your DAO
Configure your voting settings
Name your governance token
Provide a list of wallets that initially would like to be apart of the DAO to distribute your governance tokens to

Plus, we recorded this conversation LIVE from Gary Vaynerchuk’s exclusive conference for VeeFriends holders, VeeCon. So you’ll also hear a sneak peek at the speaker lineup, what Daniel and I were excited to learn, and our biggest takeaways so far.

Ready to dig deeper? Click play now!

To start at the beginning of mine and Daniel’s Crypto Conversations, download our free NFT Checklist! It will walk you through what you’re learning in each episode of the series, as well as give you a place to take notes and keep track of buying your first NFT. Head to https://www.jasminestar.com/nftchecklist to download it now, and learn everything you need to know!

Alternative Ways to Fundraise Your Business: Live from VeeCon Jun 15, 2022

Show notes

You’re missing out on a massive business opportunity that can possibly be game-changing for your business… and it’s called a DAO (Decentralized Autonomous Organization).

If your eyes just glazed over like mine did the first time I heard this term, don’t worry. That’s what my partner-in-crime Daniel Di Venere is for!

In this episode, Daniel explains everything we both need to know about DAOs, including:

If DAOs are an alternative way to raise fundraising for your company
How to host your own DAO on the blockchain
Why DAOs are important to small, medium, and large businesses alike
How these organizations fit into web3 and what we learned previously in Crypto Curious

and more.

Without further ado, click play now!

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