The How To Podcast Series - Podcast Co-Hosts, Practical Podcasting Tips, and Podcast Community

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**The How To Podcast Series – Podcast Co-Hosts, Practical Podcasting Tips, and Podcast Community**

Welcome to The How To Podcast Series — your guide to podcasting success! Join host Dave Campbell and rotating guest co-hosts for practical tips on podcasting. Learn podcasting SEO, audience growth, guest booking, audio setup, social media marketing, and hosting platform suggestions. Get real-world advice, Podcasting Tips, creative inspiration, and the confidence to build your podcast community. Podcast smarter — your journey starts here! Join our free Podcast Community on Meetup to meet fellow listeners and podcasters at all different levels – HowToPodcast.ca is your home for podcasting!

Latest Episodes:

Question of the Month - January 2025 - What is the Goal That You Have for Your Podcast in 2025 Jan 01, 2025

Show notes

Question of the Month - January 2025 - What is the Goal That You Have for Your Podcast in 2025

Question of the month - please include with your response

> your name

> the name of your podcast

> your answer to the question of the month - "What is the Goal That You Have for Your Podcast in 2025"

https://www.speakpipe.com/HelloDave

Meetup link

https://www.meetup.com/how-to-podcast-community/

___

Jonathan Marsh's podcasts

High-Fidelity Conversations

https://pod.link/1625704418

Afterlight Fictions https://pod.link/1712362054

https://www.marshaudioservices.com/

____

https://howtopodcast.ca/

E365 - CO-HOST - Dennis Meador - Hiring A Podcast Team, Understanding Your Digital Language and Show Tone Jan 01, 2025

Show notes

Episode 365 - CO-HOST - Dennis Meador - Hiring A Podcast Team, Understanding Your Digital Language and Show Tone

Dennis Meador is a bit of an outlier. Starting his first company at 14 years old, he has been an entrepreneur for the majority of his life. In his early 20s he discovered what he really loved about being an entrepreneur was working with other businesess, and that ultimately led to years working with attorneys. He spent the next 20 years in that capacity helping attorneys grow their practices and advising them in other areas.

About a year ago, the idea of The Legal Podcast Network came to him. The more this idea blossomed in his mind, the more excited he got about it. As he talked to attorneys, he consistently heard, “Do you guys do podcasts?” Once he fully formed everything in his head, he decided late 23 to launch what he had envisioned.

One of the things Dennis sees as important for attorneys, especially those in smaller practices, is the establishment of authority.

To get ahead they must not become another run-of-the-mill attorney with generic content and verbiage enables our attorneys to show people their expertise and how they can help them. This puts them in a better position to win the client that fits their ideal profile. https://www.thelegalpodcastnetwork.com/ ___ Meet with Dave for a free consult to help you with your podcast⁠⁠⁠⁠ ⁠https://calendly.com/truemediasolutions/free-podcast-consult-for-how-to-podcast-listeners⁠ ___ ⁠⁠⁠⁠⁠⁠⁠https://howtopodcast.ca/

Jonathan Shares His Thoughts on Our How To Podcast Meetup Group and Why You Should Attend! Dec 31, 2024

Show notes

We have a great, free podcaster community and you are invited! Join podcasters at all different stages of their podcast pursuits - we have themed events and open question and answer monthly chats Join us for free! https://www.meetup.com/how-to-podcast-community/ ___ Everything you need to start a podcast - https://howtopodcast.ca/ Leave Dave a message - https://www.speakpipe.com/HelloDave

Question of the Month - December 2024 - Your Favourite Episode from Your Podcast in 2024 - Your Responses Dec 31, 2024

Show notes

Question of the Month - December 2024 - Your Favourite Episode from Your Podcast in 2024 - Your Responses

Outrage Overload: Finding calm through science and balanced perspectives If you're angry, frustrated, or scared about the state of politics and media and looking for thoughtful, balanced discussions, this podcast is for you. About 30 minutes every few weeks. It will change your life.

Outrage Overload explores the extreme polarization and political bias dominating politics and media today. We dive into the anger and outrage that drive divisions between people, distort the news, and fuel political violence.

Each episode features leading scientists, researchers, authors, and community leaders tackling topics like outrage fatigue, toxic polarization, extremism, healthy conflict, disinformation, social media's role in outrage, and the influence of technology and artificial intelligence.

Join us to rediscover humanity in your rivals, improve your mental health, and find practical strategies to feel less stressed and more in control in a world fueled by outrage. BONUS - America on the Knife’s Edge

https://pod.link/1648992512/episode/fd227d2611f0cc586cb48d415456f6a3

https://outrageoverload.net/

____ Long Covid, MD Explore paths to Long Covid recovery with Dr Zeest Khan, a Stanford-trained physician who is battling the disease herself. On “Long Covid, MD” she translates complex medical research into actionable steps for meaningful recovery. Dr Khan empowers patients with science-backed insights, demystifies the health care system, and shares her personal journey navigating new limitations.

Whether you or a loved one has Long Covid, tune in to gain clarity and learn tools to maintain a meaningful life after diagnosis. Discover hope, understanding and resilience on every episode of Long Covid, MD.

Spotting Long Covid Pseudoscience

https://pod.link/1716072073/episode/369439b36aa99685c22c31c51aad10d5

https://longcovidmd.com/

____ Take a TALK Down Memory Lane

Tales From South Florida is the podcast exploring the stories, people, places and events that make South Florida unique

Growing Up in South Florida

https://pod.link/1724673458/episode/891d91b3dcc55536d94cf26b79b8643f

https://talesfromsouthflorida.com/

___ Bill Monty's Guide For Getting Older The "Getting Older, Not Being Old" Podcast Discover essential insights on navigating life's milestones with Bill Monty's Guide for Getting Older, the ultimate podcast for individuals of all ages embarking on the journey of aging.

Host Bill Monty leads engaging discussions on vital topics such as Medicare, Social Security, retirement planning, finances, and beyond, ensuring you're well-equipped for every stage of life.Tune in to our informative and lively format, where we seamlessly blend practical advice with current events and lifestyle options.

Getting older has never been more enjoyable! Join us on this empowering journey as we navigate the path to aging together. When One Day is Today: Life Lessons Pt. 1 https://pod.link/1724671803/episode/3771e8bde5e97293f6278d43c9e89a20

https://guideforgettingolder.com/

____ EPISODE 76 - Six Simple Tips When Dealing With A Hater - How To Overcome Negative Comments as a Podcaster As a new podcaster, dealing with haters can be tough. Here are some simple tips to keep in mind: 1. Don't take negative comments personally. 2. Try to learn from constructive feedback. 3. Ignore or delete comments that are hateful or abusive. 4. Respond kindly to negative comments that are not abusive. 5. Focus on your supporters and the positive impact you are having. 6. Take a break from social media if it gets overwhelming. Remember that haters are often a small group of people, so don't let their negativity discourage you from creating great content for your listeners.

https://youtu.be/KOo7Fdcq1tA

___ https://howtopodcast.ca/

E364 - What Can You Say in 30 Seconds - The Essential Podcast Intro Challenge Dec 30, 2024

Show notes

Episode 364 - What Can You Say in 30 Seconds - The Essential Podcast Intro Challenge

The 30-second podcast challenge is an excellent exercise for podcasters to evaluate the effectiveness of their show's introduction.

Here's a breakdown of what listeners should ideally know within the first 30 seconds of a podcast, along with additional important elements:

Show Name: Is the podcast's title clearly stated?
Host Introduction: Are the host(s) names provided?
Podcast Topic/Theme: Is the overall subject matter of the podcast evident?
Episode Topic: Is the specific focus of this episode mentioned?
Welcoming Tone: Does the introduction feel inviting to new listeners?
Value Proposition: Is there a clear indication of what listeners will gain from the episode?
Target Audience: Can listeners quickly determine if this podcast is for them?
Podcast Frequency: Is it mentioned how often new episodes are released?
Audio Quality: Is the sound clear and professional?
Energy Level: Does the introduction capture attention and set the right mood?
Branding Elements: Are there consistent audio cues or music that define the show?
Call-to-Action: Is there a prompt for listeners to subscribe or follow the show?
Episode Number/Season: Is the current episode or season number stated?
Length Indication: Is there a hint about the episode's duration?
Guest Introduction: If applicable, is the guest for this episode introduced?

While it's challenging to include all these elements in just 30 seconds, the most crucial aspects (show name, host, and topic) should be prioritized.

The goal is to quickly orient new listeners and give them compelling reasons to continue listening. ___ Meet with Dave for a free consult to help you with your podcast⁠⁠⁠⁠ ⁠https://calendly.com/truemediasolutions/free-podcast-consult-for-how-to-podcast-listeners⁠ ___ ⁠⁠⁠⁠⁠⁠⁠https://howtopodcast.ca/

E363 - Be Your Own Algorithm, Taking Control of Your Podcast's Discoverability Dec 27, 2024

Show notes

Episode 363 - Be Your Own Algorithm, Taking Control of Your Podcast's Discoverability

The idea that "as a podcaster, we are our own algorithm" is a powerful shift in mindset that can significantly impact a podcast's growth and success. Here are some key thoughts around this concept:

Proactive Approach:

Instead of passively waiting for listeners to discover your podcast, take an active role in making your content visible and accessible.

Personal Brand Building:

Your presence online and offline becomes an extension of your podcast. Cultivate a personal brand that aligns with your podcast's message and values.

Strategic Social Media Presence:

Use social media platforms strategically to showcase your expertise, share snippets of your content, and engage with potential listeners. Each platform may require a different approach.

Community Engagement:

Actively participate in communities (online and offline) where your potential listeners gather. This could be forums, social media groups, or local meetups related to your podcast's niche.

Networking:

Connect with other podcasters, industry experts, and influencers in your field. Collaborations and cross-promotions can expose your podcast to new audiences.

Content Repurposing:

Transform your podcast content into blog posts, social media updates, YouTube videos, or newsletters to increase your discoverability across different platforms.

SEO for Podcasts:

Optimize your podcast titles, descriptions, and show notes for search engines to improve your chances of being found through organic searches.

Real-World Presence:

Attend or speak at events related to your podcast's topic. This face-to-face interaction can create strong connections with potential listeners.

Consistency in Messaging:

Ensure that your message and brand are consistent across all platforms and interactions, reinforcing your podcast's identity.

Value-First Approach:

Focus on providing value in every interaction, whether it's a social media post, a networking event, or a guest appearance on another podcast.

By embracing the role of being your own algorithm, you take control of your podcast's discoverability and growth, rather than relying solely on platform algorithms or chance discoveries.___Meet with Dave for a free consult to help you with your podcast⁠⁠⁠⁠⁠https://calendly.com/truemediasolutions/free-podcast-consult-for-how-to-podcast-listeners⁠___⁠⁠⁠⁠⁠⁠⁠https://howtopodcast.ca/

E362 - Dave Steps Into Video Podcasting in 2025 - But It Isn't What You Think, Video Podcast Tips You Can Use Today Dec 25, 2024

Show notes

Episode 362 - Dave Steps Into Video Podcasting in 2025 - But It Isn't What You Think, Video Podcast Tips You Can Use Today

As an audio-first podcaster, you can leverage video to supplement your podcast without simply posting raw recordings on YouTube. Here are several strategies to create platform-specific content that enhances your podcast: Short-Form Video Clips

Create bite-sized clips (30-60 seconds) from your podcast episodes highlighting key moments or insights1.
Share these clips on platforms like TikTok, Instagram Reels, and YouTube Shorts to reach new audiences and drive them to your full podcast

Reflection Videos

Record face-to-camera summaries where you share additional insights or behind-the-scenes thoughts about the episode's content4.
These reflection videos can serve as teasers for upcoming episodes or provide extra value for your audience.

Visual Enhancements

Add simple graphics, text overlays, or animations to your audio content to create more engaging video versions2.
Use tools like Descript or Riverside to easily add captions and visual elements to your podcast content

Platform-Specific Content

Create unique video content for YouTube that complements your podcast, such as Q&A sessions, extended interviews, or visual demonstrations of topics discussed in your audio episodes4.
Develop a YouTube-specific intro and outro that caters to the platform's audience and encourages subscriptions and engagement

Live Streaming

Occasionally live stream recording sessions or host live Q&As on platforms like YouTube or Twitch to engage with your audience in real-time

Behind-the-Scenes Content

Share video snippets of your recording process, equipment setup, or pre-show preparations to give viewers a peek into your podcast production

Repurposed Content

Transform your podcast episodes into video essays or animated explainers that visually represent the concepts discussed in your audio content

By creating platform-specific video content that complements your audio podcast, you can engage with audiences across different platforms while maintaining your audio-first approach. This strategy allows you to tap into the growing video podcast trend without compromising the core audio experience of your show. ___ Meet with Dave for a free consult to help you with your podcast⁠⁠⁠⁠ https://calendly.com/truemediasolutions/free-podcast-consult-for-how-to-podcast-listeners ___ ⁠⁠⁠⁠⁠⁠https://howtopodcast.ca/

E361 - Unlocking Podcast Potential - Leveraging Listener Data for Growth and Engagement Dec 23, 2024

Show notes

Episode 361 - Unlocking Podcast Potential - Leveraging Listener Data for Growth and Engagement

Podcast analytics provide valuable insights into your audience and can help improve your show. Here's how to leverage listener data:

Audience Demographics: Analyze age, gender, location, and device usage to tailor content and marketing strategies
Listener Engagement: Track play rates, skip rates, and completion rates to identify popular topics and formats
Episode Performance: Compare episode metrics to determine which topics, guests, or lengths resonate best with your audience
Release Timing: Optimize publishing schedule based on peak listening times
Content Strategy: Use consumption rates and listener drop-off points to refine episode structure and length
Topic Selection: Identify trends in popular episodes to guide future content creation
Audience Growth: Monitor unique listeners and downloads to track overall growth and retention
Feedback Implementation: Analyze reviews and ratings to understand audience preferences and implement improvements
Marketing Optimization: Use geographic data to target promotions and partnerships effectively
Monetization Opportunities: Leverage audience insights to attract relevant sponsors and create targeted offerings

By consistently analyzing these metrics, you can make data-driven decisions to improve your podcast's content, engagement, and growth. Source: ⁠https://www.thebigpossible.com/blog/7-powerful-ways-to-leverage-podcast-analytics-in-2024⁠ ___ Meet with Dave for a free consult to help you with your podcast⁠⁠⁠⁠ ⁠⁠https://calendly.com/truemediasolutions/free-podcast-consult-for-how-to-podcast-listeners⁠⁠ ___ ⁠⁠⁠⁠⁠⁠⁠⁠https://howtopodcast.ca/

Reminder - Question of the Month for December - What is Your Favourite Episode from Your Own Show in 2024 Dec 21, 2024

Show notes

Reminder - Question of the Month for December - What is Your Favourite Episode from Your Own Show in 2024

Hey - 2024 is almost over - as we wrap up the year, we are also wrapping up the month - get your answer in today to our question of the month! Promote your show by responding today!

Tell us your name, about your podcast and answer the question of the month - what is your favourite episode of the month from your own show in 2024??? ___ Meet with Dave for a free consult to help you with your podcast⁠⁠⁠⁠ https://calendly.com/truemediasolutions/free-podcast-consult-for-how-to-podcast-listeners ___ ⁠⁠⁠⁠⁠⁠https://howtopodcast.ca/

E360 - CO-HOST - Jonnie T - Refuge Freedom Stories, Podcast Integrity, PodMatch and PodFest Dec 20, 2024

Show notes

Episode 360 - CO-HOST - Jonnie T - Refuge Freedom Stories, Podcast Integrity, PodMatch and PodFest

Summary

Podcasting Experiences and Inspirational Stories

In the meeting, David and Jonnie discussed their respective podcasting experiences. Jonnie, a Canadian, hosts and produces "Refuge Freedom Stories," a podcast featuring inspiring stories of personal transformation, including interviews with individuals from various backgrounds.

Building Community in Podcasting Industry

David and Jonnie discussed the importance of building a community within the podcasting industry. They agreed that connecting with other podcasters is crucial for sharing experiences, learning from each other, and finding support. David highlighted the need for podcasters to feel less alone in the industry, suggesting that building relationships with fellow podcasters could help achieve this. They also touched on the topic of listeners tuning in for the personality of the host rather than the content, emphasizing the need for podcasters to connect with each other on a personal level.

Podcasting Integrity and Community Building

Jonnie emphasized the importance of integrity in podcasting, stating that authenticity and genuine passion for the work are crucial for success. He also highlighted the significance of building a podcast community, using PodMatch as an example. David agreed, sharing his positive experiences with PodMatch and his admiration for Alex Sanfilippo.

Defining Integrity in Personal Life

In the meeting, Jonnie and David discussed their personal definitions of integrity. Jonnie, a Christian, defined integrity as reflecting Christ in everything he does, being honest with his listeners, and respecting his guests and listeners. He emphasized the importance of consistency and authenticity. David, on the other hand, defined integrity as being the same all the way through, with nothing fake about a person. He used the analogy of a tree with integrity, contrasting it with cheap furniture. Both agreed on the importance of authenticity and consistency in their personal and professional lives.

Improving Podcasting Workflow and Skills

Jonnie discusses ways to improve his podcasting skills and workflow. He recently switched to Riverside for editing, which allows text-based editing and creates transcripts. However, he still uses GarageBand for final audio editing. Jonnie reduced his interview schedule to focus on quality over quantity. He now records a few interviews per month and has an organized publishing process using a podcast hosting platform for automated distribution.

Growth, Feedback, and Podcasting Community

David and Jonnie discussed the importance of growth and feedback in podcasting. They emphasized the need for podcasters to continually improve and learn, and to seek feedback from others to help shape their show. Jonnie suggested reaching out to the podcasting community for support and shared his podcast, "Refuge Freedom Stories," which features personal stories of lives changed by the power of God. David encouraged new listeners to start with any episode that resonates with them based on the description.

Jonnie's Podcast Interviewing Style Discussed

Jonnie and David have an engaging conversation about Jonnie's podcast and approach to interviewing guests. Jonnie shares that he does not prepare many questions in advance, preferring to let the conversation flow naturally and be guided by the Holy Spirit. He recounts an upcoming episode with a guest who had a remarkable life story involving severe childhood allergies and a near-death experience. https://podmatch.com/

https://refugefreedomstories.podbean.com/ ___ Meet with Dave for a free consult to help you with your podcast⁠⁠⁠⁠ https://calendly.com/truemediasolutions/free-podcast-consult-for-how-to-podcast-listeners ___ ⁠⁠⁠⁠⁠⁠https://howtopodcast.ca/

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