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    Business

    The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

    You didn’t start your business to be a full-time content creator. You started it to help people, earn consistent income, and finally have the freedom you dreamed of.

    The Goal Digger Podcast is your go-to show for clear marketing strategies, proven systems, and honest conversations that help you grow your business in a way that feels good and actually works. Hosted by Jenna Kutcher, New York Times bestselling author of How Are You, Really? and the self-made entrepreneur behind a seven-figure brand, this podcast is where you come to stop winging it and start making real progress.

    If you have ever asked yourself how do I grow my business online without burning out, what do I even post on social media that truly connects with people, can Pinterest or podcasting really grow my audience while I sleep, how do I build an email list from scratch without the tech headaches, is it actually possible to make money with a small audience, what should I offer and how do I launch it without second-guessing everything, or am I too late to start over or scale up, this show is your answer.

    Every episode blends practical, proven strategies with the mindset shifts you need to break through imposter syndrome, release overwhelm, and clarify your next steps. Past guests include powerhouse names like Amy Porterfield, Mel Robbins, Marie Forleo, Ed Mylett, and Jasmine Star.

    With over 110 million downloads, The Goal Digger Podcast has helped thousands of women get strategic with their time, grow brands that feel aligned and profitable, launch offers with confidence, create content that works even while they rest, and replace running on empty with systems that actually support their life.

    You do not have endless hours to figure it out. This podcast gets straight to what works. It is where clarity meets action, where practical tips meet personal truth, and where you finally start to feel like you are on the right track.

    Subscribe now and join the movement of women building life-first businesses that give more than they take. Visit goaldiggerpodcast.com for show notes, tools, and bonus resources. And if this show helps you, leave a review so more women can find it and feel less alone.

    For ad inquiries, please reach out to: Network+GDP@yapmedia.com

    Advertise
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    Latest Episodes:
    143: Ask Jenna Anything About Photography Apr 11, 2018
    Show notes

    Ahhhh, sweet, sweet photography. There is simply nothing better than getting behind the lens each and every day. ...

    But it’s not always straight-forward. There are many tips and tricks that get engagement, turn followers into clients, and using photography to not only get likes but to drive your bottom line.

    Which is why I am SO excited about today’s episode where I am digging into the real life, behind the scenes those instagram photos. This is another session of Ask Jenna Anything dedicated SOLELY to one topic: photography! Today I am answering YOUR most raw, real-life questions about photography. Ready to attract your dream clients, fill your calendar, and get your best photos yet?! Let's do it!

    Tune in to hear me answer these questions below!

    Christine D: Can I photographer make 6 figures by NOT selling educational classes and such?

    Shannon R: How do you convince clients to hire your associate photogs instead of you?

    Kari G: I would love to hear more about your Photography...what resources did you use when you were first learning, what tips or recommendations do you have for new photographers?

    Elizabeth M: I would love to hear more background on the educational/courses side of your business... What was your first ever course? How did the launch go? Did you build up an audience via your photography business to launch to initially? :) Really just ANY advice about transitioning a business from client work to also offering education on your industry!

    Starr M: I want to know more about coping with competition and copycatting. I live in a small town and notice that everyone in the creative industry copies. I live in a community of 1200 and find alot of copycatting going on with other photographers in the industry. If I put out a wood box for my clients, then so does everyone else. If I add an item to my pricelist, so do they. If I change all my wedding packages to 8 hours so do they. I have been just looking the other way, supporting them and being nice and focusing on the next thing for myself...should I keep doing this, or what?

    Meredith G: know we talk a bunch about your business but i would love to get back to the genesis of it all, how photography makes you feel how you've changed as a photographer.

    Ashley R: -Information about second photographers(how much to pay them, what to expect of them)?

    Ashely R: -When should photographers raise their prices?

    Brooke J: How did you book 25 weddings in one year? What does serving your bride and groom look like? I'm so interested in hearing more about your photography business growth. I'm currently at a place where I built up my photography business doing all kinds of shoots since 2014 but I have been working full time as a teacher. I'm feeling led to leave my job so I resigned and am now returning to photography full time but focusing on families and weddings. I would love to grow my clients and get my name out there for more weddings.

    Shannon K: What freebies can different groups offer? By different groups I mean wedding planners, cake artists, florists, non wedding photography - just an idea or suggestion I get so hung up on what to give as a freebie.

    Sandy S: How to book destination weddings/elopements

    Mancy C: Do you suggest Styled shoots for photographers to build portfolios?! Any and all details on styled shoots appreciated!

    Kari G: I would love to hear more about your Photography...what resources did you use when you were first learning, what tips or recommendations do you have for new photographers? THANK YOU for being you and sharing so much with us!!! You inspire me to keep pushing forward every day!!

    Cassie Pannier I'm a wedding calligrapher/stationer, second shooter in training, and starting a wedding creative VA business... I just love the wedding industry in general, I guess. My question is geared more towards the VA side of things, but have you ever "cold-emailed" dream clients in hopes that they would book you? And as I'm sure you receive cold emails all the time... What are some examples of what has worked for you as the recipient of these emails?

    goodvibesricci Will you ever have a course on how to be an amazing photographer like you! Like for beginners, your tips on how to be a productive photographer following the bride and groom around without getting in the way but also being there enough to get those intimate shots.. I know you have a course with brit + co, which I am buying Asap but something like photography on location 101 from your prospective would be amazing.

    anjie_roseI would love to know what camera you started taking pictures with at first and what lens? Also how did you learn about different lenses and how to take good pictures? Cause girl yo pictures are good!

    jneb225How’d you get your first paying photography gig

    britneycampbell.bizI'd love some photo tips for a camera shy person. Like how you use the props, what else could work?

    And, as always, if you have questions for me, I am CONSTANTLY checking our Goal Digger Podcast Insiders FB group and Goal Digger Instagram account to make sure I am answering YOUR questions. You guys are the fire behind this podcast, and I want to hear from y-o-u!

    142: The Vulnerable Side of Being "Successful" Apr 09, 2018
    Show notes

    Actress, singer, songwriter and entrepreneur Caitlin Crosby knows a thing or two about inspiring others. Growing up in Hollywood and in a family that lived and breathed the entertainment industry, Caitlin has been immered in “success” since early on in her life.

    But she felt called to more-- helping others embrace their so-called imperfections, changing our perspective to see flaws as beautiful. Caitlin started giving and selling keys with inspiring messages like FEARLESS, BELIEVE or INSPIRE as jewelry. Her company, The Giving Keys have been sold at Nordstrom, Ron Robinson, Starbucks and over 1,400 other retail stores around the world. ...

    But what happens when you “make it”? What is the hidden side of success that creates vulnerability?

    Have you ever gotten everything you’ve ever wanted… and still felt a little stuck? I am so thankful for the openness of this incredible woman, and I can’t wait for you to hear her *real*, raw story.

    141: How I Booked 25 Weddings With ZERO Experience Apr 04, 2018
    Show notes

    All my photography Goal Diggers always ask me “how did you book 25 weddings your first year and match your salary so you could make the leap?” I get asked about this SO much and it’s a part of my story that I sometimes breeze over because I’m often on a webinar or speaking at an event and don’t have the time to really dive into it. So today, I thought I’d spill the beans once and for all!

    So here are some of the strategies I used to book clients while having no experience and the secret to how the heck you find people who will pay you to do what you love and help you get the courage and the ability to make the giant leap into full-time entrepreneurship.

    In this episode you'll hear:

    How I set myself up for success with my side hustle

    The importance of branding and social media marketing

    The strategy behind booking clients

    Marketing yourself in an authetnic, unforgettable way

    Pricing for profit

    I think sometimes people are looking for a magic quick fix easy answer for how to turn your side hustle into a full-time gig. But the truth is - you have to hustle. No idea was too small, every effort was worth pursuing and you have to work hard. That said, along with the hard work there are some fool-proof strategies that I shared in this episode to ensure you are seen, heard, and HIRED.

    140: Why Meditation Is a Must-Do For Success Apr 02, 2018
    Show notes

    I know, I know-- you've heard it before, but Goal Diggers, meditation could be the secret to unlocking your potential. No matter where you are on your meditation journey-- whether you consider it "woo woo" or are already incorporating it, this session with Leah Weiss, PhD. is for you. Leah is an expert on meditation and mindfulness and today she is sharing all the meditation tips with you.

    On this podcast episode I start the conversation about why meditation and mindfulness are essential for living your best life.

    By the end of the episode you’ll know:

    What mindfulness truly is

    Where and how to incorporate meditation into your routine (for just 1 minute a day!)

    How mindfulness impacts your career path, employees, and work ethic

    Why mindfulness is crucial for success

    Plus, I’m lifting the curtain to show you my personal journey with meditation, mindfulness, and yoga. This is where Leah will teach you how to slow down, be present, and life your best life.

    ------

    GUEST BIO:

    Leah Weiss, PhD. is a Stanford Business School professor, corporate consultant (LinkedIn, Google, The Omidyar Group), author (HarperCollins), and public speaker (TEDx, Intuit, Google, LinkedIn, Kaiser Permanente, YPO). Leah is an expert in corporate mindfulness, compassion, and purpose.

    Leah also writes (as a columnist) for Psychology Today, the Huffington Post, and the Harvard Business Review. She is regularly called upon to voice her opinion on the topic of mindfulness in the workplace by journalists from a variety of business publications.

    Her upcoming book, How We Work: Live Your Purpose, Reclaim Your Sanity, and Embrace the Daily Grind (March 2018) focuses on how anyone can find purpose in any line of work.

    139: Behind The Scenes of Our Big Move Mar 28, 2018
    Show notes

    Well, Goal Diggers, let’s just say it wasn’t exactly on our vision board, but God had a plan, and everything has fallen into place so perfectly. The big life change is…. we’re moving to Minnesota! Duluth, Minnesota to be exact. That’s right, Drew and I will be moving 6 hours away from our current home and community, and we couldn’t be more excited. But many people are asking:

    Why are we moving away from Fort Atkinson?

    What prompted the big move?

    What does our new house look like?

    When are we moving?

    What does this mean for business?

    And ultimately, why we decided to move away from friends, our gym, our home?

    The truth is, there is a lot of behind the scenes of our lives that you don’t always see in social media, and today I am walking you through a more personal story of why we are moving across states somewhat abruptly… I wanted to share a little bit about how this big move transpired and how God’s hand was in every little piece of it and also what our plan is going to be moving forward! This is a HUGE life change for us, Goal Diggers, and I am so excited to let you in on the secrets behind it!

    Any advice on moving far distances?! Our last move was only 10 miles, and now this one is across states! If you have any tips, head over to @goaldiggerpodcast on instagram and give me your best moving hacks! Because WE NEED THEM.

    138: From Desperation To Dream Job... Mar 26, 2018
    Show notes

    Jessica Honegger is an award-winning social entrepreneur with a passion for catalyzing others to step outside their comfort zones and live a life of purpose.

    Jessica is the founder and co-CEO of Noonday Collection, a fast-growing company dedicated to designing and selling an inspired collection of jewelry and accessories made by Aartisans across the globe. Noonday Collection partners with Artisan Businesses in 11 countries and holds a passion for building a flourishing world that helps to develop them through fair trade. Noonday Collection was featured in Inc. magazine’s 2015 list of the 5,000 fastest growing companies in America at number 45. Inc. also listed Noonday Collection as the third-fastest-growing American business owned by a woman.

    But Jessica's path wasn't always clear... there was never an MBA or capital investment. Instead, there was a real estate stint, a master's degree in education, travels, and mostly, a lot of dreams and grit. This path wasn't straight forward, but it was full of passion, strategy, and a beautiful social entrepreneurship mission. If you're wondering about product development, importing, dignified sourcing, and distribution models, you're in the right place.

    Jessica has the most incredible story filled with genuine heart, innovative thinking, brilliant strategy, that has resulted in *the* most successful sustainable fair trade jewelry business in the WORLD. And today you get to hear her story full of twists and turns! Let’s dive on in!

    What No One Tells You About Going Viral Mar 23, 2018
    Show notes

    THE REALITY OF GOING VIRAL: The true story of how we (accidentally) created viral content, grew our following, and got national press... Simply by being who we are.

    In case you missed it, our marriage has been on the national (and international!) stage as a post of us in swimsuits went viral. We've gained followers, saw a boost of an engagement, and grew our business all within one whirlwind week.

    Sound like a great gig? It was.... and wasn't. In this episode, I tell you everything you need to know about going viral. The wins, the losses (may or may not have gotten emotional reading the "mean comments" on air...), and the final outcome. Was it worth it? It was. Did it have downsides? You bet. And I'm about to fill you in on ALL of it.

    If you're on the quest to create viral content, this episode is for you!

    137: How To Balance Being Multi-Passionate Mar 21, 2018
    Show notes

    When people ask me what I do, I always pause and ask myself: “Do they realllly want to know or are they just asking to be kind.” I’m a: wedding photographer, a podcaster, and online marketing educator, I am a public speaker, I have an island rental unit on Maui, I’m a marketing consultant, I sell watercolor prints, I have an online digital template shop, I do brand collaborations on social media… should I continue?

    The truth is, if that list hasn’t made it clear: I am passionate about more than one thing and I’ve been lucky enough to pursue each passion while also driving profits into my business because of how I’ve managed those passions.

    Where do you start when you have a bunch of good ideas and you want to do them all? Let’s address this because starting is usually the hardest thing... In this episode, I will teach you how to pivot, chase multiple passions, AND create profit.

    One of the BEST things about being multi-passionate and having a multifaceted business means that if one branch of my business isn’t performing well or I need a break from it, my business won’t fail. I am not tied to just one piece of my business but have many angles contributing, taking the pressure off of focusing on ONE thing.

    In this episode you'll find how you can balance being a multi-passionate human being. Remember those things you’re passionate about, curious about, those aren’t by chance. Those might be your calling.

    136: What You Never Knew About Yoga Mar 19, 2018
    Show notes

    Kathryn Budig is an internationally celebrated yoga teacher and author known for her unparralleled expertise and yoga knowledge.

    With over a decade of experience in her field, Budig is one of the greats of the yoga world. In this episode we discuss the hidden side of yoga-- especially in regards to the social media world. Kathryn pulls back the veil on how social media can cheapen the true practice of yoga, and how yoga is so much more than "pretty poses". If you're wondering how to gain more followers, this episode may have you think again. Kathryn reminds us all to slow down, meditate (her tips for mediation and hacks for breathing are perfect!)

    Kathryn is one of the most invested, genuine, and authentic people in the world, and today she is telling us allllllll about the ebbs and flows of her career path and how YOU can transition with your work. If you are feeling complacent or trapped in a box in your career, you need to listen to this! You CAN dream big dreams and evolve-- you are not “one thing”-- you are limitless. Let’s dig in, shall we?

    135: 5 Ways to Foster a Team Culture Mar 14, 2018
    Show notes

    A year and a half ago I had NO team. It was just me, trying to run every aspect of my business. For SO long I had my grip so tight on control: wanting to control every thing from my email inbox to my social media strategy from photography, finances, and the list goes on… while I was making it happen, it wasn’t easy and in reality I was stunting my own growth simply because I was too proud to let someone in.

    Then I learned how to hire a team. But this is where the real lesson started: how do you bring that team together and promote teamwork, creative thinking, and problem solving?

    And I figured it out.

    Goal Diggers, we are talking about how YOU can hire a team and grow your business in the process. We are covering everything from:

    -The questions to ask your team to ensure you're on the same page

    -How to delegate in a way that empowers

    -How to pass along ownership (and watch your business grow in the process!)

    -The secret to growth and getting feedback in a comfortable way

    -Ensuring that your team prioritizes their work well

    So whether you have ONE VA or you’re thinking about adding to a growing team, I want to talk about ways you can create a team culture and what that can look like as your business grows. One of the best gifts is being able to run a business that not just affords my life but supports other women and their families plus I have a TEAM of women helping me live out my mission while they are chasing their dreams in tandem. You want in on the secrets? Join in!

    PSST: You don't want to miss the freebie in this episode

    Previous 1 80 81 82 83 84 97 Next

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