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    Business

    The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

    You didn’t start your business to be a full-time content creator. You started it to help people, earn consistent income, and finally have the freedom you dreamed of.

    The Goal Digger Podcast is your go-to show for clear marketing strategies, proven systems, and honest conversations that help you grow your business in a way that feels good and actually works. Hosted by Jenna Kutcher, New York Times bestselling author of How Are You, Really? and the self-made entrepreneur behind a seven-figure brand, this podcast is where you come to stop winging it and start making real progress.

    If you have ever asked yourself how do I grow my business online without burning out, what do I even post on social media that truly connects with people, can Pinterest or podcasting really grow my audience while I sleep, how do I build an email list from scratch without the tech headaches, is it actually possible to make money with a small audience, what should I offer and how do I launch it without second-guessing everything, or am I too late to start over or scale up, this show is your answer.

    Every episode blends practical, proven strategies with the mindset shifts you need to break through imposter syndrome, release overwhelm, and clarify your next steps. Past guests include powerhouse names like Amy Porterfield, Mel Robbins, Marie Forleo, Ed Mylett, and Jasmine Star.

    With over 110 million downloads, The Goal Digger Podcast has helped thousands of women get strategic with their time, grow brands that feel aligned and profitable, launch offers with confidence, create content that works even while they rest, and replace running on empty with systems that actually support their life.

    You do not have endless hours to figure it out. This podcast gets straight to what works. It is where clarity meets action, where practical tips meet personal truth, and where you finally start to feel like you are on the right track.

    Subscribe now and join the movement of women building life-first businesses that give more than they take. Visit goaldiggerpodcast.com for show notes, tools, and bonus resources. And if this show helps you, leave a review so more women can find it and feel less alone.

    For ad inquiries, please reach out to: Network+GDP@yapmedia.com

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    Latest Episodes:
    805: The Case For Taking A Break (And The Unexpected Ways You Can Heal) Sep 02, 2024
    Show notes

    One of the things I love most about our community is how we always keep it real about the highs and lows of entrepreneurship… and Vanessa Lau embodies this spirit in such a profound way.

    Vanessa Lau is a creator and entrepreneur on a mission to inspire business owners and creators to lead more authentic and fulfilling lives. Last year, she took a step back to reset, and in doing so, she redefined what success means to her. Vanessa's story is a powerful reminder that sometimes the bravest thing you can do is take a break.

    In this episode, Vanessa and I are chatting about the common traps in business and how these led to her dissolving her business for a year and how to follow your intuition if you find yourself in need of a break. She also shares key lessons she learned about her health, relationships, and most importantly herself when she stripped her business away from her identity, and the changes she’s made in her business this time around to avoid making the same mistakes that led to her burnout!

    This conversation is about to leave you feeling inspired and empowered to protect your peace… no matter what it takes. I can’t wait for you to hear Vanessa’s insights about redefining success so click play now!


    Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

    Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

    Goal Digger Show Notes: https://www.jennakutcherblog.com/vanessalau


    Thanks to our Goal Digger Sponsors:

    • Your home might be worth more than you think. Find out how much at airbnb.com/host!
    • Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to http://linkedIn.com/goal to claim your credit!
    • Get 20% off the $25 Working Genius assessment at http://workinggenius.com with code GOALDIGGER at checkout.
    • Cut your wireless bill to $15 a month at http://mintmobile.com/goaldigger!
    • Post your job for free at http://linkedIn.com/jenna.
    • Join millions at http://actofman.com to protect what we love—human-made problems need human-made solutions.
    • Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

    804: Do These 5 Things NOW to End Your Year Strong Aug 28, 2024
    Show notes

    Is it just me, or does it feel like just yesterday we were setting our goals and dreaming big for what this year could bring… And now, here we are, with just a few months left of 2024?! I can’t believe it! As we head into September, it's the perfect time to reflect, regroup, and make a strong finish.

    In today’s episode, I want to share with you five actionable steps that you can take right now to ensure you end your year on a high note. These aren’t just tips for hitting those last-minute goals—they’re strategies to help you reflect on your journey, reignite your passion, and set the stage for an even better new year.

    Whether you’ve had a fantastic year or one filled with more challenges than you anticipated, these steps will help you make the most of these final months. So grab your notebook, find a cozy spot, and let’s dive into how you can finish strong, feel accomplished, and set yourself up for success as the year comes to a close.

    Ready to make these last months count? Press play!


    Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

    Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

    Goal Digger Show Notes: https://www.jennakutcherblog.com/endstrong


    Thanks to our Goal Digger Sponsors:

    • Your home might be worth more than you think. Find out how much at airbnb.com/host!
    • Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal.
    • Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to http://linkedIn.com/goal to claim your credit!
    • Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line.
    • Post your job for free at http://linkedIn.com/jenna.
    • Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!



    803: How Many Customers Do You REALLY Need? Aug 26, 2024
    Show notes

    Calling all brick-and mortar business owners! If you want to get more eyes on your business and more people IN your location, this coaching session has your name written all over it!

    As a young girl, Heather Davis had always loved baking sweet treats, and although she initially took a traditional career path to become a teacher, she continued to develop her craft as a baker. Though Heather would often bring her fresh baked goods to her school just for the love of baking, her fellow teachers started placing orders, and encouraged her to sell them! So in 2011 she made the life-changing decision to launch a bakery, Chic Sweets Fine Desserts.

    Since 2014, Chic Sweets Bakery has partnered with the finest coffee shops and cafes including Nordstrom Department Stores, Saks Fifth Avenue, Rice University and Aramark Corporation. A little over a year ago, Heather opened her first brick-and-mortar location in a suburb north of Houston, Texas, and that’s exactly what we’re talking about today!

    Although I’ve never owned a brick-and-mortar myself, I have a LOT of tricks up my sleeve for Heather to get more organic and paid customers, and I just know you’ll benefit from them, too. Speaking of YOU…

    Would you like to be featured in a future coaching episode of the Goal Digger Podcast?! Join the Goal Digger Insiders Facebook Group at https://www.facebook.com/groups/goaldiggerpodcast/ and maybe we’ll hit “record” together soon!


    Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

    Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

    Goal Digger Show Notes: https://www.jennakutcherblog.com/coachingheather


    Thanks to our Goal Digger Sponsors:

    • Your home might be worth more than you think. Find out how much at airbnb.com/host!
    • Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal.
    • Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to http://linkedIn.com/goal to claim your credit!
    • Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line.
    • Post your job for free at http://linkedIn.com/jenna.
    • Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

    802: The Beginner's Playbook for Starting Something New Aug 21, 2024
    Show notes

    Isn’t it funny how things can change in a year? This time last August, we were driving to the beach with our kids and we drove past the Duluth Rowing Club. Fast forward to this summer, and every single week I spend time in a boat with 8 other women of all ages and experience levels. If I’ve learned anything about being a beginner, you learn by doing, not watching!

    That was also my motto when my mom and I took a sourdough class earlier this year, when Drew and I decided to become beekeepers, and when my girls and I tried our hands at starting our very first garden. I have so much to learn in all of these new hobbies, and honestly, it feels so good to be so curious!

    Of course, those little imposter feelings can hit deep…. And then I remember I’m not an imposter, I’m simply a human brave enough to be a beginner. So today, I want to walk you through the lessons I’m learning while I find myself being a beginner again, and most importantly how you can invite more joy, curiosity, and NEWness into your life, too.

    Cheers to never being too old for learning something new! Let’s dive into the beginner’s playbook!


    Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

    Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

    Goal Digger Show Notes: https://www.jennakutcherblog.com/newbeginner


    Thanks to our Goal Digger Sponsors:

    • Your home might be worth more than you think. Find out how much at airbnb.com/host!
    • Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal.
    • Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to http://linkedIn.com/goal to claim your credit!
    • Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line.
    • Post your job for free at http://linkedIn.com/jenna.

    Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!


    801: Don’t Make These 2 BIG Mistakes In Your Email Marketing Aug 19, 2024
    Show notes

    Are you making BIG mistakes in your email marketing?! This episode will help you find out…

    The conversation you’re about to hear today originally aired on the This Is Small Business Podcast, an original podcast by Amazon hosted by Andrea Marquez. I loved getting the opportunity to teach my favorite topic–email lists–to the This Is Small Business community, and I also love getting to share it with you!

    In this conversation, we talk about how to get started building your email list, how to use your list to test out new business ideas, and of course: the two biggest mistakes I see business owners make in their email marketing.

    Before we dive in, if you have been listening to the Goal Digger Podcast and haven’t started your email list, save your seat for my FREE class, “From Zero Subscribers (or Zero Strategy) to an Engaged Email List that Lasts” at http://growanemaillist.com. I can’t wait to teach you the 3 secrets to easily start, grow, and serve your email list!

    Now, click PLAY on my interview with Andrea Marquez on This Is Small Business to find out the 2 BIG mistakes you may be making in your email marketing, and how to fix them!

    Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

    Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

    Goal Digger Show Notes: https://www.jennakutcherblog.com/tisb


    Thanks to our Goal Digger Sponsors:

    • Your home might be worth more than you think. Find out how much at airbnb.com/host!
    • Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal.
    • Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to http://linkedIn.com/goal to claim your credit!
    • Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line.
    • Post your job for free at http://linkedIn.com/jenna.

    Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!


    800: I Never Thought I’d Say THIS 800 Episodes Later Aug 14, 2024
    Show notes

    Welcome to the 800th episode of The Goal Digger Podcast! Over nearly 8 years, I have interviewed hundreds of business owners in all different industries, taught you countless business strategies, and opened my heart to you during pregnancy, loss, moving, and everything in between. We’ve really lived some life together over the years, haven’t we?

    After over 110 MILLION downloads and a whole lot of fun and lessons learned along the way, I felt like this would be an appropriate time to stop, take a look around, and reflect. And no, this isn’t a “goodbye” episode…

    The Goal Digger Podcast isn’t going anywhere anytime soon! But you ARE catching me “in my feels” today, because as I reflect on the last 800 episodes, it’s bittersweet to think about how much has changed over the past 8 years.

    Today, I want to invite you to reflect AND react WITH me as we listen to the very first episode of the Goal Digger Podcast together. Think of it as a ‘listening party,’ if you will!

    Whether you’re hearing this episode for the first time ever or the first time in a long time, just imagine me sitting next to you, listening too. And throughout the episode when we break away from the recording, you’ll hear my raw, real-time thoughts… Some will be sweet and some won’t be pretty, but they’ll all be true to the “me” today, in August of 2024!

    I’m excited and already nervous to hit play… Let’s do this together!


    Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

    Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

    Goal Digger Show Notes: https://www.jennakutcherblog.com/ep1reair


    Thanks to our Goal Digger Sponsors:

    • Your home might be worth more than you think. Find out how much at airbnb.com/host!
    • Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal.
    • Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to http://linkedIn.com/goal to claim your credit!
    • Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line.
    • Post your job for free at http://linkedIn.com/jenna.
    • Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!



    799: Is It Possible To Work Less And Earn More? Aug 12, 2024
    Show notes

    What if I told you you didn’t have to work as hard to dig your biggest goals?! Would you believe me, or think I’m crazy?! My guest today has cracked the code on how to work less and earn more and how YOU can do the same. (Yep, you read that right!)

    Erika Brown is a Real Estate Investor and Serial Entrepreneur who went from living paycheck to paycheck to having a multi-million dollar real estate empire that generates over six figures of real estate income each year. Her rental portfolio and experience cover everything from multifamily properties, single family homes, land ownership, commercial properties, short term and mid term rentals, section 8 rentals, and home building.

    She is a natural problem solver who enjoys helping others overcome any challenges of real estate investing. Her passion is to help others create passive income for themselves, using real estate investing, so they can be freed up to pursue the things God has truly called them to do.

    I can’t WAIT for you to hear her tangible tips to increase productivity, how to organize your daily schedule, and maximize efficiency when you are working.


    Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

    Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

    Goal Digger Show Notes: https://www.jennakutcherblog.com/erikabrown


    Thanks to our Goal Digger Sponsors:

    • Your home might be worth more than you think. Find out how much at airbnb.com/host!
    • Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal.
    • Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to http://linkedIn.com/goal to claim your credit!
    • Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line.
    • Post your job for free at http://linkedIn.com/jenna.
    • Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

    798: Behind the Scenes of My (Intentionally) Slow Summer Aug 07, 2024
    Show notes

    When was the last time you intentionally slowed down? I’m not talking about a quick weekend getaway, although that’s important too. I’m talking about slowing down by choice – for a day, a week, a month or even a season. Have you done that recently? Or…. Ever?

    Breaks are still just as important to our wellbeing as they were when we were kids. The only difference is that now, we have to make time for these slow-downs, rather than have it planned for us every year!

    This summer, I have intentionally decided to slow down and invite more play into my life… both for myself, for my family, and for my business. We’ve all heard the saying “you can’t pour from an empty cup,” and that’s exactly what this summer has been about.

    (Spoiler alert: it’s been wonderful!)

    In this episode, we’re diving into the behind the scenes of what I’ve been up to these last few months while I pour into myself, my marriage, and my girls!


    Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

    Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

    Goal Digger Show Notes: https://www.jennakutcherblog.com/summerbts


    Thanks to our Goal Digger Sponsors:

    • Your home might be worth more than you think. Find out how much at airbnb.com/host!
    • Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal.
    • Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to http://linkedIn.com/goal to claim your credit!
    • Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line.
    • Post your job for free at http://linkedIn.com/jenna.
    • Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!



    797: What’s ACTUALLY Working For Email Marketing In 2024 Aug 05, 2024
    Show notes

    Let’s face it: times are changing, and email marketing is no different. But how do we know what the heck we should start doing, stop doing, and change how we’re doing it?!

    Sign up for my FREE email list-building challenge that helps you start, serve, and grow your email list at listbuildchallenge.com!

    Martha Bitar is the CEO and co-founder of Flodesk, the fastest-growing email marketing platform designed to help small businesses create beautiful, branded emails. Her partner-in-crime, Natalie Franke, is the Head of Marketing at Flodesk who leads tens of thousands of small business owners while fostering a spirit of community over competition around the world.

    In our conversation, Martha and Natalie spill the beans about what’s working for email marketing in 2024, and school us on the trends we should hop on, their tricks to increase conversions, and what metrics we ACTUALLY need to pay attention to.

    Trust me when I tell you this episode is JAM-PACKED with information you can take action on TODAY, so grab a pen and paper and get ready to take notes. And be sure to visit listbuildchallenge.com to get your message in front of the right people, at the right time!


    Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

    Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

    Goal Digger Show Notes: https://www.jennakutcherblog.com/marthanatalie


    Thanks to our Goal Digger Sponsors:

    • Your home might be worth more than you think. Find out how much at airbnb.com/host!
    • Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal.
    • Make B2B marketing everything it can be and get a $100 credit on your next campaign. Go to http://linkedIn.com/goal to claim your credit!
    • Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line.
    • Post your job for free at http://linkedIn.com/jenna.
    • Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!

    796: Try These 5 Strategies If You Want Your Email List to Grow FAST Jul 31, 2024
    Show notes

    Over the years, my business has evolved in so many ways. It’s changed with me as I’ve grown, and transformed as my priorities have shifted. But one thing that HASN’T changed, year after year, is growing my email list.

    Visit http://www.growanemaillist.com to register for my FREE email list building class, where you’ll learn my secret strategy that allows you to create once and serve for a long time, making your new content creation process feel everlasting and worth it!

    I know that building an email list might not be the most glamorous aspect of running a business, but it's absolutely crucial. In fact, I truly believe that the success and health of my business consistently hinges on my email list! It's how I connect with my audience, serve them, and drive results in my business.

    In this episode that originally aired in December 2022, I'll share 5 proven strategies to grow your email list, including a tactic that gained us 9,000 subscribers in just over two months! If you're looking to boost your email list and serve your subscribers better, this episode is for you.

    So, whether you're just starting out or looking to refine your approach, tune in to discover actionable insights that can transform your email marketing game. Let's dive into the strategies that have consistently driven growth in my business and learn how you can apply them to achieve similar success!


    Goal Digger Facebook Community: https://www.facebook.com/groups/goaldiggerpodcast/

    Goal Digger Instagram: https://www.instagram.com/goaldiggerpodcast/

    Goal Digger Show Notes: https://www.jennakutcherblog.com/emailreair


    Thanks to our Goal Digger Sponsors:

    • Your home might be worth more than you think. Find out how much at airbnb.com/host!
    • Get a free 30-day Kajabi trial to start your business at https://kajabi.com/goal.
    • Use code GOALDIGGER for 15% off your first Lume purchase at https://www.lumedeodorant.com!
    • Get all the Goal Digger goodness you love COMPLETELY ad-free. Visit jennakutcher.com/adfree to subscribe today!
    • Ready to ditch dating frustration? Download The League, apply today, and message #GOALDIGGER to your in-app concierge to jump to the front of the line

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