The Glossy Podcast

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Jetblack's Jenny Fleiss: 'We're democratizing luxury' May 01, 2019

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Jenny Fleiss has spent most of her recent career building companies that challenge the traditional consumer experience, and remove hurdles she's experienced in her own life. When she co-founded Rent The Runway, the popular service for designer clothing and accessory rentals, Fleiss was in her 20s and looking to solve the age-old problem she and her peers were constantly facing: of a closet full of clothes and nothing to wear. Now, in a new stage of her life as a working mother, Fleiss is taking on the world of conversational commerce and the luxury consumer. In this week's episode of The Glossy Podcast, Hilary Milnes sits down with Jetblack founder and CEO, Jenny Fleiss, to discuss the new age of e-commerce, Jetblack's grassroots marketing approach and the way the company's services pay off for brand partners.

Banana Republic CMO Mary Alderete: 'You have to be fast to be culturally relevant' Apr 24, 2019

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For Banana Republic CMO Mary Alderete, it's an exciting time to be in brand marketing. Alderete, who first worked at the company as a senior director of marketing in the early 2000s, left and returned a decade later, motivated by the challenge of developing a connection between Banana Republic and newer generations. She is now working with the brand's in-house creative agency to experiment with new storytelling formats and lean into influencer marketing, with NFL star Jared Goff as the newest edition to the current influencer roster. The goal, across the board, is to be part of the conversation. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Alderete to discuss Banana Republic's evolving media strategy, the ways it's marketing invisible technology and the perks of keeping processes in-house.

Moda Operandi's Ganesh Srivats: 'We're connecting high tech with high touch' Apr 17, 2019

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After a decade of working in the fashion industry, Ganesh Srivats decided he needed something more. The fashion industry wasn't evolving at the pace he wanted, so he made the decision to join a company he felt was: Tesla. But after only three years, an opportunity arose in fashion that he couldn't resist. Now serving as the CEO of Moda Operandi, Srivats is using his passion for technology to make waves in the retail and fashion industries. By using a combination of consumer data–driven algorithms and stylist-curated collections, the fashion e-commerce platform gives consumers a unique selection that includes items directly from the runway. In this week's episode of The Glossy Podcast, Hilary Milnes sits down with Srivats to discuss the intersection of tech and fashion, the model of giving consumers direct access to runway collections, and the way to serve as a partner for designers.

[TREND WATCH] Designer Jeff Staple: 'Streetwear is a parasite that is infecting all aspects of society' Apr 12, 2019

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Before founding Staple Design, Jeff Staple was studying communication design at Parsons School of Design, sneaking into the silkscreen lab after hours to create small batches of shirts to sell at shops in SoHo. For Staple, this wasn't about designing clothes. Instead, he wanted to find a way to growth-hack his messaging. Now, nearly two decades later, Staple is widely recognized as one of the founding fathers of streetwear. His company has produced collaborations with the likes of Cole Haan, Dr. Martens, Coca Cola and even Facebook. In the fifth and final episode of Glossy Trend Watch: Streetwear Edition, fashion reporter Danny Parisi sits down with Staple to discuss the rising popularity of the collaboration model, the difference between collabs from licensing agreements, and the way street culture is infecting society.

Stadium Goods' John McPheters: International expansion is easier for startups Apr 10, 2019

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When Stadium Goods was co-founded in 2015 by John McPheters and Jed Stiller, sneakers and streetwear were still part of an underground culture. But in recent years, street style has become more mainstream, and high-fashion and luxury brands have begun to embrace it. As a result, the marketplaces for these goods -- both primary and secondary -- have seen a rise of the tide. Stadium Goods, which has received funding from LVMH and others, was acquired by Farfetch in 2018. In this week's episode of The Glossy Podcast, John McPheters, Stadium Goods' co-founder and co-CEO, sits down with Hilary Milnes to discuss how the blending of luxury and streetwear elevated both markets, why it's easier for startups to move internationally and what's on the horizon following the brand's acquisition.

[TREND WATCH] Fila's Louis Colon: 'Too many brands are playing in spaces where they don't fit' Apr 05, 2019

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For heritage companies like Fila or Champion -- which have product ranges covering everything from hype sneakers to activewear -- success relies on being able to appeal to a diverse consumer base. According to Louis Colon, Fila's vp of heritage and trend, the company's history in a variety of different categories created an opportunity to authentically stretch the brand and reach a newer, younger customer. On episode four of Glossy Trend Watch: Streetwear Edition, fashion reporter Danny Parisi sits down with Colon to discuss the role of a heritage brand, the categories a brand should enter to feel authentic, and the way a brand built for tennis courts became an essential player in streetwear.

Nearly Newlywed's Jackie Courtney: The biggest problem in bridal is that it hasn't evolved with the customer Apr 03, 2019

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While the rest of the retail industry races to modernize and adapt to the modern consumer, the bridal industry is taking its sweet time. For most brides-to-be, pain points like murky pricing and year-long wait times come standard, especially when it comes to the dress. Shopping for bridal gowns is a long-standing tradition involving the bride, a posse of friends and family, an hour in a showroom, and enough champagne to keep everyone optimistic. But for Jackie Courtney, something about that process didn't feel right. She began reaching out to editors for samples and eventually started scouring peer-to-peer marketplaces like Craigslist and eBay, convincing women from around the country that she had an idea worth investing in. Finally, with a collection of 50 high-end, used bridal gowns, Nearly Newlywed was born. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Nearly Newlywed founder and CEO, Jackie Courtney, to discuss the need for modernization in the bridal industry, the normalization of resale and her expansion into new categories.

[TREND WATCH] Stock X's Josh Luber: Safe sneaker resellers grow the whole market Mar 29, 2019

Show notes

Before social media and the global trend of hype sneakers and streetwear, sneakerheads would spend hours digging through eBay or combing through the collections of neighborhood resellers to score a great deal on the perfect pair of shoes. While some may still find this practice to be successful at times, they also likely come across fake products and massively inflated prices. Josh Luber, the founder and CEO of StockX, wants to put a stop to that. StockX, a marketplace for the resale of sneakers and other streetwear accessories, was built to level the playing field. By utilizing the same IPO method as the New York Stock Exchange, also known as a Dutch auction, Luber hopes to create a more accessible marketplace for both buyers and sellers. For the episode three of Glossy Trend Watch: Streetwear Edition, fashion reporter Danny Parisi sits down with Luber to discuss how the resale market grew up and what the current relationship is between the primary and secondary markets.

Revolve's Raissa Gerona: We're in the early years of influencer marketing Mar 27, 2019

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Influencer marketing is far from a new concept. Online fashion and beauty retailer Revolve has spent nearly a decade building a massive influencer marketing program, eventually creating an in-house team dedicated to influencer strategy. For Raissa Gerona, Revolve's chief brand officer, it's exciting that the rest of the retail world is beginning to catch up. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Gerona live at Shoptalk 2019 to discuss how Revolve built its brand through influencers, why Snapchat isn't for the company and what untapped potential remains in the influencer marketing space.

[TREND WATCH] SNS's Wil Whitney: The hype bubble is going to burst Mar 22, 2019

Show notes

As any sneakerhead or streetwear fanatic will tell you, the drop model is part of the fabric of the streetwear retail industry. The drop model, which is shorthand for a brand releasing a limited amount of highly sought-after product all at once, developed out of the fact that some retailers simply couldn't afford to produce massive quantities of product. Fans began to scheme to grab the latest and greatest styles before they were no longer on the shelves. The retail strategy has since been introduced to the mainstream consumer, adopted by major brands including Gucci, Nike and Louis Vuitton. But as these drops continue to hit the mainstream market, some retailers are starting to fear that consumers are growing weary of the never-ending chase for ultra-hyped products. Others are making the shift to an online drop model to avoid the hazards that can come with having lines of hundreds of people outside their stores. In episode two of Glossy Trend Watch: Streetwear Edition, Danny Parisi sits down with Wil Whitney, who was one of the original founders of Nom de Guerre and now manages U.S. brand relations for Sneakersnstuff. Whitney discusses how sneaker retail and the drop model has evolved over time and why the hype bubble will inevitably burst.

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