The GaryVee Audio Experience

Latest Episodes:

The Evolution of Advertising | Foreseeing the Future Jul 14, 2023

Show notes

In today's episode, we revisit my keynote speech from the Arctic15 conference in Finland back in June 2018. I discuss the necessity of practicality in brand-building and emphasize how businesses must demonstrate resilience in volatile times, whether it's periods of economic instability or shifts in platform algorithms. I also highlight the significance of branding and advertising on social media, yet caution that depending too heavily on a single platform for brand success can be risky. Instead, brands need to be adaptable and follow the attention.As we wrap up the keynote, we transition into a Q&A. I share my thoughts on topics ranging from reducing consumer friction as a brand to the rapid pace at which human attention changes. I even give my predictions on the next marketing frontier that marketers might overexploit!This episode is packed with insights and practical advice to help your brand rise above the noise. I hope you enjoy it!

This is What it Takes to Make It in Marketing | A Conversation with Jenny Wall of VideoAmp Jul 13, 2023

Show notes

Today we sit down with Jenny Wall, the CMO of VideoAmp. We talk metrics in the current climate of advertising; what's working and what's not. We also discuss the relationship between CMOs and CFOs, how to elevate yourself as a marketer, and the importance of having the humility to ask questions. This is an incredible conversation that challenges the standards of how we gauge the efficacy of the ads we publish. You won't want to miss it.

My website: www.garyvaynerchuk.com

Check out my NFT project: veefriends.com

Join the VeeFriends Discord: https://discord.gg/veefriends

Tweet Me! @garyvee

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Are Our Marketing Metrics Broken? An Insider Perspective Jul 11, 2023

Show notes

Dive into today's podcast where I, alongside Alvin Bowles, VP of Global Business Group - Americas at Meta, and Susan Jones, Chief Digital Officer at Diageo, dissect the current landscape of marketing at a candid fireside chat at Cannes. I share my thoughts on the power social media has to attract attention from consumers and how businesses are still looking to spend their money on TV ads. We also talk about the way we are scoring our own ads and how it's historically been a situation where we are "grading our own homework"- just because a commercial runs, doesn't mean anyone saw it. This is a great episode for anyone in the marketing world, whether you're just starting out or are the CMO of your company. I hope you enjoy and let me know what you think of this episode!

Why Attention is the Most Valuable Asset in Digital Marketing Jul 10, 2023

Show notes

Today's podcast is a keynote I gave in London back in 2018. We discuss many things, but the overall gist is: content is KEY to brand growth, and your job to move with the attention. I talk about minimizing friction for your consumer and finding your strong suit as a creator. I also share my thoughts on the importance of thinking of yourself as a media company. Even though this keynote is a few years old, the core message here is still incredibly relevant. Towards the end, I dive into a Q&A where we discuss the impact your parents have on you, not being afraid to go for it, and bringing value to your audience. I hope you enjoy the episode:)

This is The Key to Consumer Attention Jul 09, 2023

Show notes

On this episode I'm sharing a throwback keynote I gave to Booking.com employees back in 2017. We discuss the importance of consumer attention and its ever-changing nature, as well as brand relevance and how its built by leveraging social media. I also speak on humans' innate distaste for wasting their time and how a business can use that in their favor. Enjoy!

An Hour of Business Troubleshooting Jul 08, 2023

Show notes

Today's episode is a throwback to 2018 with a 4Ds session where I help entrepreneurs get the most out of their businesses by giving them advice on how I would handle their pain points. We discuss the importance of firing employees that are playing for themselves, not the logo. I explain that you can't force people to do things they don't want to do and expect success. I also share my thoughts on diversification and never becoming complacent with the one platform you're doing well on. This is a business-heavy episode but much of the advice translates into everyday life. I hope you enjoy:)

Self Awareness Over Everything | A Candid Chat with Nilay Patel Jul 07, 2023

Show notes

On today's episode, I am joined by Nilay Patel, Editor-in-chief of the Verge. We talk about following human attention, how I make decisions, NFTs, as well as many other topics. This is a very well-rounded episode that dives deeper than just business. it's about real life and how I handle mine. Check out Nilay and Decoder on the social media platforms linked below and be sure to let me know any feedback you have.

Nilay’s Twitter: @reckless

Nilay’s IG: @reckless1280

Decoder Twitter: @DecoderPod

Decoder TikTok: @decoderpod

Verge YouTube: @TheVerge

Tips To Get You Started As an Entrepreneur | Entrepreneurship Answered Jul 06, 2023

Show notes

On today's episode, we have a compilation of throwback Entrepreneurship Answered videos I made. even though these videos were made a few years back, the advice is timeless and really gives insight into how I still think about things today. I give my opinions on a range of topics, from things to consider as a first-time entrepreneur, all the way to time management advice. Let me know what you think of this kind of content and enjoy!:)

The Future of Television Is Here Jul 05, 2023

Show notes

On today's episode, I sit down with a panel of creators to discuss what's actually happening in the trenches of advertising. I am joined by Frank Cooper who is the global CMO of Visa, Robyn DelMonte of GirlBossTown, Adrienne Lahens who is the global head of operations for creator marketing solutions at TikTok, and Eric Decker who is a content creator and the co-founder of Creator Now. We discuss what we feel brands currently don't understand about the ad space, authentic brand partnerships, the power of small steps and so much more. Whether you're a CMO, content creator, or just looking to learn more about the marketing world, this is the episode for you. Enjoy!

Not All Publicity is Good Publicity Jul 04, 2023

Show notes

On today's episode, I'm joined by Dr. Thomas Ramsøy, the CEO of Neurons and a Neuropsychologist, Neuroscientist, Bestselling Author, Innovator, Consultant, and Speaker. We discuss consumer behavior and how AI will change the way we track it. I talk about the commoditization of skills that were once inherent to humans and are now being learned by machines such as music production, screenwriting, or in my case, marketing. this is an incredibly fascinating conversation for anyone interested in A.I. and/or marketing.

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