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The Foundr Podcast with Nathan Chan — Business
The Foundr Podcast with Nathan Chan

Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan.

About the show:

For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you’re starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who’ve been in your shoes to learn their proven methods, lessons from failure, and inspirational stories.

Past guests include Emma Grede, Mark Cuban, Neil Patel, Kendra Scott, Alex Hormozi, Trinny Woodall, Tim Ferriss, Sophia Amoruso, Simon Sinek, Tony Robbins, Amy Porterfield, Ed Mylett, Michelle Zatlyn, Reid Hoffman, Scooter Braun, Dany Garcia, Marc Lore, Ariana Huffington, Pat Flynn, Lewis Howes, Jordan Harbinger, and many more.

About the host:

Nathan Chan is the CEO of Foundr and the creator of The Foundr Podcast. Chan literally started from knowing nothing. He was just an average guy working in a 9-5 job he utterly hated. He knew nothing about entrepreneurship, nothing about startups, nothing about marketing, and nothing about online or how to build a business. In the past decade, Chan’s built Foundr into a global leader in entrepreneurial education, helping tens of thousands of aspiring entrepreneurs start and scale their businesses.

Need help with your business?

Visit foundr.com/foundrplustrial to join a global community of entrepreneurs, gain access to proven strategies, and fast-track your business growth confidently.

Copyright: © All Rights Reserved 2020 Foundr Media PTY LTD

Latest Episodes:

582: (Solo) 3 Lessons I’ve Learned From Interviewing 100+ Billionaires Aug 26, 2025

Show notes

After interviewing over 100 billionaires and ultra-successful entrepreneurs, I’ve spotted three lessons that come up every single time — no matter the industry, background, or business model.

In this episode, I break down exactly what I’ve learned from these conversations so you can model the same habits, mindsets, and strategies that separate the world’s top founders from everyone else.

Here’s what you’ll take away:
• Why surrounding yourself with the right people will make or break your success • How resilience lets top entrepreneurs push through when most give up • Why the fastest growth comes from learning directly from those ahead of you

If you apply even one of these lessons, you’ll put yourself on the same trajectory as some of the most successful entrepreneurs alive today — and start making decisions like the billionaires I’ve had the privilege to learn from.

This is a brand new solo series I’m testing, and I’d love your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it.

SAVE 50% ON OMNISEND FOR 3 MONTHS

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HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER

Learn directly from 7, 8 & 9-figure founders inside Foundr+

Start your $1 trial → ⁠https://www.foundr.com/startdollartrial⁠

PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING?

→ Starting from scratch? Apply here → ⁠https://foundr.com/pages/coaching-start-application⁠

→ Already have a store? Apply here → ⁠https://foundr.com/pages/coaching-growth-application⁠

CONNECT WITH NATHAN CHAN

Instagram → ⁠https://www.instagram.com/nathanchan⁠

LinkedIn → ⁠https://www.linkedin.com/in/nathanhchan/⁠

FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES

YouTube → ⁠https://bit.ly/2uyvzdt⁠

Website → ⁠https://www.foundr.com⁠

Instagram → ⁠https://www.instagram.com/foundr/⁠

Facebook → ⁠https://www.facebook.com/foundr⁠

Twitter → ⁠https://www.twitter.com/foundr⁠

LinkedIn → ⁠https://www.linkedin.com/company/foundr/⁠

Podcast → ⁠https://www.foundr.com/podcast

581: How to Build a $100M Brand Without Raising a Dollar | Peach & Lily Aug 22, 2025

Show notes

Alicia Yoon is the founder of Peach & Lily—the pioneering brand that brought Korean skincare to the U.S. before “K-Beauty” was a buzzword.

In this episode, she shares how her personal skin struggles turned into a lifelong mission, how she went from finance to esthetician school, and why she took the slow, principled path to build a category-defining brand.

What you’ll learn:

• How Peach & Lily built trust in a crowded industry

• Why Alicia avoided shortcuts, even when growth was slow

• The viral moment that changed everything—and how they prepared for it

• Her approach to formulation, transparency, and community

• Lessons from burnout and building with integrity

• Why "glass skin" wasn’t a trend—it was education

If you want to build a product people love and trust for years—not months—this episode is for you.

Foundr Community Offers

Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ → Already selling and want to scale? ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠

Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠

Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ to get started.

Connect With Nathan Chan Instagram → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠

Connect With Alicia Yoon Website → Click Here

Instagram → Click Here

Alicia’s Instagram → Click Here

Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠Click here

580: (Solo) The Step-by-Step Method to Reach Anyone — Even Billionaires Aug 19, 2025

Show notes

Four months into starting Foundr, I landed an interview with billionaire entrepreneur Richard Branson — without connections, without experience, and while building my very first business from scratch.

In this episode, I break down the exact networking and outreach strategy I used to connect with one of the world’s most famous founders, plus how you can apply it to land meetings, partnerships, or interviews with anyone in your industry — even if you’re starting from zero.

Here’s what you’ll take away:
• The “serve first, ask later” networking strategy every entrepreneur should know • How to identify and connect with gatekeepers to reach high-profile people • Creative ways to create value so industry leaders want to give you their time

If you’ve been holding back from reaching out to someone you think is “too big,” this episode will give you the exact steps and confidence to make it happen.

This is a brand new solo series I’m testing, and I’d love your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it.

SAVE 50% ON OMNISEND FOR 3 MONTHS

Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. Just head to ⁠https://your.omnisend.com/foundr⁠ to get started.

HOW WE CAN HELP YOU SCALE YOUR BUSINESS FASTER

Learn directly from 7, 8 & 9-figure founders inside Foundr+

Start your $1 trial → ⁠https://www.foundr.com/startdollartrial⁠

PREFER A CUSTOM ROADMAP AND 1-ON-1 COACHING?

→ Starting from scratch? Apply here → ⁠https://foundr.com/pages/coaching-start-application⁠

→ Already have a store? Apply here → ⁠https://foundr.com/pages/coaching-growth-application⁠

CONNECT WITH NATHAN CHAN

Instagram → ⁠https://www.instagram.com/nathanchan⁠

LinkedIn → ⁠https://www.linkedin.com/in/nathanhchan/⁠

FOLLOW FOUNDR FOR MORE BUSINESS GROWTH STRATEGIES

YouTube → ⁠https://bit.ly/2uyvzdt⁠

Website → ⁠https://www.foundr.com⁠

Instagram → ⁠https://www.instagram.com/foundr/⁠

Facebook → ⁠https://www.facebook.com/foundr⁠

Twitter → ⁠https://www.twitter.com/foundr⁠

LinkedIn → ⁠https://www.linkedin.com/company/foundr/⁠

Podcast → ⁠https://www.foundr.com/podcast

579: The Strategy That Made NYX a Household Name | Toni Ko (Best of Foundr) Aug 15, 2025

Show notes

In this episode, Toni Ko, founder of NYX Cosmetics, shares how she built one of the fastest-growing cosmetics brands in the world—scaling from a $250,000 investment to a $500M exit to L’Oréal.

She reveals:

• How she turned 18 SKUs into millions of units sold in year one

• The simple packaging strategy that disrupted the beauty industry

• Why she avoided debt and scaled profitably without VC pressure

• Her raw take on selling her “baby” and facing post-exit depression

• The lessons from a failed second business—and why it was her best teacher

• Her blueprint for launching multiple influencer-led brands under Bespoke Beauty Brands

If you want to learn what it really takes to build, scale, and exit a product brand—this is a must-listen.

Foundr Community Offers

Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ → Already selling and want to scale? ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠

Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠

Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ to get started.

Connect With Nathan Chan Instagram → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠

Connect With Toni Ko Website → ⁠⁠⁠⁠⁠Click Here⁠ Instagram → ⁠⁠⁠⁠ ⁠Click Here⁠

Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠Click here

578: (Solo) The Wake-Up Call That Changed How I Work Aug 12, 2025

Show notes

I almost walked away from Foundr. Not because the business wasn’t working—but because I wasn’t.

In this episode, I’m sharing the truth about burnout. After seven years of building nonstop, I hit a wall—mentally, emotionally, and physically. What followed was one of the hardest seasons of my entrepreneurial journey. But it also forced me to change everything: how I work, how I lead, and how I show up in my life.

Here’s what you’ll take away:
• The real signs of burnout I ignored for too long
• The boundaries and routines that brought me back
• How to grow your business without sacrificing your health

This is a brand new solo series I’m testing, and I’d love your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it.

Foundr Community Offers

Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? ⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠ → Already selling and want to scale? ⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠

Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠

Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠ to get started.

Connect With Nathan Chan Instagram → ⁠⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠⁠

Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠⁠Click here

577: The Genius Referral Model Behind Burst’s Multi-Million Dollar Brand (Best of Foundr) Aug 08, 2025

Show notes

Brittany Stewart turned toothbrushes into a breakout DTC success story—co-founding one of America’s fastest-growing eCommerce brands: Burst Oral Care.

In this episode, she shares how Burst launched at dental conventions, scaled through hygienist word-of-mouth, and partnered with A-list influencers like Khloé & Kim Kardashian—all while keeping product quality and customer obsession at the center of their brand.

What you’ll learn:

• Why they skipped traditional launch playbooks and scaled through hygienists

• The two growth levers that made Burst explode

• How Brittany navigated inventory stress, funding rounds & 75-day lead times

• Her philosophy on hiring, culture, and leadership

• Why they chose the more expensive delivery option—and how it paid off

• How they gave back with campaigns that also drove profit

If you’re building a physical product brand and want to do it the smart, scrappy way—this is a masterclass in operational excellence and brand building.

Foundr Community Offers

Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ → Already selling and want to scale? ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠

Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠

Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ to get started.

Connect With Nathan Chan Instagram → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠

Connect With Brittany Stewart

Website → Click Here

Instagram → Click Here

Brittany’s Instagram → Click Here

Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠Click here

576: (Solo) This One Trademark Mistake Nearly Killed My Business - Here's What I Learnt Aug 05, 2025

Show notes

I got sued just a few months into starting Foundr—and it nearly crushed everything I was building.

In this short episode, I’m sharing the full story behind how I was forced to change the name of my business, the legal mistakes I made, and the surprising reasons it turned out to be the best thing that ever happened to me. If you’re launching a brand or picking a name right now, this lesson could save you years of pain.

Here’s what you’ll take away:

• The #1 mistake I made when choosing the original name for Foundr

• How to know if your brand name could get you in trouble

• The simple steps to protect your brand before it’s too late

This is a brand new solo series I’m testing, and I’d love your feedback. Email me directly at nathan@foundr.com — I read every reply. Hope you enjoy it.

Foundr Community Offers

Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ → Already selling and want to scale? ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠

Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠

Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ to get started.

Connect With Nathan Chan Instagram → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠

Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠Click here

575: Ty Haney on Being Ousted From Her Own Company: The Lesson's Learnt & How to Bounce Back Aug 01, 2025

Show notes

In this episode, Ty Haney, founder of Outdoor Voices, shares how she turned her public downfall into the blueprint for an even bigger comeback—building multiple new brands and redefining how community drives growth.

She reveals:

• How she built Outdoor Voices into a $100M cult brand by age 30

• Why the DTC playbook failed—and what she’s doing differently now

• The four-part community-building formula that makes customers 4x more valuable

• Her biggest mistakes as a first-time CEO—and how she’s fixing them with Joggy and TYB

• Why owning your story and controlling your cap table is non-negotiable

• The future of founder-led content, brand building, and consumer trust

If you’re building a product brand, fighting for comeback, or want a masterclass in turning failure into fuel—don’t miss this one.

Foundr Community Offers

Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ → Already selling and want to scale? ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠

Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠

Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ to get started.

Connect With Nathan Chan Instagram → ⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠

Connect With Ty Haney Ty's Instagram → Click Here Joggy's Instagram → Click Here TYB's Instagram → Click Here Joggy's Website → Click Here TYB's Website → Click Here

Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠Click here

574: He's Building a $250M+ Business That Measures Success in Lives Saved | Andrew Lacy Jul 25, 2025

Show notes

In this episode, Andrew Lacy, founder of Prenuvo, shares how he went from two startup exits to building one of the fastest-growing health tech companies in the world—revolutionizing preventative healthcare with full-body MRI scans.

He reveals:

• Why most healthcare systems are reactive and backwards—and how Prenuvo flips it

• How Prenuvo scaled from one small Canadian clinic to global recognition

• Why he struggled to raise funding (even with traction!)—and what changed

• How Kim Kardashian and other celebrities discovered Prenuvo organically

• The scrappy marketing strategies that created viral word of mouth

• Lessons from multiple exits, failed startups, and why timing matters more than talent

• Why saving lives—not vanity metrics—is his #1 business KPI

If you want a masterclass in building a mission-led brand from scratch—this is an absolute must-listen.

Connect With Nathan Chan Instagram → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠⁠

Connect With Andrew Lacy Website → ⁠⁠⁠⁠⁠Click Here⁠ LinkedIn → ⁠⁠⁠⁠ ⁠Click Here⁠

Trinny's Instagram → ⁠Click Here⁠

Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠⁠Click here

573: Building a $74M a Year Beauty & Community Empire | Trinny Woodall Jul 18, 2025

Show notes

In this episode, Trinny Woodall, founder of Trinny London, shares how she turned her mission to help women feel confident into a multi-million dollar global beauty brand.

She reveals:

• Why she focused on the overlooked 35+ market and won their loyalty

• How she started with just £150,000 and her own wardrobe to fund the dream

• The retention-first strategy behind Trinny London’s explosive growth

• How the Trinny Tribe community drives word of mouth and deep trust

• Her honest take on raising capital vs. bootstrapping—and how to protect your vision

• The future of beauty retail, DTC, and the AI-powered personalization fueling their expansion

If you're building a community-led brand or want to grow with purpose and authenticity—this episode is packed with practical takeaways.

Foundr Community Offers

Want 1-on-1 mentorship to launch or scale your brand faster? Apply for eCommerce coaching: → Starting your ecom biz? ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ → Already selling and want to scale? ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠

Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠

Omnisend | Get 50% off your first 3 months of email and SMS marketing with Omnisend with the code FOUNDR50. ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ to get started.

Connect With Nathan Chan Instagram → ⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠Click Here⁠⁠⁠⁠⁠

Connect With Trinny Woodall Website → ⁠⁠Click Here Instagram → ⁠⁠ Click Here

Trinny's Instagram → Click Here

Follow Foundr for More Business Growth Strategies YouTube → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Website → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Instagram → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Facebook → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Twitter → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ LinkedIn → ⁠⁠⁠⁠⁠Click here⁠⁠⁠⁠⁠ Podcast → ⁠⁠⁠⁠⁠Click here

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