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    Business

    The Flower Podcast

    The Flower Podcast, hosted by Scott Shepherd is for the floral community to discuss flowers, trends, and business topics, including everything from flower farmer to all aspects of floristry. Each week a featured guest will share their knowledge, passion, and love of flowers. Join us for colorful chats with talented creatives, photographers, growers, entrepreneurs, authors, and so much more!! Be sure to subscribe on your listening platform of choice. Learn more at https://www.theflowerpodcast.com . You can also follow us on Instagram and Facebook at @theflowerpodcast .

    Advertise

    Copyright: ©2018-2022 The Flower Podcast

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    Latest Episodes:
    Alison Ellis: Sharing Real Flower Business Lessons Feb 17, 2020
    Show notes

    Alison Ellis, founder of realflowerbusiness.com and creator of Flower Math, is a floral designer and educator who teaches florists around the world how to increase their income and have more freedom in your business.

    With over 25 years experience, she's helped thousands of florists via her online business courses, private & group coaching, and free video trainings.

    Scott and Alison chat about pricing, competition, booking more brides, website tips, and so much more!

    Learn more about Alison Ellis!!

    See our latest blog post about our Top 10 Episodes of The Flower Podcast of 2019

    Learn more about past guests!!

    Visit our website: The Flower Podcast

    Be sure to subscribe on your listening app so you don't miss an episode.

    Thankful for our Sponsors!

    Accent Decor

    Details Flowers Software

    FlowerSchool NY/LA


    A Year in Flowers with Erin Benzakein of Floret 2020 Feb 09, 2020
    Show notes

    Floret Flower's, Erin Benzakein is our guest this week on The Flower Podcast. Erin and her team have influenced both flower farming and floral design by bringing her passion and love of nature and flowers to the floral community. This week, Scott and Erin discuss the beginning of Floret, flower farming, their seed business, and her new book 'A Year in Flowers.' Erin brings her experience and award winning eye for design to this week's episode. Discussing her new book and everything that goes into the selection process for flowers, seeds, and plants, it's not only educational, but also so very inspiring.

    Be sure to subscribe to the The Flower Podcast on your listening App of choice.

    Go to The Flower Podcast.com to learn about all of our past guests and listen to their episodes.

    Learn more about Erin and her links on here.


    Wedding Photography with Jose Villa Feb 02, 2020
    Show notes

    Flowers and Photography go hand in hand especially with a wedding. Jose Villa is our guest this week and he shares so much insight into working with the photographers and learning how to make sure your flowers look their very best. Jose is considered one of the top wedding photographers in the world by Vogue, Martha Stewart Weddings, and Harpers Bazaar. Jose's approach applies fine are photography to the living, breathing, fast moving phenomenon that is a wedding. Scott and Jose chat about his presets, the advantages of using film and digital images, and being prepared so you don't miss the perfect image.

    Be sure you subscribe to our podcast on your app of choice. You can learn more about Jose Villa at The Flower Podcast.

    Thanks to our wonderful sponsors!

    Inspired + Aligned by Julie Tobi

    FlowerSchool NY/ LA

    Accent Decor

    Be sure to subscribe to our social media on Facebook and Instagram.


    Styled Shoots and Marketing with The Flower Guy Bron Jan 26, 2020
    Show notes

    Bron Hansboro, The Flower Guy Bron is our guest this week. Bron is an award winning floral and event designer and has been featured at conferences like the Wedding MBA. Bron and Scott discuss in depth about marketing and stylized shoots for promoting your flower business. He has a very practical approach to growing your business organically.

    Be sure to subscribe to the podcast on your app of choice.

    The Flower Podcast website contains more about all of our past guests, blog posts, and podcasts.

    Thank you to our sponsors:

    Accent Decor

    FlowerSchool NY/LA

    Details Flowers Software


    Bonus with Julie Tobi: Goals and Group Coaching Jan 23, 2020
    Show notes

    Excited to have Julie Tobi, a career pivot coach on The Flower Podcast again. Julie and Scott discuss the how to's and importance of setting goals throughout the year. Julie also shares about her 12 month group coaching experience for creative business owners called Inspired and Aligned. We chat about why coaching is important, the dynamics of group coaching, and what's included in her new program.

    Here's the link to Julie's Coaching Inspired and Aligned

    Here's the format:

    12 months of live, virtual coaching; 24 group sessions, 75 minutes each 12 group coaching sessions 12 Live Q&A strategy sessions 4 individual sessions with me, 50 minutes each Two-day in-person retreat June 2020 in Michigan Group-led Slack for inspiration, motivation, and support Virtual group kick-off party!

    If you want to learn more about Julie be sure to go to her guest page at The Flower Podcast Be sure to subscribe to The Flower Podcast on your app of choice.


    Details Flowers Software founder Corrine Heck Jan 19, 2020
    Show notes

    Corrine Heck is the founder and CEO of Details Flowers Software. Corrine share her journey in the world of flowers and the creation of this amazing tool for the floral industry. Her story is powerful and inspirational! She shares her health challenges this year and some new announcements regarding her incredible Software.

    Be sure to subscribe to The Flower Podcast!!

    Learn more about Corrine Heck Season 4

    Learn more about Details Flowers Software

    Learn about all of our past guests Season 1-3

    Thank you Accent Decor for being one of our sponsors!!


    Designing for Happiness with Joy Proctor Jan 13, 2020
    Show notes

    Thrilled to have Joy Proctor as our guest this week on The Flower Podcast!! Joy founded Joy Proctor Design in 2007 and has created over 400 weddings worldwide. She has been named as one of the top planners by Harper Bazaar and Brides Magazine. Today she and I cover so many important topics like destination weddings, styling, social media, branding, and so much more! You can learn more about Joy and all of our guests at www.theflowerpodcast.com .

    Go directly to Joy's page: Joy Proctor

    You can follow us on instagram @theflowerpodcast


    Putnam and Putnam: Finding and Creating Inspiration Jan 05, 2020
    Show notes

    New York City based Putnam and Putnam are the first guests of Season 4. Darroch and Mikey Putnam discuss their fabulous floral installations, their book, Flower Color Guide, where they find inspiration and one of their latest endeavors, the Putnam Flower Channel. You can learn more about the Putnams and all of our other past guests at theflowerpodcast.com Be sure to subscribe to the podcast on your app of choice.


    Highlights from 2019 Dec 29, 2019
    Show notes

    Happy New Year!! As we conclude the last episode of the year we wanted to look back at some of the encouraging and inspiring highlights from over the past year. So we've gone back to share some highlights and some of the thoughts and ideas from Julie Tobi, Susan McLeary, Hitomi Gilliam, Ian Prosser, Zoë Gillina, Françoise Weeks, Amy Balsters, Lauren Anderson, Rachel Bridgwood, and Shane Connolly. As always, Thank You for listening. Be sure to subscribe on your app of choice. You won't want to miss an episode next year and you can learn more about all of our guests at www.theflowerpodcast.com .


    Laura Dowling Bonus: Holiday Decor and More! Dec 23, 2019
    Show notes

    We're replaying our episode with Laura Dowling. She shares her journey with flowers which lead her to become the Chief Floral Designer at the White House from 2009-2015. Laura and Scott chat about the many events and parties she created while the Obama's were in the White House. Laura organized the volunteer army of floral designers that helped with the Holiday decor, especially the iconic White House Christmas. Be sure to subscribe to the podcast on your favorite app and learn more about our guests at www.theflowerpodcast.com


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