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    Business

    The Flower Podcast

    The Flower Podcast, hosted by Scott Shepherd is for the floral community to discuss flowers, trends, and business topics, including everything from flower farmer to all aspects of floristry. Each week a featured guest will share their knowledge, passion, and love of flowers. Join us for colorful chats with talented creatives, photographers, growers, entrepreneurs, authors, and so much more!! Be sure to subscribe on your listening platform of choice. Learn more at https://www.theflowerpodcast.com . You can also follow us on Instagram and Facebook at @theflowerpodcast .

    Advertise

    Copyright: ©2018-2022 The Flower Podcast

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    Latest Episodes:
    The Boy Who Cried Flowers, Anthony Maslo Aug 30, 2020
    Show notes

    Anthony Maslo, owner of The Boy Who Cried Flowers is igniting the flower world with his exuberant energy and vivid use of color. Based in Long Beach California, Anthony provides full floral and botanical services for events, weddings, retail spaces and more throughout Southern California and is available for destination events. Relatively new to the floral industry, he has established himself as a true floral artist, master of color, and a passionate educator. One of Anthony's exciting accomplishments is being named the 2020 Mayesh Design Star.

    In this episode, Anthony and Scott discuss:

    1. Imposter Syndrome

    2. Sustainability

    3. How to embrace color!

    4. How to share customers.

    5. The importance of celebrating accomplishments.

    6. Practicing Gratitude.

    7. Flower School LA

    You can learn more about Anthony Maslo and all of our past guests at TheFlowerPodcast.com !

    Don't miss an episode! Subscribe to The Flower Podcast on your App of choice.

    Have you seen our latest Blog Post! Follow the link!

    I want to give a special thanks to our sponsors!!

    FlowerSchool NY/ LA

    Grace Rose Farm

    Details Flowers Software

    Accent Decor


    Covid Special: Event Planning with Alison Ellis Aug 24, 2020
    Show notes

    This week we're excited to share our latest chat with Alison Ellis. She's been busy working on stream lining the process to help businesses operate safely during this trick time. We chat about protecting your employees, working with vendors, and communicating with wedding planners.

    You can learn more about Alison Ellis, Real Flower Business, and all of our guests at theflowerpodcast.com.

    Thanks for listening and be sure to subscribe to the podcast on your App of choice.

    See our Latest Blog post with stunning bouquets by Ariella Chezar!!

    Thankful for our Sponsors!

    Accent Decor

    Details Flowers Software

    FlowerSchool NY/LA

    Grace Rose Farm


    How to Grow Your Business and Extend Your Season with Natasha McCrary of 1818 Farms Aug 16, 2020
    Show notes

    My guest this week is Natasha McCrary, of Mooresville, Alabama, she owns and operates 1818 Farms. She started the business in 2013 when her son fell in love with Southdown Babydoll Sheep. She had no experience raising the sheep, let alone running a farm. But then she had an idea of how she could make it work: combine a farm with a small business that would help cover the cost of food for the animals. The result was 1818 Farms, a working flower farm that's also a line of bath and lifestyle products. Besides being featured in several magazines, In 2019 Natasha won Amazon's Woman-Owned Small Business of the Year award, thanks to these best-selling products and this week she is on The Flower Podcast.

    You can learn more about Natasha, 1818 Farms, and all of our guests at theflowerpodcast.com.

    Thanks for listening and be sure to subscribe to the podcast on your App of choice. See our latest Blog post with stunning bouquets by Ariella Chezar!!

    Thankful for our Sponsors!

    Accent Decor

    Details Flowers Software

    FlowerSchool NY/LA

    Grace Rose Farm


    Exercising Creativity with Jenny Thomasson Aug 09, 2020
    Show notes

    This week, experience flowers through the eyes of our guest. Jenny Thomasson, AIFD PFCI EMC, and floral artist loves, learns, and educates on all things floral. Jenny travels the world teaching advanced and avant-garde floral design, structure-building, and technique development. As a young mom, Jenny began her floral journey opening her flower shop, STEMS and has become one of the top wedding and special event florists in her area. Joining The Knot Hall of Fame, inducted as a member of the American Institute of Floral Designers (AIFD), and In addition to running Stems Florist, Jenny is a nationwide speaker and educator within the floral industry. Enjoy this episode with Jenny T Floristry!

    You can learn more about Jenny Thomasson, and all of our guests at theflowerpodcast.com.

    Thanks for listening and be sure to subscribe to the podcast on your App of choice.

    See our latest Blog post!!

    Thankful for our Sponsors!

    Accent Decor

    Details Flowers Software

    FlowerSchool NY/LA

    Grace Rose Farm


    Sourcing Flowers with Joost Bongaerts of Florabundance Aug 02, 2020
    Show notes

    We're excited to have Joost Bongaerts, owner of Florabundance, as our guest this week on The Flower Podcast. Joost shares his flower journey, and his love of flowers, especially garden roses. It's also great to hear tips on buying flowers wholesale from a company that specializes in shipping all over the US. So, if you're looking to add another supplier to help you source specialty cut flowers you're going to love hearing this week's episode.

    You can learn more about Joost, Florabundance, and all of our guests at theflowerpodcast.com.

    Thanks for listening and be sure to subscribe to the podcast on your App of choice.

    See our latest Blog post!!

    Thankful for our Sponsors!

    Florabundance

    Accent Decor

    Details Flowers Software

    FlowerSchool NY/LA

    Grace Rose Farm


    Ariella Chezar: The World Needs Beauty Jul 26, 2020
    Show notes

    What a pleasure to begin our new season with Ariella Chezar. I love this portion of her bio, "Whether it is collaborating on a spectacular event, teaching a room full of flower lovers, planting thousands of tulips or styling a photo shoot, I consider myself lucky to love every aspect of my color filled world." Ariella has published three books, with another in the works. She's been featured in many magazines, and has been an inspiration to flower lovers around the world. This episode was originally recorded back in late winter, pre-pandemic, however, with schedules and the unexpected challenges of 2020 we choose to release it today to open season 5. A few weeks ago we recorded an update, and Ariella graciously shared her activities during these challenging times and on the farm Ariella has been quoted saying, "My work is divided between weddings and events, farming and teaching, all of which give me tremendous joy." And this week she's on The flower Podcast!

    Be sure to stay tuned till the end for an update with Ariella.

    You can learn more about Ariella Chezar and all of our guests at theflowerpodcast.com.

    Thanks for listening and be sure to subscribe to the podcast on your App of choice.

    See our latest Blog post!!

    Thankful for our Sponsors!

    Accent Decor

    Details Flowers Software

    FlowerSchool NY/LA

    Grace Rose Farm


    Joy Proctor with Bonus Episode Jul 19, 2020
    Show notes

    We're replaying our episode with Joy Proctor this week on The Flower Podcast!! Joy founded Joy Proctor Design in 2007 and has created over 400 weddings worldwide. She has been named as one of the top planners by Harper Bazaar and Brides Magazine. Today she and I cover so many important topics like destination weddings, styling, social media, branding, and so much more!

    Be sure to stay tuned till the end for a bonus with Joy from earlier in the week.

    You can learn more about Joy and all of our guests at theflowerpodcast.com.

    Thanks for listening and be sure to subscribe to the podcast on your App of choice. See our latest Blog post!!

    Thankful for our Sponsors!

    Accent Decor

    Details Flowers Software

    FlowerSchool NY/LA

    Grace Rose Farm


    Finding Inspiration with Putnam and Putnam Jul 12, 2020
    Show notes

    New York City based Putnam and Putnam were our first guests of Season 4. Darroch and Mikey Putnam discuss their fabulous floral installations, their book, Flower Color Guide, where they find inspiration and one of their latest endeavors, the Putnam Flower Channel.

    You can learn more about the Putnams and all of our other past guests at theflowerpodcast.com

    Be sure to subscribe to the podcast on your app of choice. See our latest Blog post!!

    Thankful for our Sponsors!

    Grace Rose Farm

    Accent Decor

    Details Flowers Software

    FlowerSchool NY/LA


    Pricing, Budgets, and Profit Goals with Alison Ellis Jul 05, 2020
    Show notes

    Alison Ellis, founder of realflowerbusiness.com and creator of Flower Math, is a floral designer and educator who teaches florists around the world how to increase their income and have more freedom in your business.

    With over 25 years experience, she's helped thousands of florists via her online business courses, private & group coaching, and free video trainings. Scott and Alison chat about pricing, budgets, competition, booking more brides, website tips, and so much more!

    Learn more about Alison Ellis at TheFlowerPodcast.com !!

    See our latest Blog post! The Flower Podcast Blog

    Be sure to subscribe on your listening app so you don't miss an episode.

    Thankful for our Sponsors!

    Grace Rose Farm

    Accent Decor

    Details Flowers Software

    FlowerSchool NY/LA


    Flower Farming Through a Pandemic with Jennie Love of Love 'N Fresh Flowers Jun 28, 2020
    Show notes

    Jennie Love, Creative Director of Love N' Fresh Flowers and President of the Association of Specialty Cut Flower Growers chats with Scott Shepherd this week on The Flower Podcast.

    Love 'n Fresh Flowers, LLC is a Certified Naturally Grown urban flower farm and a premier wedding florist in Philadelphia. Jennie shares how she has adjusted business during the COVID-19 quarantine and continues to adjust in the changing floral industry.

    Jennie's story will inspire you to think outside the box, get your hands in the dirt, and revaluate what you can do to grow your business. With a passion for educating florists and future farmers, Jennie is sharing her knowledge and experience from both perspectives. Jennie also shares her Guiding Beliefs of why she created Love N' Fresh Flowers.

    You can learn more about Jennie and our past guests at TheFlowerPodcast.com today!

    If you would like to learn more about the Flower Farmers we've created a special blog post just for you!

    Celebrating American Flower Farmers

    A Special Thanks to our Sponsors!

    Grace Rose Farm

    Accent Decor

    Details Flowers Software

    FlowerSchool NY / LA


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