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    Business

    The Flower Podcast

    The Flower Podcast, hosted by Scott Shepherd is for the floral community to discuss flowers, trends, and business topics, including everything from flower farmer to all aspects of floristry. Each week a featured guest will share their knowledge, passion, and love of flowers. Join us for colorful chats with talented creatives, photographers, growers, entrepreneurs, authors, and so much more!! Be sure to subscribe on your listening platform of choice. Learn more at https://www.theflowerpodcast.com . You can also follow us on Instagram and Facebook at @theflowerpodcast .

    Advertise

    Copyright: ©2018-2022 The Flower Podcast

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Floral Art for All: Teaching and Learning Floristry with Sue McLeary Jan 23, 2023
    Show notes

    As members of the floral community, we can help and inspire one another to grow as individuals and in our respective fields. This week's guest is a great example of the floral community. I had the chance to catch up with Sue McLeary this summer, and now that the publication of her new book is just around the corner, I'm thrilled to have her back on The Flower Podcast. We are discussing The beauty of flowers, the strength of curiosity, the influence one may have on others, and much more.

    Sue McLeary has been a guest previously, and I invite you listen to her episodes especially our bonus episode.

    Links below:

    Susan McLeary: Her Passion with Flowers

    Foam Free Design Bonus

    The Art of Wearable Flowers

    Learn more about Sue and all of our past guests by visiting TheFlowerPodcast.com

    Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Google Podcast, Spotify, Stitcher, Amazon Music, Gaana, and many more!

    Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

    Sponsors of The Flower Podcast

    ASCFG

    Farmer Bailey

    Chrysal

    Rooted Farmers

    Real Flower Business

    Accent Decor

    Alaska Peony Cooperative


    Starting a Wedding Business with Alison Ellis Jan 16, 2023
    Show notes

    Many flower farmers are expanding into the wedding industry as well as florist that may not have been offering wedding design. I invited Alison Ellis to return to the podcast. Alison is the founder of realflowerbusiness.com, creator of Flower Math, and author of Falling Into Flowers, A step-by-step guide to today's modern wedding business. She's a floral designer and educator who teaches florists around the world how to increase their income and find more freedom in their small business with honest, actionable strategies and step-by-step courses. We're discussing how you can use weddings to help supplement a floral farm's income or even become the primary source of revenue for those looking to establish themselves in the wedding industry.

    Learn more about Alison and all of our past guests by visiting TheFlowerPodcast.com

    Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Stitcher, Amazon Music, Gaana, and many more!

    We're also on YouTube!! You can subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

    Sponsors of The Flower Podcast

    ASCFG

    Farmer Bailey

    Rooted Farmers

    Real Flower Business

    Accent Decor

    The Gardeners Workshop

    Chrysal


    Creating a Mission Led Business with Megan Hurley Jan 09, 2023
    Show notes

    We're starting our season with Megan Hurley as our very first guest of 2023. Being an entrepreneur may be challenging, particularly when we launch our company out of a deep-seated passion for a particular field, such as flowers, growing, or even the planning of weddings and other events. Megan has the unique blend of a chief operating officer's (COO) brains and a chief executive officer's (CEO) heart. She started off as a wedding coordinator, but quickly expanded into a role that included much more. She specializes in process improvements, leadership coaching, and market innovation as a trusted advisor to entrepreneurs. Megan shares her insightful knowledge and experience in business transformation this week on The Flower Podcast.

    Learn more about Megan and all of our past guests by visiting TheFlowerPodcast.com

    Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Stitcher, Amazon Music, Gaana, and many more!

    Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

    Sponsors of The Flower Podcast

    ASCFG

    Farmer Bailey

    Rooted Farmers

    Real Flower Business

    Accent Decor

    The Gardeners Workshop

    Society of American Florists


    Enduring Loss with Holly Chapple Dec 12, 2022
    Show notes

    This is the time of year we're all surrounded by people, decorating, shopping for presents, attending parties, and of course, spending time with family. This time of year may be quite tough for some people for a variety of reasons. This week, I contacted Holly Chapple. Holly is well-known for her wedding and events, her Chapple designer community, FlowerStock, her partnership with Syndicate Sales, and so much more.

    I'm honored that she's been on our podcast three times before, and this year has been really tough for Holly and her whole family with the loss of her husband Evan in June. Because so many people care about the Chapple family, I reached out to her to ask if she was okay with providing us an update on how they're doing and what's in store for them in 2023.

    Today, Holly discusses some of her experiences throughout this crisis, including the process of picking up the pieces and how they're attempting to move ahead. Today isn't so much about flowers as it is about life and coping with enormous loss. Thank you for being so courageous Holly.

    Learn more about Holly, her past episodes, and all of our past guests by visiting TheFlowerPodcast.com

    Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Stitcher, Amazon Music, Gaana, and many more!

    Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

    Sponsors of The Flower Podcast

    Curate

    Accent Decor

    The Gardeners Workshop

    Real Flower Business

    Society of American Florists

    Rooted Farmers

    ASCFG

    Intrigued Experience Conference


    Making the Most of Your Flower Journey Dec 06, 2022
    Show notes

    It's always fun to host florists here on our podcast and I'm really happy to have Alex Vaughan and Quinn Kiesow of FLWR located in Nashville, TN. They both bring years of experience to their shop where Alex is creative director and Quinn works with operations, logistics, and is a general rigging guru. They have a retail flower business that services daily deliveries, wedding and events, and are now starting to grow some of their own products. I've first hand seen them in action and have found them to be a true lover of flowers and creators of beauty and I'm thrilled to have them on the flower Podcast.

    Learn more about Alex and Quinn and all of our past guests by visiting TheFlowerPodcast.com

    Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Stitcher, Amazon Music, Gaana, and many more!

    Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

    Sponsors of The Flower Podcast

    Curate

    Accent Decor

    The Gardeners Workshop

    Real Flower Business

    Society of American Florists

    Rooted Farmers

    ASCFG

    Intrigued Experience Conference


    Mum's the Word with Harmony Harvest Farm Nov 28, 2022
    Show notes

    Who doesn't love an awesome comeback! Although we may not think of a comeback in flowers, I am looking at the mum as the next big flower trend. In years past the chrysanthemum was the staple corsage for homecoming on the football field, and the inexpensive filler for florists.

    Today, our domestic flower farmers are working hard to preserve this beauty, and at the same time, they are increasing their production of new varieties and heirlooms. My guests this week, Jessica Hall and Stephanie Duncan of Harmony Harvest Farm share their latest growing season of mums, flower farming, floral frogs, and new mum varieties on the horizon.

    In today's chat:

    * Mums are a perfect extension at the end of dahlia season

    * Heirloom garden mum, royalty free varieties, propagation

    * Keep in mind Early, midseason, and late blooming varieties for planning

    * Remember June 15th is an important date for planning because of day length changes.

    * Don't let perfect stand in the way of good.

    Learn more about Jessica and Stephanie along with all of our past guests by visiting TheFlowerPodcast.com

    Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Stitcher, Amazon Music, Gaana, and many more!

    Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

    Sponsors of The Flower Podcast

    Curate

    Accent Decor

    The Gardeners Workshop

    Real Flower Business

    Society of American Florists

    Rooted Farmers

    ASCFG

    Intrigued Experience Conference


    Urban Flower Farming with Urban Buds: City Grown Flowers Nov 21, 2022
    Show notes

    I'm overjoyed that urban flower farming is becoming more popular. This week, we're talking with Mimo Davis and Miranda Duschack of Urban Buds City Grown Flowers in St. Louis about how they started on this amazing historic land, creating multiple revenue streams and community impact.

    In this episdoe we chat about:

    - How their flower journeys began

    - The history of the land they grow on

    - Pre-pandemic Sales Channels

    - Pivoting through the pandemic

    - Farmers Market Pricing

    -ASCFG

    - The importance of using grants

    Learn more about Mimo and Miranda with all of our past guests by visiting TheFlowerPodcast.com

    Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Stitcher, Amazon Music, Gaana, and many more!

    Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

    Sponsors of The Flower Podcast

    Curate

    Accent Decor

    The Gardeners Workshop

    Real Flower Business

    Society of American Florists

    Rooted Farmers

    ASCFG

    Intrigued Experience Conference


    Collectives and Cooperatives with Justine McFarland and Jill Shea Nov 14, 2022
    Show notes

    Today we talking about cooperatives and collectives with two guests that represent a growing segment in our flower farming communities. We're excited to have Jill Shea of the Connecticut Flower Collective and Justine McFarland of the River City Flower Exchange this week on the podcast. Both manage two different models where farmers are working together to reach their community and area with the flowers they grow. Both Jill and Justine share a their experiences and thoughts for those of you interested in starting a co-op or similar type of model, plus I think if you're a florist it might give you some insight into how we can help support our flower farmers.

    Learn more about Jill and Justine with all of our past guests by visiting TheFlowerPodcast.com

    Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Stitcher, Amazon Music, Gaana, and many more!

    Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

    Sponsors of The Flower Podcast

    Curate

    Accent Decor

    The Gardeners Workshop

    Real Flower Business

    Society of American Florists

    Rooted Farmers

    ASCFG

    Intrigued Experience Conference


    2019 Laura Dowling: Floral Diplomacy at the White House Nov 07, 2022
    Show notes

    Hi Flower Friends!! This week we're diving into The Flower Podcast archive to share one of our episodes from the past! Our episode with Laura Dowling was one our listeners favorites. Laura was the Chief floral designer at the White House from 2009 until 2015. As the creative director for flowers and decor, she managed White House floral design for thousands of official and private events, including state dinners, parties, receptions and large-scale installations like the iconic White House Christmas. Laura has written several books and speaks regularly at flower and garden events and this week she's on the flower podcast.

    Learn more about Laura and all of our past guests by visiting TheFlowerPodcast.com

    Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Stitcher, Amazon Music, Gaana, and many more!

    Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

    Sponsors of The Flower Podcast

    Curate

    Accent Decor

    The Gardeners Workshop

    Real Flower Business

    Society of American Florists

    Rooted Farmers

    ASCFG

    Intrigued Experience Conference


    Culture, Craftmanship, and Communication in Floristry with Dr. Solomon Leong AIFD Oct 30, 2022
    Show notes

    I am thrilled to have Dr. Solomon Leong as a guest this week. His honors are most impressive including awards, workshops, exhibits, demonstrations, books, a creative consultant, and extensive media attention. Dr. Solomon Leong AIFD is the director of SOLOMON BLOEMEN, a prominent Hong Kong-based bespoke design firm. As a doctor of philosophy in cultural studies, Solomon offers his understanding of cultures and history in connection to floral art, and we explore his unique approach to floral design and workmanship on this week's Flower Podcast.

    Learn more about Solomon and all of our past guests by visiting TheFlowerPodcast.com

    Subscribe on your favorite podcast platform. We are available on Apple Podcasts, Spotify, Stitcher, Amazon Music, Gaana, and many more!

    Subscribe to our YouTube Channel for access to all of our Zoom chats, tutorials, IG Lives, and video extras.

    Sponsors of The Flower Podcast

    Curate

    Accent Decor

    The Gardeners Workshop

    Real Flower Business

    Society of American Florists

    Rooted Farmers

    ASCFG

    Intrigued Experience Conference


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