The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Latest Episodes:

356. Stop Trying to "Figure It Out" → Mindset Shift For "Overwhelmed Coaches" Aug 08, 2022

Show notes

A recent conversation with a mentor sparked the idea for this episode because what I've been struggling with is what I see a lot of coaches struggle with as well. The idea that you'll have it "figured out" or that you'll "arrive" when neither of those things will ever happen. The point is to continue to play the game, learn, and grow into the next version of yourself (and never going back to a regular job).

- Stop Trying to Arrive

- Story about a Young Girl

- Looking Back at Mistakes

- Going Back to a "Regular Job"

----------

IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…

I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..

To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.

Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.

While also unlocking the time + location freedom you DESERVE.

All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.

P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.

Starting RIGHT NOW.

Click the link below, and I'll see you soon.

https://www.impactcoachacademy.com/exclusive-free-training-1

----------

Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually "Get It"

If this sounds interesting… Join Us at the Next Fit Biz Mastermind Weekend - The ONLY live event for fitness coaches that not only teaches you how to increase your income + impact but also will help you eliminate imposter syndrome.

P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)

To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE

----------

Learn More About Impact Fitness Coaching Academy,

To Learn More About I.F.C.A. - And How We've Helped More Than 1,700 Fitness Coaches, Experts, and Influencers Grow a 5-35k+ Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following

Click Here→ to VISIT THE IFCA PAGE

----------

GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!

Winners Announced Monthly on The Episode.

Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

355. Your Company's Operating System: The Importance and Impact of Core Values Aug 04, 2022

Show notes

We cannot stress the importance of this topic enough and how much it has saved us from a multitude of different perspectives and that is the concept of core values. Core values once established act as your operating system and filter for making decisions instead of going off your gut or being inconsistent. We want to share our core values, why they are important to us, and how to start creating your own.

Time Stamps:

(0:15) The Impact of Core Values

(4:10) Working with Tim and Ross

(7:19) Our Core Values

(13:50) Revising Core Values

----------

IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…

I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..

To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.

Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.

While also unlocking the time + location freedom you DESERVE.

All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.

P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.

Starting RIGHT NOW.

Click the link below, and I'll see you soon.

https://www.impactcoachacademy.com/exclusive-free-training-1

----------

Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually "Get It"

P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)

To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE

----------

Learn More About Impact Fitness Coaching Academy,

Click Here→ to VISIT THE IFCA PAGE

----------

GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!

Winners Announced Monthly on The Episode.

Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

354. Why Females Shouldn't Sell Like Men Aug 01, 2022

Show notes

I recorded an episode back in September 2020 that was so valuable, Jordan took it down and thought it was best if only our IFCA community got access to it. Years later, this is still relevant as ever and I wanted to release to you today. Not only do I cover why females shouldn't sell like men but I give you thousands of dollars worth of free tactical sales training that has helped T4E and IFCA become the 8+ figure companies they are.

Time Stamps:

(0:10) Jordan Took This Episode Down Years Ago

(2:30) Authentic Selling For Women

(5:51) Preframing Sales Calls

(6:46) Any Other Decision Makers?

(10:42) You Can Tell Me No

(13:37) High Level Questions to Ask

(23:50) Closing with Grace and Directness

----------

IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…

I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..

To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.

Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.

While also unlocking the time + location freedom you DESERVE.

All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.

P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.

Starting RIGHT NOW.

Click the link below, and I'll see you soon.

https://www.impactcoachacademy.com/exclusive-free-training-1

----------

Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually "Get It"

P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)

To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE

----------

Learn More About Impact Fitness Coaching Academy,

Click Here→ to VISIT THE IFCA PAGE

----------

GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!

Winners Announced Monthly on The Episode.

Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

353. Jordan's Nervous Breakdown and Lessons Learned Jul 28, 2022

Show notes

A lot has happened both personally and professionally that led to some regrettable actions and decisions being made. We always want to be transparent and honest as leaders and today's episode is just that.

Time Stamps:

- Dip in Business and Erin's Father

- Going Through Data

- Men and Status

- These Lessons Apply to Your First Hire

- Hashing Out the Issues

- Making the Hard Decision

- Boat Dock Analogy

----------

IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…

I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..

To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.

Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.

While also unlocking the time + location freedom you DESERVE.

All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.

P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.

Starting RIGHT NOW.

Click the link below, and I'll see you soon.

https://www.impactcoachacademy.com/exclusive-free-training-1

----------

Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually "Get It"

P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)

To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE

----------

Learn More About Impact Fitness Coaching Academy,

Click Here→ to VISIT THE IFCA PAGE

----------

GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!

Winners Announced Monthly on The Episode.

Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

352. Should You Launch an App, Course, or Group Coaching Offer? - The Simplest, Most Profitable & Results Driven Business Models To Create a $5,000 - $20,000+ Per Month Online Fitness Business Jul 25, 2022

Show notes

We've tried everything from challenges to courses to apps and one offer rises above the rest EVERY SINGLE TIME. High ticket, high touch coaching. In today's episode, I'll explain why that is, explain why everything else I tried failed, and how you can make your offer better. Topics include:

- When I Started

- My Offer Switch

- Assessing Risk

- Affiliates

- Why High Ticket is the Best

----------

IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…

I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..

To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.

Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.

While also unlocking the time + location freedom you DESERVE.

All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.

P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.

Starting RIGHT NOW.

Click the link below, and I'll see you soon.

https://www.impactcoachacademy.com/exclusive-free-training-1

----------

Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually "Get It"

P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)

To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE

----------

Learn More About Impact Fitness Coaching Academy,

Click Here→ to VISIT THE IFCA PAGE

----------

GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!

Winners Announced Monthly on The Episode.

Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

351. Our Birth Story and Lessons as New Parents Jul 21, 2022

Show notes

Jaxson Jordan Dugger, born on 6/28 at 1:05AM via c section at 38 weeks 5 days, after 72 hours of labor/barely even reaching "active labor" and I can't wait to tell you the story. Everything from the very beginning of my pregnancy, handling my dad's heart attack and sudden passing, and seeing Jordan's eyes as he gazed on Jaxson for the very first time...

Time Stamps:

(0:30) Erin's Back!

(1:10) Very Beginning of My Pregnancy

(6:10) My Father's Heart Attack and Passing

(9:00) Water Breaking Isn't Like the Movies

(18:30) Getting Assistance

(22:00) First Talks of C-Section

(27:20) Pulling Jaxson Out

(35:00) Instantly Became Parents

----------

IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…

I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..

To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.

Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.

While also unlocking the time + location freedom you DESERVE.

All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.

P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.

Starting RIGHT NOW.

Click the link below, and I'll see you soon.

https://www.impactcoachacademy.com/exclusive-free-training-1

----------

Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually "Get It"

P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)

To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE

----------

Learn More About Impact Fitness Coaching Academy,

Click Here→ to VISIT THE IFCA PAGE

----------

GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!

Winners Announced Monthly on The Episode.

Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

350. How To Make Offers So Good, People Feel Stupid Saying No: The Key Ingredient Every Coach Needs To Easily Attract Clients Who Pay + Adhere More (Part 2 of 2) Jul 18, 2022

Show notes

Part 2 of our 2 part series covers what exactly the Switch Offer Formula will allow you to do (hint: clients will be chasing you after you implement it). I'll give you a few examples and give YOU an offer at the end of the episode.

Time Stamps:

- Standing Out and Getting Clients

- Fit Biz Mastermind Weekend

- Switch Offer Formula

- Example of Offer Switch

- Making You an Offer Today

----------

IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…

I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..

To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.

Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.

While also unlocking the time + location freedom you DESERVE.

All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.

P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.

Starting RIGHT NOW.

Click the link below, and I'll see you soon.

https://www.impactcoachacademy.com/exclusive-free-training-1

----------

Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually "Get It"

P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)

To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE

----------

Learn More About Impact Fitness Coaching Academy,

Click Here→ to VISIT THE IFCA PAGE

----------

GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!

Winners Announced Monthly on The Episode.

Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

349. How To Make Offers So Good, People Feel Stupid Saying No: The Key Ingredient Every Coach Needs To Easily Attract Clients Who Pay + Adhere More (Part 1 of 2) Jul 14, 2022

Show notes

You can screw up a lot in your business and still be successful but one area you absolutely have to nail is your offer. This is one if not THE separator we see with average fitness coaches vs the best so we want to share a 2 part series on what an offer is, types of offers, and how to position your offer. Topics include:

- Apology for Erin's Recent MIA

- Joe Dirt Quote

- The Agreement

- Types of Offers

- What an Offer Isn't

----------

IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…

I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..

To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.

Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.

While also unlocking the time + location freedom you DESERVE.

All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.

P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.

Starting RIGHT NOW.

Click the link below, and I'll see you soon.

https://www.impactcoachacademy.com/exclusive-free-training-1

----------

Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually "Get It"

P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)

To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE

----------

Learn More About Impact Fitness Coaching Academy,

Click Here→ to VISIT THE IFCA PAGE

----------

GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!

Winners Announced Monthly on The Episode.

Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

348. When/Who/How Should You HIRE In Your Online Fitness Coaching Business? (How To Not Screw It Up) Jul 11, 2022

Show notes

Hiring can be one of the biggest sticking points in growing a business and it's understandable. We've had our fair share of poor hires and wiffs and we don't want you to make the same mistakes. I'll share with you why culture is so important to hiring, give you an example from our company, give you the 3 types of employees you'll need, and where to find them. Topics include:

- The Road Less Stupid

- The Importance of Culture

- IFCA/T4E Example

- IFCA Live Event

- 3 Types of Employees

- Where to Find Employees

----------

IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…

I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..

To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.

Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.

While also unlocking the time + location freedom you DESERVE.

All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.

P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.

Starting RIGHT NOW.

Click the link below, and I'll see you soon.

https://www.impactcoachacademy.com/exclusive-free-training-1

----------

Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually "Get It"

P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)

To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE

----------

Learn More About Impact Fitness Coaching Academy,

Click Here→ to VISIT THE IFCA PAGE

----------

GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!

Winners Announced Monthly on The Episode.

Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

347. How To Use Reels/TikTok to Grow an Audience + Generate Warm Leads (without being an "Influencer") Jul 07, 2022

Show notes

As you've probably seen, short form reels are dominating Instagram and we as fitness coaches can either adapt or get left behind. I'll share with you how these reels are basically tweets in video format, how to increase views, and how to incorporate reels into the 3 types of content we teach.

Time Stamps:

(0:40) Jaxson Dugger is Here!

(1:55) Defining Key Terms

(3:19) Tweets in Video Format

(4:00) Increasing Views

(5:30) Rating and Review

(8:15) Three Types of Content

(9:50) Captions App

----------

IF you're a current online fitness coach, personal trainer, nutritionist, or registered dietitian…

I just recorded a 20-minute training, on how I went from a struggling gym owner and personal trainer barely being able to pay my gym lease…..

To grow my online business to 350k in my first year, 500k in the second, and now my online coaching company generates consistent 7+ figures annually since.

Plus, inside of this training, you'll learn the 4 secrets to building a profitable full-time fitness business that generates consistent 10-30k+ months, all in 90 days or less.

While also unlocking the time + location freedom you DESERVE.

All without sleazy sales tactics, cold DM's, or wasting money on paid advertising.

P.S. It doesn't matter if you have 500 followers, or 100k, this system will WORK for you, as long as you're willing to take action.

Starting RIGHT NOW.

Click the link below, and I'll see you soon.

https://www.impactcoachacademy.com/exclusive-free-training-1

----------

Imagine Being Able To Walk Away From a 3-Day Mastermind Weekend With the Exact Steps to Start, or Scale Your Fitness Coaching Business + Meet Your New Tribe Who Actually "Get It"

P.S. Use Code FITBIZ2022 For 50% Off Tickets (Limited Time)

To Learn More + Get Your Ticket Before They Sell Out! → CLICK HERE

----------

Learn More About Impact Fitness Coaching Academy,

Click Here→ to VISIT THE IFCA PAGE

----------

GIVEAWAY! Leave a rating + review on iTunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes!

Winners Announced Monthly on The Episode.

Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!