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    Business

    The Duct Tape Marketing Podcast

    Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America’s top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you’re a small business owner, marketing professional, or marketing agency owner, you’ll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don’t miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!

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    Copyright: © John Jantsch. All rights reserved.

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    Latest Episodes:
    The Less Is Almost Always More Content Strategy Sep 16, 2021
    Show notes

    In this episode of the Duct Tape Marketing Podcast, I interview Kate Cooper. Kate is the content strategist at Homeward, a new kind of home finance company. She is a plain language advocate who believes in a less-is-almost-always more approach to content. She started writing for a living in college and joined Homeward in 2020. In the space between, she was a magazine editor, a content consultant for a tech consultancy, and started her own content agency, Language Arts.


    Delivering Happiness At Work And Beyond Sep 11, 2021
    Show notes

    In this episode of the Duct Tape Marketing Podcast, I interview Jen Limm. Jen is the CEO of Delivering Happiness (DH), a company she and Tony Hsieh (the late CEO of Zappos.com) co-founded to create happier company cultures for a more profitable and sustainable approach to business. She's also the author of Beyond Happiness: How Authentic Leaders Prioritize Purpose and People for Growth and Impact.


    Why Playing The Long Game Is Essential To Success Sep 09, 2021
    Show notes

    In this episode of the Duct Tape Marketing Podcast, I interview Dorie Clark. Dorie is a Duke & Columbia University Business Professor, and she's ranked one of the top 50 business thinkers in the world by Thinkers 50. She's also the author of Reinventing You, Stand Out, and a new book called The Long Game.


    Building A Referral Success System Sep 02, 2021
    Show notes

    In this episode of the Duct Tape Marketing Podcast, I'm doing a solo show. I'm talking about a topic from my upcoming book, The Ultimate Marketing Engine: Five Steps to Ridiculously Consistent Growth. The fifth step in the book is all about referral generation — and that's what I'm talking about today.


    Cultivating A Sense Of Self-Worth Sep 01, 2021
    Show notes

    In this episode of the Duct Tape Marketing Podcast, I interview Tim Washer. Tim spent 20 years at IBM, Cisco, and Accenture, mostly feigning interest on conference calls. Moonlighting as a comedy writer/actor on SNL, Conan and The Late Show equipped him to use humor to humanize some of the world's most boring brands. He uses laughter to help corporations capture attention, show empathy, build rapport and make a persuasive case with B2B technology audiences on topics such as the Internet of Things and mainframe computers, where the comedy writes itself.


    Finding The Work That Makes You Come Alive Aug 27, 2021
    Show notes

    In this episode of the Duct Tape Marketing Podcast, I interview Jonathan Fields. Jonathan is an award-winning author, executive producer, and host of one of the top-ranked podcasts in the world, Good Life Project®. He's also the author of a new book – Sparked: Discover Your Unique Imprint for Work that Makes You Come Alive.


    How To Get Customers Back And Back Again Aug 26, 2021
    Show notes

    In this episode of the Duct Tape Marketing Podcast, I interview Shep Hyken. Shep is ais a customer service and experience expert and the Chief Amazement Officer of Shepard Presentations. He is a New York Times and Wall Street Journal best-selling author. He recently wrote a book called I'll Be Back – How to Get Customers to Come Back Again & Again.


    Making The Most Of Your Time Aug 20, 2021
    Show notes

    In this episode of the Duct Tape Marketing Podcast, I interview Oliver Burkeman. Oliver is the author of The Antidote: Happiness for People Who Can't Stand Positive Thinking. For many years, he wrote a popular column on psychology for the Guardian newspaper. He also has a new book called Four Thousand Weeks: Time Management for Mortals.


    Why Businesses Should Be Using Video In 2021 Aug 18, 2021
    Show notes

    In this episode of the Duct Tape Marketing Podcast, I interview Augie Johnston. Augie is a 35-year-old ex-YouTuber, former professional basketball player, turned entrepreneur. He is currently making waves in the video editing industry with a start-up called Vidchops.


    Growing Your Business Through Referral Marketing Aug 14, 2021
    Show notes

    In this episode of the Duct Tape Marketing Podcast, I interview Raúl Galera. Raúl is the Chief Advocate at ReferralCandy – an app that allows ecommerce brands to set up and run customer referral programs.


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