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    Education

    The Dirt on Flowers

    Learn from our mistakes as we talk business, marketing, and growing techniques to help you create the farm of your dreams. So, let’s roll up our sleeves and get the dirt on flowers!

    Advertise

    Copyright: © Copyright 2022 Shannon Allen and Lyndsay Biehl

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    EP 119: Q2-ish Review Aug 16, 2024
    Show notes

    Lyndsay and Shannon review their second quarter (Q2) from May to July. They discuss the challenges of unpredictable weather, the emotional ups and downs of farming, and the impact of hiring new employees. Personal anecdotes, including a stressful wedding event, add a relatable touch. They invite listeners to share "farming horror stories" for a Halloween episode, emphasizing learning from mistakes. The episode highlights the importance of community support, self-care, and resilience in farming, offering valuable insights for fellow farmers and entrepreneurs.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 118: Entrepreneurial Mindset with Julia Shanks - The Farmers Office Aug 09, 2024
    Show notes

    Lyndsay and Shannon discuss the business aspects of flower farming with Julia Shank, author of "The Farmer's Office." They emphasize the importance of data-driven decisions and reflect on their own challenges in running profitable farms. Julia shares insights on adopting an entrepreneurial mindset for financial sustainability, covering topics like marketing, financial management, and employee oversight. The conversation also addresses common struggles for new farmers, such as balancing passion with business needs and overcoming financial management fears.

    Link to her book : The Farmer's Office, Second Edition: Tools, Templates, and Skills for Starting, Managing, and Growing a Successful Farm Business

    Link to her website: 1-Home The Farmers Office

    Instagram: @TheFarmersOffice

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 117: Wreaths, Workshops, and Winter: Unlocking Holiday Success in Flower Farming Aug 02, 2024
    Show notes

    In this podcast episode, Lyndsay and Shannon share their experiences and insights on running profitable flower farms. They discuss the importance of strategic planning, especially for the Christmas season, and reflect on past challenges and successes. The conversation covers sourcing Christmas greens, creating sales plans, and maximizing profitability through workshops and diverse offerings. They emphasize early preparation, customer engagement, and the relatively low skill level required to start a Christmas greens business. Their goal is to inspire and provide actionable strategies for listeners at any stage of their farming journey.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 116:Spill the dirt- Harvest timing & efficiencies Jul 26, 2024
    Show notes

    Lyndsay and Shannon discuss the challenges of running flower farms in early July. They tackle the pressures of summer heat, irrigation, and wedding bookings. Lyndsay shares her journey of prioritizing well-being by reducing her workload for her upcoming wedding. Shannon talks about managing a new property and hosting a "u-pick" event. They emphasize setting boundaries, managing expectations, and the realities of farming. The episode also includes a segment addressing listener questions on harvesting techniques and efficient farming practices.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 115: Blooms, Challenges, and Resilience with Shanti of Whipstone Farm Jul 19, 2024
    Show notes

    Lyndsay and Shannon are joined by Shanti from Whipstone Farm. They discuss the challenges of flower farming, including weather-related issues and the impact on their crops. Shantae shares her experiences farming in the high desert of Prescott, Arizona, emphasizing the need for resilience and adaptability. The conversation covers various farming techniques, pest management, and the importance of strategic planning. They also highlight the balance between work and personal life, stressing the significance of flexibility and effective communication with customers and fellow farmers.

    Learn more about Shanti by checking out her website and social media pages:

    • Website
    • Facebook
    • Instagram

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP: 114 Our Favorite Online Tools Jul 12, 2024
    Show notes

    Lyndsay and Shannon share their journey of growing their farms into six-figure businesses. They discuss the challenges of irrigation and crop management during a hot season, while remaining optimistic about their heat-loving crops. The conversation covers various online tools and apps they use, such as Canva, QuickBooks, Squarespace, and ShipStation, to streamline operations and enhance customer experiences. They also highlight the importance of professional email platforms, photo editing apps, project management software, and tools like Linktree and CapCut for marketing and communication.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 113: Breaking the Mold of Traditional Flower Farming with Laura Beth Resnick Jul 05, 2024
    Show notes

    Lyndsay and Shannon discuss their flower farming experiences, focusing on challenges like weather conditions, crop failures, and color preferences for wedding arrangements. They highlight the importance of maintaining high standards for farm-grown blooms and sourcing quality flowers. Guest Laura Beth Resnick of Butterbee Farms shares her journey from vegetable to flower farming, emphasizing the significance of partnerships, taking breaks for farm maintenance, and the complexities of urban farming. The episode offers insights into relationship-building with customers, balancing work and personal life, and strategic decision-making in flower farming.

    Learn more about our guest:

    Website, Instagram, and Facebook

    Podcast with Jennie Love

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 112: The Heavy Cost of Staying in your Comfort Zone Jun 28, 2024
    Show notes

    Lyndsay and Shannon discuss the challenges posed by the Ohio heatwave on their farms and the measures they are taking to mitigate its effects. They emphasize the importance of stepping out of one's comfort zone for personal and business growth. Reflecting on their eight-year journey, they highlight the balance between data-driven decisions and gut feelings. They also discuss overcoming business plateaus, the value of mentorship, and the interconnectedness of time and money. The episode concludes with a challenge to listeners to embrace change for continuous improvement.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm



    EP 111: Blooming Beyond Borders: A Conversation with Canadian Flower Farmer Janis Smith-Harris Jun 21, 2024
    Show notes

    Lyndsay and Shannon chat with Janis Smith-Harris, a Canadian cut flower farmer from Harris Flower Farm in Saint Thomas, Ontario. Janis shares her journey from being an optician to becoming a full-time flower farmer, detailing the growth of her farm to nearly six acres. They discuss the challenges of weed control, the use of mechanized equipment, and innovative planting methods. Janis also highlights the importance of community and representation within the Association of Specialty Cut Flower Growers (ASCFG) for Canadian growers. The episode offers valuable insights and practical tips for flower farming enthusiasts.

    Learn more about Harris Flower Farm by checking out her website and social media:

    Website

    Facebook

    Instagram

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 110: 7 Characteristics of a Resilient Farmer Jun 14, 2024
    Show notes

    Lyndsay and Shannon discuss the challenges of flower farming, emphasizing the importance of resilience. They share insights on coping with weather impacts, the need for nutritious meals, and building inner strength. Key tips include acceptance, optimism, and taking responsibility for one's life. They highlight the value of community support, sharing a heartwarming story of a generous donation during tough times. Lindsay and Shannon encourage maintaining a positive attitude, finding humor in adversity, and invite listeners to join their community for exclusive content and support.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


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