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    Education

    The Dirt on Flowers

    Learn from our mistakes as we talk business, marketing, and growing techniques to help you create the farm of your dreams. So, let’s roll up our sleeves and get the dirt on flowers!

    Advertise

    Copyright: © Copyright 2022 Shannon Allen and Lyndsay Biehl

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    EP 169: Fire, Ready, Aim - Overcoming Indecision May 02, 2025
    Show notes

    Lyndsay and Shannon discuss the "fire, ready, aim" approach to decision-making in flower farming. They emphasize the importance of taking swift action rather than getting stuck in indecision, which can lead to missed opportunities. Through personal anecdotes, they highlight the value of embracing imperfections, learning from experiences, and maintaining confidence in decision-making. The episode aims to inspire listeners to take actionable steps in their farming businesses, navigate entrepreneurial challenges, and grow through taking risks and learning from both successes and failures.

    If you’re ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 168: Uncut Week 18 Apr 30, 2025
    Show notes

    In this podcast episode, flower farmers Lyndsay and Shannon engage in a candid discussion about their week on the farm. They cover the progress of their tulip fields, the impact of unpredictable weather, and the challenges of managing crops like peonies. The conversation also touches on customer management, particularly pre-orders and sales strategies for events like Mother's Day. They share insights from a recent agritourism conference and reflect on the emotional toll of the season. Overall, the episode offers a relatable glimpse into the realities of flower farming, emphasizing the importance of community and customer connections.

    If you’re ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 167: Embracing Your Enneagram Type with Jackie Brewster Apr 25, 2025
    Show notes

    In this episode, Lyndsay and Shannon discuss the Enneagram with certified coach Jackie Brewster. They explore how this personality typing system provides insights into behaviors, motivations, and personal growth. Jackie explains the Enneagram's purpose and its benefits, emphasizing that it’s not about labeling but understanding underlying motivations. The conversation includes personal anecdotes, addressing skepticism about personality tests, and the importance of self-awareness. They also discuss how the Enneagram can enhance communication and relationships in both personal and professional settings, encouraging listeners to explore it for deeper self-understanding.

    Learn more about Jackie by visiting her website and Instagram

    If you’re ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.

    You can call them or visit devroomen.com to learn more. Now is the perfect time to place those fall bulb orders and don’t forget Dirt20 for 20% off!

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 166: Uncut Week 17 Apr 23, 2025
    Show notes

    In this episode, Lyndsay and Shannon share their experiences with tulip farming during the spring season. They recount a successful but hectic Easter tulip fundraiser, highlighting the unpredictability of spring weather and its impact on their crops. The conversation covers the challenges of managing inventory, dealing with waste, and the importance of planning and adaptability. They also discuss their strategies for winter operations, including the use of coolers and heaters to manage temperature and humidity. The episode is filled with relatable anecdotes, laughter, and insights into the realities of flower farming.

    If you’re ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.

    You can call them or visit devroomen.com to learn more. Now is the perfect time to place those fall bulb orders, and don’t forget Dirt20 for 20% off!

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 165: Spilling the Dirt on Coolers Apr 18, 2025
    Show notes

    Lyndsay and Shannon dive into the crucial topic of flower coolers. They discuss the significant benefits of having a cooler on a flower farm, such as reducing stress, improving flower quality, and allowing for better scheduling of harvesting and arranging. They explore various types of coolers, including beverage coolers, converted residential fridges, and commercial walk-in coolers, sharing their pros and cons. Practical advice on insulation, temperature, and humidity control is provided, emphasizing the importance of investing in a cooler for a more efficient flower farming operation.

    If you’re ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 164: Uncut Week 16 Apr 16, 2025
    Show notes

    Lyndsay and Shannon discuss their experiences as flower farmers, focusing on the challenges of growing tulips and the impact of unpredictable weather. Lyndsey shares her significant losses in greenhouse tulips and explores the concept of "over cooling" with her bulb supplier, Jerome. Shannon expresses concerns about her field tulips blooming in time for Easter and the difficulties of managing customer expectations. They emphasize the importance of flexibility, customer communication, and resilience in farming, offering insights and encouragement to fellow farmers and small business owners.

    If you’re ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP: 163: Is Your Farm Properly Insured? Essential Coverage for Agritourism with Keith Allen Apr 11, 2025
    Show notes

    Lyndsay and Shannon, along with insurance expert Keith Allen, discuss the critical importance of insurance for farmers, especially those involved in agritourism and hosting events. They explore the distinctions between home and farm insurance, emphasizing the necessity of liability coverage when welcoming customers or vendors onto the property. Keith shares insights on the scrutiny of insurance providers post-pandemic, the importance of keeping insurance agents informed about operational changes, and the need for proper coverage to protect against potential risks. The episode underscores the value of understanding and obtaining appropriate insurance for farm operations.

    You can call them or visit devroomen.com to learn more. Now is the perfect time to place those fall bulb orders and don’t forget Dirt20 for 20% off!

    Check out DeVroomen on Facebook or Instagram

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 162: Uncut Week 15 Apr 09, 2025
    Show notes

    Lyndsay and Shannon share the unfiltered realities of flower farming. They discuss the humorous chaos of having chicks in the studio, the emotional challenges of rehoming chickens, and a funny April Fool's Day flower delivery incident. The episode highlights the importance of community support among farmers, dealing with customer interactions, and managing social media criticism. They also touch on the business aspects of farming, such as hiring employees and marketing strategies. Throughout, their light-hearted and relatable storytelling provides both entertainment and valuable insights into farm life.

    You can call them or visit devroomen.com to learn more. Now is the perfect time to place those fall bulb orders and don’t forget Dirt20 for 20% off!

    Check out DeVroomen on Facebook or Instagram

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 161: Avoid these Flower Farming Pitfalls Apr 04, 2025
    Show notes

    Lyndsay and Shannon discuss common pitfalls in flower farming. They emphasize treating the farm as a business, managing finances wisely, and being prepared for unexpected challenges. Key points include avoiding early overspending, having a contingency plan, setting clear sales strategies, and recognizing the importance of administrative tasks. They also stress the value of customer feedback and the necessity of pacing oneself to avoid burnout. Their insights aim to help both new and established flower farmers succeed in their endeavors.

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


    EP 160: Uncut Week 14 Apr 02, 2025
    Show notes

    In this episode of Uncut with Lyndsay and Shannon they discuss transitioning from winter to the busy spring season. They share their struggles with getting into "go mode," adjusting work schedules, and dealing with weather challenges impacting their first farmer's market. They delve into the complexities of tulip harvesting, managing expectations, and the importance of crop rotation to prevent disease. The episode also highlights their upcoming workshops and farm tours, providing practical advice and relatable anecdotes, capturing the essence of the challenges and rewards of flower farming.

    Learn more about the Wedding workshop with Lyndsay and Shannon's two day intensive workshop

    If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

    Did you love today's episode?

    1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
    2. Leave us a rating and review on Apple Podcasts!

    Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

    Want to learn more about your hosts? Follow us on Instagram!

    Lyndsay @wildroot_flowerco

    Shannon @bloomhillfarm


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