The Dirt on Flowers

Latest Episodes:

EP 209: Tulip Deep Dive Sep 19, 2025

Show notes

In this episode, Lyndsay and Shannon share their experiences navigating the financial and operational challenges of tulip farming amid rising costs, tariffs, and market pressures. They discuss analyzing expenses, adjusting orders, and communicating transparently with buyers to ensure profitability. Both emphasize the importance of detailed planning, tracking yields, and being willing to pivot crop choices. The conversation offers practical strategies for flower farmers to make informed, data-driven decisions, avoid undercutting, and build resilient, sustainable businesses despite the unpredictable nature of farming

Learn more about DirtCon and join the email list for all the updates.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 208: Uncut Week 38 Sep 17, 2025

Show notes

Lyndsay and Shannon share real moments from their flower farms, including hosting a popular permanent jewelry pop-up and their annual Design and Dine event, which fosters community and connection. They discuss essential farm equipment, from seeders to tractors, and answer listener questions about their upcoming virtual planning event, Dirt Con 2026. The episode is filled with practical tips, personal stories, and listener shout-outs, capturing the unfiltered joys and challenges of flower farming life. Upcoming episodes promise more insights on tulips and profitable workshops.

Learn more about DirtCon and join the email list for all the updates.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 207: 5 Ways to Make Money before the end of the year Sep 12, 2025

Show notes

In this episode, Lyndsay and Shannon share candid insights on navigating the fall season as flower farmers. They discuss creative ways to boost year-end revenue, including dried flower products, workshops, and seasonal promotions. The hosts offer practical tips for planning ahead, collaborating with local businesses, and engaging customers through events and unique experiences. Personal stories and business advice blend seamlessly, providing inspiration and actionable strategies for flower farmers to extend their season, diversify income, and maintain customer relationships as the year winds down.

Learn more about DirtCon and join the email list for all the updates.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 206: Uncut Week 37 Sep 10, 2025

Show notes

In this episode of The Uncut with Lyndsay and Shannon, the flower-farming duo shares candid updates on farm life, from vacation stories to dahlia woes and event planning. They discuss the challenges of social media management, drought conditions, and setting boundaries for their popular Dahlia Fest. They answer listener’s questions about pricing and competition, emphasizing quality, branding, and customer experience over price wars. The episode also features a promo for Dirt Con 2026, a virtual flower farming conference, and highlights practical business advice, community support, and upcoming educational resources for fellow growers.

Learn more about DirtCon and join the email list for all the updates.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 205: How to Launch a Successful Early Bird CSA Sep 05, 2025

Show notes

Lyndsay and Shannon share actionable strategies for launching a successful CSA early bird campaign. They discuss the importance of timing, creating urgency, and offering meaningful incentives to boost early sign-ups. The hosts emphasize using email marketing and social media to build hype, nurture customer relationships, and avoid last-minute sales stress. Drawing from their own flower farming experiences, they provide practical tips on planning, authentic communication, and leveraging customer stories to grow a loyal CSA subscriber base and ensure a smooth, profitable season ahead.

Learn more about DirtCon and join the email list for all the updates.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 204: Uncut Week 36 Sep 03, 2025

Show notes

Shannon hosts solo while Lyndsay is on vacation, joined by Judd, her supportive "hype guy." They discuss coping with drought in Northeast Ohio, prepping fall beds to ease spring work, and tackling greenhouse soil health challenges. With Dahlia Fest and other events approaching, they share strategies for crowd management and fair flower picking. The episode also highlights pumpkin growing tips, the power of email marketing, and upcoming educational content, blending practical flower farming advice with candid, encouraging conversation about managing a busy, community-focused farm.

Learn more about DirtCon and join the email list for all the updates.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 203: Are you in a CSA slump? Aug 29, 2025

Show notes

In this episode, Lyndsay and Shannon discuss strategies for overcoming the mid-season “CSA slump” in flower subscription programs. They share insights on keeping customers engaged through creative communication, personalized touches, and community-building events. The conversation covers the unique challenges of CSA customers, the importance of clear reminders, and adapting subscription structures. Practical tips include using welcome guides, offering bonuses, and gathering feedback. The episode provides actionable advice for flower farmers to maintain excitement, deepen customer relationships, and ensure a vibrant, profitable CSA season.

Learn more about DirtCon and join the email list for all the updates.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 202: Uncut Week 35 Aug 27, 2025

Show notes

In this episode of "The Uncut with Lyndsay and Shannon," the hosts share an honest, unscripted chat about the realities of flower farming. They discuss the challenges of planning for tulip production, managing costs, and competing with cheap imports, as well as the unpredictable nature of growing dahlias amid changing weather. The episode also covers upcoming farm events, workshops, and community updates, offering listeners a relatable glimpse into the joys and struggles of running a small flower farm.

Learn more about DirtCon and join the email list for all the updates.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 201: The Best Thing You'll Ever Do for Your Business Aug 22, 2025

Show notes

In this episode of "Dirt on Flowers," Lyndsay and Shannon discuss the vital role of education in flower farming and business growth. They share personal stories about investing in courses, consulting, and community learning, emphasizing that continual education—whether free or paid—shortens the learning curve and builds confidence. The hosts share more about their Insiders membership group, designed to offer actionable advice, support, and resources for growers. They encourage listeners to prioritize personal and professional growth, highlighting that investing in yourself is the key to a thriving, profitable flower farm.

Check out The Dirt on Flowers Content Library for everything you will get access to by being a member.

Learn more about DirtCon and join the email list for all the updates.

Did you love today's episode?

Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

EP 200: Uncut Week 34 Aug 20, 2025

Show notes

Join Shannon and Lyndsay at their midweek catch up. They are chatting about their events that they had this past weekend. Lyndsay talks about the new dinner that she did on the farm this year and the prep that went into making sure the barn was looking the best. Shannon shares about her upick event and how she plans to make it easier for the next one. They answer the question of the week regarding Shiso and a question about DirtCon.

Learn more about DirtCon and join the email list for all the updates.

Did you love today's episode?