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    Education

    The Director’s Playbook

    It’s no secret that being a funeral professional is more challenging than ever. Between meeting families’ changing needs and navigating the ever-evolving landscape of funeral service, you need proven strategies you can rely on to grow your business. Join us as host Paul Lovelace welcomes knowledgeable guests and shares insights and solutions from his 30+ years in sales, finance, and the funeral profession. Whether you’re pursuing growth, aiming to reduce stress, or striving to stay on top of industry trends, The Director’s Playbook offers the tools to help your funeral home thrive.

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    Copyright: © 2021 FD Talks

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    Latest Episodes:
    FD Talks 05: How to Grow the Value of Your Business with an Active Preneed Sales Program Apr 26, 2021
    Show notes

    In this episode, your host Rob Davidson sits down with Paul Lovelace, Executive Vice President of Corporate Development at Funeral Directors Life, who shares insights on how to grow the value of your funeral business with an active preneed program. Most funeral homes are barely scratching the surface of the potential for preneed sales in their communities. By following a few simple keys to success, Paul and his team have helped hundreds of funeral homes to jumpstart their active preneed programs – without sacrificing the quality of service to their families.


    FD Talks 04: The Value of Insurance Assignments Apr 12, 2021
    Show notes

    In this episode of FD Talks, Rob Davidson sits down with Nadene Smith, Director of Business Services for CLAIMCHECK, a life insurance assignment services company that offers expedited payments on verified life insurance policies. Nadene's personal experience with loss gave her a renewed perspective and appreciation for what funeral directors do every day. Now she is dedicated to helping funeral homes and the families they serve access their life insurance benefits quickly and easily so they can stop worrying about how to pay for the funeral and instead focus on creating a healing and meaningful ceremony to honor the one they love.


    FD Talks 03: Funeral Service in 2021 Mar 31, 2021
    Show notes

    There is a lot of excitement and energy among funeral professionals going into 2021 with so many new tools available to serve families. In this episode, Kris Seale, President and CEO of Funeral Directors Life, joins Rob Davidson in the studio to discuss what's ahead for funeral service in 2021 and how funeral directors can leverage the technology and resources available today to enhance their service to families.


    FD Talks 02: Digital Marketing Solutions Mar 22, 2021
    Show notes

    So much has changed in the marketing space in just the last five years. More and more funeral homes are realizing the power of digital marketing for reaching families in their communities, but many are missing out on opportunities because the don’t have the time or expertise to put together a full digital marketing plan. Today, we are joined by Mitchell McLean, Director of Digital Marketing with Funeral Directors Life, to talk to us about the options available to funeral homes for marketing online, best practices, and results that he has seen with the company’s social media management clients.


    FD Talks 01: On the Go Protection Feb 24, 2021
    Show notes

    When a preneed family loses a loved one away from home, no one wants to have to tell that family that there will be unexpected out-of-pocket costs that are not covered by their plan. Whether you are a funeral home owner, director, or preneed sales professional, you want to offer your preneed families a complete solution that protects the family AND the value of the funeral they have planned, no matter where the loss occurs. That is why Todd Carlson, EVP and Chief Sales Officer with Funeral Directors Life is joining us in the studio today to talk about a new option now available for families who are planning ahead: On the Go Protection. Learn how it works, how to position this valuable coverage with families, and how families are responding to this new protection plan.


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