The Dentalpreneur Podcast w/ Dr. Mark Costes

Latest Episodes:

1905: Should You Outsource Your Front Desk? Jan 25, 2024

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On today's episode, Dr. Mark Costes delves into the world of outsourced healthcare services with guest Garrett Robins, Senior Account Executive at Strike Healthcare. Garrett shares his journey from mass communication studies to leading teams in digital marketing and customer satisfaction. The focus is on the transformative role of outsourcing in dental practices, particularly in the realms of call answering and marketing integration. This insightful discussion reveals how services like StrikeHealthcare can enhance patient interaction and streamline practice operations. For more on how outsourcing can revolutionize your practice, check out Nexa's offerings.

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1904: Hiring Without Experience Pt. 2 Jan 24, 2024

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On today's episode, we have the 2nd part of the DSN webinar, continuing the discussion on "hiring without experience," focusing on effective strategies for onboarding and training new staff in dental practices. The episode delves into reactivation techniques, maintaining a productive schedule, setting clear expectations for new scheduling coordinators, and mastering patient interaction skills. Additionally, the importance of role-playing, understanding workplace vocabulary, attire dos and don'ts, and creating a feedback loop for performance assessment within the first 30 days are highlighted. This segment emphasizes the value of integrating new team members with no dental experience into a practice's culture and team. If you haven't listened to part 1 yet, go back and do so before you listen to this concluding episode.

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1903: Hiring Without Experience Pt. 1 Jan 23, 2024

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On today's episode of the Dentalpreneur podcast, part of the DSN webinar series, features a valuable webinar turned podcast titled "Hiring Without Experience." Key speakers include DSI coach Dr. Summer Kassmel, Operations Manager Debbie Dodson, and Scheduling Coordinator and Trainer Delsey. They discuss onboarding a scheduling coordinator without experience, setting early expectations, effective training schedules, and managing team dynamics. The episode offers insights into the first 30 days of training and a re-activation program for patient flow.

Stay tuned for Part 2 of this enlightening discussion where we delve deeper into hiring.

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1902: The Operations Manual Customization Guide Jan 22, 2024

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On today's episode, Dr. Mark Costes (Dental Success Summit 2022) explores various aspects crucial to the development and customization of an Operations Manual for dental practices. The discussion begins with an emphasis on the significance of an Operations Manual in the realm of dental practice management. Following this, Mark shares effective tactics for creating and tailoring these manuals, ensuring they meet the specific needs of each unique practice. A key focus is placed on involving team members in the authorship process, which not only fosters a sense of ownership but also significantly increases their buy-in.

Markthen delves into the different components that make up an Operations Manual, highlighting the importance of organizing these elements in a logical manner for ease of use. He talks about the development of protocol sheets, accountability agreements, and performance review assessment sheets, and how these critical documents should be integrated into the operations manual. Another vital topic covered is the establishment of an overall meeting cadence and an organizational structure that can greatly enhance the orderliness and flow within a dental practice.

For more information or to join the DSN or DSI community, visit Dental Success Network and True Dental Success.

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1901: Value & Reward Pt. 2 Jan 19, 2024

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On today's episode, we continue our insightful journey with Mark Costes, live from the January 2024 Mastermind in Scottsdale, AZ. If you haven't heard Part 1, make sure to check it out to get the full picture. In Part 2, Mark shares six strategic approaches to making lasting impressions and becoming a likable figure, drawing on personal experiences that lend authenticity to his advice. He then provides a tactical guide on boosting charisma, essential for anyone looking to enhance their personal and professional influence. Mark doesn't stop there; he breaks down the components of the Wealth Formula, illustrating its vital role in the dental industry, and then caps it off with a comprehensive look at Lifetime Patient Value—a key factor for ensuring the long-term prosperity and resilience of your dental practice. For those who are just joining us, go back and listen to Part 1 to start the story right. For everyone else, let's jump back in!

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1900: Value & Reward Pt. 1 Jan 18, 2024

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On today's episode, join us as we delve into the profound concept of 'Value VS Reward' with Mark Costes at the January 2024 Mastermind in Scottsdale, AZ. In Part 1 of this series, Mark discusses the inherent value that you, as a leader, contribute to your dental practice and the wider community, challenging us to rethink how we perceive professional benefits. Rather than mere financial compensation, Mark encourages viewing these benefits as genuine rewards. He also introduces us to the UMS framework, a tool that helps us understand whether a team member's understanding, motivation, and skill set align with our business goals. Additionally, Mark distinguishes between the tangible real value and the more subjective perceived value, both of which play pivotal roles in the context of dental practice operations. Don't miss out on these insights—tune in now! And be sure to catch Part 2 for more in-depth discussion.

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1899: Solving the PPO Riddle Pt. 2 Jan 17, 2024

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On today's episode, we have the second of a 2-part series from the TPL (The Practice Launchpad) event in San Diego, CA. Vivek Kinra's (founder of PPO Profits) presentation, "Solving the PPO Riddle" is broken down and shared in this episode.

If you missed Part 1, be sure to check it out for valuable insights. Today, we dive deeper into the critical importance of proper credentialing in dental practices and the significant financial benefits of securing better fee schedules. Vivek further discusses the flexibility and negotiation possibilities with PPO insurance, emphasizing that fee schedules are indeed negotiable. We continue exploring the High Tech Law's application in specialty procedures, allowing certain treatments to be performed at cash fees through specific patient agreements. The conversation also revisits the value of expert support in negotiating insurance contracts, such as that provided by PPO Profits, to achieve substantial returns. We further discuss the different aspects of insurance in dentistry, including the distinctions between credentialing, contracting, and fee negotiations, and their implications for practices. Lastly, we delve into the technicalities of National Provider Identifiers (NPIs) and the detailed process of credentialing for dentists and associates.

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1898: Solving the PPO Riddle Pt. 1 Jan 16, 2024

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On today's episode, we have the first of a 2-part series from the TPL (The Practice Launchpad) event in San Diego, CA. Vivek Kinra's (founder of PPO Profits) presentation, "Solving the PPO Riddle" is broken down and shared in this episode.

He brings invaluable insights into the Importance of Proper Credentialing and Fee Schedules in dental practices. We start off by discussing the critical role of negotiation in insurance contracts and how it can significantly impact your practice. Then, we delve into the utilization of the High Tech Law in specialty procedures, highlighting how it allows certain procedures to be performed at cash fees through specific patient agreements. Vivek also emphasizes the impact of having expert support, like PPO Profits, in insurance negotiations to achieve substantial returns. We also touch upon the various types of insurance plans in dentistry, the distinctions between credentialing, contracting, and fee negotiations, and their implications for dental practices. Lastly, we explore the technical aspects of National Provider Identifiers (NPIs), focusing on the difference between Type 1 and Type 2, and the detailed process of credentialing for dentists and associates. Don't forget to tune in tomorrow for Part 2 of this discussion!

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1897: Limitless Potential Without Magic Pills Jan 15, 2024

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On today's episode, Dr. Mark Costes (Dental Success Summit 2022) uses the film "Limitless" as an analogy to discuss achieving exceptional results in dental practice without relying on quick fixes like the fictional NZT pill. He emphasizes that there's no shortcut or magic pill for success, and the path to reaching one's full potential in business and life involves hard work, dedication, and the right strategies.

Mark outlines four critical components necessary for dentists to achieve 'limitless' success in their practices: motivation, information and knowledge, framework and processes, and support and accountability. He suggests that most dental practice owners possess motivation but often lack in other areas like adequate knowledge, a structured framework, and a support system.

Dr. Costes warns against common pitfalls dental practitioners face, such as hiring without fixing practice culture, investing in marketing without training staff, or pursuing advanced clinical training without addressing underlying cash flow issues. He emphasizes the importance of addressing the weakest links in their business operations, advocating for a strategic and systematic approach to improvement and growth in dental practices.

For more information or to join the DSN or DSI community, visit Dental Success Network and True Dental Success.

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1896: Full Arch Dental Procedures Jan 13, 2024

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On today's episode, we have Chris Richard, Dr. Dan Briskie and Dr. Taher Dhoon from the Colorado Surgical Institute (CSI) for another exciting Surgical Saturday. The trio dives into full arch dental procedures and the patient's experience.

Taher, Dan and Mark discuss integrating full arch dental procedures into private practice. The episode covers topics like marketing for such cases, the patient's lifecycle and experience, and the effective use of before-and-after visuals in practice. Insights on the patient's emotional journey, capturing key moments like the reveal, and strategies for managing patient expectations post-surgery are also shared.

Don't miss out on the upcoming events from CSI. Explore and register here: https://www.coloradosurgicalinstitute.com/

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