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    Business

    The Creative Edition Podcast

    The Creative Edition Podcast empowers creatives to discover, grow, and own their brand. The Creative Edition (formerly known as the Content Creatives Podcast) is hosted by Seattle content creator Emma Cortes Ellendt (@emmasedition). She shares influencer tips and lessons she’s learned navigating the influencer world. Emma dives into the tools and strategies to execute content creation for social media channels and to build your online community. She also invites guests, both in and outside the influencer industry to discuss their perspectives on the creator economy. Emma also talks about recognizing and asking for your value as a content creator. Emma also shares what it’s like being casted for influencer marketing campaigns as well as sales, business, and marketing best practices for creators.

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    Copyright: © 2021 Content Creatives Podcast

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    Latest Episodes:
    Creators - Don't miss out on these opportunities in 2023! Jan 31, 2023
    Show notes

    Today we’ll be chatting about 5 opportunities you don’t want to miss out on as a creator at the beginning of the year.
    Opportunity 1: Reflect on your goals on the previous year

    • Which goals did you meet?
    • Which goals changed for you?
    • Why did those goals change?

    Opportunity 2: Set new goals for the new year

    • What goals do you want to set this year?
    • Why do you want to set these goals?

    Opportunity 3: Thank your previous brand partners for working with you this past year
    Tune in to hear the rest of the opportunities!

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    REPLAY: 3 Limiting Beliefs to Let Go as a Creator/Influencer (in 2023) Jan 26, 2023
    Show notes

    Today, we’re re-sharing 3 limiting beliefs to let go as creators and influencers. this episode originally aired in April 2022.
    A limiting belief is a belief, repetitive thought, or state of mind about yourself that restricts you in some way. A limiting belief is a judgement about yourself – from you. We want to identify, discuss, and let go of these limiting beliefs that might be holding you back in your creative career.

    Why is it important to identify, discuss, and then reframe our mindsets?

    Limiting beliefs can keep us from exploring new opportunities, growing in new ways, and keep us in a negative mindset. We want to encourage you to see if any of these limiting beliefs resonate with you at a conscious and unconscious level. Holding limiting beliefs can ultimately keep us from going after our dreams.

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    8 Ways to Repurpose Your Content in 2023 Jan 24, 2023
    Show notes

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    Emma Diaries: I'm Pregnant! Jan 19, 2023
    Show notes

    Sharing some big life news today and how I feel about transitioning to a new life stage!

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    Meet Jessica of Greenhalgh PR + Her tips on pitching brands Jan 17, 2023
    Show notes

    Meet Jessica! She's a public relations professional based out of Boston and the owner for Greenhalgh PR. Jessica organizes experiential content retreats for brands and influencers. Jessica shares with us how she pitches brands for content retreats. She shares her process on how she finds contacts for brands.
    Jessica answers questions like:

    • How do you stay organized before, during, and after the content retreat?
    • How do you find influencers/creators to work with?
    • What are the most important attributes when hiring influencers for content retreats? (example: stats, personality, etc.?)

    Tune in to hear what she looks for in casting influencers for brand content retreats and more!
    And check Jessica out on Instagram: https://www.instagram.com/professionaljess/

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    What do you do when you don't feel like creating content? Jan 12, 2023
    Show notes

    As content creators and influencers, we’ve all felt the pressure to create new content all the time. We should be documenting, filming, snapping photos, and posting. But the truth is, we aren’t always in a creative mood. And this is probably a good thing. It’s 100% human to not feel 100% all the time.

    Sometimes our creative juices are at 50%, sometimes our inspiration is at 95%. One of the best ways to prevent burnout is to listen to your body when you’re feeling like you need a break. It’s OKAY to not create content.

    If you aren’t feeling inspired right now and you don’t feel like creating content, this podcast episode is for you. I’m sharing a few ways to refocus your energy and attention.

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    Meet Gen-Z Travel Creator Gabby from @packslight + Her TikTok Tips Jan 10, 2023
    Show notes

    Meet Gabby (330,000+ on TikTok), Gen-Z Creator, digital nomad, and female solo traveller! Gabby chats with us about her tips for solo travel and her favorite things about traveling. Plus, she shares with us TikTok tips like her tips for virality and how to create content on TikTok for your community.

    Gabby shares with us her new course for creators who want to start creating on TikTok too: https://packslight.gumroad.com/l/crushtiktok2?layout=profile

    Follow Gabby on TikTok, Instagram, and Twitter at: @packslight. You can check out her website here: https://www.packslight.com/.

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    REPLAY: How to Free Up Your Time as a Creator (in 2023) Jan 05, 2023
    Show notes

    Are you looking to free up your time in 2023? Whether you’re creating content on the side or working as a full-time content creator, we all look for ways to free up our time as influencers. If you’re feeling overwhelmed about all the things you need to do, this podcast episode is for you.
    Tip: Ask yourself how you want to strategically spend your time

    Once you have a picture of your strengths and weaknesses, where you’re currently spending your time, and your businesses processes laid out, you should take the time to reflect where you want to spend your time as a creator.

    If there’s an area in your business that you really do not enjoy doing and you don’t want to learn that specific skill, consider outsourcing it in the future.
    Tune in for the rest of the tips!

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    REPLAY: How to Improve Your Copywriting Skills (in 2023) Jan 03, 2023
    Show notes

    Today, we’re revisiting about a few ways on how to improve your copywriting skills as a creator (in 2023). As influencers and creators, we’re in the business of creating content. And a big part of creating content is using our writing skills.
    What is copywriting?

    · Is the act of writing text for marketing and advertising.
    · Copy or written content is created and published to move customers and consumers through the sales funnel
    · Copy and copywriters can help brands and businesses increase awareness, drive intent, and purchase goods and services
    Why is copywriting relevant to creators and influencers?

    · If you’re a creator with a blog, YouTube, Instagram, podcast, etc., copywriting is an important skill to have.

    · As creators, we’re constantly creating new content. We use content to build and engage with our communities. We use content to establish ourselves as authorities in our niches. And we use content to share our creativity.

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    REPLAY: 3 Ways to Improve Your Content Plan & Strategy (in 2023) Dec 29, 2022
    Show notes

    Today, we’re revisiting ways to improve your content plan and strategy (in 2023). No matter what platforms you create content for, it’s important to outline your content plan and strategy.

    What is a content plan?

    A content plan includes your topics – aligned with your niches and content pillars, your content types – photos, videos, audio, or copy, and your platforms – where your content will be published.
    What is a content strategy?

    Your content strategy guides the creation and deliverable of useful or usable content. For content creators and influencers, content strategy means creating content with your mission, audience, and business goals in mind.

    It means delivering content within context to your platforms. For example, if your main platform is Instagram, you’ll be creating photos, videos, and copy that are aligned with who you are, who your audience is, and your mission. This also means selecting the appropriate hashtags that are related to your brand, your audience, and your mission.

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


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