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    Business

    The Creative Edition Podcast

    The Creative Edition Podcast empowers creatives to discover, grow, and own their brand. The Creative Edition (formerly known as the Content Creatives Podcast) is hosted by Seattle content creator Emma Cortes Ellendt (@emmasedition). She shares influencer tips and lessons she’s learned navigating the influencer world. Emma dives into the tools and strategies to execute content creation for social media channels and to build your online community. She also invites guests, both in and outside the influencer industry to discuss their perspectives on the creator economy. Emma also talks about recognizing and asking for your value as a content creator. Emma also shares what it’s like being casted for influencer marketing campaigns as well as sales, business, and marketing best practices for creators.

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    Copyright: © 2021 Content Creatives Podcast

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    Latest Episodes:
    How to Write a Bio Mar 26, 2024
    Show notes

    As a creator, influencer, or small business owner, it might not cross your mind that you need a bio or biography ready. But if you’re being tapped to do a podcast interview or you’re taking on a speaking engagement, you’ll probably be asked for one.

    I’m recently preparing for my first networking/speaking opportunity this year. I’ll be speaking on the panel at the Seattle Business Babes relaunch event. And Alisha, one of the gals behind Seattle Business Babes, requested a bio.

    I hadn’t refreshed my bio since last year so I thought it was time to update it and also share how to write a bio. So if you’ve never written a bio before and you want to have one ready, this podcast episode is for you.

    I’m going to share my short bio and then I’ll breakdown the tips on writing a bio.

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    Meet Kristen, the President of Urban Craft Uprising Mar 19, 2024
    Show notes

    Today we have Kristen Rask, the President of Urban Craft Uprising. Kristen shares with us how she got involved with craft show vending and the community of makers she serves with Urban Craft Uprising. She also shares with us how she started a blog, created her small business, and the challenges she sees with small businesses today.


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    Reintroducing Emma + Advice to New Creators Mar 12, 2024
    Show notes

    It’s time for a reintroduction! Today I’m sharing a little bit of my journey as a creator and host of the Creative Edition Podcast. I’m sharing when and why I started Emma’s Edition, when I took content creation full-time, and when I started the podcast. I also share two pieces of advice to new creators in 2024.


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    Are you completing your stress cycle response? Mar 05, 2024
    Show notes

    I’m currently reading Burnout: The Secret to Unlocking the Stress Cycle by Emily Nagoski and Amelia Nagoski. I’m blown away by what I’ve learned.

    As a creator, a new mom, a former aerospace project manager, a former graduate student working full-time, a former college student and more, I’ve dealt with stress for as long as I can remember. I wish I had a book like this in my early 20s. So today, I wanted to share one of the main things I’ve learned with this book:

    The 6 ways to complete the stress cycle:

    • Physical activity
    • Affection
    • Breathing
    • Crying
    • Laughing
    • Creative Expression

    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    How to Set Financial Goals as Creator in 2024 Feb 27, 2024
    Show notes

    Talking about your finances can be intimidating, stressful, overwhelming, and every other negative emotion out there. But I’m here to help you talk about your finances and maybe reframe your mindset around your finances.

    If you’ve been listening to the podcast for a while or following me on Instagram, you know I talk about money. I personally have been turning around my negative relationship with money and I want to encourage creators (everyone) to also acknowledge their relationship with money. I want you to feel confident around thinking about your finances.

    So today, we’re going to chat about how to set financial goals as a creator or small business owner.

    Here are the three steps to set your financial goals:

    1. What are your financial goals as a creator?

    2. Why do you want to achieve your financial goals?

    3. How often are you measuring or tracking yourself to your financial goals?


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    Content Creation BINGO: Have you done all these things in 2024? Feb 20, 2024
    Show notes

    Today, we’ll go through a few things to help you be prepared for the rest of 2024! We’ll chat about refreshing your bio as well as setting goals for this year. We’ll also chat about clarifying how you want to connect with your community this year.


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    4 Tips to Improve Your Copywriting Skills for Social Media Feb 13, 2024
    Show notes

    What is copywriting? If you’re creating content on social media or online, you are probably writing on a daily, weekly, or monthly basis.

    Creators might be writing content for blog posts, websites, landing pages, email newsletters, captions on TikTok, descriptions for youtube, etc. Today, we’re chatting about tips to help you improve your writing for social media and other web channels.


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    How to Make Money as a Creator or Influencer in 2024 Feb 06, 2024
    Show notes

    Are you looking for ways to make money as a creator this year? For some creatives, it might make sense to produce a digital product like a course. For other entrepreneurs, it might make sense to explore coaching. From working with brands to producing/making you’re own products, today we chat about 5 ways to make money as a creator.


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    What are brands looking for in 2024? Jan 30, 2024
    Show notes

    Did you know that brands are projected to spend $47.8 Billion in influencer marketing advertising by 2027? In 2025, the industry is expected to reach a value of 22.2 Billion.

    So what are brands looking for?

    Some brands might be looking for brand awareness, drive sales, or traffic to a website. Brands and agencies need to understand what to measure and how to measure it.

    Here are four top KPIs (key performance indicators) brands might be measuring in 2024:

    • Conversions
    • Brand lift
    • Engagement
    • Quality of content

    Tune in to learn more about what brands are looking for with their influencer partnerships!


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


    3 Ways to Build New Habits and Routines Jan 23, 2024
    Show notes

    The New Year brings lots of exciting changes, opportunities, and perspectives. Personally, I’ve always taken the new year to examine what new routines and habits I want to integrate into my lifestyle. If you’re looking for tips on building new routines and habits around your creative career or personal life, this episode is for you.

    What is a routine? According to an article by Harvard Business Review “What does it take to build a new routine?”, a routine is a series of behaviors frequently and intentionally repeated.

    A habit on the other hand is a behavior done with little or no thought.

    Tune in to hear how to build habits and routines!


    Follow us on Instagram: @creativeeditionpodcast
    Follow Emma on Instagram: @emmasedition | Pinterest: @emmasedition
    And sign up for our email newsletter.


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