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    Business

    The Bottom-Up Revolution

    The Bottom-Up Revolution features the stories of the Strong Towns movement in action. Hosted by Tiffany Owens Reed and Norm Van Eeden Petersman, it’s all about how regular people have stepped up to make their communities more economically resilient, and how others can implement these ideas in their own places. We’ll talk about taking concrete action steps, connecting with fellow advocates to build power, and surviving the bumps along the way—all in the pursuit of creating stronger towns. Each episode features a Strong Towns advocate who is making positive change in their community.

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    • Google Play
    • Spotify

    Latest Episodes:
    Can Free Range Parenting Work in the Modern City? Jan 15, 2026
    Show notes

    When a nine-year-old rides the subway alone, is that neglect or normal childhood? Lenore Skenazy, a speaker, writer, and reality show host who was once dubbed "America's worst mom," makes the case for why kids need more independence and shares tactics for how parents can give it to them in the modern city or suburb.

    ADDITIONAL SHOW NOTES
    • Local Recommendations:
      • Lety’s Bakery
    • Let Grow (site)
    • Free Range Kids (site)
    • See more from Lenore:
      • “Why I Let My 9 Year Old Ride the Subway Alone” (article)‍
      • Free Independence Kit‍
      • Lenore’s TedTalk‍
    • Tiffany Owens Reed (Instagram)
    • Do you know someone who would make for a great Bottom-Up Revolution guest? Let us know here!

    This podcast is made possible by Strong Towns members. Click here to learn more about membership.


    How To Avoid Burnout by Bringing Joy Into Your Advocacy Jan 13, 2026
    Show notes

    Strong Towns Chicago learned that fun isn't frivolous — it's essential for sustainable advocacy. Leader Alex Montero shares how the Local Conversation group uses urbanist comedy, neighborhood tours, and social events to keep volunteers energized and engaged while winning real policy changes.

    ADDITIONAL SHOW NOTES
    • Want in on the action? Find a Local Conversation near you!
    • Alex Montero (Linktree)
    • Strong Towns Chicago (Linktree)
    • ‍Norm Van Eeden Petersman (LinkedIn)
    • Do you know someone who would make for a great Bottom-Up Revolution guest? Let us know here.

    This podcast is made possible by Strong Towns members. Click here to learn more about membership.


    How Small Projects Can Expose Big City Problems Jan 08, 2026
    Show notes

    Jennifer Truman didn’t set out to be a housing or transit advocate, but after running into the same problems while designing small projects in Raleigh, North Carolina, she started asking bigger questions. In this episode, she explains how noticing friction in everyday work led to her involvement in zoning reform, transit leadership, and launching a pro-housing movement.

    ADDITIONAL SHOW NOTES
    • ‍CITYBUILDER (site)
    • ‍The Rocket Shop (site)
    • ‍Jennifer Truman (site)
    • Recommendations/Show Notes:
      • Dix Park
      • Trophy Brewery
      • The Can Open Food Truck Park in Durham
      • Oakwood Pizza Box in Raleigh
      • Two Roosters Ice Cream‍
      • Black and White Coffee and Videri Chocolate in downtown Raleigh

    ‍

    This podcast is made possible by Strong Towns members. Click here to learn more about membership.


    How Love of Place Grows Into Community Leadership Dec 18, 2025
    Show notes

    What does it look like to actively love the place you live? Tiffany Owens Reed talks with New Haven Alder Caroline Tanbee Smith about community-building, public space, and how small, people-powered projects grow into lasting civic impact.

    ADDITIONAL SHOW NOTES
    • Local Recommendations:
      • Criscuolo Park
      • Ozzy’s Pizza
      • The Crooked Goat
      • Taqueria Oyameles
    • Caroline Tanbee Smith (site)
    • Tiffany Owens Reed (Instagram)
    • Do you know someone who would make for a great Bottom-Up Revolution guest? Let us know here!

    This podcast is made possible by Strong Towns members. Click here to learn more about membership.


    How a One-Stop Website Could Help Beat the Housing Crisis Dec 16, 2025
    Show notes

    Norm sits down with Connor Legros, an undergrad student studying city planning and administration. Connor explains how he's creating a one-stop-shop for building backyard cottages in Flagstaff, Arizona. He shares how better guidance and streamlined approvals can support local housing and reduce the burden on city staff.

    ADDITIONAL SHOW NOTES
    • Learn how to make housing easier to build in your community with the Strong Towns Housing Toolkits.
    • Connect with Connor:
      • LinkedIn
      • Instagram
    • ‍Norm Van Eeden Petersman (LinkedIn)
    • Do you know someone who would make for a great Bottom-Up Revolution guest? Let us know here.

    This podcast is made possible by Strong Towns members. Click here to learn more about membership.


    Small Wins, Big Transformations: Introducing Mary Kate Norton Dec 09, 2025
    Show notes

    In this special episode, Norm introduces Mary Kate Norton, Strong Towns' new Mobilization Coordinator and Trainer. Mary Kate shares about her background in grassroots organizing, leadership development, and coalition building. She also offers some tips for people hoping to make change in their communities.

    ADDITIONAL SHOW NOTES
    • Find a Local Conversation near you.
    • Mary Kate Norton (LinkedIn)
    • ‍Norm Van Eeden Petersman (LinkedIn)
    • Do you know someone who would make for a great Bottom-Up Revolution guest? Let us know here.

    This podcast is made possible by Strong Towns members. Click here to learn more about membership.


    How To Get Local Businesses On Board With Street Safety Dec 04, 2025
    Show notes

    When a tragic car crash forced street safety changes in Chattanooga, Tennessee, local businesses panicked about losing customers. But they soon discovered that foot traffic beats car traffic every time.

    Emily Thompson, entrepreneur, author, and marketing chair of the North Shore Merchant Collective, explains how she helped push for increasing walkability and reclaiming space for people — and how those efforts made surrounding businesses more successful.

    ADDITIONAL SHOW NOTES
    • Local Recommendations:
      • Frazier Five and Dime
      • I Go Tokyo
      • Verre Noir
      • Basecamp
    • Almanac Supply Co (site)
    • Tiffany Owens Reed (Instagram)
    • Do you know someone who would make for a great Bottom-Up Revolution guest? Let us know here!

    This podcast is made possible by Strong Towns members. Click here to learn more about membership.


    How a Georgia City Made Missing Middle Housing Legal Dec 02, 2025
    Show notes

    What happens when a planner stops following broken rules and starts rewriting them instead?

    Brad Callender, director of planning and zoning for Monroe, Georgia, legalized the housing people actually need. Duplexes and backyard cottages are now popping up across town. He joins Norm today to explain how he did it as a department of one.

    ADDITIONAL SHOW NOTES
    • Brad Callender (LinkedIn)
    • Norm Van Eeden Petersman (LinkedIn)
    • Do you know someone who would make for a great Bottom-Up Revolution guest? Let us know here!

    This podcast is made possible by Strong Towns members. Click here to learn more about membership.


    How Bike Buses and Walkable Streets Help Kids Thrive Nov 27, 2025
    Show notes

    Megan Ramey has advocated for kid-friendly transportation for over a decade, culminating in her role as the Safe Routes to School Manager for Hood River County, Oregon.

    Megan and Tiffany discuss the importance of walkability and bikeability for children, and Megan shares lessons she's learned from advocating in cities as big as Boston and towns as small as Hood River.

    ADDITIONAL SHOW NOTES
    • Local Recommendations:
      • Historic Columbia River Highway
      • Ten Speed Coffee Shop
      • Love and Hominy
    • Walk And Roll Hood River County Schools (site)
    • Bikeabout (site)
    • Tiffany Owens Reed (Instagram)
    • Do you know someone who would make for a great Bottom-Up Revolution guest? Let us know here!

    This podcast is made possible by Strong Towns members. Click here to learn more about membership.


    The Money Angle: How To Win Over Skeptics Nov 25, 2025
    Show notes

    Your downtown isn't a money pit — it's a money pot. When Medicine Hat, Alberta, discovered the real financial value of traditional urban form, it sparked something bigger: a grassroots movement that's now changing who runs city hall. Superintendent of Planning Shawn Champagne joins Norm to discuss small bets, fiscal resilience, and why bottom-up change actually works.

    ADDITIONAL SHOW NOTES
    • Shawn Champagne: shacha@medicinehat.ca
    • Norm Van Eeden Petersman (LinkedIn)

    This podcast is made possible by Strong Towns members. Click here to learn more about membership.


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