The Best One Yet

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

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The Best Idea Yet 🏀 Air Jordans: How MJ's Mom Made the Deal of the Century Dec 30, 2024

Show notes

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/

Episodes drop every Tuesday, free to listen to wherever you get your pods.

It’s simply the most popular sneaker in history. With $7B in annual sales today, Nike and Michael Jordan’s shoe deal changed sports, fashion and marketing forever - But it never would’ve happened without skilled negotiating by MJ’s Mom. Originally banned by the NBA, Air Jordans have sold hundreds of millions of pairs, made Michael Jordan worth almost $2 billion (that’s why he always has a cigar), and saved the entire Nike company. Find out how Nike rewrote the rules on celebrity endorsements, why salaries are stable but equity is exciting… and why Air Jordans is the best idea yet.

Subscribe to The Best Idea Yet for the untold origin stories of the products you’re obsessed with, and the bold risk takers who brought them to life. https://wondery.com/links/the-best-idea-yet/

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Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

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BONUS 💰 “The Money Pod” — Our Best Money stories from 2024 Dec 27, 2024

Show notes

#1. Wells Fargo launched a credit card you can pay rent with… but they underestimated how Savvy Millennials would use it. (6/24/2024)

#2. An Olympic gold medal winner has a day job — as an investment banker… so we’ll tell you the secret to a successful side hustle. (8/7/2024)

#3. Legendary Wall Street investor Larry Fink wrote a whole letter about DINKs… so we need to talk about your retirement plan already. (3/27/2024)

Share this episode with your financially savviest buddy… actually, send it to the one who still owes you $50 for brunch.

We’ll be back on Monday, January 6th, with our regular TBOY podcasts. But look out for more bonus pods from us dropping over the holidays.

And if you crave more business storytelling from us?

Check out our weekly deepdive show: “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with. From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

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Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

Hosted on Acast. See acast.com/privacy for more information.

BONUS 🤤 “The Food Pod” — Our Best Food stories from 2024 Dec 26, 2024

Show notes

(Warning: You’re gonna need 8 napkins for this episode):

#1. Haribo Gummy Bears is now the biggest candy business on earth… because it’s done the same thing for 100 years. (1/22/2024)

#2. The hot new IPO this year? It’s Bubble Tea… Boba tea chains are IPO’ing for billions, but Bubble Tea may face a Bubble Tea Bubble. (5/6/2024)

#3. While all the other food chains struggled this year, one didn’t: Shake Shack… The $10 Shackburger proves perception overpowers prices. (8/5/2024)

Share this episode with the next person you’re eating dinner with… or your hungriest buddy.

We’ll be back on Monday, January 6th, with our regular TBOY podcasts. But look out for more bonus pods from us dropping over the holidays.

And if you crave more business storytelling from us? Check out our weekly deepdive show: “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with. From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

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Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

Hosted on Acast. See acast.com/privacy for more information.

BONUS 🍿 “The Entertainment Pod” — Our Best Entertainment stories from 2024 Dec 24, 2024

Show notes

(Tom Cruise jumped on a chair when he heard this episode):

#1. Netflix just gave itself the biggest Christmas gift of all… NFL football on Christmas Day. (5/17/2024)

#2. Sabrina Carpenter dropped 7 versions of the same song… because the music industry took a strategy from the ice cream industry. (7/22/2024)

#3. The fastest-growing genre in books is “Romantasy”... Romantic Fantasies are driving book sales with pixie dust. (7/15/2024)

Share this episode with your buddy in LA… or DM it to Oprah.

We’ll be back on Monday, January 6th, with our regular TBOY podcasts. But look out for more bonus pods from us dropping over the holidays.

And if you crave more business storytelling from us?

Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

Hosted on Acast. See acast.com/privacy for more information.

BONUS 🤖 “The AI Pod” — Our Best Artificial Intelligence stories from 2024 Dec 23, 2024

Show notes

(ChatGPT says these are the best AI stories in the whole business news industry):

#1. Every dating app stock is down this year except for 1: Grindr… because Wall Street fell in love with Grindr’s AI wingman. (7/1/2024)

#2. Scarlett Johansson lawyered up after OpenAI tried to rip-off her voice… it’s move fast and break things all over again. (5/22/2024)

#3. We found a social network with zero humans — but billions of bots… Because on SocialAI, you have 1M followers, but none are real. (9/20/2024)

Share this episode with your techiest buddy… or send it to a robot.

We’ll be back on Monday, January 6th, with our regular TBOY podcasts. But look out for more bonus pods from us dropping over the holidays.

—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

Hosted on Acast. See acast.com/privacy for more information.

🎅 “Claus Industries'' — Santa’s $12 Trillion biz. The Dow is dumb. Budweiser’s sister strategy. Dec 20, 2024

Show notes

The stock market just had its worst week of 2024… we explain what determines stocks in 2025.

Bud Light just fell to #3 in beer sales… but it’s all part of Budweiser’s sibling strategy.

“Klaus Industries” (yeah, Santa’s company) just became a $12T business… so we visited the North Pole HQ.

Plus, our Annual Shareholder Report for TBOY… from Co-CEOs Nick & Jack.

$SNTA $SLED $COAL

$BUD $SPY

Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show, “The Best Idea Yet”: The untold origin stories of the products you’re obsessed with. From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.

Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

Hosted on Acast. See acast.com/privacy for more information.

✉️ “How much should I tip?” — N&J’s Holiday Tip rules. Nissan’s Honda hug. Databricks’ AI baseball championship. (And 1-800-CHAT-GPT). Dec 19, 2024

Show notes

Americans are sick of tips, but Holiday tipping is universally loved… so we share our holiday tip rules.

Databricks’ just had the biggest startup fundraise ever… because they put AI in baseball.

Nissan & Honda may be merging… because the world’s biggest carbuyer stopped buying.

Plus, we present “The 12 Days of Dupe-mas”.

And we called the brand new AI phone number: 1-800-CHAT-GPT

Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Pez: The candy invented to stop smoking 🍬. Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.

—-----------------------------------------------------

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

Hosted on Acast. See acast.com/privacy for more information.

🦕 “Dino IPO” — Stegosaurus goes public. Mattel’s Hot Wheels win. Broadcom’s BATMMAAN stocks. Dec 18, 2024

Show notes

A stegosaurus skeleton is going public today… so we jumped into the 1st ever Dino IPO stock.

Mattel’s Hot Wheels sales are up 14%, selling 700M… because Hot Wheels defied inflation.

Broadcom is the new Nvidia… so we need to discuss the new “BATMMAAN” stocks of tech.

Plus, birch? Maple? Spruce? There is a hierarchy to firewood… so startups are cashing in.

$MAT $AVGO $STEG

What was your favorite TBOY story of 2024? Tell us on instagram @tboypod

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Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

Hosted on Acast. See acast.com/privacy for more information.

🛸 “$UFO” — Drone stocks’ mystery surge. Crumbl’s $1B cookie. Waymo beat Lyft. Dec 17, 2024

Show notes

Crumbl Cookies have reached all 50 states with a new biz model… B2A: Business-to-Algorithm.

There’s a drone mystery in the New Jersey skies… So we found 3 drone stocks surging.

Waymo just passed Lyft for the 1st time ever in a ride-hail market… because money is a moat.

Plus, PEZ candy was actually inspired by cigarettes… and that wild story is the latest episode of our weekly show, The Best Idea Yet. 🍬Pez: The Cigarette-Inspired Candy. Subscribe to our new (2nd) show here: Wondery.fm/TheBestIdeaYetLinks. Episodes drop weekly. It’s The Best Idea Yet.

Merch: tboypod.com/shop

$PLTR $RCAT $LYFT $GOOG

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Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK: