The Best Ever CRE Show

Latest Episodes:

JF 3920: Long-Term Leases, Reshoring Myths, and Safe Returns ft. Joel Friedland May 29, 2025

Show notes

On this episode of the Passive Income Playbook, Pascal Wagner interviews Joel Friedland, a veteran industrial real estate investor and founder of Brit Properties. Joel shares his journey from cold-calling tenant leads in the 1980s to building a 100+ property portfolio—all purchased without using debt. He explains the appeal and stability of Class B industrial buildings in the Chicago market, his strategy of selling to users rather than investors for premium pricing, and the importance of investing with operators who prioritize safety and long-term thinking. Joel also offers a grounded take on reshoring trends, cautioning that labor shortages—not tariffs—will be the limiting factor for a U.S. manufacturing boom.

Joel Friedland

Current role: Founder of Brit Properties
Based in: Chicago, Illinois
Say hi to them at: www.britproperties.com

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The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

Apply now at ⁠www.bestevercommunity.com⁠

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JF 3919: Cost Segregation Secrets, Bonus Depreciation Strategies, and Mobile Home Park Tax Hacks ft. Isaac Weinberger May 28, 2025

Show notes

On this episode of Beyond Multifamily, Amanda Cruise and Ash Patel interview Isaac Weinberger, Director at Madison Specs, to unpack the strategic benefits of cost segregation (cost seg) in commercial real estate. Isaac breaks down the mechanics of depreciation, how asset class characteristics impact bonus depreciation, and why cost seg studies remain valuable even as bonus depreciation rates decline. He also shares actionable insights on maximizing depreciation through timing, structuring partnerships, and reducing land allocation. The trio explores nuanced tax strategies, audit risks, and common investor mistakes—highlighting opportunities often missed, especially in hotel and RV park sectors.

Isaac Weinberger

Current role: Director at Madison Specs
Based in: New Jersey
Say hi to them at: Isaac Weinberger on LinkedIn or via Madison Specs

Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!

Post your job for free at https://www.linkedin.com/BRE.

Terms and conditions apply.

Join the Best Ever Community

The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

Apply now at ⁠www.bestevercommunity.com⁠

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JF 3918: Creative Development, Investor Expectations, and Risk Mitigation ft. Chris Parrinello May 27, 2025

Show notes

On this episode of Best Ever CRE, Joe Cornwell interviews Chris Parrinello, VP of Investor Relations at Viking Capital, live from the Best Ever Conference 2025 in Salt Lake City. Chris shares insights into Viking's strategic pivot toward development, highlighting their latest JV project in Peoria, AZ—a 220-unit garden-style and townhome multifamily deal. They discuss why Viking is still bullish on multifamily, how they’re mitigating risk through conservative underwriting and experienced partners, and the importance of reframing investor expectations when chasing long-term equity multiples over short-term yield. Chris also breaks down the project’s economics, deal structure, and why 2025 might be the perfect setup year for outsized gains in 2026.

Chris Parrinello

Current role: VP of Investor Relations, Viking Capital
Based in: South Florida
Say hi to them at: https://vikingcapllc.com or listen to his podcast Wealth Unfiltered

Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!

Post your job for free at https://www.linkedin.com/BRE.

Terms and conditions apply.

Join the Best Ever Community

The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

Apply now at ⁠www.bestevercommunity.com⁠

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JF 3917: In-House Property Management, Midwest Rent Growth, Floating Rate Fixes ft. Todd Dexheimer May 26, 2025

Show notes

On this episode of the Best Ever CRE Show, Joe Fairless interviews Todd Dexheimer, a multifamily syndicator and co-founder of Endurus Capital. Todd shares his insights on the steady performance of Midwest markets, emphasizing consistent rent growth and limited new construction compared to Sun Belt markets. He discusses the decision to bring property management in-house due to inefficiencies with third-party managers, and explains how his team structures roles for maximum efficiency. Todd also walks through a recent heavy value-add project featuring trendy amenities and breaks down how his team strategically negotiated with lenders to navigate challenges tied to floating rate debt.

Todd Dexheimer

Current Role: Co-founder, Endurus Capital
Based in: St. Paul, Minnesota
Say hi to them at: todd@enduruscapital.com or enduruscapital.com

Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!

Post your job for free at https://www.linkedin.com/BRE.

Terms and conditions apply.

Join the Best Ever Community

The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

Apply now at ⁠www.bestevercommunity.com⁠

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JF 3916: Foreign Capital, Value Creation, and EPC’s Long Game ft. Marcelo Margain May 25, 2025

Show notes

On this episode of The Horizon, John Chang interviews Marcelo Margain, managing partner at Eagle Property Capital (EPC), to explore how Mexican capital is fueling U.S. multifamily investments. Marcelo shares how EPC sources 85% of its capital from Mexico, leveraging investor interest in dollar-denominated assets and U.S. economic stability. He emphasizes the value of EPC’s conservative investment strategy, fixed-rate financing, and their in-house management platform, which drives tenant satisfaction and high retention rates. Marcelo also highlights the firm's unique community-focused value-add approach and discusses their upcoming $300M Fund VI, targeting Sunbelt markets like Dallas, Houston, Orlando, and Tampa.

Marcelo Margain

Current role: Managing Partner at Eagle Property Capital
Based in: Mexico
Say hi to them at: LinkedIn profile or eaglepropertycapital.com

Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!

Post your job for free at https://www.linkedin.com/BRE.

Terms and conditions apply.

Join the Best Ever Community

The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

Apply now at ⁠www.bestevercommunity.com⁠

Learn more about your ad choices. Visit megaphone.fm/adchoices

JF 3915: Multifamily Stability, Market Cycles, and Smarter Investing ft. Joe Cornwell May 24, 2025

Show notes

On this episode of Best Ever CRE, Slocomb Reed interviews fellow host and Midwestern investor Joe Cornwell live from the Best Ever Conference 2025. They dive into the often-overlooked strengths of investing in the Midwest, especially in the multifamily space, contrasting its consistency and risk-adjusted returns with the volatility of Sunbelt and high-growth markets. Joe and Slocomb discuss how operator control, supply-demand dynamics, and avoiding negatively-levered deals have allowed Midwest investors to weather recent market shifts more successfully. They also highlight the importance of long-term thinking, revisiting portfolio performance, and the unique networking value of attending conferences like Best Ever.

Joe Cornwell

Current Role: Host of the Best Ever Podcast and vertically integrated real estate investor
Based in: Cincinnati, OH
Say hi to them at: BestEverCRE.com

Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!

Post your job for free at https://www.linkedin.com/BRE.

Terms and conditions apply.

Join the Best Ever Community

The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

Apply now at ⁠www.bestevercommunity.com⁠

Learn more about your ad choices. Visit megaphone.fm/adchoices

JF 3914: Scaling to 33,000 Units, Embracing AI, and Staying Class A with John Carlson May 23, 2025

Show notes

On this episode of Next Level CRE, Matt Faircloth interviews John Carlson, President of Mark-Taylor Residential, about scaling a property management company to 33,000+ units while staying committed to quality and culture. John shares how Mark-Taylor evolved from building and managing their own Class A assets in Phoenix to offering third-party management—always maintaining a luxury brand identity. The conversation dives into the operational impacts of geographic concentration, tech-driven centralization, and the role of AI in leasing and prospect engagement. John also emphasizes the importance of building vibrant resident communities and cultivating a purpose-driven internal culture to support long-term success.

John Carlson

Current role: CEO, Mark-Taylor Residential
Based in: Phoenix, Arizona
Say hi to them at: www.mark-taylor.com or https://www.linkedin.com/in/john-carlson-18327a33/

Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!

Post your job for free at https://www.linkedin.com/BRE.

Terms and conditions apply.

Join the Best Ever Community

The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

Apply now at ⁠www.bestevercommunity.com⁠

Learn more about your ad choices. Visit megaphone.fm/adchoices

JF 3913: Avoiding Capital Calls, Vetting Sponsors, and Embracing JOMO with Jim Pfeifer May 22, 2025

Show notes

On this episode of the Passive Income Playbook, Pascal Wagner interviews Jim Pfeifer, founding member of Left Field Investors (now rebranded as Passive Pockets) and long-time limited partner (LP) investor. Jim shares his journey from high school teacher to financial advisor to full-time LP, highlighting the transition from stock market speculation to real estate investing for cash flow. They discuss the pitfalls of early passive investments, the importance of vetting operators (especially in volatile markets), and why community is the most valuable due diligence tool an LP can have. Jim also shares his philosophy of not being anyone’s “guinea pig” and why this current market environment offers LPs unprecedented clarity in identifying quality operators.

Jim Pfeifer

Current role: Host of the Passive Pockets Podcast
Based in: Columbus, Ohio
Say hi to them at: PassivePockets.com or connect on LinkedIn

Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!

Post your job for free at https://www.linkedin.com/BRE.

Terms and conditions apply.

Join the Best Ever Community

The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

Apply now at ⁠www.bestevercommunity.com⁠

Learn more about your ad choices. Visit megaphone.fm/adchoices

JF 3912: Recapitalization, Rent Growth, and Redevelopment ft. Brian Ker May 21, 2025

Show notes

On this episode of Beyond Multifamily, Amanda Cruise interviews Brian Ker, President of Snowball Developments, about his value-add industrial investment strategy in the tri-state area. Brian shares his journey from institutional brokerage in Canada to running a 2 million square foot industrial portfolio in New York, New Jersey, and Connecticut. He explains why buying “ugly buildings on great dirt” in dense, urban infill markets creates the best long-term opportunities, and dives into the importance of underwriting downside risk, particularly in volatile interest rate environments. The conversation also explores how strategic recapitalization, operator creativity, and smart broker relationships help maximize value—even in challenging market cycles.

Brian Ker

Current Role: President, Snowball Developments
Based in: New York City, NY
Say hi to them at: bker@snowball-dev.com or snowball-dev.com

Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!

Post your job for free at https://www.linkedin.com/BRE.

Terms and conditions apply.

Join the Best Ever Community

The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

Apply now at ⁠www.bestevercommunity.com⁠

Learn more about your ad choices. Visit megaphone.fm/adchoices

JF 3911: Affordable Housing in Paradise, Raising Millions on Social, and Flipping for Legacy ft. Zasha Smith May 20, 2025

Show notes

On this episode of Best Ever CRE, Joe Cornwell interviews Zasha Smith, a former engineer turned real estate investor based in Hawaii. Zasha shares how a Google search on “how to get rich” led her from burnout in a 70-hour workweek to flipping houses, raising over $9 million through Instagram, and eventually launching a debt and equity fund. She dives into her latest affordable housing development on the Big Island, where she’s building 32 kit homes on $4K lots to support local families. Zasha also breaks down her social media strategy, her reasons for attending the Best Ever Conference, and her long-term mission to invest while making a positive impact in her home community.

Zasha Smith

Current role: Real estate investor, developer, and fund manager
Based in: Maui, Hawaii
Say hi to them at: Instagram @investwithzasha and https://www.linkedin.com/in/zashasmith/

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Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!

Post your job for free at https://www.linkedin.com/BRE.

Terms and conditions apply.

Join the Best Ever Community

The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

Apply now at ⁠www.bestevercommunity.com⁠

Learn more about your ad choices. Visit megaphone.fm/adchoices

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