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    Business

    The Best Ever CRE Show

    Welcome to the Best Ever CRE Show, the world’s longest-running daily COMMERCIAL real estate podcast. Founded by Joe Fairless, a co-founder of Ashcroft Capital who went from buying $35,000 homes to controlling more than $2.7 billion in real estate assets, the Best Ever CRE Show provides commercial real estate expert insights, education, and timely information to our community of active and passive investors who want to build wealth, build a legacy, and do more good in the world.

    So if you want the real stories behind the good, the bad, and the worst ever deals — plus, insights into what really goes on in commercial real estate investing — you’re in the right place. Our hosts interview commercial real estate experts every day to uncover secrets and strategies YOU can use to become a better, more informed investor. This is the Best Ever CRE show.

    Advertise

    Copyright: © 2022 Joe Fairless

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    JF 4030: Fireside Chat - Broker Blind Spots, Split-And-Sell Wins and Faster Cash Flow with Ash Patel and John Casmon Sep 16, 2025
    Show notes

    On this week’s episode of Best Ever CRE Show, John Casmon interviews fellow Best Ever host, Ash Patel. Ash breaks down why he shifted from multifamily to non-residential CRE, citing shrinking returns, intense competition and far greater room for creativity in retail, office, industrial and mixed-use. He shares case studies including a Louisville office portfolio bought for pennies on the dollar with a split-and-sell strategy, and an 80,000-square-foot Canton office deal that breaks even with one floor leased. They compare underwriting, leasing risk, and management intensity, with Ash arguing commercial can deliver higher NOI with fewer headaches when you play defense and buy creatively.


    This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you’re brand new to oil and gas investing.

    Visit investwithsunrise.com to learn more about investment opportunities.

    Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER

    Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!


    Join the Best Ever Community

    The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

    Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

    Apply now at ⁠www.bestevercommunity.com⁠

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    JF 4029: Build-to-Rent Momentum, Fund-of-Funds Partnerships and The Waco Playbook ft. Ryan Watts Sep 15, 2025
    Show notes

    On this week’s episode of Unlimited Capital, Richard McGirr interviews Ryan Watts. Ryan shares how he co-founded Red River Development and scaled a Build-to-Rent platform to 1,900 units and $600M AUM by leaning on RIAs, family offices, high net worth investors, and a robust fund-manager channel. He explains why they prioritize prerecorded webinars, turnkey deal rooms, and third-party experts to help fund managers raise faster with more credibility. Ryan also previews their 206-home Waco, Texas BTR project, outlining a conservative 65% LTC capital stack, a merchant-build strategy targeting 2x equity, and why Texas demand makes the story compelling. Ryan Watts
    Current role: Co-Founder, Red River Development
    Based in: Dallas, Texas
    Say hi to them at: https://redriverdevelopment.com/ | LinkedIn




    This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you’re brand new to oil and gas investing.

    Visit investwithsunrise.com to learn more about investment opportunities.

    Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER

    Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!


    Join the Best Ever Community

    The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

    Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

    Apply now at ⁠www.bestevercommunity.com⁠

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    JF 4028: Cap Rates Elevated, Construction Pullback and Positive Leverage Returns with John Chang Sep 14, 2025
    Show notes

    On this week’s episode of The Horizon, John discusses why inflation is rising in a slow “trickle,” with food prices leading the gains, and how this feeds into rising odds of Fed rate cuts and a ~4% 10-year treasury. He explains why today’s financing window—around 5% for agency multifamily—creates rare positive leverage and is already sparking activity. With construction starts falling and labor/material costs high, John outlines a favorable long-term setup: tighter future supply, elevated cap rates, and improving fundamentals. He also maps the risks (recession, weaker jobs data) and where to focus: Class A/B multifamily, necessity retail, medical office, and storage—while flagging trade-exposed West Coast industrial and some discretionary retail, and noting office as a potential “dark horse” on rising RTO pressure.



    This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you’re brand new to oil and gas investing.

    Visit investwithsunrise.com to learn more about investment opportunities.

    Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER

    Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!


    Join the Best Ever Community

    The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

    Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

    Apply now at ⁠www.bestevercommunity.com⁠

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    JF 4027: Direct To Seller Systems, Relationship Marketing and Scaling With LP Capital ft. Axel Ragnarsson Sep 13, 2025
    Show notes

    On this week’s episode of Multifamily Mastery, John Casmon interviews Axel Ragnarsson. Axel breaks down his direct to seller playbook for small to mid-size New England multifamily, from dream-list targeting to low-pressure, relationship-first outreach by phone, email, text, and mail to stay top of mind with unsophisticated owners. He shares how he overcame capital bottlenecks by building a marketing engine that attracts retail LPs via podcasts, LinkedIn, and a growing newsletter, plus the mindset shifts to handle rejection. Axel also unpacks scaling through vertical integration and people, including partnering into property management, hiring an acquisitions manager, and using VAs for asset management, along with tactical tips on list building, skip tracing, channel sequencing, and when to use cold calling versus direct mail.


    Axel Ragnarsson
    Current role: Founder, Aligned Real Estate Partners
    Based in: Boston, Massachusetts
    Say hi to them at: https://alignedrep.com | mailto:axel@alignedrep.com

    This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you’re brand new to oil and gas investing.

    Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER

    Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!


    Join the Best Ever Community

    The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

    Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

    Apply now at ⁠www.bestevercommunity.com⁠

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    JF 4026: CapEx Reserves, Delinquency Screens and Affordability Underwriting ft. Mike Roeder Sep 12, 2025
    Show notes

    On this week’s episode of Next Level CRE, Matt Faircloth interviews Mike Roeder. They dig into lessons from scaling Granite Towers Equity Group, including why words matter at the property level and how third-party teams should embody owner values. Mike breaks down risk controls like raising CapEx up front instead of out of cash flow, screening hard for delinquency and true affordability, and favoring 1980s–2000s assets with seven-year fixed-rate debt. He also shares hands-on asset management plays, from incentivized collections specialists and secret shopping to revenue boosts like monetizing structured parking and bulk Wi-Fi.


    Mike Roeder
    Current role: Co-Founder & Managing Partner, Granite Towers Equity Group.
    Based in: Central Minnesota.
    Say hi to them at: https://www.granitetowersequitygroup.com/ | Instagram | YouTube


    This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you’re brand new to oil and gas investing.

    Visit investwithsunrise.com to learn more about investment opportunities.

    Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER

    Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!


    Join the Best Ever Community

    The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

    Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

    Apply now at ⁠www.bestevercommunity.com⁠

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    JF 4025: 100% Bonus Depreciation, SALT Cap Relief and PTET Strategies ft. Amanda Han and Matt MacFarland Sep 11, 2025
    Show notes

    On this week’s episode of Passive Income Playbook, Pascal Wagner interviews Amanda Han and Matt MacFarland. They break down the One Big Beautiful Bill for real estate investors, from the return of 100% bonus depreciation and why placed-in-service timing matters to smart ways LPs can plan for depreciation recapture instead of fearing it. Amanda and Matt also hit SALT cap relief, pass-through entity tax elections that can turn state taxes into deductible business expenses, and a niche but powerful new 100% write-off for buildings used directly in manufacturing. You’ll hear practical LP due-diligence red flags, how to sync exit timelines with your CPA, and why “strategy stacking” can compound savings across your portfolio.


    Amanda Han & Matt MacFarland
    Current role: Managing Director & Co-founders, Keystone CPA.
    Based in: Fullerton, California
    Say hi to them at: https://www.keystonecpa.com/ | LinkedIn | Instagram


    This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you’re brand new to oil and gas investing.

    Visit investwithsunrise.com to learn more about investment opportunities.

    Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER

    Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!


    Join the Best Ever Community

    The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

    Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

    Apply now at ⁠www.bestevercommunity.com⁠

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    JF 4024: Unsexy Winners, Exit Multiples and When Franchising Beats Going Solo ft. Jon Ostenson Sep 10, 2025
    Show notes

    On this week’s episode of Best Ever CRE Show, Amanda Cruise interviews Jon Ostenson. They dig into the real playbook for non-food franchises, from what makes home and property services so profitable to when you’re just buying yourself a job versus building a manager-run business. Jon breaks down territory strategy, startup costs and funding options like SBA and ROBS, plus why national accounts, an aligned tech stack and franchisor support can 10x your speed to market compared with going solo. They also cover due-diligence “dating,” culture and hiring, exit multiples, and why food concepts often carry more risk than “unsexy” winners like dumpsters, asphalt and temporary walls.


    Jon Ostenson
    Current role: Founder & CEO, FranBridge Consulting.
    Based in: Atlanta, Georgia.
    Say hi to them at: https://franbridgeconsulting.com/ | LinkedIn | YouTube





    This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you’re brand new to oil and gas investing.

    Visit investwithsunrise.com to learn more about investment opportunities.

    Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER

    Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!


    Join the Best Ever Community

    The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

    Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

    Apply now at ⁠www.bestevercommunity.com⁠

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    JF 4023: Fireside Chat - Rent Ceilings, Supply Shocks and Class Shifts with John Chang and Matt Faircloth Sep 09, 2025
    Show notes

    On this week’s episode of Best Ever CRE Show, Matt Faircloth and John Chang are bringing you another fireside chat. They go back and forth on multifamily’s next five years, debating rent ceilings versus demand tailwinds, class-by-class dynamics, and why construction tariffs and replacement costs could freeze new supply even as Gen Z household formation builds pressure. John explains how treasury issuance and the 10-year may keep long rates sticky, why office could be a dark-horse recovery play, and how hotels trading below replacement cost create near-term opportunity. They wrap with recession risk, practical stress tests, and when it’s smarter to build reserves or sell before the cycle turns.



    This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you’re brand new to oil and gas investing.

    Visit investwithsunrise.com to learn more about investment opportunities.

    Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER

    Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!


    Join the Best Ever Community

    The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

    Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

    Apply now at ⁠www.bestevercommunity.com⁠

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    JF 4022: Four Pillars Of Capital Attraction, Avatar Alignment and Discovery Call Mastery ft. Lauren Brychell Sep 08, 2025
    Show notes

    On this week’s episode of Unlimited Capital, Richard McGirr interviews Lauren Brychell. They dig into her new 90-day playbook Beyond the Lead, outlining the four pillars of capital attraction and why most firms don’t need more leads, they need better conversion and nurture systems. Lauren and Richard get tactical on aligning marketing and sales into a single machine, building a lightweight tech stack with CRM, investor portal and segmented drips, and running discovery calls that keep your talk time under 20% while guiding prospects up a yes-ladder. They also compare top-of-funnel strategies—high-ROI in-person events, heavy content repurposing and distribution, and the realities of paid ads where only best-in-class funnels win.


    Lauren Brychell
    Current role: Founder, Equity Elevated Consulting
    Based in: Denver, Colorado
    Say hi to them at: https://equity-elevated.com/ | LinkedIn

    This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you’re brand new to oil and gas investing.

    Visit investwithsunrise.com to learn more about investment opportunities.

    Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER

    Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!


    Join the Best Ever Community

    The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

    Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

    Apply now at ⁠www.bestevercommunity.com⁠

    Learn more about your ad choices. Visit megaphone.fm/adchoices


    JF 4021: Weak Jobs Data, Fed Cuts and A Rare Debt Window with John Chang Sep 07, 2025
    Show notes

    On this week’s episode of Horizon Podcast, John Chang breaks down the newest jobs report, why the Fed is poised to cut, and how a sub-4 percent 10-year Treasury creates a short window to lock attractive debt for acquisitions and refis. He explains why policy uncertainty and tariffs could stoke stagflation, then maps the likely impacts by asset class, from steady necessity retail and mixed industrial outlooks to a nascent office recovery fueled by rising return-to-office pressure. John also outlines why supply pipelines are tapering faster than demand in many markets, how absorption could remain positive even through a mild recession, and why real estate may still outperform stocks and bonds if inflation lingers.



    This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you’re brand new to oil and gas investing.

    Visit investwithsunrise.com to learn more about investment opportunities.

    Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER

    Get a 4-week trial, free postage, and a digital scale at ⁠https://www.stamps.com/cre⁠. Thanks to Stamps.com for sponsoring the show!


    Join the Best Ever Community

    The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria.

    Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow.

    Apply now at ⁠www.bestevercommunity.com⁠

    Learn more about your ad choices. Visit megaphone.fm/adchoices


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