The Artificial Intelligence Show

Latest Episodes:

#82: Are Paid AI Tools Worth It?, Big Google Bard Updates, and Big Tech’s AI-Driven Quarterly Earnings Feb 06, 2024

Show notes

In Episode 82 of The Marketing AI Show, discover the newest advancements in AI, where certain updates may feel like they are directly from a Sci-Fi movie. Hosts Paul Roetzer and Mike Kaput explore the rationale behind paid AI tools, the newest updates from Google Bard, and Big Tech's AI-driven quarterly earnings calls.

00:05:18 — Are paid AI tools worth the $30/user/month cost?

00:16:33 — Google Bard just got some more big updates

00:27:47 — Apple, Alphabet, Microsoft and Meta’s AI-Driven Earnings Calls

00:42:25 — Apple Vision Pro launches

00:49:25 — Who Owns Your Voice?

00:53:51 — The hottest new job in corporate America? Chief AI Officer.

00:57:11 — The First Human Received a Brain Implant from Elon Musk’s Neuralink

01:02:20 — Microsoft Copilot for Sales and Copilot for Service are now generally available

01:05:56 — Amazon announces Rufus, a new Gen AI-powered shopping experience

This episode is brought to you by our sponsors:

Today’s episode is brought to you by Marketing AI Institute’s AI for Writers Summit, happening virtually on Wednesday, March 6 from 12pm - 4pm Eastern Time.

Following the tremendous success of the inaugural AI for Writers Summit in March 2023, which drew in 4,000 writers, editors, and content marketers, we are excited to present the second edition of the event, featuring expanded topics and even more valuable insights.

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Discover the current state of AI writing technologies.
Uncover how generative AI can make writers and content teams more efficient and creative.
Learn about dozens of AI writing use cases and tools.
Consider emerging career paths that blend human + machine capabilities.
Explore the potential negative effects of AI on writers.
Plan for how you and your company will evolve in 2024 and beyond.

The best part? Thanks to our sponsors, there are free ticket options available!

To register, go to AIwritersummit.com

This episode is also brought to you by our brand new Piloting AI 2024 course.

Piloting AI 2024 is a collection of 18 on-demand courses designed as a step-by-step learning path for beginners at all levels, from interns to CMOs.

More than 800 learners registered for the inaugural 2023 edition. The fully updated series, including a new Generative AI 101 course, is available on pre-sale now, and the full course launches this week on Thursday, Feb. 8.

Go to PilotingAI.comto learn more.

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#81: World’s Largest Ad Group Goes All-In on AI, Google Bard Surpasses GPT-4, and Introducing AI Literacy for All Jan 30, 2024

Show notes

Discover how Publicis Groupe's massive $326 million AI investment is set to revolutionize ad agency operations on Episode 81 of The Marketing AI Show with hosts Paul Roetzer and Mike Kaput. We also discuss Google Bard's leap over GPT-4 in AI model rankings and introduce our mission to enhance AI literacy for all with our latest educational courses. Tune in for even more insightful analysis on these significant AI advancements!

00:05:07 — Publicis to invest 300 mln euros in AI plan over next three years

00:22:14 — Bard with Gemini Pro surpasses GPT-4 on top LLM evaluation leaderboard

00:29:49 — Introducing AI Literacy for All

00:42:50 — The career trajectories of the researchers behind one of AI’s most important papers

00:47:04 — Google announces AI video generator Lumiere.

00:51:21 — Chrome is getting a new experimental AI writing feature.

00:55:04 — Fake Joe Biden robocall tells New Hampshire Democrats not to vote

00:58:09 — White House calls for legislation to stop Taylor Swift AI fakes

01:01:22 — What AI can’t—and shouldn’t—do

01:04:39 — One easy way to apply AI throughout your day

This episode is brought to you by BrandOps:

Many marketers use ChatGPT to create marketing content, but that's just the beginning. When we sat down with the BrandOps team, we were impressed by their complete views of brand marketing performance across channels. Now you can bring BrandOps data into ChatGPT to answer your toughest marketing questions.

Use BrandOps data to drive unique AI content based on what works in your industry. Visit brandops.io/marketingaishow to learn more and see BrandOps in action.

Today’s episode is also brought to you by Marketing AI Institute’s AI for Writers Summit, happening virtually on Wednesday, March 6 from 12pm - 4pm Eastern Time.

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#80: Microsoft Releases Copilot Pro, Meta Building “Open Source” Artificial General Intelligence, and IMF Says AI Will Hit 40% of Jobs Worldwide Jan 23, 2024

Show notes

Join hosts Mike Kaput and Paul Roetzer in this informative episode as they explore the latest advancements in AI. They discuss Microsoft's innovative release of Copilot Pro, Meta's ambitious project on 'Open Source' Artificial General Intelligence, and the IMF's significant prediction that AI will affect 40% of jobs worldwide. Prepare for a comprehensive analysis of how these developments are revolutionizing the tech world and what it means for the future of work. Don't miss the rapid-fire section of the podcast for even more insights.

00:03:35 — Microsoft’s new Copilot Pro brings AI-powered Office features to everyone

00:11:34 — Meta announces it’s building open source AGI.

00:25:57 — IMF warns AI to hit almost 40% of jobs worldwide and worsen overall inequality

00:36:35 — Altman says ChatGPT will have to evolve in “uncomfortable” ways

00:43:40 — How OpenAI, Meta, Google are planning for 2024 elections

00:47:22 — OpenAI says it’s “impossible” to create useful AI models w/o copyrighted material

00:49:40 — The AI phones are coming

00:52:30 — Elon Musk gives Tesla ultimatum: Another 12% of shares or no AI, robotics

This episode is brought to you by BrandOps:

Use BrandOps data to drive unique AI content based on what works in your industry. Visit brandops.io/marketingaishow to learn more and see BrandOps in action.

Today’s episode is also brought to you by Marketing AI Institute’s AI for Writers Summit, happening virtually on Wednesday, March 6 from 12pm - 4pm Eastern Time.

Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase

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#79: The GPT Store Is Here, OpenAI Debuts ChatGPT Team Subscription, and Rabbit’s Pocket AI Device Goes Viral Jan 16, 2024

Show notes

Hosts Mike Kaput and Paul Roetzer catch up in another episode of The Marketing AI Show, in a busy week where there was no shortage of AI news. OpenAI stays in the news with ChatGPT team subscriptions rolling out (which Paul signed our team up for) and GPT Store. Rabbit hit the news, and quickly sold out. And there’s much more in the rapid-fire section of the podcast, so be sure to tune in!

00:03:25 — OpenAI debuts ChatGPT subscription aimed at small teams

00:20:03 — Introducing the GPT Store

00:30:08 — Rabbit sells out 10,000 units of its R1 pocket AI companion in one day

00:46:57 — OpenAI and journalism

00:50:24 — OpenAI in content licensing talks with CNN, Fox and Time

00:51:58 — 94% of Google SGE links are different from organic search results, study finds

00:55:58 — Duolingo Cuts 10% of Contractors as It Uses More AI to Create App Content

00:57:03 — Google removes 17 features from Google Assistant and conducts layoffs

00:58:03 — Generative AI isn’t a home run in the enterprise

01:00:55 — Quora raises $75M from Andreessen Horowitz

This episode is brought to you by BrandOps:

Use BrandOps data to drive unique AI content based on what works in your industry. Visit brandops.io/marketingaishow to learn more and see BrandOps in action.

Today’s episode is also brought to you by Marketing AI Institute’s AI for Writers Summit, happening virtually on Wednesday, March 6 from 12pm - 4pm Eastern Time.

Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase

Want to receive our videos faster? SUBSCRIBE to our channel!

Visit our website: https://www.marketingaiinstitute.com

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#78: The New York Times Sues OpenAI, Inside the “e/acc” Movement, and the Terrifying New Power of Deepfakes Jan 09, 2024

Show notes

Kicking off the new year after a brief hiatus, our first 2024 episode looks at the latest advancements in AI. Join hosts Mike Kaput and Paul Roetzer as they discuss the significant legal battle between The New York Times and OpenAI/Microsoft, explore the concepts driving the 'e/acc' Movement, and examine the implications of deepfake technology.

00:05:19 — New York Times sues OpenAI and Microsoft for copyright infringement

00:23:38 — Inside the e/acc movement

00:42:20 — Ethan Mollick’s perspective on the growing power of deepfakes

00:51:51 — AI-powered search engine Perplexity AI raises $73.6M

01:03:35 — Microsoft’s new Copilot key is the first change to Windows keyboards in 30 years

01:05:08 — OpenAI’s app store for GPTs will launch next week

01:07:59 — Issues with Anthropic’s Claude

This episode is brought to you by BrandOps:

Use BrandOps data to drive unique AI content based on what works in your industry. Visit brandops.io/marketingaishow to learn more and see BrandOps in action.

Today’s episode is also brought to you by Marketing AI Institute’s AI for Writers Summit, happening virtually on Wednesday, March 6 from 12pm - 4pm Eastern Time.

Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase

Want to receive our videos faster? SUBSCRIBE to our channel!

Visit our website: https://www.marketingaiinstitute.com

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#77: 15 AI Questions Everyone is Asking - Round 2 Dec 19, 2023

Show notes

Our Intro to AI courses offer foundational insights into the world of artificial intelligence. Having completed 32 sessions, we've encountered a diverse array of questions from our attendees. In this week's podcast episode, we're excited to delve into the most frequently posed questions and provide insightful answers. We hope you enjoy this episode, and join us for our first Intro to AI for Marketers class of 2024 on January 11!

00:05:27 — How does an enterprise go from “one-off” approaches to a more holistic AI strategy where tools and apps are chained together and are aligned to the ultimate goal of the company?

00:07:46 — How can I train AI on my company’s content?

00:10:38 — How much concern should I (my company) have about the content we feed into these public models? How do we keep data privacy top of mind?

00:12:24 — What is (or what will be) generative AI’s impact on search? How can marketers and businesses mitigate risk or stay ahead?

00:14:34 — To what extent does success with AI require good data? Should we be using the potential of AI as a trigger to elevate a culture of data hygiene across our organization?

00:15:56 — What are your best recommendations for agencies looking to take their teams (or their leadership team) on this journey?

00:18:25 — Once AI usage in marketing scales and matures, how will it impact the marketing team structure, and certain roles & responsibilities?

00:23:03 — In which marketing roles/functions are you seeing the greatest increase in efficiency or productivity?

00:25:44 — What are the pros and cons of using ChatGPT in the workplace?

00:29:21 — What advice do you have for marketers eager to take your advice who are hamstrung by overly restrictive AI policies from risk-averse legal teams? Is there support for pushing back?

00:32:07 — Are there prompt engineering rules or best practices to help validate the accuracy of data included in the content and also avoid controversial topics/language?

00:36:32 —What suggestions do you have for AI development for small companies with a specialized market focus?

00:39:04 — What marketing processes/tasks do you feel can/will benefit most from GenAI? Which ones do you feel are least likely to benefit?

00:41:06 — We talked a little on the last Intro to AI class about AI for lead gen. You had some good thoughts about thinking bigger than generating leads, and more about the content needed, analysis being done, etc. Can we talk more about that?

00:43:59 — What’s the best way, the best tool, the best use case to get started?

Algomarketing connects ambitious B2B enterprises to the competitive advantages of the autonomous. Their workforce solutions work to unlock the power of algorithmic marketing through innovation, big data, and optimal tech stack performance. Visit Algomarketing.com/aipod and find out how Algomarketing can help you deliver deeper insights, faster executions, and streamlined operations through the power of AI.

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#76: Google’s Controversial Launch of Gemini, More on the Chaos at OpenAI, and Does Elon Musk’s Grok Live Up to the Hype? Dec 12, 2023

Show notes

After a week that began quietly, we are here with a multitude of AI developments. Mike and Paul look into Silicon Valley's intense AI competition, where tech companies like Google, Microsoft, and Meta rapidly shift gears to focus on rapid AI development, they also look at the implications of Google's new Gemini and read into the events within OpenAI, exploring the aftermath.

00:03:32 — New York Times research explores the AI arms race

00:14:41 — Meet Gemini, Google’s long-awaited GPT-4 competitor

00:28:02 — A Brief Wrap-Up of the OpenAI saga

00:34:05 — GrokAI is now rolling out

00:42:14 — The European Union agrees on final details of landmark AI law, the AI Act

00:45:00 — Mistral releases a new LLM with a torrent link and zero fanfare

00:50:06 — Microsoft announces what’s next for Copilot

00:53:18 — Runway partners with Getty Images to build a safe AI video generation model

00:56:59 — Andrej Karpathy and the “hallucination” problem

Algomarketing connects ambitious B2B enterprises to the competitive advantages of the autonomous. Their workforce solutions work to unlock the power of algorithmic marketing through innovation, big data, and optimal tech stack performance. Visit Algomarketing.com/aipod and find out how Algomarketing can help you deliver deeper insights, faster executions, and streamlined operations through the power of AI.

Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase

Want to receive our videos faster? SUBSCRIBE to our channel!

Visit our website: https://www.marketingaiinstitute.com

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#75: Sam Altman Returns to OpenAI, Amazon Introduces Q, and Google’s AI Content Problem Dec 05, 2023

Show notes

A new week, a new update from OpenAI… We cover everything from OpenAI's official CEO announcement to Amazon's introduction of Q, discuss the potential risks associated with generative AI, and touch upon Google's recent decision to postpone their AI software release. With so much happening in the AI landscape, we're here to keep you informed. Tune in this week to stay up-to-date with the latest news!

00:02:20 — OpenAI formally announces Sam Altman returning as company CEO

00:13:47 — Amazon introduces Q

00:23:19 — Mollick warns on the danger presented by AI-Generated content

00:33:34 — Microsoft research indicates the power of Generative AI

00:40:54 — Google postpones big AI launch as OpenAI trails ahead

00:43:29 — Ego, Fear and Money: How the A.I. Fuse Was Lit

00:50:10 — More than half of generative AI adopters use unapproved tools at work

00:54:17 — Sports Illustrated Published Articles by Fake, AI-Generated Writers

00:58:07 — Apple launches personalized voice

01:01:03 — A fun experiment with ChatGPT / DALL-E 3

Use BrandOps data to drive unique AI content based on what works in your industry. Many marketers use ChatGPT to create marketing content, but that's just the beginning. BrandOps offers complete views of brand marketing performance across channels. Now you can bring BrandOps data into ChatGPT to answer your toughest marketing questions.

Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase

Want to receive our videos faster? SUBSCRIBE to our channel!

Visit our website: https://www.marketingaiinstitute.com

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Looking for content and resources?

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Enroll in AI Academy for Marketers: https://www.marketingaiinstitute.com/academy/home

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#74: The Latest Drama at OpenAI, The Busy Person’s Intro to Large Language Models, and How to Rebuild Companies to Prepare for AI Nov 28, 2023

Show notes

This week, returning from Thanksgiving, we are grateful for both Mike Kaput and Paul Roetzer joining us to share the latest AI news. Together, they tackle the latest OpenAI developments, analyze Andrej Karpathy's insightful video on LLMs, explore Ethan Mollick's new article on AI's business impact, and cover the latest AI advancements from various companies.

00:02:41 — AGI, Q* and the latest drama at OpenAI

00:21:59 — Andrej Karpathy’s “The Busy Person’s Intro to LLMs,” is now on YouTube

00:41:14 — Ethan Mollick’s article on how AI should cause companies to reinvent themselves

00:49:54 — Anthropic releases a new version of Claude, Claude 2.1

00:52:42 — Inflection unveils Inflection-2, an AI model that may outperform Google and Meta

00:55:10 — Google’s Bard Chatbot can now answer questions about YouTube videos

00:56:37 — ElevenLabs Speech to Speech tool

00:58:06 — StabilityAI releases Stable Video Diffusion

00:59:39 — Cohere launches a suite of fine-tuning tools to customize AI models.

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Listen to the full episode of the podcast: https://www.marketingaiinstitute.com/podcast-showcase

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#73: OpenAI Fires Sam Altman: What Happened? And What Could Happen Next? Nov 20, 2023

Show notes

In light of the developments from OpenAI over the weekend, we are coming to you with a new episode a little ahead of schedule. Following OpenAI’s announcement on Friday, there has been widespread speculation about future implications amidst other significant developments. Join us this week as Paul provides a brief history of OpenAI’s journey, a recap of recent events, and thoughts on what is yet to come.

00:01:46 — An overview of this weekend's events; Sam Altman fired, Greg Brockman quits

00:06:35 — Taking flight while OpenAI crashes

00:13:09 — Three factors that initially jumped out to Paul

00:15:10 — The history and structure of OpenAI explained

00:33:35 — Superintelligence and navigating the future of AGI

00:36:00 — Altman’s next steps towards GPT-5 and development of OpenAI

00:42:15 — The current state of affairs of Sam Altman, Microsoft and OpenAI

00:49:49 — Final thoughts on the beginning of a transformational time

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