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    Business

    The Advanced Selling Podcast

    Bill Caskey and Bryan Neale deliver practical, no-nonsense sales training through their signature blend of humor, real-world insights, and actionable frameworks. Each episode tackles the challenges you face daily: prospecting, overcoming buyer resistance, pricing strategies, cold calling, deal coaching, and building long-term client relationships.

    Whether you’re a sales professional, manager, or leader, you’ll discover how to shift your mindset, leverage your natural talents, and create sustainable sales success. From mastering sales communication and handling RFPs to understanding buyer psychology and effective positioning, Bill and Bryan cover everything that actually works in modern B2B sales.

    Advertise

    Copyright: © ASP Enterprises LLC | http://www.advancedsellingpodcast.com | 450 East 96th St. Suite 500, Indianapolis, IN 46240 | 317.575.0057

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    Latest Episodes:
    #710: When Your Manager Doesn't Agree... Jul 18, 2022
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    Have you ever had a sales method or technique that your manager didn't agree with? Well, that's exactly what this episode is all about.

    Bryan and Bill discuss what to do when you are not supported by your leadership. It can be a delicate situation, and they want to help you navigate it.

    =================================

    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!

    If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin.

    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com

    =================================


    #709: Conquering Your Limiting Beliefs Jul 11, 2022
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    In this episode of The Advanced Selling Podcast, Bill is flying solo.

    He plays a clip from the most recent ASP Insider coaching call all about disempowering beliefs.

    He also challenges you to think about the biggest roadblocks in your life and how they might be tied to a limiting belief.

    If you're not already an ASP Insider member, you can join now to get access to this call and all the upcoming calls as well! Go to http://advancedsellingpodcast.com/insider to join now.

    =================================

    Join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin.

    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com

    =================================


    #708: Your Discipline Action Plan Jul 04, 2022
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    In this episode of The Advanced Selling Podcast, Bill and Bryan finish their 2 part series all about discipline.

    In part 1 the guys discuss how to evaluate your discipline level in all areas of your life. The idea here is to find the gaps where you might be lacking the necessary discipline to help you succeed.

    In part 2 the guys give you a method of developing an action plan to fill in those gaps and work on building the discipline you need.

    If you haven't already listened to part 1, be sure to go back and take a listen!

    =================================

    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!

    If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin.

    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com

    =================================


    #707: Evaluating Your Discipline Jun 27, 2022
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    In this episode of The Advanced Selling Podcast, Bill and Bryan start a 2 part series all about discipline.

    In part 1 the guys discuss how to evaluate your discipline level in all areas of your life. The idea here is to find the gaps where you might be lacking the necessary discipline to help you succeed.

    In part 2 the guys will give you a method of developing a plan to fill in those gaps and work on building the discipline you need. Be sure to listen in next week!

    =================================

    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!

    If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin.

    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com

    =================================


    #706: Is Your Sales Coaching All Wrong? Jun 20, 2022
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    Recently, Bill was in a coaching session with another sales trainer, and he was astounded by what he heard. The coach was teaching the group how to persuade the customer to do business with you and ways to manipulate them into getting your way.

    These techniques haven't changed since the 60s and '70s.

    In this episode, Bill and Bryan discuss what's wrong with these techniques and how you can create a modern sales process that doesn't contain any sleazy gimmicks.

    =================================

    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!

    If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin.

    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com

    =================================


    #705: Are You Sales Ready? Jun 13, 2022
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    Let's face it, for the last 10 years or more, we've been in somewhat of a tailwind. All things have been easier than ever to sell.

    But, things might not be so easy in the coming months or years.

    In this episode, Bill and Bryan help you to take inventory of your current skills and challenge you to evaluate what skills you'll need to become truly Sales Ready for any market!

    =================================

    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!

    If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin.

    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com

    =================================


    #704: How to Construct a Compelling Offer Jun 06, 2022
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    Usually “offers” which we define as everything that you will deliver to your customer, are prepared by the marketing department.

    But we also have seen marketing departments being lax in this area. So you may have to deconstruct or reconstruct the offer so that it speaks to your customer.

    In this episode, we give you 5 elements of a great offer that you can use starting immediately so that when you communicate that offer to your prospects and customers, they are clear about how you will solve their problems or get them to their land of opportunity.

    =================================

    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!

    If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin.

    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com

    =================================


    #703: Getting Your Pivot Point Right May 30, 2022
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    With any sales process, there is a pivot point that happens where you stop talking about their issues, pains, and problems and begin talking about how you can bring value to their circumstance.

    That is what we call the “pivot point.”

    In this episode, Bill and Bryan give you some ideas on making this pivot seamless so that it’s not clunky and awkward.

    This is part one of a two-part series on how to make your offer and talk about it. Next week we will address Offer Construction.

    =================================

    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!

    If you haven't already, make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin.

    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com

    =================================


    #702: Are You Struggling with Discipline? May 23, 2022
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    Do you ever catch yourself struggling to find the discipline you need to do the things required to grow your business?

    In this episode, Bill and Bryan discuss how to take control of your actions and regain the discipline you need to be successful.

    Make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin. If you haven't commented in a while, please do so. That's where we get ideas for our episodes.

    =================================

    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!

    Do you have a question you want to be answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode!

    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com

    =================================


    #701: Questions You Should Be Asking Yourself May 16, 2022
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    Ever wondered what questions the guys ask prior to working with a brand new client?

    Well, you're in luck, because that's exactly what Bill and Bryan discuss in this episode.

    Be sure to take notes, because these are questions you should definitely be asking yourself.

    Make sure you join us in our LinkedIn group: www.advancedsellingpodcast.com/linkedin. If you haven't commented in a while, please do so. That's where we get ideas for our episodes.

    =================================

    The Insider program is open for enrollment. If you have not checked out our version of a small learning group go to http://advancedsellingpodcast.com/insider to join today!

    Do you have a question you want to be answered on the podcast? Email us at listener@advancedsellingpodcast.com and we'll try to answer it on an upcoming episode!

    Looking for more sales training like this podcast? Download our FREE audio program, The Ultimate Pre-Game. http://ultimatepregame.com

    =================================


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