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The Abundant Accountant Podcast: Sales & Business Growth for Accounting, Tax, and Bookkeeping Firm Owners

You became an Accounting, Tax, or Bookkeeping Firm Owner because you are great at what you do.
You know how to help your clients. You care about the work. You deliver real value. But if your fees are too low, your proposals keep getting ignored, clients expect free advice, or you are working long hours without the revenue to show for it, the problem is not your technical skill.

It’s your lack of a sales process, your low pricing, and the way you lead client conversations without confidence.

The Abundant Accountant Podcast teaches Accounting, Tax, and Bookkeeping Firm Owners how to raise fees, get paid upfront, stop giving away free work, better handle sales objections, set better client boundaries, and build a more profitable firm without burning out.

Each episode features client success stories, sales strategies, and expert conversations to help you work less, earn more, and build a firm that supports the life you actually want.

Latest Episodes:

Episode 77 | Deconstructing The Myths Of Sales Vs. Marketing With Denise Mandeau Dec 01, 2021

Show notes

Myths of sales versus marketing continue to persist, but make no mistake, you can't have one without the other. Sales and marketing exist as a symbiotic pair that is necessary for business success. In this episode, we listen and debunk several myths with Michelle Weinstein and her guest, business growth strategist Denise Mandeau. Denise discusses the myths, analyzes them and gives her insight on why you need both in your business. Need more business insights and strategies? Then tune in!

Love the show? Subscribe, rate, review, and share! https://theabundantaccountant.com/

Bonus Episode With Eric Green - The Difference Between Sales & Marketing: Key Things You Need To Know To Get Paid What You're Worth Nov 29, 2021

Show notes

Do you know how to execute strategies to grow your business? In this episode, join your host Michelle Weinstein as she sits down for a conversation with today's guest Eric Green to discuss the difference between sales and marketing. Eric Green is a managing partner in Green & Sklarz LLC, a boutique tax law firm that focuses on civil and criminal taxpayers. You should not encounter any lead problems if you are firm in your marketing efforts to grow your business. The leads and opportunities you get from your good and successful marketing could eventually lead to an increased number of sales. Tune in and learn more!

Love the show? Subscribe, rate, review, and share! https://theabundantaccountant.com/

Episode 76 | Top 5 Sales Beliefs That Are Holding You Back: Overcoming The Barriers To Becoming A 6 -7 Figure Firm With Denise Mandeau Nov 15, 2021

Show notes

Some of the things we believe in are holding us back from growing and succeeding. In this episode Michelle Weinstein discusses the top five sales beliefs that are holding you back from getting to a six or seven figure firm with business growth strategist, Denise Mandeau. Denise explains the concept of shifting your perspective to a clearer vision and energy. It's time to discover a wide range of possibilities that exist in your organization and explore strategies to help you reach your desired destination. Listen to this episode and take the ultimate step to get where you want to be!

Love the show? Subscribe, rate, review, and share! https://theabundantaccountant.com/

Episode 75 | The Importance Of Branding: Quick Insights From The Pitch Queen Nov 01, 2021

Show notes

Your brand and how people see you is the first gateway into making sure that you can increase your revenue. In this episode, Michelle Weinstein, a.k.a. The Pitch Queen, talks about the importance of branding. Not only does branding increase your revenue, but it also attracts the right types of clients. The first step to having successful branding is to hire a graphic designer. The color scheme, font style, and logo design are all essential elements for your branding. Do you want to know more? This episode's for you. Tune in!

Love the show? Subscribe, rate, review, and share! https://theabundantaccountant.com/

Episode 74 | The Importance Of A Niche: How To Charge Higher Fees With Thomas Gorczynski Oct 15, 2021

Show notes

To charge higher fees and do more complex work, you need to understand the importance of a niche. Focus your education on that one niche you really know. Michelle Weinstein's guest today is Thomas Gorczynski, EA, USTCP, a nationally recognized educator in the federal income tax field. Tom explains that your niche should be where most of your clients operate and where you can show planning and value. In Tom's case, he works with business and rental owners because they have ongoing tax business and financial needs. If you want more tips on finding your niche, you need to listen to this episode. Tune in!

Love the show? Subscribe, rate, review, and share! https://theabundantaccountant.com/

Episode 73 | How To Transition From Accounting To Sales With Diana Louiso Oct 01, 2021

Show notes

Transitioning between careers is never an easy feat. Today's guest shares how The Abundant Account Sales Mastery Training helped her in her journey to shift from accounting to sales and boost her business. Diana Louiso is the President and Founder of DL Money Matters, where she works with small and midsize businesses and elderly clients in managing their finances. As a graduate of the 8-week course, she's here to share just how our training has impacted her career and her business. Listen in to see how you can benefit from the course and get sales tips and business advice from Diana and host Michelle Weinstein.

Love the show? Subscribe, rate, review, and share! https://theabundantaccountant.com/

Episode 72 | How To Identify Your Ideal Accounting Client With Debra Angilletta Sep 15, 2021

Show notes

When you're looking for potential clients, you might be hesitant to start because you don't know how to talk with them and if you're going to be rejected or not. Identifying your ideal client is not easy. It's a lot of hard work pulling yourself up. You've got to hustle to bring in money. You have to know how to start and build strong relationships with people. How do you do that? Listen to this episode as Michelle Weinstein and Debra Angilletta discuss having that interaction and reaching out to people in the most effective way. Debra is a master profit first professional, sales mastery instructor, and the founder and CEO of MasterMySales.com. Debra emphasizes that starting is not a dreadful process, and you can still have fun getting the right quality clients. She believes that there are so many interesting things that you can bring to the table and talk about with business owners. She shares the strategies she implemented in getting her first ten paying clients. Find out what you can do to start driving revenue and utilizing tools for your success!

Love the show? Subscribe, rate, review, and share! https://theabundantaccountant.com/

Episode 71 | Why Asking For Testimonials Is Important For Your Credibility With Wendi Hall Sep 01, 2021

Show notes

Asking for testimonials is the best thing you can do to boost your credibility. Not only can you empower your team with positive feedback, but you can also improve with negative feedback! Either way, you can't lose! Michelle Weinstein's guest in this episode is Wendi Hall, a Managing Partner of Small Office Solutions LLC. Wendi is a graduate student of Abundant Accountant's eight-week Sales Mastery Training. Join in the conversation as Wendi shares her firsthand experience of asking for testimonials for the first time. Discover how she framed her questions and how powerful her website became with the addition of her testimonial page. Asking for testimonials could be the much-needed level up you need to scale your firm. Tune in!

Love the show? Subscribe, rate, review, and share! https://theabundantaccountant.com/

Episode 70 | Why Upfront Payments Attract Committed Clients With Paul Ross Aug 15, 2021

Show notes

When you let your clients delay payment, they'll start to question their decision. But when you ask for upfront payments, your clients become more committed to you. Michelle Weinstein's guest today is Paul Ross, Master Sales Trainer and author of Subtle Words That Sell. Paul explains that you're not selling products or services. What you do is you're selling decisions. You're extending an opportunity for the person to be more successful with your offer. With upfront payments, you give your clients the opportunity to be committed! Tune in and attract committed clients!

Love the show? Subscribe, rate, review, and share! https://theabundantaccountant.com/

Episode 69 | The Right Time To Hire A Salesperson To Sell For You With Debra Angilleta Aug 01, 2021

Show notes

We have to know our value and sell our services to ideal clients with the fees we deserve. So, it's very important to know the right time to find and hire a salesperson for your business. Join Michelle Weinstein and Debra Angilleta as they delve into building your firm with less volume but with more high-paying clients. Debra is the CEO of Sales Mastery. In this episode, she will discuss a different perspective in your sales process for clarity and build a framework that would best benefit the organization. She emphasizes the powerful connection when it comes to our first experiences with sales. Furthermore, she shares how to get the ideal client profiles that we need to increase sales, resulting in business growth.

Love the show? Subscribe, rate, review, and share! https://theabundantaccountant.com/

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