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The 10 Minute Dental Marketing Podcast — Marketing
The 10 Minute Dental Marketing Podcast

The 10-Minute Dental Marketing Podcast is a focused resource for dentists who want to understand what actually drives patient growth in today’s search and AI-driven environment. Each episode delivers practical, no-nonsense insights on the strategies that influence whether your practice gets found, trusted, and chosen, without relying on gimmicks or guesswork.

Episodes cover topics such as local SEO and Google Maps visibility, AI search and generative results, Google Business Profile optimization, paid search strategy, website structure and conversion fundamentals, online reviews, and reputation signals that impact patient decisions. Every discussion is grounded in real-world experience working with dental practices across the country and addresses the mistakes, gaps, and missed opportunities that quietly limit growth.

Produced by Titan Web Agency, a dental-focused marketing agency with nearly 15 years of experience, this podcast is built around clarity, execution, and results. The goal is simple: help dentists make smarter marketing decisions and avoid wasting time and money on tactics that don’t move the needle.

Visit our website to access in-depth resources and learn how to attract more patients who are actively searching for a dentist in your area.

Latest Episodes:

17 Ways to Improve Your Search Engine Rankings Jun 05, 2015

Show notes

Now that you have your business running, the next step is to grow it. In this episode, Tyson talks about the 17 different methods you can use to grow your business.

What was discussed?

Quote for the day is "I am not a product of my circumstances, I am a product of my decisions." By Steven Covey

17 ways you can grow your business:

1. Blog

2. Use appropriate keywords and phrases on headlines.

3. Share your location within blog posts

4. Don't under estimate the importance of powerful blog titles

5. Answer the questions that your clients & potential clients have

6. Write information content, not promotional

7. Re-purpose blog content

8. Turn your articles into audio

9. When using video, the title is important, be sure to get a good one!

10. Add your information in your video description

11. Share your video with multiple websites

12. When blogging, use keywords towards the beginning of a post if you can

13. Don't forget local SEO!

14. Claim as many relevant and authoritative directory listings as possible.

15. If you can, put your description and website address in the directory

16. Add awards to your homepage

17. Never rest. Don't settle.

Write regular blog posts and provide useful information.
Use the proper keyword on your headlines.
Give your location so Google will know where your services are at.
Make your blog headlines catchy and attractive to lure potential clients.
Answer questions appropriately and accurately.
Make sure your blogs are informational, provide good content.
Consider making your posts into audio and then uploading it to your website.
Add your business details on the video and upload them to multiple video sites such as YouTube, and Vimeo.
Accuracy is what will make citations effective.
Always look for ways to improve your business.

Connect With Us:

·Follow us on Twitter: @titanwebagency

·And on Facebook: Titan Web Agency Facebook Page

·Subscribe in iTunes

5 Ways You Can Hurt Your Local SEO Efforts May 29, 2015

Show notes

Citations help you with your online presence and ranking online, in this episode, Tyson talks about some best practices when building citations for dentists, or any other healthcare professional, as well as some things they want to avoid.

What was discussed?

Quote for the day is "Whatever the mind of a man can conceive and believe, it can achieve." By Napoleon Hill

5 Things that can hurt your citation building & local SEO efforts:

o Not knowing what citations you have
o Not using the correct information
o Not filling out your profile completely
o Not keeping records
o Not consistently checking your citations
Get an idea where you are listed.
Use tools from BrightLocal or Moz.com/Local to know your citations.
Make sure that you use the correct information on your citations.
Citations should be consistent ( Name/Address/Phone).
Fill out your profile completely. You really want to try and stand out.
Keep records of the things you have done including usernames, websites you've submitted to, and their status, etc.
Listings can change on their own, so be sure to keep at it.
Connect With Us:

·Follow us on Twitter: @titanwebagency

·And on Facebook: Titan Web Agency Facebook Page

·Subscribe in iTunes

How can business directory listings help your online presence? May 22, 2015

Show notes

In this episode, talks about business directory listings (citations) and the role they play in your online marketing.

What was discussed?

·Quote for the day is “Cowards never start, the weak never finish, and winners never quit”

·Business listings are the listings you have online on different directories such as Google, Bing, etc.

·Google My Business is one of the most important listing for your business to be on.

·Make sure that your listings are 100% accurate.

·The consistency of these listings and where you are listed impacts your search engine rankings.

·Remember NAP – Name, Address and Phone number consistency is important.

·Where can you get citations?
o Chamber of commerce
o Industry directories
o Search on Google for your competitors business name, and this will show where they are listed.
o Alumni websites
·Fill out the listings as much as possible.

Connect With Us:

·Follow us on Twitter: @titanwebagency

·And on Facebook: Titan Web Agency Facebook Page

·Subscribe in iTunes

The 5 Essentials of Marketing Your Practice Online May 15, 2015

Show notes

Tyson talks about the 5 essential parts of an online marketing campaign to attract more potential customers to your practice.

What was discussed?

·Quote for the day is “Failure is not falling down; but refusing to get up.”

5 parts of an online marketing campaign include:

o Website
o Get listed on directories online
o Guest blog
o Use video
o Email marketing

·Have a website that promotes your practice, a website that is full of information that provides answers to your customers and potential customers questions.

·Online directories can help promote your website.

·Blogging can be a great way to get exposure to your practice’s website.

·Videos can build trust on your potential clients.

·Email marketing can be an effective lead generator for your business, it can attract potential clients to your practice and help you build a relationship with them.

Connect With Us:

·Follow us on Twitter: @titanwebagency

·And on Facebook: Titan Web Agency Facebook Page

·Subscribe in iTunes

7 Tips for Choosing an SEO Company May 08, 2015

Show notes

Now that you know how important SEO is for your practice, it’s time to choose your SEO Company. In this episode, Tyson talks about the 7 ways to ensure you choose the right SEO company for your business.

What was discussed?

·Quote for the day is “The struggle you are in today is creating strength for tomorrow.”

7 Ways to choose your SEO company

o Have goals and expectations to begin
o Get referrals
o Look for white hat SEO & understand why this is important.
o Check their knowledge
o Understand their services
o Ask them questions, know their strategy
o Check up on their customer service
·Have goals in mind and have expectations for your SEO company before you even start. But don’t be afraid to reset these expectations.

·Get referrals from your colleagues if you can.

·Try to find a company that specializes in SEO in your industry.

·Know what services they can offer you and how it can help your practice.

·Don’t hesitate to ask questions.

Connect With Us:

·Follow us on Twitter: @titanwebagency

·And on Facebook: Titan Web Agency Facebook Page

·Subscribe in iTunes

8 Ways You Can Succeed With Email Marketing May 01, 2015

Show notes

Email Marketing is a great way to market your practice for a relatively small cost. In this episode, Tyson talks about the 8 different ways you can succeed with email marketing.

What was discussed?

·Quote for the day is “Do it now. Sometimes, later, becomes never.”

How can a doctor succeed with email marketing?

o Focus on subject lines
o Create an efficient & effective schedule
o Tailor your content to your audience
o State your case
o Have a clear call to action
o Provide Value
o Use social media
o Ask for feedback
·Subject lines are what people look at when opening an email, keep it simple.
·Usually 2-3 times per month would be just fine for email frequency
·Be sure you are writing for your target audience.
·Keep it short and sweet.
·Provide a call to action.
·Utilize social media as much as possible.
·Ask for feedback and improve as appropriate.

Connect With Us:

·Follow us on Twitter: @titanwebagency

·And on Facebook: Titan Web Agency Facebook Page

·Subscribe in iTunes

SEO: How Much Does it Cost? Apr 24, 2015

Show notes

Search Engine Optimization is a great tool to increase your presence online and rise above competition, but how much should it cost? In this episode, Tyson talks about how an SEO company determines the cost and what you can expect to pay.

What was discussed?

·Quote for the day is “Begin new trails instead of following old paths.”
·Before an SEO project begins, a good dental SEO company performs a comprehensive audit.
·A comprehensive audit will give the SEO company a general idea of what needs to be done to increase visibility and rankings.
·An SEO audit can include:
o Google My Business review and analysis
o On page SEO
o Backlinks
o Content
o Citations
o Reviews
o Social Interaction
·Typical cost for SEO for a dentist or other healthcare professional is around $1,000-$3,000 a month.
·The more work that needs done, the more you can expect it to cost.

Connect With Us:

·Follow us on Twitter: @titanwebagency

·And on Facebook: Titan Web Agency Facebook Page

·Subscribe in iTunes

How You Can Create Raving Fans for Your Practice Apr 17, 2015

Show notes

One of the most effective forms of marketing is referral marketing. How do you get your patients to give you referrals? By creating raving fans! In this episode, Tyson talks about the ways to create raving fans.

What was discussed?

·Quote for the day is “Talent is God given, be humble. Fame is man given, be grateful. Conceit is self given, be careful.”

Ways to create raving fans:

o Create a vision for your business and pursue it.
o Make sure your vision aligns with your expectations and wants.
o Give and then give some more.
·Get raving fans thru excellent customer service, by going above and beyond.
·Avoid bad raving fans (ones that complain about you) by treating your patients like gold.
·Successful businesses create their own vision.
·Social media is a great way to determine the likes and wants of your customers.

Connect With Us:

·Follow us on Twitter: @titanwebagency

·And on Facebook: Titan Web Agency Facebook Page

·Subscribe in iTunes

10 Problems Doctors Have With Pay Per Click and How to Fix Them Apr 10, 2015

Show notes

Being able to properly and effectively attract new patients through pay per click will greatly improve the profitability of your practice. In this episode, Tyson talks about the different problems doctors have with PPC and how to solve them.

What was discussed?

·Quote for the day is “Winners embrace hard work. They love the discipline of it, the trade-off they're making to win. Losers, on the other hand, see it as punishment. And that's the difference.”

10 PPC Problems Doctors Face:

o Directing traffic to their homepage
o Focusing on broad matches
o Using generic headlines
o Relying on suggested keywords
o Not using negative keywords
o Not localizing
o Not setting up ad groups
o Lack of attention to phrasing
o Not tracking your results
o Cost vs Conversion
·Send customers to a specific landing page that talks to them, that is targeted with the information they were searching for.
·Make headlines specific but broad enough so people can relate to them.
·Create negative keywords to avoid showing up to searches that you don’t want.
·Remember to target specific areas based on where your ideal patients are.
·Use phrases that will describe your practice.
·Track your results for effectiveness and adjust as appropriate.
·Maximize the leads by giving visitors what they are searching for and by taking care of them when they contact you.

Connect With Us:

·Follow us on Twitter: @titanwebagency

·And on Facebook: Titan Web Agency Facebook Page

·Subscribe in iTunes

Build Your Practice by Doing This Apr 02, 2015

Show notes

Building your presence online is an extremely effective way to get in front of more potential patients and grow your practice. In this episode, Tyson talks about the ways you can build your online presence now.

What was discussed?

·Quote for the day is “There is no substitute for hard work.”

5 Ways to build your online presence now:

o Know your goals
o Monitor and improve
o Provide value
o Connect
o Give back
·Know your goals and focus yourself on achieving them|
·Measure your progress and adjust
·Provide valuable, no strings attached information to your patients and potential patients.
·Be social and connect with others
·Give back.
Connect With Us:

·Follow us on Twitter: @titanwebagency

·And on Facebook: Titan Web Agency Facebook Page

·Subscribe in iTunes

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