Strictly Business

Latest Episodes:

"How Gabrielle Union Bet On Herself - And Changed Her Brand" Apr 23, 2019

Show notes

Prolific actress and emerging producer Gabrielle Union has been on a hot streak with projects like the sleeper hit "Breaking In," a female reboot of the "Bad Boys" franchise called "L.A.'s Finest" and a new platform as host of the reality competition series "America's Got Talent." But It was her design and endorsement deal with fashion house New York and Company that taught Union to see herself in a new light, and reinvent her brand for the benefit of underrepresented women everywhere.

Sarah Barnett: 'Killing' It at AMC NetworksÂ Apr 16, 2019

Show notes

The executive who oversees AMC, BBC America, SundanceTV and IFC discussed the tangible and intangible benefits that come from fielding a sleeper hit like BBC America's "Killing Eve." The AMC Networks entertainment president also discusses the company's use of "forensic" audience tracking data to better understand how to make the most of its programming across its linear and digital platforms. Barnett says her goal after being promoted in November to the group-level role is to keep AMC Networks "punching above its weight" as a purveyor of high-end content.

'Game of Thrones' Marketing No Mean Feat for Final SeasonÂ Apr 10, 2019

Show notes

Enjoy an inside look at the promotional game plan behind the final season of TV's biggest hit from Chris Spadaccini, executive VP and head of marketing at HBO. He details everything from the surprising Bud Light partnership at the Super Bowl to the network's reaction to President Trump borrowing from the show for one of his more infamous tweets.

Imax CEO Richard Gelfond Bets on the Biggest Screen Apr 02, 2019

Show notes

As the film industry gathers this week for the annual CinemaCon conference in Las Vegas, the longtime Imax leader discusses the new demand for exhibitors to focus on the business of providing "destination entertainment" experiences. In the interview with Brent Lang, Variety's executive editor of film and media, Gelfond also weighs in on the record-busting success of "Captain Marvel" and what it says about the state of the superhero film.

Univision's Jessica Rodriguez on Shaking Up a Traditional TV Brand Mar 26, 2019

Show notes

Under new leadership, Univision is taking big strides toward bringing a new look and feel to its primetime schedule for the growing U.S. Hispanic audience. CMO Jessica Rodriguez details the many ways the company is doing things differently.

National Geographic Leader Sees Growth Ahead Under Disney Ownership Mar 19, 2019

Show notes

National Geographic Partners chairman Gary Knell outlines his vision of the growth opportunities ahead for the gold-plated brand as it and other 21st Century Fox assets transition to Disney's control. Knell also gives a final salute to Fox, calling the parting "bittersweet" and praising the Murdochs for being good stewards of the brand. If it weren't for Nat Geo's move into television more than 20 years ago with Fox, "there's a good chance National Geographic wouldn't be around today," Knell says.

Steve Mosko on Transitioning From Studio Life to Startup Mentality at Village Roadshow Mar 12, 2019

Show notes

Steve Mosko, the former head of Sony Pictures Television and newly appointed CEO of Village Roadshow Entertainment Group, talks about his mission to build out the company to produce its own movies and TV shows for the first time. He also speaks candidly about making the shift from studio boss to the leader of a lean and scrappy startup operation.

How John Penotti Could Get 'Crazy Rich' Beyond Asia Mar 05, 2019

Show notes

He may be best known for producing the 2018 hit "Crazy Rich Asians," but that film was actually something of an aberration for John Penotti. He's busy building a mini-studio that cranks out local-language films and TV shows in seven countries including Mexico, Indonesia and India, where his upcoming Netflix series "Delhi Crime" could deliver his next global hit.

The 'R' Word: What Would a Recession Mean for Media Business? Feb 26, 2019

Show notes

With many economists predicting a recession could hit the U.S. economy in the coming months, the media business could be in for rough ride. But as S&P Global Markets senior direct Naveen Sarma explains, there's a lot more roiling this sector right now that must be taken into account to understand what the future might bring.T

Red Bull Practically Invented Branded Entertainment. What's Next? Feb 19, 2019

Show notes

While known best for its line of energy drinks, Red Bull has been a pioneering force in branded entertainment. But in a rapidly changing media world, Red Bull Media Network CEO Gerrit Meier has evolved the beverage maker's strategy, including an exploration into taking the brand into scripted entertainment.

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