StartUp Podcast

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Gimlet 19: Diversity Report Dec 18, 2015

Show notes

If you were to walk into Gimlet HQ, there are a few things you’d probably notice right off the bat. First, it’s crowded - like a grungy dorm room. Second, the lighting… it’s not great. Not many windows. Third, it’s white. Really white. 24 of Gimlet’s 27 employees are white. In this episode, we look at diversity (or lack thereof) at Gimlet. And we try to figure out what diversity should mean for the company going forward.

The Facts:

Our theme song was written and performed by Mark Phillips.

John Kimbrough composed music for this episode.

More music written and performed by John Delore along with his band mates, Jordan Scanella, Sam Merrick and Isamu McGregor.

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Gimlet 18: Pitch Perfect 2 Dec 03, 2015

Show notes

Gimlet is growing fast. We have four shows on the air, and several others in pre-production. If we want to grow faster, though, we could use some more cash. Matt and Alex head back into the world of venture capital, deciding whether or not to raise another round of financing, this time, much bigger.

Our theme song was written and performed by Mark Phillips.

John Kimbrough composed music for this episode.

More music written and performed by John Delore along with his band mates, Jordan Scanella, Sam Merrickand Isamu McGregor.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

Gimlet 17: Words About Words From Our Sponsors Nov 20, 2015

Show notes

Gimlet is starting a new line of business, and it’s a complicated one: Branded content. Branded content is a piece of media (a video, a story, a podcast, etc.) paid for by a company that then has editorial control over the product. Lots of companies have been asking Gimlet to make podcasts for them. But, as we see in this episode, there are some very real anxieties about how to do this right.

As part of this episode, we’ve put together Gimlet Media’s Advertising Guidelines. You can find them on our website.

Our theme song was written and performed by Mark Phillips.

John Kimbrough composed music for this episode.

More music written and performed by John Delore along with his band mates, Jordan Scanella, Sam Merrick and Isamu McGregor.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

Gimlet 16: The Secret Formula Nov 04, 2015

Show notes

Gimlet is making a big, expensive bet. The kind of bet that could make or break the company. And it’s a bet that comes down to one factor: What is Gimlet’s competitive advantage? As the company launches its fourth new show, “Surprisingly Awesome,” we take a deep dive in to how the show was made. From the kernel of an idea to the final product. And, along the way, we look at what we believe is Gimlet’s secret formula for making podcasts.

The Facts:

Our theme song was written and performed by Mark Phillips.

John Kimbrough composed music for this episode.

More music written and performed by John Delore along with his band mates, Jordan Scanella, Sam Merrickand Isamu McGregor.

Learn more about your ad choices. Visit podcastchoices.com/adchoices

Gimlet 15: Married To Your Business Oct 22, 2015

Show notes

We return to the offices of Gimlet for the start of a new mini-season. It's been a year since the company launched and things are changing... fast. In this episode, Alex and his wife, Nazanin, wrestle with a huge decision that has implications for both the company and their family.

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Gimlet 14: Where We Are Feb 15, 2015

Show notes

An end and a beginning

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Gimlet 13: Fake It Til You Make It Feb 01, 2015

Show notes

Episode 13 addresses a question that has been dogging us since the company’s beginnings: Are we a technology company or a content company?

This question led to months of debate. Many voices weighed in on either side, including Marco Arment, the lead developer of Tumblr and creator of Instapaper, who came in surprisingly anti-tech.

A few weeks back, we had a breakthrough when one of the most successful tech companies in the world paid a visit to the Gimlet Media headquarters.

SPOILER: Check out the video demo of the app prototype we built with Google Ventures on this week’s episode of StartUp: https://www.youtube.com/watch?v=iqGLrMjBLZ4

We should caveat that this is not a real app, it’s just a prototype - a series of images stitched together to give the appearance of an app. You can’t download it in the App store, or anywhere else.

After you watch the video, we’d love your feedback. Fill out our survey about the prototype here: http://bit.ly/1HPFFWu

For more about design sprints, how they work, and how you can do one yourself -- check out this tutorial from the Google Ventures team: http://www.gv.com/sprint

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Gimlet 12: Burnout Jan 19, 2015

Show notes

Recovering from a breaking point

Thanks to everyone who took our listener survey last week. To see the results, visit: https://hearstartup.typeform.com/report/ofUGcO/wheU

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Gimlet 11: Know Your Customer Jan 05, 2015

Show notes

Lessons on building an audience

While working on this episode, we realized we want to know more about our audience. So, we created a survey. It takes about two minutes to complete, and you can find it at startuplistener.com We would be very grateful if you took the time to help us learn more about our listeners. Thanks!

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Gimlet 10: Mixing Art And Business Dec 22, 2014

Show notes

Lessons on outgrowing your business plan

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