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    Business

    SOS with Sonja Rasula

    How do I use social media to drive sales? How do I deal with competition? When do I scale? Sonja Rasula is your lifeline to navigating business and entrepreneurship! Get ready for real-talk, tangible advice you can put into practice, and helpful tools from the serial entrepreneur as she answers questions LIVE from business owners and creatives. Every episode includes her Top Takeaways to help you focus and succeed!

    A self-made boss, Sonja used her 401k to start her first business and has never needed to take investment for any of her companies – which she owns 100% of to this day. She has guided and directly worked with over 10k small business owners through Unique Markets. Fashion mogul Eileen Fisher named her 1 of 30 female entrepreneurs changing the world, and Sonja is one of just 2% of female-owned businesses in the US to reach a million dollars revenue in a year. Subscribe and join us as we help more businesses make it past the 5-year mark, and help you create the dream job and company you’ve always envisioned!

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    Copyright: © Copyright 2019 SOS with Sonja Rasula

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    Latest Episodes:
    Accessories & Ads: How to Advertise and Be Yourself Sep 06, 2019
    Show notes

    Don't let advertising intimidate you! In this episode, Sonja is here to help navigate the world of social media advertising with Megan Combs, the owner of Stitch & Shutter a modern leather goods company. Along with the complex ins and outs of Facebook and social media advertising, Sonja and Megan talk about not being afraid to be yourself and how to present behind the scenes content on Instagram. This inspiring episode gets real and honest so put on your comfy clothes and press play! Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode.

    Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!

    Need to create email marketing campaigns? Visit Constant Contact and get a 30% discount on your first three months today!


    Price Point & Profitability: How to Price Your Products and Manufacture Aug 28, 2019
    Show notes

    This week Sonja helps Michelle Zagardo, founder of the headband company Lysande, find the confidence she needs to grow her company through manufacturing and by changing her pricing. Hear Sonja break down how to create the best Instagram account for your company and how to take better model and product photography. Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode.

    Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!

    Need to create email marketing campaigns? Visit Constant Contact and get a 30% discount on your first three months today!


    Sandals & Small Business: How to Make Sure You Get Paid and Make Sales Aug 22, 2019
    Show notes

    Are you getting paid? In this episode Sonja helps Gemma Greenhill, co-founder of the stylish clog company Santa Venetia, find ways to make sure she gets her money! They also discuss other common struggles for small business owners such as paying off loans, owning up to being a small business, and getting through the dark days of running your own company. Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode.

    Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!

    Need to create email marketing campaigns? Visit Constant Contact and get a 30% discount on your first three months today!


    Fears & Fortune: How to Hire and Present Your Brand Aug 14, 2019
    Show notes

    Sometimes you just need to get over yourself and present your brand for the whole world to see! Listen in as Sonja helps Kyle Lin of the advertising agency Immigrant Creative, get over his fears and post about his company on social media. Sonja also talks through the hiring process and the best ways to grow your company. Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode.

    Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!

    Need to create email marketing campaigns? Visit Constant Contact and get a 30% discount on your first three months today!


    Diversity & Dollars: How to Improve Your Social Media Content Aug 09, 2019
    Show notes

    Tune in as Sonja emphasizes the importance of model diversity and brand first impressions. Gwen Gardner of Simply Chickie needs to be encouraged to trust her gut and rethink her social media strategy. Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode and make sure to follow her on Instagram and Twitter.

    Need to create email marketing campaigns? Visit Constant Contact and get a 30% discount on your first three months today!


    Sales & Scaling: How to Grow Your Business Jul 31, 2019
    Show notes

    Listen in as Sonja helps Mo, a whimsical jewelry maker and owner of MoCoLa, learn how to increase her revenue and scale her company! Don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode and make sure to follow her on Instagram and Twitter.

    Need to create email marketing campaigns? Visit Constant Contact and get a 30% discount on your first three months today!


    Pastries & PR: How to Get Press Jul 24, 2019
    Show notes

    The owner of Broadway Baker, Jim Osorno, needs Sonja's help with pitching his business to the press as he prepares to open his first brick and mortar store. Listen for money-saving tips on getting great press, learn Jim's story, don't forget to stay tuned for Sonja's Top Takeaways at the end of the episode.

    Want more help and inspiration from Sonja? Make sure to follow her @sonjarasula on Instagram and Twitter!

    Need to create email marketing campaigns? Visit Constant Contact and get a 30% discount on your first three months today!


    Trailer: SOS with Sonja Rasula Jul 16, 2019
    Show notes

    Coming soon! SOS is a new podcast hosted by Sonja Rasula, founder of Unique Markets, the largest pop-up retail experience in the United States. Stay tuned, as Sonja answers some of the most pressing questions from small business owners and entrepreneurs.


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