Smart Art Business

Latest Episodes:

Neuroscience, Worthiness and Trauma Regulation With Dr Chris Lee Aug 22, 2021

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In this episode we discuss what neuroscience has to do with artists and the topic of worthiness. Dr Chris speaks on how to recalibrate after traumatic experiences, trauma regulation skills, the reason why we focus on negativity as opposed to positivity and neuroscience based methods you can use to affirm your worthiness. Finally he explains the relationship between technology & sleep, and the importance of having a sleep routine.

SEO Strategy and Lead Generation With Eric Seropyan Aug 13, 2021

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In this week's episode, our host Rachel Wilkins has a very interesting discussion with Eric Seropyan on SEO strategy and lead generation. They dive deep into website optimisation, the importance of Google metrics and how to monitor the analytics results. Eric shares tips on how to choose keywords that have a higher conversion rate, the key to addressing various audiences on a blog how to balance the relationship between SEO and social media campaigns and more importantly, how to manage your reputation online.

SECRET INGREDIENTS FOR SUCCESS WITH DAVID DREBIN Aug 11, 2021

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In this episode our host Rachel Wilkins speaks with David Drebin as he shares tips on building relationships in the right circles, dealing with rejection and the role of passion, time and self awareness in the success of any artist. He elaborates on internal versus external validation and the long term effects and finally they discuss pricing artwork and value perceptions.

Become An Impactful CEO With Mariana Ruiz Jul 04, 2021

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In this episode our host Rachel Wilkins has a powerful conversation with Mariana Ruiz, the CEO of Impact Driven Entrepreneur on ways in which business owners can work less and accomplish more and hire the right way in order to scale. Mariana shares her effective productivity hacks, intentional planning strategies and the importance of self care. She answers the question on how to align yourself with impact goals and finally the subject of limiting beliefs and ways to overcome them.

Think And Act Like An Entrepreneur With Aktual Money Jun 28, 2021

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In this episode, Rachel Wilkins speaks with Rodrigo Valles Jr and Gilbert James Ruiz from Aktual Money about financial resources that are available to artists running businesses, tips on record keeping, tax compliance and business structure that artists should consider having in place. They explore a list of items that artists can claim on their taxes but may be overlooking, expenses related to bringing the studio into your home versus running a studio separately, separating business from personal expenses, pitfalls, the difference between federal and state taxes and its importance.

Understanding The Art World And Investments With Ben Davis Jun 16, 2021

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In this second part of the interview, Rachel continues the conversation with Ben Davis, an art critic and author and they explore the idea of how NFTs have changed how we experience art. The discussion focuses on the surging popularity of NFTs and its future and the responsibilities of art critics and journalists on covering the back stories. Ben elaborates on the effects on associated costs of owning art pieces, benefits to artists, the importance of understanding art itself and investing in collectibles for the right reasons.

CURRENT ARTS INDUSTRY OVERVIEW WITH BEN DAVIS Jun 06, 2021

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In this episode, Rachel Wilkins hosts art critic and author, Ben Davis who sheds light on his role as an art critic, how the pandemic has impacted the art world and his views on industry recovery process. He speaks on the direct buyer to consumer relationship that now exists between buyers and artists, art fatigue, how the pandemic has influenced relocation of galleries and the importance of criticism and debates on art.

Driving Change Through NFTs and Spoken Word With David Bianchi May 18, 2021

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In this episode, Rachel Wilkins speaks with David Bianchi, a multi disciplinary artist, motivator, actor and poet on spoken word as a deep form of expression, use of film as an outlet for buried emotion and the power actors and poets have in helping effect change.They touched on inclusivity of people of colour in the conversations, co-existence of NFTs and Clubhouse post COVID19 and how to embrace your imperfections and get out of your own way.

Brand Attraction Strategies With Michael Liebowitz May 17, 2021

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In this episode, our host Rachel Wilkins holds a discussion with Michael Liebowitz, CEO of the Magnetic Minds Studio about the definition of a brand and importance of story telling. He sheds light on behavioural neurology strategies and how they can help build memorable brands and techniques for introverts to gain confidence in their value and beliefs.

Instagram: Selling In The DMs With Victoria Boyd May 10, 2021

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In this episode, our host, Rachel Wilkins speaks with Victoria Boyd, a digital marketing strategist, about how to sell in the DMs, top tips on how to leverage Instagram, asking for a sell, packaging experiences, authenticity and vulnerabilities that come with taking action. Victoria gives practical advice and tips on how to make your sales take off through showing up consistently.

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