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    Business

    Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions for Canadian and American Nonprofits

    Welcome to Small Nonprofit, the podcast designed for leaders, fundraisers, and advocates in the nonprofit sector who want to create real change. We provide small nonprofit organizations with strategies to enhance their fundraising campaigns, improve nonprofit governance, and implement ethical fundraising practices that resonate with today’s values-driven donors. 

    Hosted by an experienced nonprofit consultant, Maria Rio, this show delves into the unique challenges of nonprofit fundraising and community-centric fundraising, providing tools for donor engagement and major gifts fundraising.

    👤 Who Should Listen?

    This podcast is perfect for anyone involved in a small nonprofit seeking practical advice on fundraising strategy, nonprofit leadership, and board accountability. Whether you’re looking for innovative fundraising ideas for nonprofit organizations or trying to create an impact measurement framework that demonstrates your organization’s value, Small Nonprofit is here to guide you.

    🎤 Core Topics We Cover

    Community-Centric Fundraising: Learn how ethical fundraising practices can strengthen donor relationships, enhance donor engagement, and align your organization with values-based major giving principles. We’ll help you shift from a donor-centric model to one that prioritizes the community.

    Systemic Change and Governance: From participatory budgeting to nonprofit board of directors best practices, we explore how to navigate the nonprofit industrial complex and embrace structures that foster diversity in nonprofit leadership and board accountability.

    Preventing Nonprofit Burnout: Tackle topics such as nonprofit burnout prevention and learn how to cultivate a healthy, anti-oppressive work culture that supports your team’s well-being.

    Nonprofit Storytelling: Understand how to measure your nonprofit’s effectiveness through nonprofit impact measurement strategies and leverage nonprofit storytelling to create compelling narratives that attract donors.

    📣 Engaging Conversations and Real-World Advice

    In each episode, we bring you insights from experts in fundraising consulting, nonprofit grant writing, and capital campaign strategies. From interviews with fractional fundraisers and major gift officers to deep dives on fundraising tips and innovative fundraising ideas, we offer actionable advice that you can implement immediately to strengthen your organization’s impact.

    💰 Learn How to Build a Sustainable Nonprofit

    Every nonprofit leader faces the challenge of achieving financial sustainability. Our episodes address critical fundraising strategies for nonprofit organizations, providing insights on volunteer management, capacity building, and nonprofit marketing strategy. Gain access to tools that help you execute successful fundraising campaigns and build a foundation for long-term growth.

    🤝 Join the Movement for Systemic Change

    At The Small Nonprofit, we’re committed to transforming the nonprofit sector from the ground up. Our focus on systemic change and community-centric fundraising aligns with our mission to support nonprofits in creating equitable, sustainable communities. By addressing topics like values-based decision making and nonprofit transparency, we’re working to build a more ethical, inclusive sector.

    ❤️ Stay Connected

    Subscribe to Small Nonprofit on Apple Podcasts, Spotify, YouTube, or your preferred podcast platform. Don’t miss an episode as we explore everything from fundraising tips to nonprofit social media strategy, and learn how you can become a stronger advocate for your organization’s mission.

    Advertise

    Copyright: ℗ & © 2019 The Small Nonprofit

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    Latest Episodes:
    Plain Language, Real Impact: How to Communicate So Donors Actually Listen Jul 14, 2026
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    Posting on social media and hoping donations follow? You might be setting yourself up for disappointment. In this episode, we get into why social media is often a top-of-funnel tool, not a direct-response one, and why that's not a bad thing once you understand how to use it right. We talk about the algorithm problem nobody wants to admit: that even your own followers might never see your posts. We also dig into what actually makes content land, from ditching jargon to using strength-based framing that invites people in instead of guilt-tripping them.

    On this week's episode of The Small Nonprofit Podcast, Maria sits down with Farra Trompeter, co-director and worker-owner at Big Duck, who has spent over 30 years helping nonprofits use communications to build brands, run campaigns, and grow sustainably. If you've ever wondered whether your org "should" be on every platform, or worried your content isn't landing the way you hoped, this conversation gives you a clearer way to think about both.

    • Connect with Farra: farra@bigduck.com
    • Connect with Farra on LinkedIn: https://www.linkedin.com/in/farra/
    • Visit their website: https://bigduck.com/

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    Getting Off the Grants Hamster Wheel: The Skills You Already Have to Diversify Your Funding Jul 07, 2026
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    If your fundraising calendar is back-to-back grant deadlines and event planning, you might be stuck on a treadmill that's working against you. Grants and events share something that doesn't get talked about enough: they're two of the highest time investment portfolios in the fundraising world. The good news? If you're good at grants, you're already sitting on a foundation of skills that translate directly into individual giving, corporate, and social enterprise.

    On this week's episode of The Small Nonprofit Podcast, Maria Rio is joined by Caitlin McBride, CFRE, a Certified Fundraising Executive with over a decade of experience who is on a mission to make fundraising feel less chaotic and more doable for small nonprofits.

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    What to Do When Your Fundraiser Quits to Maintain Momentum and Find the Right Candidate Jun 30, 2026
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    Your fundraiser just handed in their notice. Now what? Before you dust off that three-year-old job description and blast it out, there are a few things you need to know. Fundraiser turnover is one of the most disruptive events a small nonprofit can face. Donor relationships go quiet, grant deadlines get missed, and someone who already has a full plate suddenly inherits a whole new set of responsibilities. If the hiring process that follows is reactive rather than intentional, you risk losing good candidates, burning out your team further, and making an expensive hire that doesn't stick.

    On this week's episode of The Small Nonprofit Podcast, Maria sits down with Brittny Wilson, CEO and founder of Rooted Hire, an executive search firm built specifically for nonprofits. With over 20 years of in-house fundraising experience and six years running her own search and interim services firm, Brittny knows this terrain from every angle. In this episode, she walks Executive Directors through the real cost of skipping the assessment stage, why the "starry-eyed" hire from a big shop usually doesn't work out, and what you can do differently starting today.

    • Visit Brittny's website: https://www.rootedhire.com/
    • Connect with Brittny:
      • https://www.linkedin.com/in/brittnywilson/
      • https://www.instagram.com/rootedhire
    • Hiring Process Audit: https://drive.google.com/file/d/1Q7ax3DqErnzNmepydJEx5ncjuCJHoKh4/view
    • 10 Pitfalls of Nonprofit Hiring: https://drive.google.com/file/d/1dBnxhytGuSyAB55G7e21YYq4iVtRqIas/view

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    Burnt-Out EDs (And What to Do Before You Reach Your Limit) Jun 23, 2026
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    A burnt-out Executive Director doesn't just affect themselves. The team feels it. The culture shifts. The bold, brave decisions that your community depends on? They stop happening. And yet, so many EDs stay well past their limit because the tools, staffing, or board support to do anything differently simply don't exist. If you're an ED who's been running on fumes, or a board member wondering why your leader seems like a different person than the one you hired, this conversation is for you.

    On this week's episode of The Small Nonprofit Podcast, Maria sits down with Jocelyn Helland, a nonprofit leadership consultant with over 20 years of Executive Director experience. Jocelyn now works with small and medium-sized organizations through coaching, fractional fundraising, and interim ED leadership helping them solve the sticky problems that keep great leaders stuck.

    • Visit Jocelyn's website: https://www.jocelynhelland.ca/
    • Connect with Jocelyn on LinkedIn: https://www.linkedin.com/in/jocelynhelland/

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    Sorry Isn't Enough: A 5-Step Framework for Nonprofit Accountability That Actually Repairs Harm Jun 16, 2026
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    Most nonprofits are good at issuing apologies, but terrible at actually changing. There's a difference between saying "I'm sorry" and doing the work of repair, and that gap is exactly where trust goes to die. In this episode, we get into what accountability actually means, why so few organizations do it well, and what it looks like when it's done right.

    On this week's episode of The Small Nonprofit Podcast, Maria sits down with Chris Talbot (they/them), Communications Lead for Community-Centric Fundraising, and a queer, transmasc, non-binary, mixed race, autistic advocate who has spent years working to make spaces genuinely safe for marginalized people. Nonprofit leaders listening to this episode will walk away with a concrete framework for taking accountability, a clearer picture of why changed behavior, and not apologies, is the actual measure of accountability, and a harder look at the double standard of who gets held to account in our sector.

    • Shahem Mclaurin's page, which has links to their socials, podcast, and work: https://www.5hahem.com/
    • Christabel Mintah-Galloway's page, which has links to her relational toolkit, relational skills workbook, workshop, and socials: https://www.christabelmintahgalloway.com/
    • Book: Turn this world inside out: The emergence of nurturance culture: https://bookshop.org/p/books/turn-this-world-inside-out-the-emergence-of-nurturance-culture-nora-samaran/012f25ca4db67954
    • Chris's website: https://www.mxchristalbot.com/
    • Twitter: https://x.com/mxchristalbot
    • Instagram: https://www.instagram.com/mxchristalbot/
    • LinkedIn: https://www.linkedin.com/in/mxchristalbot/
    • Them's Wild podcast: https://dashboard.rss.com/podcasts/themswild/

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    Donor-Centric Fundraising: The Real Price of Keeping Donors Comfortable Jun 09, 2026
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    You've been told that keeping donors happy is how you protect your revenue. What if that's actually the thing bleeding your organization dry? In this episode, Maria Rio makes the case that donor-centric fundraising isn't just a values problem, but also financial one. She breaks down exactly how centering donor comfort drives away your most aligned supporters, tanks staff morale, and keeps your organization stuck addressing symptoms instead of causes. Maria introduces the ACT framework, a concrete three-step roadmap that any fundraiser can start using without board approval, a strategic planning retreat, or organizational consensus.

    On this week's episode of The Small Nonprofit Podcast, Maria Rio draws on over a decade of fundraising experience, her personal history as a service user, and real results from organizations like The Stop Community Food Centre and Out on Screen to show nonprofit leaders what Community-Centric Fundraising (CCF) actually looks like in practice, and how to start shifting toward it, starting tomorrow. This episode is a re-recording of the keynote Maria gave at ENCC 2026.

    Learn more about CCF here: https://communitycentricfundraising.org/

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    Why Hiring a Fundraiser Too Soon Is Costing You More Than You Think Jun 02, 2026
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    Hiring a fundraiser feels like the obvious solution when revenue is tight and the need is growing, but doing it before you're ready can set everyone up to fail, including the person you just hired. Before you draft that job description, there are real systems, mindsets, and infrastructure pieces that need to be in place. And if you don't have them yet, there's a smarter path forward that most small nonprofits haven't considered. This episode breaks down what "ready" actually looks like, what supports might be the bridge your organization needs, and how to stop the costly cycle of hiring, struggling, and starting over.

    On this week's episode of The Small Nonprofit Podcast, Maria Rio is joined by Caitlin McBride, a Certified Fundraising Executive with over a decade of experience helping organizations raise money with less chaos.

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    Living Wages: How Nonprofits Can Adopt Dignified Work Practices May 26, 2026
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    The Changemaker Wellbeing Index reports that 31% of nonprofit workers experience food insecurity — and for frontline staff, that rises to 48%. The very sector working to end poverty is, in many cases, perpetuating it through its own payroll. The good news? There's a practical, achievable path forward, and it is easy to get started.

    On this week's episode of The Small Nonprofit Podcast, Maria sits down with Anne Coleman, newly-appointed Executive Director at the Ontario Living Wage Network. Anne has been doing this work since 2014, supporting employers across Ontario, including a significant number of nonprofits, to calculate, commit to, and get certified for paying living wages. This episode tackles one of the most uncomfortable truths in the nonprofit world: we can't claim to believe in economic justice if we're not paying our own people enough to live on. You'll hear what a living wage actually is, how it's calculated, why it's so different from minimum wage, and what it looks like to make the commitment as an organization. You'll also get the real business case for paying better so you can make the pitch to your board with confidence.

    Connect with Anne at anne@ontariolivingwage.ca

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    Volunteer Engagement: Getting and maintaining large commitments May 19, 2026
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    Your volunteers are giving something money can't buy, and most nonprofits are treating that gift like an afterthought. When you start seeing volunteers through the same lens as major donors, the way you recruit, steward, and engage them completely changes. And when you connect volunteerism to your broader fundraising and governance pipeline, you stop treating it as a nice-to-have and start building something that actually lasts.

    On this week's episode of The Small Nonprofit Podcast, Maria sits down with Karen Leies, President and CEO of The Seeing Eye, the world's oldest guide dog school, to talk about what it really means to run a volunteer program well. With 500+ puppy raisers a year, a robust volunteer program, and a board of directors that often wears multiple hats, Karen brings hard-won insight on how nonprofits can stop leaving volunteer potential on the table. If you've ever struggled to keep volunteers engaged, convert their involvement into deeper commitment, or get your board to actually show up — this one's for you.

    • Connect with Karen on LinkedIn
    • Visit their website: https://seeingeye.org/

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    Succession Planning for Executive Directors: When to start, and how to do it right May 12, 2026
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    Most nonprofits don't have a succession plan for their Executive Director because the whole thing feels risky to bring up. What if the board thinks you're already halfway out the door? What if there's no time, no budget, or no one ready to take over? Learn what a real succession plan actually contains, how to start the conversation without putting yourself on the chopping block, and why waiting until someone retires (or worse, dies suddenly) is not a strategy.

    On this week's episode of The Small Nonprofit Podcast, host Maria Rio sits down with Dr. Keena Mosley, CEO and Chief Transformation Officer of Momentum Leadership Group, with over 20 years of experience in leadership development across the nonprofit and education sectors. We dig into what happens after a role transition, what that person does before they walk in on day one, and how they navigate those first few weeks.

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