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    Business

    Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions for Canadian and American Nonprofits

    Welcome to Small Nonprofit, the podcast designed for leaders, fundraisers, and advocates in the nonprofit sector who want to create real change. We provide small nonprofit organizations with strategies to enhance their fundraising campaigns, improve nonprofit governance, and implement ethical fundraising practices that resonate with today’s values-driven donors. 

    Hosted by an experienced nonprofit consultant, Maria Rio, this show delves into the unique challenges of nonprofit fundraising and community-centric fundraising, providing tools for donor engagement and major gifts fundraising.

    👤 Who Should Listen?

    This podcast is perfect for anyone involved in a small nonprofit seeking practical advice on fundraising strategy, nonprofit leadership, and board accountability. Whether you’re looking for innovative fundraising ideas for nonprofit organizations or trying to create an impact measurement framework that demonstrates your organization’s value, Small Nonprofit is here to guide you.

    🎤 Core Topics We Cover

    Community-Centric Fundraising: Learn how ethical fundraising practices can strengthen donor relationships, enhance donor engagement, and align your organization with values-based major giving principles. We’ll help you shift from a donor-centric model to one that prioritizes the community.

    Systemic Change and Governance: From participatory budgeting to nonprofit board of directors best practices, we explore how to navigate the nonprofit industrial complex and embrace structures that foster diversity in nonprofit leadership and board accountability.

    Preventing Nonprofit Burnout: Tackle topics such as nonprofit burnout prevention and learn how to cultivate a healthy, anti-oppressive work culture that supports your team’s well-being.

    Nonprofit Storytelling: Understand how to measure your nonprofit’s effectiveness through nonprofit impact measurement strategies and leverage nonprofit storytelling to create compelling narratives that attract donors.

    📣 Engaging Conversations and Real-World Advice

    In each episode, we bring you insights from experts in fundraising consulting, nonprofit grant writing, and capital campaign strategies. From interviews with fractional fundraisers and major gift officers to deep dives on fundraising tips and innovative fundraising ideas, we offer actionable advice that you can implement immediately to strengthen your organization’s impact.

    💰 Learn How to Build a Sustainable Nonprofit

    Every nonprofit leader faces the challenge of achieving financial sustainability. Our episodes address critical fundraising strategies for nonprofit organizations, providing insights on volunteer management, capacity building, and nonprofit marketing strategy. Gain access to tools that help you execute successful fundraising campaigns and build a foundation for long-term growth.

    🤝 Join the Movement for Systemic Change

    At The Small Nonprofit, we’re committed to transforming the nonprofit sector from the ground up. Our focus on systemic change and community-centric fundraising aligns with our mission to support nonprofits in creating equitable, sustainable communities. By addressing topics like values-based decision making and nonprofit transparency, we’re working to build a more ethical, inclusive sector.

    ❤️ Stay Connected

    Subscribe to Small Nonprofit on Apple Podcasts, Spotify, YouTube, or your preferred podcast platform. Don’t miss an episode as we explore everything from fundraising tips to nonprofit social media strategy, and learn how you can become a stronger advocate for your organization’s mission.

    Advertise

    Copyright: ℗ & © 2019 The Small Nonprofit

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    Latest Episodes:
    Email Strategies for Nonprofits: Boost Engagement and Build Donor Trust with Sara Hoosholey Jan 16, 2024
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    Tired of pouring your time and effort onto social media and NOT hit your fundraising goals? In this episode, Sara Hoosholey, fundraising consultant and founder of Charity Shift, joins host Maria Rio and shares innovative strategies for small nonprofits to collect emails, engage audiences, and boost donations.
    Sara explains how nonprofits can use digital strategies to build trust, retain donors, and grow their impact. Learn how to create values-aligned campaigns, collect email leads effectively, and nurture long-term donor relationships.
    Email Strategies for Nonprofits – The Highlights:

    • Why email is the most effective communication channel for nonprofit donors.
    • How to grow your nonprofit's email list: Proven email collection strategies for nonprofits.
    • How values-aligned campaigns build trust and create long-term donor relationships.
    • Steps to nurture new email subscribers with a targeted welcome series.
    • The role of reciprocity in donor retention and engagement.


    🎧 Listen to more episodes for actionable fundraising tips and insights on nonprofit leadership, nonprofit governance, donor engagement, productivity & tools, and nonprofit storytelling strategies!
    About Sara Hoshooley:
    Our guest, Sara Hoshooley is a fundraising consultant and coach with a passion for small nonprofit organizations. As a former small charity Executive Director, she understands the challenges and opportunities facing small but growing nonprofits. Her unique approach uses each organization's strengths to grow fundraising in an authentic and achievable way.


    Links and Resources:

    • Connect with Sara on LinkedIn: https://www.linkedin.com/in/Sarahoshooley/
    • Sara’s Website: https://www.charityshift.ca/
    • Email: Sara@charityshift
    • Connect with Maria on LinkedIn: http://www.linkedin.com/in/mariario/
    • Support the show: https://www.buzzsprout.com/208666/supporters/new
    • Watch this episode on Youtube: https://youtu.be/W1PAtQ2x7dI

    Support the show


    Nonprofit Capacity Building: How Small Nonprofits Can Optimize Operations & Drive Impact with Miriam Dicks Jan 09, 2024
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    Are the challenges in your nonprofit growing pains or signs of deeper issues? This episode can make your nonprofit more effective, scalable, and fundable, so listen up!
    Join host Maria Rio and operational expert Miriam Dicks from 180 Management Group as they share how nonprofits can strengthen their operations, foster accountability, and streamline efficiency. Miriam highlights common issues within nonprofit operations, from lack of accountability to the challenges of change management.
    Discover practical solutions to build a healthy organizational culture, optimize operations, and leverage automation to maximize impact. From preventing high staff turnover to creating a culture of accountability, this episode is packed with actionable advice for nonprofit leaders looking to enhance their organizations.
    Nonprofit Capacity Building – The Highlights:

    • Why accountability at all levels is critical to organizational success.
    • How poor accountability structures lead to nonprofit staff turnover and burnout.
    • The importance of change management to implement and sustain operational improvements.
    • Leveraging automation and outsourcing to boost efficiency in small nonprofits.
    • Creating systems that boost capacity + promote alignment between strategy and daily operations (without expanding your team)!


    🎵 Listen to more episodes for actionable fundraising tips and insights on nonprofit leadership, nonprofit governance, donor engagement, productivity & tools, and nonprofit storytelling strategies!
    About Miriam Dicks:
    Miriam has over two decades of operational management and consulting experience. She brings her insights to the operational challenges facing our sector. From the perils of toxic workplace cultures to the smart outsourcing of HR functions, Miriam opens up about what truly can move the needle for small nonprofits.

    Links and Resources:

    • Connect with Miriam on LinkedIn: https://www.linkedin.com/in/miriampdicks
    • Website: https://www.180managementgroup.com/
    • Connect with Maria on LinkedIn: http://www.linkedin.com/in/mariario/
    • Support the show: https://www.buzzsprout.com/208666/supporters/new

    Support the show


    Major Gifts & Community-Centric Fundraising Principles with Sarah Staiger Jan 02, 2024
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    Is your major gifts fundraising strategy aligned with your core values? In this insightful conversation, host Maria Rio is joined by Sarah Staiger. Together, they explore the intimidating (but rewarding!) world of major gifts and the transformative power of community-centric fundraising (CCF) while also discussing actionable strategies for small nonprofits to align their values with their fundraising practices.
    Major Gifts & Community-Centric Fundraising - the highlights:

    • What is Community-Centric Fundraising (CCF)? Sarah explains how CCF prioritizes values, community accountability, and systemic change over traditional donor-centric models.
    • Values-Based Major Gifts Strategy: Learn how to incorporate values-based qualifiers into your donor portfolios, making donor engagement more aligned with your mission and community.
    • Engaging Your Board in CCF Practices: Sarah shares practical tips for training predominantly white boards to adopt CCF principles and foster long-term cultural change within nonprofits.
    • The Role of Transparency in Fundraising: How being honest about deficits, challenges, and community needs can deepen trust and partnership with donors.
    • Centering Community in Annual Reports: Sarah introduces the innovative concept of creating "Community Reports" rather than traditional donor-centric annual reports.
    • Navigating Donor Values Misalignment: Sarah and Maria discuss how addressing misaligned values with donors early can lead to stronger, more sustainable relationships.


    Throughout the episode, Sarah and Maria also reflect on the impact of the Community-Centric Fundraising movement and offer practical examples of how fundraisers can adopt these principles to increase donor trust, engagement, and overall impact.
    🎧 Listen to more episodes for actionable fundraising tips and insights on nonprofit leadership, nonprofit governance, donor engagement, productivity & tools, and nonprofit storytelling strategies!
    About Sarah Staiger:
    Sarah Staiger is a fundraiser with over 20 years of experience. Sarah is passionate about building power through organized people and organized money. She is a partner at Staiger Vitelli Associates and has been exploring Community-Centric Fundraising methodologies since 2017.


    Links and Resources:

    • Connect with Sarah on LinkedIn: https://www.linkedin.com/company/staigervitelli/
    • Sarah’s Values-Based Donor Qualification: https://www.staigervitelli.com/vbdq
    • Connect with Maria on LinkedIn: http://www.linkedin.com/in/mariario/
    • Support the show: https://www.buzzsprout.com/208666/supporters/new
    • Watch this episode on Youtube: https://youtu.be/VhzvjcgPQcI

    Support the show


    Unlocking the Power of Face-to-Face Fundraising with Jerome Cheung Dec 26, 2023
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    Does face-to-face fundraising feel out of reach for your small nonprofit? In this episode of The Small Nonprofit, Maria Rio sits down with Jerome Cheung, fundraising expert and Strategic Communications leader at Stratcom Canada, to dive deep into the world of face-to-face fundraising. Jerome reflects on his extensive career in nonprofit fundraising, international development, and grassroots initiatives. Together, they explore the evolution of face-to-face fundraising and its impact on nonprofit organizations.
    Jerome shares his experiences with Greenpeace, Ecojustice, and Public Outreach, offering insights into how professionalized face-to-face campaigns have shaped the nonprofit sector. From the challenges of canvassing in harsh conditions to the importance of genuine connections with donors, this episode is packed with actionable advice for nonprofits looking to optimize their fundraising strategies.
    Face-to-Face Fundraising - the highlights:

    • The origins of face-to-face fundraising and how Greenpeace played a pivotal role in professionalizing it.
    • Why face-to-face fundraising remains a valuable donor acquisition method for nonprofits of all sizes.
    • The difference between grassroots volunteer canvassing and professionalized agency-led campaigns.
    • How smaller organizations can leverage volunteer canvassing to build lists and engage their communities.
    • Strategies for creating a seamless donor journey, from initial contact to long-term support.
    • The importance of tailoring canvassing strategies to local contexts and reducing barriers for volunteers.
    • Tips for smaller organizations to implement face-to-face fundraising without high upfront costs.
    • Jerome’s personal experiences managing large-scale fundraising initiatives globally and his advice for nonprofits navigating similar efforts.


    🎧 Listen to more episodes for actionable fundraising tips and insights on nonprofit leadership, nonprofit governance, donor engagement, productivity & tools, and nonprofit storytelling strategies!
    About Jerome Cheung:
    Jerome Cheung is a seasoned fundraiser whose 18-year career has spanned across high-profile charities and agencies. His expertise in monthly giving, telefundraising, face-to-face engagement, and other fundraising avenues has made him a distinguished professional in our field.


    Links and Resources:

    • Connect with Jerome on LinkedIn: https://ca.linkedin.com/in/jerome-cheung-a0819912
    • Email: jerome.cheung@stratcom.ca
    • Connect with Maria on LinkedIn: http://www.linkedin.com/in/mariario/
    • Support the show: https://www.buzzsprout.com/208666/supporters/new
    • Watch this episode on Youtube: https://youtu.be/lDuNNHprP9I

    Support the show


    Leveraging Government Relations for Nonprofits: Advocacy, Strategy, and Impact with Tristan Dewdney Dec 12, 2023
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    Is your small nonprofit is getting the attention it deserves from key decision-makers? In this episode of The Small Nonprofit, host Maria Rio welcomes government relations expert Tristan Dewdny to explore how nonprofits can engage effectively with government to drive systemic change.
    Tristan, a seasoned lobbyist and founder of his own GR consultancy, shares insights into the practicalities of lobbying, the importance of advocacy, and how nonprofits can build impactful relationships with policymakers.
    Whether you're new to government relations or looking to refine your strategy, this episode is packed with actionable advice for nonprofits seeking to advance their missions by influencing policy, accessing funding, and amplifying their impact.
    Leveraging Government Relations for Nonprofits - the highlights:

    • What nonprofits need to know about lobbying and advocacy in Canada.
    • The unique power of government officials to amplify nonprofit causes and connect organizations with key opportunities.
    • Why building relationships with policymakers is vital for advancing systemic solutions.
    • Key strategies for nonprofits to develop an effective advocacy and lobbying plan.
    • How to structure an ask and engage politicians with clear goals and impactful messaging.
    • Insights into the registration process for lobbying activities and compliance with Canadian rules.
    • Real-world examples of successful nonprofit advocacy and grassroots campaigns.
    • Tips for nonprofits starting their government relations journey.


    🎧 Listen to more episodes for actionable fundraising tips and insights on nonprofit leadership, nonprofit governance, donor engagement, productivity & tools, and nonprofit storytelling strategies!
    About Tristan Dewdney:
    Tristan is a seasoned government expert with over 15 years in policy and advocacy. His expertise spans both community-level and systemic advocacy strategies, making him the perfect guide for small nonprofits looking to make a significant impact through government engagement.

    Links and Resources:

    • Connect with Tristan on LinkedIn: https://www.linkedin.com/in/tristan-downe-dewdney-21523b28/
    • Tristan’s Website: www.downedewdney.com
    • Connect with Maria on LinkedIn: http://www.linkedin.com/in/mariario/
    • Support the show: https://www.buzzsprout.com/208666/supporters/new

    Support the show


    Ethical Storytelling and Digital Fundraising Strategies with Fai Hassan Dec 05, 2023
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    Are you missing the mark when it comes to fundraising online? In this episode of The Small Nonprofit, host Maria Rio dives into the dynamic world of digital fundraising and ethical storytelling with Fai Hassan, Associate Director of Digital Fundraising at Public Outreach. From leveraging social media platforms to amplify fundraising efforts to rethinking how nonprofits tell impactful and ethical stories, Fai shares practical advice and thoughtful insights for organizations navigating the complexities of the nonprofit sector.
    Whether you're interested in exploring innovative digital strategies or prioritizing ethical practices in storytelling, this episode will leave you inspired and better equipped to drive meaningful change.
    Storytelling & Digital Fundraising Strategies - the highlights:

    • How digital fundraising has evolved and the role of platforms like Facebook, Instagram, TikTok, Reddit, and Pinterest in donor acquisition.
    • The importance of balancing organizational goals with ethical considerations in digital campaigns.
    • Practical tips for nonprofits to improve their storytelling, including ensuring consent, respecting boundaries, and avoiding trauma-based narratives.
    • Why testing and adaptability are crucial for digital fundraising success.
    • How the rise of racialized fundraisers is reshaping the nonprofit sector and storytelling approaches.
    • The potential and pitfalls of using AI in nonprofit storytelling and imagery.
    • Fai’s personal journey navigating lived experience, imposter syndrome, and finding a voice in the fundraising space.


    🎧 Listen to more episodes for actionable fundraising tips and insights on nonprofit leadership, nonprofit governance, donor engagement, productivity & tools, and nonprofit storytelling strategies!
    About Fai Hassam:
    Fai Hassam is an expert in digital fundraising. Her role is all about helping non-profit organizations create digital campaigns that engage supporters and convert them into donors. She's got a wealth of experience working with various non-profits, but what really sets her apart is her advocacy and her knack for crafting, executing, and managing compelling campaigns.


    Links and Resources:

    • Connect with Fai on LinkedIn: https://ca.linkedin.com/in/fai-hassan-50561b271
    • Learn more about Public Outreach: https://www.publicoutreachgroup.com/
    • Connect with Maria on LinkedIn: http://www.linkedin.com/in/mariario/
    • Support the show: https://www.buzzsprout.com/208666/supporters/new

    Support the show


    Building Donor Relationships and Embracing Trends in Fundraising with Frank Mumford Nov 28, 2023
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    Struggling with staff leaving, keeping donors happy, or having competent leaders? In this episode of The Small Nonprofit, host Maria Rio sits down with fundraising expert Frank Mumford, who shares his journey from student caller to nonprofit consultant and thought leader. Together, they discuss the evolving landscape of fundraising, the importance of authentic donor stewardship, and how nonprofits can navigate trends like AI and data-driven personalization to build meaningful relationships.
    Frank also delves into his experiences transitioning from frontline fundraising to the vendor side, offering practical advice for fundraisers looking to amplify their impact and explore new opportunities in the sector.


    Donor Relationships & Fundraising Trends - the highlights:

    • Why donor stewardship is more than just a thank-you email – it’s about creating a personal connection.
    • Tips for balancing professional and personal relationships with donors while keeping the focus on the mission.
    • How to personalize donor engagement without overcomplicating the process, including leveraging data and thoughtful follow-ups.
    • Trends in fundraising, such as the rise of mid-level giving and the use of AI to save time and prioritize donor outreach.
    • Challenges nonprofits face, from staff turnover to data management, and how leaders can foster more sustainable organizational cultures.
    • The importance of introducing donors to other staff and leaders to strengthen their connection to the organization.
    • Why fundraisers should embrace their power and advocate for healthier workplace practices.


    🎧 Listen to more episodes for actionable fundraising tips and insights on nonprofit leadership, nonprofit governance, donor engagement, productivity & tools, and nonprofit storytelling strategies!

    About Frank Mumford:
    Our guest is Frank Mumford, a seasoned fundraiser with 14 years in the charity sector. Frank started as a student fundraiser and now works at Gravyty, where he helps charities with new software solutions. He's been a CFRE since 2019 and is active in several nonprofit boards. Frank will share his views on the challenges that charities and fundraisers face today.


    Links and Resources:

    • Connect with Frank on LinkedIn: https://www.linkedin.com/in/frank-mumford/
    • Email Frank: frank.mumford@gravyty.com
    • Connect with Maria on LinkedIn: http://www.linkedin.com/in/mariario/
    • Support the show: https://www.buzzsprout.com/208666/supporters/new

    Support the show


    New Beginnings for The Small Nonprofit Podcast… Nov 21, 2023
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    In this brand new episode of 'The Small Nonprofit'—we have some exciting news! Our beloved host Cindy is handing over the microphone to Maria Rio, another leader in the non-profit world.

    A dynamic and passionate personality, Maria started her career as a face-to-face fundraiser, climbed the nonprofit ladder with dedication and hard work, and eventually found her niche in community-centric fundraising. She's worked with many small nonprofits, and knows the struggles that come with low capacity and limited funds. She is the proud founder of Further Together, a fundraising consultancy dedicated to supporting organizations implement community-centric fundraising values.


    So, gear up, get comfortable and join us as we embark on this new season with our new host!

    Key Episode Highlights:

    • Cindy and Maria talk about their respective journeys in fundraising; from how they became fundraisers to owning their own businesses
    • Maria's Transition to Community-Centric Fundraising: Maria shares her journey of moving away from harmful practices to a more personal, inclusive fundraising model. This approach gave her a sense of belonging and proved to be a successful strategy.
    • Fractional Fundraising: We explore the concept of fractional executives, which offer stability and transformative support for organizations. This stress-free consulting approach allows work to be done without the need for managing or administrative tasks.
    • Cindy's Role Beyond Hosting: Apart from hosting the show, Cindy has made significant contributions as a consultant for nonprofits, championing fractional fundraising and innovation. She extends her expertise in the sector to her new podcast centred on supporting nonprofit consultants.
    • The Future of The Small Nonprofit Podcast: As Maria takes the baton, listeners can anticipate exciting conversations around fundraising and the unique opportunities and challenges facing small nonprofits.

    Links and Resources:

    Connect with Maria: https://www.linkedin.com/in/mariario/

    Connect with Cindy: https://cindywagman.com/

    Confessions Podcast: confessionswithjessandcindy.com


    Support the show


    Government Relations Foundations with Jesse Clarke Jun 20, 2023
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    Often we take government funding for granted. Or, we treat it like an impenetrable black box that’s a mystery so we write our applications and cross our fingers. Today, we’re joined by Jesse Clarke, CEO of JN Clarke Consulting who shares insider tips on how to form successful relationships with government partners to secure new funding, keep the existing funds rolling in, and have champions at the decision making table.

    Key Highlights:

    • The parallels between donor and government relations
    • The significance of government investment in the non-profit sector
    • Strategies to sustain and enhance funding from government sources
    • How to start influencing decisions and building influence with government funders
    • The importance of relationships in dealing with government funding
    • Navigating through the bureaucratic systems for effective government relations

    Connect with Jesse:

    LinkedIn: https://www.linkedin.com/in/jnclarke/


    Support the show


    Communicating like a leader with Erica Barnhart Jun 13, 2023
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    Do you ever find yourself questioning whether your message was clear or if you expressed your thoughts effectively? If so, this episode is for you. Tune in as Erica Barnhart, the CEO of Claxon, delves into the art of communication. Discover the significant impact of effective communication on both your personal and professional life, and learn how to inspire and mobilize the people around you.

    Key Highlights:

    • The importance of effective communication in small organizations
    • Understanding your audiences
    • Self-talk and its direct impact on your communication
    • What the Claxon method is and how to use it for optimizing communication
    • Strategies for effective communication with your team

    Connect with Erica:

    Podcast: Communicate for Good

    Website: claxon-communication.com.

    LinkedIn: https://www.linkedin.com/in/ericamillsbarnhart/


    Support the show


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