Simple Pin Podcast: Simple ways to boost your business using Pinterest

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233 Pinterest Goals for 2021 Mar 30, 2021

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Pinterest laid out its goals for 2021 in its 2020 Q4 earnings report for investors. Inside the report detailed where they are headed, what investments they will put money behind, and how they look at developing a plan for continued growth. I’ll break down each priority and how you can tailor your marketing to where they are headed.

232 Canva Pro Account and Tips on Using a Canva Content Planner Mar 23, 2021

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We have been using Canva for our clients and our own business for years (seriously years). In this episode, we are talking all about what we love about our Canva Pro Account plus Canva’s latest tool, their Canva Content Planner! And, bonus, as a company based out of Australia, Canva is uniquely positioned to understand the needs of International users.

231 Are there major differences between a US & Canadian Pinterest audience? Mar 16, 2021

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As Pinterest presence expands, many businesses are asking how they can reach their audience, especially if it extends beyond the US. One of the biggest challenges is knowing how to get your content in front of the right people, no matter where they live. In the episode, we talked specifically about the differences between a US and Canadian Pinterest audience.

230 How to Market in the US As A Non-US Business Mar 09, 2021

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Marketing on Pinterest is global, but before you start targeting EVERYONE, you need to know who your audience is and focus on how to reach them. Don’t get caught in the weeds doing all the things. In this episode, we focus on the experience of a Simple Pin Collective member who has experience marketing globally while living in the UK.

229 Using Pinterest for Marketing from the Netherlands Mar 02, 2021

Show notes

Pinterest has experienced tremendous growth in 2020 and one of the fastest-growing demographics is international users. As a US-based company, it is important to not have tunnel vision but to see the big picture of Pinterest beyond just here in America.

228 How to easily create Video and Story Pins for Pinterest Feb 23, 2021

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Video pins are on the rise on Pinterest and one of the biggest hurdles is finding a tool that doesn’t make the process labor intensive. Our community has discovered a really powerful tool that will help make video pins in less time and the quality isn’t compromised.

227 Types of Pinterest Ads: Consideration vs. Conversion Campaigns Feb 16, 2021

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Learn more about Pinterest ads (aka Promoted Pins) and how to know what type of campaign to run.

226 Tracking Pinterest Everything Using a Google Data Studio Dashboard! Feb 09, 2021

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Find out how to track everything Pinterest that matters...Top pins, top posts, how effective your Communities in Tailwind are, and of course conversions!

225 What we are seeing in Pinterest Stock so far in 2021 Feb 02, 2021

Show notes

This week's episode is all about the business side of Pinterest -- Pinterest stock history and current happenings. We're interviewing Maria from the The Motely Fool about Pinterest's stock growth of 250% in 2020 and what we see on the horizon for 2021

224 2021 Budget After an Unusual Year Jan 26, 2021

Show notes

Learn how to come up with your business budget for 2021 after a year that was everything but normal. You can’t have a solid Pinterest marketing plan without a business budget that takes Pinterest into account.

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