Simple Pin Podcast: Simple ways to boost your business using Pinterest

Latest Episodes:

272 The difference between Pinterest and Instagram Feb 22, 2022

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There are so many social media platforms out there to choose from in your marketing. People use Instagram more than Pinterest which leads to them thinking Pinterest is just like IG. Spoiler alert, it’s not. Here’s the differences between Pinterest and Instagram.

271 Marketing to Men on Pinterest Feb 15, 2022

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Do men use Pinterest? It’s the question I’ve been asked every year since I started Pinterest marketing. But this year, 2022, it’s about to get real. Pinterest is putting real effort behind getting more men to use the platform.

270 Does Pinterest care about bloggers? Feb 08, 2022

Show notes

As Pinterest changes, we keep hearing from bloggers that Pinterest doesn’t care about them. This also coincides with all the changes across digital marketing. More time keeping users on the platform. Is it that Pinterest doesn’t care about bloggers or more so that they are trying to remain relevant to the digital marketing environment and what Gen Z is looking for as the emerging digital generation?

269 Latest Pinterest eComm features Feb 01, 2022

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We’ve been hearing from Pinterest over the last year that they want to lean into more eCommerce features. Here are the latest tools and resources you can utilize to sell more of your products via Pinterest

268 Pinterest Marketing Advice is like Diet Advice Jan 25, 2022

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Pinterest marketing is an art, not a science. What works for one business might not work for another, which is why it’s so hard to figure out what’s the right way and what’s the wrong way to do Pinterest. It’s kind of like diet advice, there’s a lot of it and you’re not sure which works for you.

267 How to Create a Content Strategy for Shop Owners Jan 18, 2022

Show notes

Content marketing can feel really laborious and intensive, especially for shop owners. But there are productivity hacks and tools to help you create content that not only serves your end buyer but also helps you to find new customers without spending too much time on creating. Ashley Alderson from the Boutique Hub joins us with some tips and tricks for making content creation easier for shop owners.

266 Pinterest Ads in 2022 Jan 11, 2022

Show notes

As the landscape for ads changes in the online world so drastically, business owners are wondering where to put their ad dollars next. Pinterest is a good choice but confusion can stop the future investor from putting their ad dollars behind Pinterest Ads. In this episode we break down where we think Pinterest Ads will go in 2022 and why you should diversify your ad dollars by investing in Pinterest Ads for your business.

265 2022 Pinterest Marketing Predictions Jan 04, 2022

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264 How to evaluate your Pinterest marketing strategy Dec 14, 2021

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Is your Pinterest marketing serving your business in the way you had hoped? We’re going to deep dive into Key Performance Indicators for Pinterest marketing as it relates to your business, and give you a small framework for evaluating the year and planning out where to go in 2022.

263 Is Pinterest Still relevant? Dec 07, 2021

Show notes

There’s no doubt that Pinterest has changed. Marketers see it but so do pinners. Let’s walk through a little bit of history on Pinterest and talk about what’s working right now as the platform iterates itself into Pinterest 2.0.

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