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    Business

    Shoe-In

    Covering the ins and outs of all things footwear, from sneakers to heels, loafers to slippers and every type of shoe in between. Brought to you by the FDRA and FFANY, the footwear industry’s associations focused on retail, trade, politics and fashion…helping create and enhance conversations on all things footwear.

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    Latest Episodes:
    #268 Inside Teva's New Program to Recycle Sandals May 24, 2021
    Show notes

    Teva, one of the hottest brands in the marketplace, joins Shoe-In to discuss how it is building a more sustainable future from 3D design to its new recycling program 'TevaForever'. Learn more about this innovative program that takes product returns to keep them out of landfills! Anders Bergstrom, Teva's Vice President & Global GM and Jess Bensley, Senior Product Line Manager at Teva are the driving force behind TevaForever and share why they are working to recycle their sandals and some of the nitty gritty details behind the scenes. Along the way we share a lot of laughs and discuss why Teva did a collab with polaroid! Oh, and learn how to properly pronounce the name of this iconic brand.


    #267 Behind the Curtain of Footwear Innovation with Jean-Luc Diard, Global VP of Innovation, Deckers May 17, 2021
    Show notes

    The Shoe-in Show is honored to have Jean-Luc Diard, Global VP of Innovation at Deckers and Head of Deckers X Lab on this week! Jean-Luc shares his journey from starting off as a passionate runner to developing one of the hottest running shoes in the business — HOKA One One. We learn a bit about the mindset around creating new products, timing new developments, and the magic behind the innovations of Deckers X Lab.


    #266 Marketing 411 with Leslie Gallin May 10, 2021
    Show notes

    A Shoe-in Show favorite is back, Leslie Gallin formerly President of Footwear at Informa Markets and now serving as a consultant at FFB Collaboration. FFB is a cultural marketing and strategy agency that helps brands connect with culture and has a unique creation-to-shelf model to ensure companies have success. On this episode Leslie shares some of the backstory of FFB, why it's important to collaborate with multiple generations, and the current evolution of marketing.


    #265 Shoe Stories and Seychelles with Sari Ratsula May 03, 2021
    Show notes

    In the continuation of our Footwear Leadership Series, Sari Ratsula of Seychelles and BC Footwear joins the podcast to explore her unexpected journey from Finland to Vans to Seychelles. Sari also provides her insights into the ways in which the industry is dramatically changing in these turbulent times. Jasmine jumps in to explore Sari's go-to shoe of choice.


    #264 The Amazing Sustainable Journey of Saucony's New ZERO Plastics Shoe Apr 26, 2021
    Show notes

    This is an amazing episode about how Saucony's team transformed how they design and produced the new Jazz Court RFG to have just 7 materials and no plastics! We go into the details of how they worked through multiple challenges and innovated their processes and used new materials to make their most eco-friendly shoe ever. Listen as Andrea Paulson, their Head of Product Engineering, goes through the process and journey and how their learnings will help transform other products.


    #263 How Technology is Enhancing Shoe Sustainability Practices Apr 19, 2021
    Show notes

    Finding and sourcing sustainable materials, keeping track of sustainability certifications and traceability is a real challenge for shoe companies. In this episode we discuss these issues and how Material Exchange is building the future where sustainable materials will be at your finger tips through dynamic filtering by certifications and standards. Join us as we discuss how technology is driving positive change in our value chains!


    #262 Speaking of Sperry with Joelle Grunberg Apr 12, 2021
    Show notes

    The Shoe-In Show Leadership Series continues as Joelle Grunberg of Sperry stops by to share the latest on the iconic brand and strategies she has adopted in the face of an evolving consumer and retail landscape. Jasmine jumps in with her world famous Whatcha Got? Whatcha Gettin'? segment.


    #261 Okabashi's Origins & Making Innovative Shoes in America Apr 05, 2021
    Show notes

    Okabashi is not your average shoe company! From its innovative materials to its production facility in America, Okabashi is flourishing. This week, Sara Irvani, Okabashi's CEO, joins us on this fun insightful episode where she discusses how her family, rich in the footwear tradition, came to America and created a forward thinking shoe company. She shares her take on the current footwear market and how innovation is reshaping the business — We also talk about the current state of domestic footwear manufacturing, and how COVID helped better position the company and its vanilla smelling plant based in Beaufort, GA!


    #260 It's Time To Plug In With FDRA! Mar 29, 2021
    Show notes

    This week we are sharing all the ways FDRA is serving the industry. Checking out our site is always a great place to start, but on this episode we have a conversation about what we are doing regarding sustainability, diversity, supply chain and customs issues, and more!


    #259 The Missing Link in Shoe Companies Digital Transformation! Mar 22, 2021
    Show notes

    COVID threw many people into the digital stream, but there are new tools being added to help brands adapt not only their 3D design and development, but how they use new dynamic digital tools to sell shoes to customers. Romans CAD has helped shoe companies digitize for decades and Jean-Marc Pedeboy joins us to talk about what companies are doing well, and the new tools they are launching to help optimize shoe orders that update everything automatically in the backend. A total workflow solution!


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