She's Equipt with Jennifer Allwood | The Christian Business Coach for Women

Latest Episodes:

Monday Fire 51 | God Has Awful Timing May 25, 2020

Show notes

Timing is everything. Even more so during this pandemic. Today I want to talk about God's timing. It seems to me that God's timing never matches my own. Anyone else? But what I have found to be true is that God's holy interruptions and timing that I always think is late turns out to be perfect. The problem is usually us. We are the ones that are impatient and not really ready. Let's unpack this more…

If you want to read the whole chapter on God's timing, get a copy of my book Fear Is Not the Boss of You!

Giveaway

FINAL WEEK! To enter the giveaway, listen to the episode and text the keyword to 888111. We will pick a winner for a copy of my book and a $50 gift card on Friday, May 29th!

Subscribe and Review

I am honored to show up each week on The Jennifer Allwood Show and bring you inspiring and actionable content. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review.

By subscribing, you allow each episode to be downloaded straight to your phone which helps our download numbers and makes sure you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review!

Keys to Copywriting with Tarzan Kay | Episode 169 May 20, 2020

Show notes

Building an email list can be so powerful for your business. Emailing is a great way to engage with your customers and build the know/like/trust factor that is so critical. I don't want you to let your fear hold you back. Start consistently sending a weekly email! It's all about great content and developing a relationship, and it doesn't have to be "salesy". Remember, they subscribed to you because they felt a connection so BE YOU! To help get you on your way, I sat down with Tarzan Kay, Email Copy Queen, to talk about some of her best tips and tricks when it comes to copywriting and all things email!

Hit the Highlights

[4:05] Copywriting Basics [6:10] Subject Line Hot Tips and Tricks [10:50] How Often Should You Email? [11:55] Nurture vs. Promo/Launch Emails [14:15] Be Upfront With Sales [15:25] Launching Email Sequences [17:20] GIF or JIF - the world may never know LOL [21:20] Compete with Yourself Instead of Industry [23:00] Not a Grammar Junkie? [27:00} Rapid Fire Questions

All About Tarzan

Tarzan Kay is a former copywriter, a whiz at digital course launches, and a sci-fi fanatic! She loves helping people grow their businesses with email. Whether it's selling an online course or booking their first day-rate client, she loves to see people leverage the power of email.

Important Links

Get in touch with Tarzan here>>> tarzankay.com/email
Or find her on Instagram - @tarzan_kay
Tarzan shared 2 great tools - Litmus and makeagif

Episode Sponsor

This podcast is sponsored by our Equipped sponsor, Trendy Mama Boutique. Anyone else constantly looking for new and fun activities for the kids to do at home, especially now??? #quarantine Trendy Mama Boutique has so many solutions to keep kids creative! She has Lego building kits, personalized puzzles, chore boards, handwriting boards, just to name a few!To shop go to trendymamaboutique.com/

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Monday Fire 50 | If Not Mom, Then Who? May 18, 2020

Show notes

I know Mother's Day was last week, but today I wanted to talk about the importance of mothers modeling courage to their children. We outsource a lot of teaching—Spanish, horseback riding, and driving are all things I am happy for someone else to teach my kids. BUT teaching courage and showing your kids how to be brave is something we should be doing as moms. Listen is as we talk about not using our kids as an excuse, but instead, as our motivation!

If you want to read the whole chapter on teaching courage to your kids, get a copy of my book Fear Is Not the Boss of You!

Giveaway

To enter the giveaway, listen to the episode and text the keyword to 888111. We will pick a winner for a copy of my book and a $50 gift card on Friday, May 22nd!

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How to be a Leader with Vision with Michael Hyatt | Episode 168 May 13, 2020

Show notes

In today's podcast, I am talking with the legend, Michael Hyatt, about his new book The Vision Driven Leader. Having clarity in your vision is important whether you have a large business, small business, and even for your family! Michael says it perfectly when he said, "Clarity accelerates progress toward the outcome you want." I hope you enjoy this podcast and can use these tools to help grow your business and your leadership skills.

Hit the Highlights

[6:30] Becoming Leaders, on purpose or not [8:15] Leaders vs. Managers [9:30] Create Vision Script [11:40] Ask yourself, What do you want? [14:10] What is vision? [19:35] Having vision during the pandemic [21:55] Vision vs strategy

All About Michael

Michael Hyatt is the Chief Executive Officer and founder of Michael Hyatt & Company. He has scaled multiple companies over the years, including a publishing company and leadership development company. Under his leadership, Michael Hyatt & Company has been featured in the Inc. 5000 list of the fastest-growing companies in America for three years in a row. He is also the author of several New York Times, Wall Street Journal, and USA Today bestselling books, including Platform, Living Forward, Your Best Year Ever, Free to Focus, and his newest book, The Vision Driven Leader.

Important Links

Link for Michael's new book—visiondrivenleader.com/jennifer
Where to Find Michael—Instagram: @michaelhyatt

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Monday Fire 49 | Confidence is a Crock of Crap May 11, 2020

Show notes

This week I want to break down one of my favorite chapters in my book...chapter 6 all about courage. The world craves confidence. Confidence sells and confidence is what people think is the key. But friends, I am here to tell you that what you really need is courage. Courage is what will help you take action. Courage will get you started. There is no need to rely on yourself and wait for confidence. You may be waiting for a long time. Instead, look to Jesus for courage! Dig deep this week. Have the guts to do the thing without waiting for confidence!

If you want to read the whole chapter on courage, get a copy of my book Fear Is Not the Boss of You!

Giveaway

To enter the giveaway, listen to the episode and text the keyword to 888111. We will pick a winner for a copy of my book and a $50 gift card on Friday, May 15th!

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How to Not be Discouraged When Starting Small | Episode 167 May 06, 2020

Show notes

With the world in such disarray, so many people are shifting the ways they learn, sell, teach, create, communicate, etc. This makes it the perfect time to start something new especially if you're the type of person that needs a fallback or excuse! Right now if you have a hiccup, blame corona. Getting started is always the hardest part! It is hard because you can be so easily discouraged by the success of others..or maybe by things said by "well-meaning" friends and family. In this podcast, I have 3 helpful tips for when you feel overwhelmed or discouraged when you begin something new. You got this!

Hit the Highlights

[4:05] Feel comfort in doing during this pandemic [6:40] Keep it going! [8:40] Establish your Focus [10:45] Watch others to see what drives your heart [11:40] You are your circle [12:05] Guard your dreams [15:10] Do something every day [18:05] Get Starter Kit

Helpful Links

Do you need help deciding where to focus your entrepreneur energy? Go here for a great tool.
I have a great Starter Kit that is awesome for helping you get started in your biz. Everything from picking a name to registering and getting legit. Go here to check it out!

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Monday Fire 48 | Don't Let Anyone Should On You May 04, 2020

Show notes

I had a comment in my DMs this past week telling me what I "should" and "should not" be doing as a business owner right. While I want to extend grace to and think the best of the commenter, I also want to take a few minutes and talk about those in our lives who may be telling us what we "should" be doing right now. This current situation is so polarizing and there is are many opinions. BUT there are very few concrete right answers. I want to encourage us all to offer grace and understanding for how people are navigating these times. I also want to remind us all that we need to continually be looking to God and His word to tell us what we "should'" be doing.

If you want to read more about following the right "shoulds", check out my book Fear Is Not the Boss of You!

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Importance of Being Honest, Real, and Relevant When Pivoting Your Business with Erin Sanderson | Episode 166 Apr 29, 2020

Show notes

2020 will forever be the year of pivoting! Many businesses are making big changes during these COVID-19 times, but change happens all the time and it doesn't have to be scary. Sometimes we have a huge passion for one thing and create a business and then go into another season and need to make a change. Pivots in business can be great and so powerful! Whether you are having to make a shift because of the current pandemic or because God has planted a new direction in your heart, I encourage you to frame it in a positive way. On the other side of a pivot is a brilliant and beautiful new story!

Hit the Highlights [5:40] Knowing when to pivot [10:50] Planting the pivot seeds [16:10] Handling pivots on social media [18:50] Corona Girl Talk [20:40] Things to consider when you are pivoting [22:35] Making your pivot RELEVANT [26:15] Seasons change All About Erin Erin started her journey with small-town South Dakota roots and a big rock n' roll dream. She knew music was her passion and moved to Nashville as soon as she turned 18 to make her dreams a reality... and that she did. Erin toured the country sharing the stage with acts like Evanescence, Halestorm, and Candlebox. As well as writing songs featured on MTV, Keeping Up with the Kardashians, and more. Now she's chasing new dreams as the CEO of the non-toxic skincare called "Skin", and is getting ready to launch her clothing line! Most of all she's using her life story to inspire women to chase dreams of their own with her virtual girl gang "She's A Rock Chick". Important Links

Website: http://fitrockerchickskin.com/
Instagram: FitRockerChick

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Monday Fire 47 | 2 Action Steps to Combat Fear and Find Encouragement Apr 27, 2020

Show notes

As we go into yet another week of this pandemic, I see that fear is really increasing. When will we return to normal? Will it really be "normal" again? What will happen to my business? I want to pass along some encouragement today by giving you 2 things you can do to combat this creeping fear in. Let's take some action by focusing on what we can control in these seemingly out-of-control times.

If you want to read more about these strategies, check out my book Fear Is Not the Boss of You!

Take Action

Focus on things you can control—what you watch, read, eat, do with your body, etc.
Do the "worst thing that can happen" exercise.

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Kidpreneurs: Start, Run, and Grow Your Own Business with Noah and Easton Allwood | Episode 165 Apr 22, 2020

Show notes

Using the online space for business isn't just for adults. Teens can benefit greatly by using their passion to create and grow a business. Kids now are being raised in this tech-savvy world that makes it second nature to use for it for business. Almost a year and a half ago my boys, Noah and Easton, started a fun shoe flipping project that has turned into a legit, growing business. Today's interview with my handsome boys goes through how teens can become their own boss, creating a business that works for them. Between family, church, school, sports, and other activities, many teens have learned to pivot to have a "job" and make money in a way that works with their schedule. Do you have a kidpreneur in your home?

Hit the Highlights

[2:40] Getting started [6:40] Where to get your shoe supply [8:05] Making profits [9:20] Handling scams [11:35] Get legit [12:25] Growing your business [14:00] Benefits of being your own kid boss [15:45] Kid business ideas [18:10] Starting a sneaker biz

Kid Jargon