She Podcasts

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Podcasting
**She Podcasts**

If you’re looking for *quick* and succinct tips on how to podcast, grow your audience, and monetize your show this is NOT the show for you. Will you get all that from this show? Absolutely! And a lot more, but not in way you expect. This show is a personality driven show hosted by powerhouses and podcasting industry experts Jessica Kupferman and Elsie Escobar (supported by their producer John.) They will give you insightful, wise, expert advice about all aspects about the podcasting industry, from advertising and sponsorships, to the latest and greatest microphones and workflows, to how the podcasting industry is failing and thriving. You will also get the reality of what it takes to podcast as working from home women and moms running their own businesses and supporting a vibrant community of women podcasters nearing 10k members. If you don’t like chit chat, banter and feeling like you’re hanging out with Elsie and Jess at their kitchen table (or eavesdropping on them) while they drop some brilliant wisdom about podcasting (and possibly 800 other subjects), go ahead and save yourself some time and move along now

Latest Episodes:

152 Talk of Hormones and Other Podcast Business Jul 17, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course, follow us on Twitter

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

Is it all hormones or actual feelings?
Elsie IS going through early menopause! #perimenopause
SORRY MEN!
Emotions, anxiety medication, and endometriosis
24:45 NEWS
- Wearing T-shirts with our faces on them
- Soundcloud has officially, unofficially kicked the bucket
- If you wanna migrate from Soundcloud to Libsyn, first step email support(at)libsyn(dot)com
- OMG dynamic geographically targeted ad campaigns, is this new?
- Demo, geo, and psycho
47:12 TOOL TIPS
- iRig I/O, the cutest little chocolate bar ever to help you record from your iOS device!
54:27 PET PEEVES
- Podcast hosting and the epidemic of people that are not willing to pay for podcast hosting
- WHY IT’S IMPORTANT TO HAVE A PODCAST HOST - AGAIN 😁

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe!

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

151 Podcast Monetization Models Scrutinized: Dynamic Ads and Back Catalogue Jul 10, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

Elsie has proper wifi!
What makes Elsie happy: being able to back-up to Backblaze consistently, being able to update iOS apps immediately,
Jess is doing a AAAAAAMAZING set of webinars for podcast advertising OMG
Setting time away to do THE WORK never seems to happen as we thought
How do we truly get things done?
Workflow, workflow, workflow, apps, apps, apps, discussions
Dentists 😰
19:40 NEWS
- Facebook now has 2 billion users per month! Holy 🙀
- How Elsie’s Mom listens to She Podcasts
- Jess and Elsie break down why exactly podcasters benefit from being on Facebook and what you need to do to take advantage of it
- In order to reach people you have to go where they are, not cry about where they are NOT - #JessWisdom
- Podcast Movement 2018 is in Philadelphia!!!
- 35:38 Monetizing your podcast conversation begins through a hypothetical
- Where do you go if you want to monetize your back catalogue?
- How much money are you going to make by doing dynamic ads with your back catalogue
- A breakdown between direct to consumer vs brand advertisers
- For a lot of podcasters dynamic insertion is really not the way to go, monetize your community instead
- 52:38 Jess’s advertising conundrum number one: what are you missing out by not trying it?
- 59:34 Jess’s advertising conundrum number two: what do you do when the CPM is soooooo low? Should you tell the advertiser?
- 1:09:50 Monetizing your back catalogue behind a paywall, what do you need to make it successful?

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe!

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

150 Feisty Mars And Going Deep Into Podcast Advertising Metrics Jul 03, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

Jess’s astrological debrief, all about feisty Mars
Elsie is vague about what’s happening in her life re: the transportation situation
Are you going to Podcast Movement? Attend these sessions
- Michelle Jackson: panel How to Monetize Your Podcast with Blogger Skills
- Addy Saucedo: panel What’s Inside a Podcast RSS Feed and Podcast Creation and Recording
How you should say Elsie Escobar the proper way
NEWS 10:28 brought to you by our Patreons
- Jess discusses the IAB Podcast Advertising Industry analysis
- Going deep deep DEEP into podcast advertising
- Elsie thinks having a restaurant and doing your podcast there is the coolest thing ever, Jess, not so much
- Omni Studio (Australia) are optioning video pre-roll ads on the website
- Preet Bharara has a podcast!
- Ah. Clammr is dead.
WEIRD AND WILD SHOW(S) OF THE WEEK 46:00
- Levar Burton is reading to us!
- Chris Lighly podcast
- Lance Armstrong covering
- Microsoft doing it up with a branded content podcast via Gimlet media

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe!

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

149 Van Deaths, The RAIN Podcast Business Summit and Mushrooms Jun 26, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

The death of the kidnapper van and Elsie has no transportation
They have to take the cats! They travel with the cats!
How do we get Elsie another van? 🤔
Jess goes off about internet radio and what that means for podcasting stats
The conversation that went down at the RAIN Summit around podcasting and advertising
Case study after case study about the importance of smart speakers!
You guys…the RAIN Summit says that smart speakers are coming - get ready
What demographic do smart speakers serve? We are obviously old ladies
All the stuff you can do with Alexa!
A call to arms to get yourself in iHeart Radio!
Stick with it people (and by the way make sure you have a good show 😜
Shout out to Odd Dad Out!
Tidal launched a new podcast series, what can it mean for expanding diversity in podcasting?
Auphonic now supports communication back and forth from Facebook to Auphonic and from Auphonic to Facebook
WEIRD AND WILD SHOW OF THE WEEK
- Bernie The Cat
- Podcasting while high on mushrooms. Hmmmmm.
- Elsie evades mushroom questions 🍄🍄🍄

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe!

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

148 Nobody Knows The Trouble We've Seen Jun 19, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

How our kids smell
Congratulations to our winner of The Messengers DVD: wahoooooo!
We have more DVDs to win, get on it peeps!
NEWS: brought to you by our Patreons
- Elsie is even vaguer as to what’s coming to and about our She Podcasts Patreon
- Discussing the WWDC event: feed additions and how they affect you
- Podcasts Analytics: a la Jess
- And OMG. People you need a podcast host! Let me say that again, you need a podcast host.
- Elsie goes deep into podcast consumption and data from a binge listener
- How many people will quit podcasting when they see their stats?
- A sure fire way to make adjustments to your podcast and your web-presence
- OMGosh our audio crapped out and Elsie takes us out

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe!

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

147 Pretzel Sticks, Noodles and Podcast Advertising Jun 12, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

Elsie shares about her squishy body and why she’s so happy she started running again
“Instead of being a pretzel rod you’re a noodle” nice insight by Jess about Elsie
Talking about body sizes, weak and not weak
Awesome audio feedback love from the mighty Casey O’Roarty! 💕
The scoop on our LIVE event at Podcast Movement
We have a giveaway for the DVD of The Messengers - listen to get the scoop
Jess shares the awesomeness of The Messengers movie
An awesome session from Elizabeth DiAlto of Untamed The Wild Soul Podcast!
NEWS: Brought to you by our Patreons!
- Elsie finally gives us some deets on what you can expect by being a Patreon for She Podcasts
- We chat about the now irrelevant conversation about the NPR initiative to develop podcast analytics
- Elsie steps up to speak from the listener perspective
- John asks what other media outlet guarantee views, listens, people reading, etc?
- Jess lays it out about podcast advertising
- Elsie shares thoughts on the advertising agency completely ignoring the user experience
- Jess brings in her awesome experience at Subaru to color the conversation around podcast advertising
- WWDC announcements around a re-designed podcast app and new feed specs
- Discussing the cool iOS 11 features that we’re super stoked about
- Delicious hardware upgrades
TOOL TIPS: brought to you by Audio Editing Solutions
- Repurpose
WEIRD AND WILD SHOW OF THE WEEK
- Dig if you will this podcast
JESSICA’S PET PEEVES
- Boundary issues

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe!

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

BONUS: Apple Podcast Announcements From WWDC 2017 Jun 11, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Bonus episode about the super fun and important announcements by Apple at this year’s WWDC. In a nutshell, they’ve added new podcast feed specs and are going to be releasing Podcast Analytics! Crazy right?

When you listen, you’ll know what to expect, how these feed specs will affect your podcast and what’s the scoop with the podcast analytics 🤔

The 6 minute episode also covers some crazy data that Apple released during their Apple Podcasts session at WWDC 2017. Those are some crazy numbers.

Stay tuned for tomorrow’s show!

Have something to say? Send us a Speakpipe message

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe!

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

146 Ticks And Misleading Podcasting Experts Jun 05, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Elsie’s The E-League is closing it’s doors THIS WEEK. If you’re into it, get on it and apply TODAY!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

You guys, tick story from hell
Elsie does not want any tick advice - she’s got this
And on to another Facebook Jess story, this time about Chik-Fil-A
Y’all Podcast Movement is coming up: new speakers
- Jodi Flynn from the Women Taking The Lead Podcast!
- Nominations for The Academy of Podcasters Awards are out! And Elsie’s other podcast The Feed is nominated!
- The Podcast Listener focus group at Podcast Movement and Elsie is sooooo excited!
NEWS! Brought to you by our Patreons
- A bit about PodCon
- The new Cosby podcast 😵
- Using your podcast for good! Duh! And we love Sarah Rhea Warner!
TOOL TIPS! Brought to you by Audio Editing Solutions
- John gives us his super killer tip for making an impromptu sound studio, it’s like a fort for grown-ups
- Jess gives us the scoop about Manage Flitter
WEIRD AND WILD SHOW OF THE WEEK
- Our Turn Podcast
- Urban Indianz
- We discuss our Native American names
PET PEEVE’S
- When podcaster experts don’t disclose their bias (or explain why)
- Perhaps one of the most annoying and damaging podcasting expert courses that make our life hell

Links mentioned by Jess and Elsie!

Leave us feedback via Speakpipe!
She Podcasts Live: Post-Event Mental Unwind
Jodi Flynn and the Woman Taking The Lead Podcast her session is for the not yet launched called Dark Secrets, Failure to Launch and Podfading
The Academy of Podcasters Award nominees
PodCon
New Podcast Cosby Unraveled Will Explore Bill Cosby’s Life and Downfall
6 Ways You Can Use Your Podcast Powers For Good
Sarah’s articles on Forbes
Garment Racks on Amazon
Manage Flitter
Our Turn Podcast
Sioux Falls-based podcast finds ‘lost’ voice for Native Americans
Broadscast interview with John Lee Dumas
Broadscast interview with Jess!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe!

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

145 When Are You NOT A Sleep Advocate? May 29, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

Tech issue, we catch you up!
We finally have our event page for our Podcast Movement Live She Podcasts extravaganza! Sign up!
Send in a 30–60 second promos for your Podcast Movement sessions! We wanna promote you!
“When Elsie has a vision it come to fruition” - re: our Patreons!
NEWS
- A new pilot all podcaster up “Alex, Inc”, and Elsie doesn’t quite know how she feels about it
- Sharing some audio from Matt Walsh all about niche based podcasts - hat tip to Dave Jackson
WEIRD AND WILD SHOW OF THE WEEK
- Arianna Huffington has a podcast
- What exactly is a sleep advocate?
- Jess becomes Arianna Huffington
TOOL TIPS
- Voxer! Elsie has re-fallen in love with it
Elsie’s opened up the E-League - Summer Session! If you want in, apply STAT

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe!

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

144 No, We Don't Know How To Sew May 22, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! and if you’re going to Podcast Movement already, click here to fill out our Twitter poll! It will only be available until May 27!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

Being quiet, especially for 5 seconds is HARD, plus never tell Jess to shut up
Don’t ever ask Jess to whisper #ShePodcastsMythology
Stories of Jess and Elsie going to holy places and have to be quiet 😜
The ladies talk shop, and you get an insight into MORE Jess and Elsie ‘dynamic’ 😂 #defensiveanyone #controlfreakmaybe
And we add John to the equation #SuchASaint
Why Elsie loves Markdown, and she’s off in the weeds
The She Podcasts Podcast Movement meet-up!
Send in your audio promoting your Podcast Movement session to feedback@shepodcasts.com
News! Brought to you by our 😍Patreons😍
- The mother of all wifi!
- You guys, the MP3 is not dead!
- God bless listen more, listen indie, most awesome thing ever, go Bella Collective!!!
- The Start-Up pilot officially picked up, what do we think people?
Weird and Wild Show of The Week
- Wow in the World! NPR’s first programming for kids, in podcast form
- Elsie goes off a bit on the awesomeness which are the old school indie podcasters
- Elsie and Jess try to make up stories 🙄
- And then talk about John and the talkative jews
- Visiting the Brand X studios
Elsie’s Tool Tips
- Instagram filters! Elsie is once again SUPER excited about Instagram
- Every body is freaking out about Auphonic Audiograms!
Jessica’s Pet Peeves
- Jess goes off on the Debbie Downers of the world…or those of you coming down on us to be good people all the time 😒
- And she makes Elsie lose it 😂😂😂 about sewing pants

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and kindly leave us a rating, a review and subscribe!

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

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