She Podcasts

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Podcasting
**She Podcasts**

If you’re looking for *quick* and succinct tips on how to podcast, grow your audience, and monetize your show this is NOT the show for you. Will you get all that from this show? Absolutely! And a lot more, but not in way you expect. This show is a personality driven show hosted by powerhouses and podcasting industry experts Jessica Kupferman and Elsie Escobar (supported by their producer John.) They will give you insightful, wise, expert advice about all aspects about the podcasting industry, from advertising and sponsorships, to the latest and greatest microphones and workflows, to how the podcasting industry is failing and thriving. You will also get the reality of what it takes to podcast as working from home women and moms running their own businesses and supporting a vibrant community of women podcasters nearing 10k members. If you don’t like chit chat, banter and feeling like you’re hanging out with Elsie and Jess at their kitchen table (or eavesdropping on them) while they drop some brilliant wisdom about podcasting (and possibly 800 other subjects), go ahead and save yourself some time and move along now

Latest Episodes:

162 Getting An Audio Editor For Your Podcast and Downloads vs Influence Sep 25, 2017

Show notes

If you’re interested in working with Elsie through the E-League, applications for the Winter Session are open!

If you’re looking for Sneaky Secrets for Audience Growth, download Jess’s super simple but powerful mini-course!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Speakpipe message! Or you can email feedback@shepodcasts.com. We look forward to hearing from you

Super Quick Re-cap!

Help, everything is a mess
Elsie is an acquired taste…and Elsie has a hater, and she’s one of Jess’s BFFs
Jess cooking for an army of jews, and the breakdown of all the food!
A quick lesson on the jewish new year and Yom Kippur
Feedback about co-hosts and Elsie almost causes an accident
Magic behind the scenes from our wonderful editor aka why an editor matters so
Audio editing vs audio processing, what they are and why they are important
What are the questions you need to ask to hire an audio editor?
What do you do to prepare TO hire an audio editor
We hear a bit of Lady Business Radio!
Editing discussion and stories: Jess, Elsie and John
The Libsyn stats overhaul, yes, we chat about downloads
There has been a change in the way that download numbers are measured
File sizes, you don’t need big ones
Jess comes down on Elsie’s tirade about downloads
Ok peeps, influence vs downloads to measure worth?
Jess schools us all on some podcast advertising info for all

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

161 When Clients Make You Grouchy and Apple Things Sep 18, 2017

Show notes

New Sponsor! Sanebox! Sanebox.com/shep 😍 #JustDoIt

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Speakpipe message! Or you can email feedback@shepodcasts.com. We look forward to hearing from you

Super Quick Re-cap!

This is Jess and this is Elsie
The agency makes Jess grouchy sometimes
Elsie is the annoying client
Should you take the ads, because your agent is working their butt off?
The reality of working with advertisers for podcasters
MAPCON was so fun for Jess and John
The way that MAPCON is set up is really nice for interactions and community building
Elsie gets schooled on what a Super Wawa - what the heck
Jess has location shame
Elsie has her very first audiobook on Audible! BodyThrive!
32:38 THE NEWS! Brought to you by Sanebox
- The Apple Event last week, peeps!
- Face recognition and Animojis 😍
- “So you can talk like a poop!”
- A real life iPhone use case discussion
- And on to the Apple Watch Series 3
- There was a new release for iTunes desktop
- Spending 1k on a phone? Is that the new norm? Can we afford it as a society?
53:16 TOOL TIPS!
- Anker USB-C Power Delivered Battery Pack
Checking in on listener behavior from a Westwood One POV

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

160 Podcast Upfront Improvements Sep 12, 2017

Show notes

New Sponsor! Sanebox! Sanebox.com/shep 😍 #JustDoIt

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Speakpipe message! Or you can email feedback@shepodcasts.com. We look forward to hearing from you

Super Quick Re-cap!

Elsie is back to being somewhere where internet doesn’t exist 😒
Discussing the world natural disasters and hurricane impacts
Podcast Mid-Atlantic went down this past weekend
Elsie the gazelle
We’d love your feedback about Hurricane Irma - send in some audio with your thoughts, experiences and how to help!
THE NEWS! Brought to you by Sanebox
- sanebox.com/shep <= sign up for the 14 day trial!
- Ray Ortega and his wondrous vlog at PM17
- Jess went to THE Podcast Upfront and it was much better than last year
- We get some super fantastic insight directly from the ground floor as filtered by Jess about the Podcast Upfront!
- Lots of podcasting companies are getting a crap ton of money to, um, figure out how to make more money
- Elsie goes on a rant about podcast advocacy and how this money needs to expand beyond investing in metrics and advertising, bah
- Jess and John - all about advertising, procasters and what they mean for the indie podcasters
WEIRD AND WILD SHOW OF THE WEEK
- Dexter Guff - the coolest podcast ever - and how accurate this is 😂

Links mentioned by Jess and Elsie!

Leave us feedback via Speakpipe!
Ray Ortega’s Vlog about Podcast Movement
Last year’s episode chatting about the Podcast Upfront which was a total fail
Dexter Guff is Smarter Than You

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

159 Podcast Movement 2017 The Long and Short of It Sep 04, 2017

Show notes

New Sponsor! Sanebox! Sanebox.com/shep 😍 #JustDoIt

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Speakpipe message! Or you can email feedback@shepodcasts.com. We look forward to hearing from you

Super Quick Re-cap!

Jess doesn’t want to go across the country for Podcast Movement, again
Nagging Elsie about staying with Jess during PM18
What Elsie can do when she gets to Philly and of course it includes food
Whole Foods is an actual destination for Elsie’s fam - for real - no joke
Jess needs to have Elsie over
New sponsor Sanebox!
This Podcast Movement was the best one ever!
Discussing She Podcast swag
Experiences of talking to people at PM17
Because I’m a woman - experiences in business and networking
What are the conversations that you wanna have?
How to network the right way, a la Jessica
What it really takes to be at a conference and do all the things
When Elsie is done, Elsie is done
And then we are totally done!

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

158 Stand Up and Fight Aug 28, 2017

Show notes

New Sponsor! Sanebox! Sanebox.com/shep 😍 #JustDoIt

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Speakpipe message! Or you can email feedback@shepodcasts.com. We look forward to hearing from you

Super Quick Re-cap!

Elsie is highly emotional and OMG she made a tumultuous decision
When you are emotionally charged, don’t be a group moderator
Should we judge people based on the groups that they belong to?
The bottom line, why Elsie chose what she chose: she’s done giving people a pass
When it’s the time to stop making excuses for people and their behavior?
OMG, Elsie cries 😢
John gets into the conversation
When things haven’t been working, you change the conversation. May we try to change the conversation

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

157 On Our Way To Podcast Movement 2017 Aug 21, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

New Sponsor! Sanebox! Sanebox.com/shep 😍 #JustDoIt

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Speakpipe message! Or you can email feedback@shepodcasts.com. We look forward to hearing from you

Super Quick Re-cap!

We’re headed to Podcast Movement!!!
Jess only has left eye contacts - - - what? That’s just weird
Elsie wants to do a play by play about what’s going down at Podcast Movement, and the ladies break it down.

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

156 See You Next Tuesday Aug 14, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Speakpipe message! Or you can email feedback@shepodcasts.com. We look forward to hearing from you

Super Quick Re-cap!

Jess shares the fanciness of her accomplishments of the IAB webinar bundle on advertising she’s been doing!
Talking to yourself during webinars is hard - and not as fun
Some advice on how to charge for outsourcing your expertise for a project
Round up, roast and re-cap!!! You guys need to attend!
11:41 NEWS
- Catch up on all things Patent Troll and how he lost his whole desire to patent podcasting
- Ethics involving Lance Armstrong, the cycling industry, podcasting and sponsors
- “Lighting McQueen didn’t cheat” and more wisdom from animated features
- Disney will take their content away from Netflix! Why people, why?
- How does the Disney, mirror issues with podcasters?
- David Letterman is coming back…to Netflix!
- We discuss Mike Rowe and all the stuff he said about iTunes rankings and stuff and his voice - ooooh - so nice
49:16 WEIRD AND WILD SHOW OF THE WEEK
- We discuss Very Bad Words and the episode all around the C-word
- Jessica teaches Elsie about see you next Tuesday and it takes a really loooong time for Elsie to ‘get it’
- Discussion of the power of words and when they change from positive or neutral to negative
- Jess is a naming GENIUS
60:29 TOOL TIPS
- Some new updates to the app Anchor that could possibly help with your podcast marketing
65:33 PET PEEVES
- Jessica goes off! LIVE CALLING OUT OF ELSIE! Elsie gets pet-peeved
- “All of a sudden, it’s over!” #SelfInvolved
- OMG Elsie is Rob’s Jessica!

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

155 Paywalls, Discoverability And Accessibility In Podcasting Aug 07, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Super Quick Re-cap!

Jess and her sleeplessness, why? Because when everyone is asleep it feels so nice, she doesn’t want to go to sleep
Jess and the story of ‘Angela’ or how her toddler gets totally confused
Hey guys! You need to get your ticket to Podcast Movement STAT! Time is running out
Elsie is done working on the audiobook BodyThrive
9:08 THE NEWS
- The audience needs to sing the segments during our live PM re-cap, and shout-out to Ginger!!!
- Discussing the non-discovery problem via Mark Ramsey, and it’s all about the chips
- Elsie thinks that podcast listeners are actively looking for super fancy pants chips
- We have to step out of what has generally worked in the past to promote your podcast and expand your reach #Elsieisms
- Hey, podcasters! Get thee to the library! Why aren’t there listening stations?
- And the venture capital, angel investor conversation begins
- If podcasting isn’t worth diddles, then there must be some kind of diversification
- Can we compare Netflix and podcasting? Are they kinda the same?
- Netflix is in debt…and they are doing good stuff - - - how is this related to podcasting?
- The paywall podcast problem, when will the audience rebel against the insane amount of ‘pay-walls’ to get the special content
- It IS important to expand to different socio-economic statuses
- Why podcast listening NOT being easy to consume is good for podcast advertising - - - influence matters, people!
- Why podcast listeners are so special
- Spotify is starting to promote some podcasts and have added podcasts from Omny in Australia
- And Elsie abruptly has to go! So…there’s that

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

154 Negative Reviews and Our Podcast Musical Jul 31, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

What does it really take to be productive during summer time? Jess and Elsie discuss habits, triggers and associations and then they dive into how this behavior affects podcast listeners. You guys, we got a negative review ‘meh’ all the way around! We go all in to break down what it says as well as curiously converse on what it takes for someone to go into iTunes to post a bad review! OMG we make The Audacity To Podcast into a musical! You have GOT to listen. BEST. THING. EVER 🎤

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

Scattered, traveling, summer time and the death of habits
The importance of triggers to building habits
Jess and Elsie feel very differently about solitary confinement
Elsie’s favorite place to edit
Some E-League teachings from Elsie all about how your listeners are usually doing stuff…and they are in no position to take action with you
A reading of a negative review and a further conversation — have we sold ourselves out? And other stories
Thoughts on when people take action with you and why
Jess takes a pee break…and comes back swinging about audio editing 😂
A story of how John funded his podcast education
40:45 Kimberly about Facebook and podcasts
45:05 THE NEWS
- Teen Wolf is being made into a podcast! And it seems the press is being super snarky about it
- MTV is essentially on it’s death bed
- OMG podcasts are being made into musicals!
- The Audacity To Podcast -as a musical - you’re welcome Daniel 😆
58:19 TOOL TIPS
- Elsie’s ego is hurt because she gets called out on her loudness issues
- Auphonic talk and loudness via John
- When you get too much resistance around publishing your podcast, remove it, it’s too easy to quit

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

153 Giant Caterpillars and Epic iTunes Ratings and Reviews Rant Jul 24, 2017

Show notes

Come to Podcast Movement! Use coupon code shepodcasts to get 15% off! You guys! Our LIVE EVENT AT PODCAST MOVEMENT!

Support our Patreon page!

Communicate with us via Twitter by using the hashtag #AskSheP and of course follow us on Twitter

Have something to say? Send us a Speakpipe message!

Super Quick Re-cap!

Catch up on ‘Jess has her presentation coming up!’ and podcast advertising agent woes
What Jess obsesses about like a decent psychotic
What do sleep and catching on fire have to do with each other? Jess lets you know
Why Elsie is staying away from Jess
The story of the large caterpillar at Target: we go deep people
16:12 THE NEWS
- You guys, you can do a search in the Google Search App on Android and there’s a cute little player! (Daniel - we know that this isn’t news)
- We try to decide whether or not we could get a little Android tablet…not so much
- Why the IAB has put out standard advertising specs
- Jess schools us on basic advertising info and breaks down the IAB guidelines for the lay people
- Android needs to be addressed, for sure
- Apple doesn’t have to give podcasters ANYTHING!
50:00 TOOL TIPS
- Jen Edds has a super cool service for you She Podcast listeners! (for 5 people only!)
53:00 PET PEEVES
- Elsie goes off on Ratings and Reviews in iTunes #RantAlert
- Asking people to rate and review your podcast is like asking someone to pick you up from the airport at 6 am on a Tuesday morning

Links mentioned by Jess and Elsie!

She Podcasts thank-you to our Sponsors!

Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!

Shop for your podcasting education!

The She Podcasts Shop

Get your FREE How To Podcast tutorial!

Help Us Spread The Word!

It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love!

If this episode got you all fired up, head on over to iTunes and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review.

Ways to subscribe to She Podcasts!

Click here to subscribe via iTunes
Click here to subscribe via RSS
You can also subscribe via Stitcher

Feedback + Promotion for Women Podcasters

You can ask your questions, comment below, go to the She Podcasts Facebook group and even share your promos for your podcast! Let your voice be heard. Send it all to feedback@shepodcasts.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

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