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    Share Your Screen

    Weekly entertainment show featuring Coco Mocoe and Nicky Reardon’s obscure theories and deep dives on everything pop culture. Tune into the YouTube channel to watch the slideshows in their entirety!

    For business inquiries, email nickyandcoco@gmail.com

    Find us on your favorite social media platforms:

    @cocomocoe
    @nicky.reardon

    Advertise

    Copyright: © NickyandCoco

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    Latest Episodes:
    I miss the old YouTube... Nov 21, 2023
    Show notes

    Hi!


    I hope you enjoyed todays episode. It was a lot of fun to do the research and compile all the history of Youtube and its timeline as a platform. I have such love for the platform and I genuinely believe it has so much impact and has the potential to do good for the world when used correctly. There are SO many amazing Creators over the span of 2008-2023 it would have been impossible to have documented them all so I decided to hone in on the ones I felt most nostalgic about and meant the most to me personally. Please give us a rating to help us in the rankings and drop a sub for more internet culture deep dives<3


    Love ya,

    Nicky and Coco


    Youtube:

    https://www.youtube.com/@NickyandCoco/videos


    IG/TikTok:

    @nicky.reardon

    @cocomocoe


    Emma Chamberlain Hasn't Changed. You Have. Nov 13, 2023
    Show notes

    THANK YOU FOR 10K SUBSCRIBERS!! We are so happy to see this audience grow every single day. Share this episode with a friend ❤️ Today on #ShareYourScreen, we are discussing the evolution of Emma Chamberlain. She has been a trending topic lately as people question whether they still relate to her and the depth of her podcast, Anything Goes. We make the case for why she is so popular and why she will always be Gen-Z's comfort influencer turned A-List celebrity. We discuss: - Emma Chamberlain's rise on YouTube in 2017 - Failed Dote collab - Sister Squad (w James Charles + the Dolan Twins) - Shift to Fashion + Met Gala - Anything Goes Podcast - Chamberlain Coffee - Discussions Subscribe to our YouTube channel: https://www.youtube.com/channel/UC1GM-dGGv1ke6LnW-o3NY_g Review the Podcast: https://podcasts.apple.com/us/podcast/share-your-screen/id1697542675 Join the discord here: https://discord.gg/wUCrUWsbyC Follow Nicky on TikTok: tiktok.com/@nicky.reardon Follow Coco on TikTok: tiktok.com/@cocomocoe For collaborations and opportunities, email: nickyandcoco@gmail.com


    Who Won Halloween 2023? (Tier List) Nov 06, 2023
    Show notes

    We are getting SO close to 10k on YouTube!!! Only 500 people away! Thank you all SOSOSO much for the love you have been showing the podcast. This fulfills us more than words can describe and we are so excited to be back after a lil 2 week break (I (Nicky) took a vacation to Europe hehehe).


    FULL VIDEO VERSION ON YOUTUBE

    FULL AUDIO VERSION ON SPOTIFY


    If you haven't left a rating on our podcast yet PLEASE do-- it helps us out in the algorithm SO much <3


    Next Episode: The Evolution of Emma Chamberlain


    The Controversial Making of "The Blair Witch Project" Oct 16, 2023
    Show notes

    Today we are talking about the controversial movie, "Blair Witch Project". It still holds the Guinness World Record for most profitable movie compared to how much it cost to make. It is said to have made $11,000 for every $1. And yet the actors in the movie were only paid $8,000 and struggled to book gigs after the movie came out because the world genuinely thought they were missing. Hope you enjoy this episode of #ShareYourScreen with Nicky & Coco. Follow us on socials: @nicky.reardon @cocomocoe TIME STAMPS: 0:00 - 3:30 = Introduction 3:30 - 5:50 = Initial Thoughts on BWP 5:50 - 7:54 = The Premise of BWP 7:54 - 12:14 = Unethical Treatment of Actors 12:14 - 14:49 = How they found the actors 14:49 - 20:17 = “Most Intense Filmmaking Process of All Time” 20:17 - 34:10 = Best Marketing of All-Time 34:10 - 42:10 = Unethical YouTube content 42:10 - 44:40 = Concluding Thoughts We will be back in November! Thank you for watching. For business inquiries, email nickyandcoco@gmail.com Join the #ShareYourScreen discord: https://discord.com/invite/39Y9G24K86 ⁠

    This episode is based on personal opinion


    The Death of the Modern Celebrity (A Video Essay) Oct 09, 2023
    Show notes

    Join the Discord:

    https://discord.gg/U4sRM6vk


    In this week's episode of the Share Your Screen Podcast Nicky and Coco dive into the celebrity cancelations of 2023. Why has there been so many more this year than any other year in recent memory? This is our theory on why the internet has created this greater sense of class consciousness, and events like the pandemic showed us this side of them we can never unsee.


    YouTubers vs. TikTokers: Who makes more money (according to Forbes)? Oct 02, 2023
    Show notes

    Today we are discussing Forbes "Top Creators of 2023" list that recently came out. Do TikTokers or YouTubers bring in more money and who has more longevity? Let's discuss ⬇️


    We made a TikTok about how one creator (Tinx) numbers looked off. They reported as having 42% engagement. The following day, they corrected the article to say that she had 0.4% engagement.


    You can read the Forbes "Top Creators of 2023" list here: https://www.forbes.com/sites/stevenbertoni/2023/09/26/top-creators-2023/?sh=70ae00c14c0c

    For business inquiries, email nickyandcoco@gmail.com Join the #ShareYourScreen discord: https://discord.com/invite/39Y9G24K86 TIME STAMPS: 1. Intro 0:00 - 1:27 2. Forbes Methodology 1:27 - 3:40 3. Theory on YouTube vs. TikTok 3:25 - 5:31 4. Where is H3 on the list? 5:31 - 6:25 5. Our background in marketing 6:25 - 7:32 6. Kai Cenat 7:32 - 10:20 7. Alix Earle 10:20 - 11:22 8. Mikayla Noguiera 11:22 - 14:10 9. Bella Poarch 14:10 - 16:37 10. Ninja 16:37 - 20:15 11. Dream 20:15 - 21:50 12. Tinx 21:50 - 24:19 13. Different niches and income 24:19 - 25:40 14. Drew Afualo 25:40 - 26:44 15. Creators who weren’t on the list 26:44 - 29:26 16. #10 Brent Rivera 29:26 - 31:13 17. #9 Matt Rife 31:13 - 35:03 18. #8 Emma Chamberlain 35:03 - 36:03 19. #7 F Jerry 36:03 - 37:13 20. #6 Logan Paul 37:13 - 38:57 21. #5 Charli D’Amelio 38:57 - 41:17 22. #4 Rhett & Link 41:17 - 43:12 23. #3 Jake Paul 43:12 - 45:36 24. #2 KSI 45:36 - 46:46 25. #1 Mr Beast 46:46 - 48:05 26. Discord Input 48:05 - 52:43


    Follow Nicky and Coco on socials:

    TikTok: @nicky.reardon // @cocomocoe

    IG: @nicky.reardon // @cocomocoe Thank you for watching and subscribing to our channel! We appreciate all of you.


    Olivia Rodrigo’s GUTS vs SOUR (a lyrical analysis) Sep 25, 2023
    Show notes

    WE JUST STARTED A DISCORD!!! Join here: https://discord.gg/39Y9G24K86 If you think you would enjoy talking all things popculture, marketing, and social media strategy with Coco and I we would LOVE to chat it up with you. It'll be such a fun place for all of us to get to know each other and share all our theories hehehe. As always full video versions on our YouTube Channel Timestamps: 0:00 - Intro 3:56 - Olivia's Lyricism 7:27 - Lacy 9:24 - SOUR vs GUTS 11:43 - Drivers License 15:04 - SOUR vs GUTS (Part 2) 16:50 - Pretty Isn't Pretty 21:31 - Teenage Dream 22:51 - Get Him Back 24:00 - Ballad of a Homeschooled Girl 25:52 - The Red Theory 33:10 - Coco's Answer 34:21 - Escaping Disney 39:14 - Nicky's Answer


    Victoria's Secret's "Comeback" is Confusing + The History of the Controversial Brand Sep 18, 2023
    Show notes

    Victoria's Secret is bringing back their fashion shows this September with the all new "World Tour". But it seems like no one is paying attention. Can they salvage their brand with this show? Or will it fall flat? The Cut perfectly summed up their pink carpet event with an article titled, "The Victoria's Secret Show Could've Been an Email": https://www.thecut.com/2023/09/nyfw-v... Do you think they can come back? We dive into their re-brand from a marketing perspective + the dark history of the brand in this episode of 'Share Your Screen' with Nicky & Coco.


    Everything expressed is based on personal opinion.

    -- TIME STAMPS: Introduction 0:00 to 3:00 The History of Victoria’s Secret & VS Fashion Show 3:00 to 10:18 The Downfall of Victoria’s Secret 10:18 to 16:42 The Confusing "VS: World Tour" 16:42 to 20:43 Wings Campaign 20:43 to 25:55 JAX 'Victoria's Secret' Viral Song 25:55 to 29:21 -- For business inquiries, email: nickyandcoco@gmail.com


    Spotify's -$1,000,000,000 Mistake Sep 10, 2023
    Show notes

    Spotify is the largest music streaming platform in the world. They have over 550 million users, and generate ~$12,000,000,000 in revenue a year. However, Spotify has never turned a profit in it's life. The business is actually down -$4.4B since it started. How does that make sense? How can a company be so successful, yet massively unprofitable? In episode 9 of the Share Your Screen podcast, that is the exact question we set out to solve. How did Spotify get into this mess? What prevents them from getting out of it? And how can they fix it? This topic was first brought to our attention by a WSJ article reviewing the business of Spotify's Podcast division, and coverage by Phil DeFranco WSJ Article: https://www.wsj.com/business/media/spotify-podcast-gimlet-harry-meghan-kardashian-59866a5d Phil DeFranco Video: https://www.youtube.com/watch?v=qRn_Ud8jrDg Want more Nicky & Coco? Tiktok: Nicky - https://www.tiktok.com/@nicky.reardon Coco - https://www.tiktok.com/@cocomocoe Instagram: Nicky - https://www.instagram.com/nicky.reardon/ Coco - https://www.instagram.com/cocomocoe/ Timestamps: 0:00 - Intro 2:09 - The Profitability Problem 5:33 - Spotify vs Netflix 10:49 - Why they put so much $ into podcasts 14:04 - Call Her Daddy 24:17 - The $1B Mistake 37:04 - How do they fix it?


    Taylor Swift's New Announcement + The Streamy's wasted potential... Sep 03, 2023
    Show notes

    Hiii! Welcome back to Share Your Screen episode 8 :)


    In this episode we covered a few topics we have been dying to talk about:

    • The Streamy's wasted potential - why we think an award show on the internet should be so much better
    • Taylor Swift's New Announcement - How concert videos and documentaries are going to redefine the Music and Film industry
    • Instagram's Identity Crisis - Why instagram fell off and what they can do to reignite the passion of Gen Z & Gen Alpha
    • Marketing Bops & Flops (new segment!) - ELF x Snookie, Gwyneth Paltrow, and Blackpink x Roblox
    • Beyonce Superbowl Commercial idea - ;)



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