Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

Latest Episodes:

#679 - Top 10 Completely Unique Amazon Strategies - Part 2 Jul 01, 2025

Show notes

This episode is another seller strategy masterclass. We'll discuss 10 unique strategies that most of your competitors are not using.

► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

Join us as we explore innovative seller strategies in the ever-evolving Amazon and TikTok Shop marketplace, with a special focus on leveraging Helium 10's exclusive tools. We'll uncover how understanding the history of products frequently bought together can open up new bundling opportunities and product lines. For instance, finding out that bat-shaped shower curtain hooks are often purchased with bat-shaped bath mats can spark ideas for unique product offerings. By tapping into these insights, sellers can enhance their advertising strategies and target customers more effectively, ultimately gaining a competitive edge in a crowded marketplace.

We'll also discuss the transformative power of Helium 10's features, like automated keyword harvesting and heat maps. These tools not only streamline the process of discovering new keywords but also help manage inventory challenges. By automating notifications for relevant keywords and illustrating how shipping times are affected by stock levels, sellers can save time and optimize their listings. This provides a competitive advantage, allowing sellers to focus on strategic growth rather than tedious tasks. Additionally, we'll touch on TikTok Shop fulfillment tips, exploring how to distribute inventory effectively and utilize Amazon's Multi-Channel Fulfillment for a seamless order processing experience.
Lastly, let’s dive into the impact of influencer marketing and Amazon advertising on boosting brand reach and conversion rates. The Helium 10 influencer finder becomes an invaluable resource for identifying potential collaborators, while the widget provides insights into the most clicked products in search results. These tools, along with exclusive Amazon seller strategies, make Helium 10 an indispensable suite for optimizing business operations. By harnessing these resources, sellers can uncover opportunities that might be missed when relying solely on traditional methods, significantly reducing the time spent managing ad campaigns and positioning themselves for success. Listen in as we unpack these strategies and more, equipping you with the knowledge to thrive in the e-commerce world.

In episode 679 of the Serious Sellers Podcast, Bradley talks about:

00:00 - Unique Seller Strategies Masterclass
09:48 - Automated Keyword Harvesting and Heat Maps
12:15 - Automated Keyword Tracking for Competitors
15:44 - Amazon FBA Inventory Management Tips
19:06 - Amazon Data for Competitor Sales
24:34 - Easily Migrate and Track Keywords
25:54 - Influencer Marketing and Amazon Advertising
30:06 - Wooden Egg Holder Advertising Confusion
32:43 - Optimizing Amazon PPC Campaigns Manually
37:39 - Exclusive Amazon Seller Tools and Strategies
37:57 - Helium 10 Bid Suggestions for ACoS

#678 - New Alibaba Sourcing Strategies for 2025 Jun 29, 2025

Show notes

In this episode, we talk with Alibaba’s US GM about powerful new AI tools, fast domestic sourcing, and how you can become a US-based supplier on Alibaba to reach global buyers.

► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

Join us as we sit down with Justin Liu, the General Manager for Alibaba.com in North America, to uncover some exciting new AI features on the Alibaba platform. Justin shares his journey from growing up in China and studying at Georgetown University to his experiences at Amazon, where he gained valuable insights into the needs of sellers. Now at Alibaba, he focuses on helping North American suppliers set up storefronts and list products to access a global network of retailers and distributors. This conversation highlights how Alibaba is not just a sourcing hub but a gateway for North American manufacturers to reach international markets, addressing common misconceptions about its services.

In another segment, we explore the challenges of managing tariffs and supply chain risks for sellers expanding their businesses on platforms like TikTok Shop. With Alibaba's vast network of suppliers from various regions, sellers can confidently navigate international trade. We emphasize the importance of risk management tools, such as Alibaba's trade assurance program, which safeguards transactions. Additionally, we introduce Accio, the world's first AI-supported sourcing platform that transforms product discovery through a conversational interface similar to ChatGPT. By integrating with B2B platforms like Alibaba, Accio is setting itself apart as an adaptive resource for sellers worldwide. Listen in as we unpack these strategies and tools that empower sellers to grow their E-commerce businesses.

In episode 678 of the Serious Sellers Podcast, Bradley and Justin discuss:

00:00 - Alibaba's AI Features and Supplier Opportunities
03:39 - Alibaba's Expansion in North America
06:36 - Changing Landscape of E-Commerce Market
13:08 - Account Managers and TikTok Shop Services
13:59 - Managing Tariffs and Supply Chain Risks
18:48 - Managing Risks in Global E-Commerce Sourcing
23:24 - AI-Supported Sourcing Platform for Sellers
23:46 - AI-Based Sourcing Tool

Weekly Buzz 6/28/25: Walmart & Target Summer Deals vs. Prime Day | New Amazon AI Tool | MCF Fees Waived Jun 28, 2025

Show notes

Walmart and Target announced competing Prime Day sales. There's a new AI tool to optimize your listings in Seller Central, and Amazon is waiving some MCF fees for Walmart orders. These and more buzzing news this week!

► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

We’re back with another episode of the Weekly Buzz with Helium 10’s Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.
Walmart, Target announce competing Prime Day sales
https://www.retaildive.com/news/walmart-target-competing-amazon-prime-day-summer-sales-events/751328/
Amazon temporarily waives seller fee tied to Walmart orders
https://www.supplychaindive.com/news/amazon-mcf-walmart-surcharge-waived/751236/
Amazon Seller Central: Update product listings with new Fix Recommendations tool
https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHNU5XTFdHUVNUUzNNN0Ja
Amazon Seller Central: Ensure compliance documentation comes from compliant labs
https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHWE5LQVZaRjk3SkQ1NE41
Amazon Seller Central: Add or change price discounts in bulk with new template
https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHRldHV0JMUk5HWUJNS1VT
Amazon Seller Central: Quality guidelines for promotions
https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUVNMM1MzNzMyMzQ2SDVM
Walmart testing ‘dark stores’ to fill online orders, according to report
https://chainstoreage.com/walmart-testing-dark-stores-fill-online-orders-according-report

Wrap up the week with us as we share insights and highlights buzzing through the e-commerce world, preparing you for the upcoming trends and discussions.

In this episode of the Weekly Buzz by Helium 10, Bradley covers:

00:54 - Big Box vs Amazon
02:22 - Training Tip: Index Checker
05:53 - Waived MCF Fees
07:22 - New AI Listing Tool
08:16 - New Compliance Req
09:22 - Helium 10 New Feature Alerts
16:25 - New Buk Template
17:19 - Promotions Guidelines
19:16 - Walmart Dark Stores

#677 - TikTok Shop Advertising Guide Jun 27, 2025

Show notes

In this episode, let’s learn how to advertise on TikTok Shop, choose the right creator commission, and convert your Amazon listings to TikTok Shop in seconds.

► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

What if TikTok Shop could be the next big thing for your e-commerce business? Paul Harvey of Rankster, a seasoned expert in both Amazon and TikTok Shop, joins us to unravel the hidden potential of TikTok Shop's dynamic platform for sellers looking to break new ground. Discover how Paul's transition from teaching to mastering e-commerce reveals insights into leveraging TikTok Shop's distinct marketplace, offering fresh opportunities for brands to thrive. We touch on the power of Helium 10's tools that simplify integrating your Amazon inventory with TikTok, streamlining your sales strategy across platforms.

For those eager to maximize their sales, understanding TikTok's unique environment is key. Not all products will shine here. While quirky and first-to-market items may capture the spotlight, more mundane offerings might fall short. We share intriguing success stories, like the unexpected popularity of premium sunflower seeds, underscoring the need for tailored strategies that resonate with TikTok's unique audience. Learn from common pitfalls as we discuss why some Amazon sellers struggle to replicate their success on TikTok without adapting their approach.

Finally, we tackle the art of optimizing ad campaigns on TikTok, highlighting the game-changing GMV Max ads that promise impressive returns. Paul shares the significance of forging strong affiliate partnerships, and how features like Helium 10's Influencer Finder tool can amplify your reach with the right creators. Whether you're a veteran Amazon seller or a newcomer, these insights equip you to harness TikTok Shop's potential, ensuring your business not only survives but thrives in this vibrant new landscape.

In episode 677 of the Serious Sellers Podcast, Bradley and Paul discuss:

00:01 - Mastering TikTok Shop for Amazon Sellers
01:40 - TikTok Shop Experience
06:14 - Aggregator Era Software Limitations
09:13 - Maximizing Sales on TikTok Shop
13:39 - Maximizing Sales Across Different Platforms
22:30 - Maximizing ROI With TikTok Ads
26:27 - GMV Max Delivery and ROI Optimization
31:51 - Fulfilling Orders Using FBA and TikTok
32:04 - Optimizing TikTok Sales and Fulfillment
37:40 - Maximizing ROI With GMV Max Ads
39:44 - TikTok Influencer Finder Tool for Sellers
41:28 - Creating AI-Powered Influencer Campaigns

#676 - Prime Day 2025 PPC Bootcamp Jun 21, 2025

Show notes

On this TACoS Tuesday episode, Destaney Wishon shares expert Prime Day tips to help you target smarter, bid stronger, and maximize your ad spend during Amazon’s biggest sales event.

► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

What if your Amazon Prime Day PPC strategy could skyrocket your sales like never before? Join us for an enlightening TACoS Tuesday session with Destaney Wishon, CEO of btr media, as she unveils the secrets to making the most of this bustling shopping event. As Prime Day continues to gain traction akin to a national holiday, Destaney shares unique insights into consumer behavior, comparing it with other major shopping events such as Black Friday. Tune in to understand how deal-seeking tendencies and burgeoning search intentions can be your golden ticket to optimizing ad performance and capturing a broad audience.

Together, we dissect the art and science of Amazon PPC campaigns. Destaney takes us through the intricacies of advanced keyword targeting, emphasizing the power of long-tail keywords that drive higher conversion rates due to their specific search intent. Discover how diversifying your approach with various match types can set you apart from the competition, enhancing both impressions and bid management. Avoid common pitfalls by learning the importance of not over-relying on core terms, and instead, optimize your campaigns through comprehensive keyword research. It's time to rethink your strategy and master the tools at your disposal to enhance your brand's visibility.
For those looking to maximize advertising efficiency during high-traffic times like Prime Day, this episode serves as your roadmap. Destaney explains the benefits of both automatic and manual targeting, offering tips for effective campaign management using tools like Helium 10 Ads. From search term report analysis to strategic budget management, you'll gain actionable insights to refine your approach. Whether you're a seasoned seller or just starting out, this conversation is packed with expert advice to ensure your Amazon advertising strategy is primed for success.

In episode 676 of the Serious Sellers Podcast, Shivali and Destaney discuss:

00:00 - Maximizing Amazon Ads for Prime Day
03:34 - Prime Day's Impact on Amazon Customers
06:22 - Advanced Amazon PPC Keyword Targeting
09:18 - Customer Intent and Long Tail Keywords
12:08 - Maximizing Amazon Advertising Efficiency and Performance
19:11 - Amazon Search Query Performance Data
20:10 - Optimizing Amazon Advertising for Prime
22:49 - Optimizing Advertising for Prime Day
27:36 - Amazon PPC Strategy for Prime Day
27:58 - Advanced Prime Day Campaign Strategy
30:18 - Advanced Audience Targeting and Rule-Based Bidding
32:06 - Amazon Prime Day Advertising Strategies
35:25 - Customizing Budgets for Prime Wee

Weekly Buzz 6/19/25: Amazon Prime Day 2025 Dates and Temu Shipping From China Again? Jun 19, 2025

Show notes

Amazon Prime Day 2025 dates are here! TikTok Shop's deal day. Temu is back shipping directly from China? And free AI workshop tickets at Helium 10 HQ. All on today’s Weekly Buzz.

► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

We’re back with another episode of the Weekly Buzz with Helium 10’s VP of Education and Strategy, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.
Prime Day is back July 8-11, with double the days and millions of deals
https://www.aboutamazon.com/news/retail/amazon-prime-day-2025-date
Chinese-backed Temu resumes direct sales to US after Washington-Beijing trade truce
https://www.scmp.com/tech/tech-war/article/3314334/chinese-backed-temu-resumes-direct-sales-us-after-washington-beijing-trade-truce
TikTok Shop is where shoppers come to discover
https://newsroom.tiktok.com/en-us/tiktok-shop-is-where-shoppers-come-to-discover
Helium 10 just upgraded its Influencer Finder tool, making it easier than ever to discover Amazon and TikTok creators who’ve already made videos for products like yours. With new Chrome extension features and detailed influencer insights like email, video stats, and social links, you can now connect with relevant creators in minutes instead of hours.
TikTok Rolls Out New Badges To Highlight Seller Performance
https://www.socialmediatoday.com/news/tiktok-adds-more-seller-badges-highlight-customer-service-performance/750637/
Helium 10’s Cerebro gives you unmatched visibility by showing keyword rankings across all seven Amazon search result pages—not just the top two or three like other tools. It also reveals where products appear in Amazon’s ad placements, helping you uncover competitor gaps, monitor fluctuations, and make smarter PPC decisions.

Resellers can now generate reviews with Amazon Vine
https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHNjZKNlRDRzUyVVFDOVo4
Roku And Amazon’s New Deal Will Target 80% Of US CTV-Watching Households
https://www.adexchanger.com/tv/roku-and-amazons-new-deal-will-target-80-of-us-ctv-watching-households/
TikTok Shop to launch e-commerce service in Japan as soon as this month
https://www.japantimes.co.jp/business/2025/06/17/companies/tiktok-shop-japan/
Amazon may be extending its Black Friday/Cyber Monday deals to a surprising 12-day window, from November 20th to December 1st, based on what's showing in Seller Central. Sellers should check their dashboards now to see if they qualify and can start scheduling deals for this extended event.
Helium 10 is hosting a live, in-person Elite AI Workshop on June 26th at its Irvine, CA headquarters, featuring top experts like Ritu Java and Andrew Bell— Go to h10.me/q2workshop free tickets are available with code ELITE100.
For virtual attendees, join the free TikTok Shop success webinar with Paul Harvey on June 25th at h10.me/ttwebinar, and don’t miss the AI Arsenal beginner workshop with Andrew Bell and Bradley Sutton on June 23rd at h10.me/aiwebinar.
This episode is packed with actionable insights to keep you ahead in the fast-evolving world of e-commerce.

In this episode of the Weekly Buzz by Helium 10, Bradley covers:

00:50 - Prime Day 2025 Dates
03:11 - Temu Shipping From China Again?
06:19 - TikTok Shop Up 120%
09:58 - Influencer Finder
16:26 - New TikTok Badges
17:59 - Training Tip of the Week
21:59 - Vine For Resellers
22:57 - Roku X Amazon
25:17 - TikTok Japan
25:37 - Amazon Black Friday Week?
27:14 - Webinars/Workshops

#675 - Zero to $3M: Her Amazon Seller Story Jun 17, 2025

Show notes

In this episode, we talked to a seller who began as a newbie on Amazon, asking questions in the Helium 10 Facebook group way back in 2019, and is now on pace to make $3 million in sales this year.

► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

What if you could transform from a complete novice to a $3 million Amazon seller within a few years? Join us as Amina Solohova, a vibrant member of the Helium 10 members Facebook community, unveils her incredible journey from an international relations student in St Petersburg to a thriving entrepreneur navigating the bustling world of e-commerce. With stops in Thailand, Spain, and now Ireland, Amina shares how her relentless pursuit of a fulfilling career led her to Amazon, despite having no background in business. Listen to learn how community involvement and determination can propel you to unprecedented heights.

Amina’s story isn't just about selling products; it’s about mastering strategies and tools that ensure success in competitive markets. Together with her husband, she’s managed to maintain a healthy profit margin, even in Europe’s challenging market landscape. She opens up about the pivotal role Helium 10 has played in streamlining her operations and how they’ve effectively handled PPC and product design. Plus, she gives us a glimpse of her ambitious expansion plans, which include potential ventures onto platforms like TikTok Shop and launching in new markets across the US and Europe.

But that’s not all—experience the camaraderie and local flavor as Amina recounts hosting a memorable meetup with Irish sellers. As she anticipates breaking sales records and invites us to future discussions on her ongoing success, Amina’s insights become a beacon for aspiring Amazon sellers. This episode is not just a testament to innovation and resilience in e-commerce; it's an invitation to embrace the power of community and the endless possibilities it offers.

In episode 675 of the Serious Sellers Podcast, Bradley and Amina discuss:

00:00 - From Newbie to $3 Million Seller
01:07 - Helium 10 Community Engagement Yields Amazon Success
13:13 - Optimizing Amazon Sales and Strategies
13:51 - Utilizing Facebook Groups for Amazon Sellers
17:35 - Expanding Business to Europe and Online
22:59 - Localizing Amazon Listings for Higher Conversion
23:30 - Global Amazon Seller Strategies
26:32 - Keywords in Amazon Sponsored Brand Targeting
32:05 - Importance of Native-Sounding Listings
34:17 - Ireland Meetup and Future Plans

#674 - TikTok Shop Seller Tools Masterclass Jun 14, 2025

Show notes

Learn how to convert your Amazon listings to TikTok Shop quickly, find influencers to promote your products, and fulfill TikTok Shop orders using Amazon MCF — all in just a few easy steps.

► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

Curious about tapping into new markets without breaking a sweat? What if you could seamlessly expand your Amazon business onto TikTok Shop with minimal effort? We've got just the episode for you! Join us as we chat with Helium 10's Bradley Sutton, who unveils the secrets to effortlessly listing your Amazon products on TikTok. With these new suite of TikTok Shop tools for sellers, you can find and connect with influencers who can skyrocket your brand's visibility and manage order fulfillment through Amazon MCF, ensuring your TikTok Shop venture runs like a well-oiled machine.

This episode is your key to unlocking the potential of TikTok Shop by leveraging Helium 10's powerful suite of tools. We walk you through each step of setting up your TikTok Shop account, from signing up and connecting your token with Helium 10 to adapting your Amazon listings for TikTok's unique format. You’ll gain valuable insights into the nuances of listing migration, fulfillment options, and product compliance requirements. Whether you're on the starter plan or a seasoned seller, our conversation promises a ton of strategies to help you optimize your product listings for maximum profitability.

But that's not all! Discover how to find and collaborate with influencers whose audiences align perfectly with your niche market. Whether your products cater to spooky-themed enthusiasts or a more general crowd, Helium 10’s TikTok Influencer Finder tool will help you build successful partnerships with influencers, maximizing your outreach and sales. Plus, learn how to map your TikTok products to Amazon FBA SKUs, ensuring a seamless multi-channel fulfillment process. Bradley also shares tips on syncing inventory and managing orders efficiently, paving the way for a smooth and profitable expansion onto TikTok Shop. Don’t miss this opportunity to broaden your e-commerce reach and enhance your brand’s presence on one of the world’s most engaging platforms!
Thinking about selling on TikTok Shop—or maybe you are already in it and ready to scale? Unlock all of Helium 10’s brand-new TikTok Shop tools with our Diamond plan—everything from bulk Amazon to TikTok listing conversions to instant Amazon MCF fulfillment. Best of all? You use the discount code TT10 to get 10% off Diamond for 6 months — even if you've used a coupon before. So go ahead and upgrade and let Helium 10 do the heavy lifting so you can focus on what really matters. For more info on our new TikTok shop offerings, visit h10.me/tiktok.

In episode 674 of the Serious Sellers Podcast, Bradley discusses:

00:35 - Seller Strategy Masterclass for TikTok Shop Tools
01:48 - How to Learn How to Sell on TikTok Shop
04:12 - How to Check TikTok Shop Profitability of Your Amazon Products
06:52 - How to Connect Your TikTok Shop Token to Helium 10
10:30 - How to Convert Your Amazon Listings in Seconds to TikTok Shop
16:41 - How to Find and Message TikTok Influencers
27:22 - How to Map Your TikTok Products to Amazon FBA SKUs
36:25 - How to Use Amazon MCF to Fulfill TikTok Shop Orders

#673 – RIP Amazon Posts | Inventory Based Ads Rules | Weekly Buzz 6/11/25 Jun 11, 2025

Show notes

Amazon sunsets Posts, Temu’s U.S. traffic drops 48% post-tariff shift, Walmart fee waived for MCF, and new Ads tool. These and more buzzing news on this week's episode!

► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

We’re back with another episode of the Weekly Buzz with Helium 10’s Senior Brand Evangelist, Shivali Patel. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level.
The Posts API will be discontinued as of June 3, 2025
https://advertising.amazon.com/API/docs/en-us/release-notes/index#posts-are-deprecated-as-of-june-3-2025

Create up to 100 coupons at once with new bulk upload feature
https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUlc5Q0FTQjZGUVVVUjk1

Set automated ad rules in Ads by Helium 10 based on inventory levels—pause, bid adjust, or trigger actions as stock changes.

Floor loaded shipping now available for Amazon Partnered Carrier program
https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHOUtGQlk0WUxITEI3Uk1B

Surcharge waived for use of alternative carriers to fulfill Walmart orders
https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHSFYzUEtXODg5Q0NMWURE

Helium 10’s Keyword Tracker with Boost lets you track keyword rankings hourly—24 times a day—for real-time insights across browsing conditions.

Temu sees 48% drop in US users after de minimis loophole ends
https://www.usatoday.com/story/money/retail/2025/06/04/temu-user-base-plunges-tariffs/84028372007/

Prepping for Prime Day 2025? Don’t miss our complete Prime Day checklist—stay organized and boost your momentum! Go to h10.me/primedaychecklist

In this episode of the Weekly Buzz by Helium 10, Shivali covers:

00:46 - Bye Amazon Posts
01:57 - Bulk Coupon Upload
02:42 - PPC Inventory Rule
08:38 - No Pallet? No Problem
09:38 - Walmart Fee Waived
10:35 - Hourly Keyword Tracking
13:19 - Temu Traffic Drops 48%
14:27 - EU Battery Ban Incoming
15:58 - Prime Day Checklist

#672 - 7 Figures of TikTok Shop Live Sales! Jun 07, 2025

Show notes

In this episode, we're talking to one of the TikTok Shop sellers who has probably been one of the most successful with TikTok Shop live selling. He has sold millions on the platform!

► Instagram: instagram.com/serioussellerspodcast

► Free Amazon Seller Chrome Extension: https://h10.me/extension

► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life)

► Learn How To Sell on Amazon: https://h10.me/ft

► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos

Can you imagine turning your side hustle into a million-dollar success story on TikTok Shop? Discover the inspiring journey of Jared Mortensen, Founder & Chief Designer of Real Men Apparel Company, a former aerospace industry professional turned e-commerce powerhouse. With a background in finance and engineering, Jared's story takes us from his Southern Utah roots to working with industry giants like Boeing and Spirit Aerosystems, before making a pivotal shift into the world of e-commerce. It's a transformation fueled by innovation and learning, as he shares the early challenges and ultimate triumphs of launching his own business on TikTok Shop.
Navigate the ups and downs of starting an e-commerce business, as we explore Jared's initial foray into Amazon selling and his eventual pivot to TikTok live streaming. He candidly shares the hurdles of cash flow issues and overstocking, which led to his revolutionary approach to live selling. Just before Black Friday 2023, Jared's live streaming strategy exploded, generating nearly $2 million in revenue. He uncovers the impactful role live commerce plays in the digital marketplace, inspired by its booming success in China, and the remarkable achievement of selling 12,000 units in a single hour.
Unpack the tactics and strategies that make TikTok live sales a game-changer in today's e-commerce environment. Jared offers valuable insights into creating engaging content and the importance of maintaining authenticity without striving for perfection. With practical advice on setting up streams and connecting with audiences, he emphasizes the power of affiliate outreach and consistent experimentation. Learn from his experiences and those of brands like Real Men Apparel, who leverage TikTok live selling to build a devoted fan base and redefine success beyond platforms like Amazon. Join us as we explore the evolving landscape of e-commerce and the limitless potential of TikTok.
Thinking about selling on TikTok Shop—or maybe you are already in it and ready to scale? Unlock all of Helium 10’s brand-new TikTok Shop tools with our Diamond plan—everything from bulk Amazon to TikTok listing conversions to instant Amazon MCF fulfillment. Best of all? You use the discount code TT10 to get 10% off Diamond for 6 months — even if you've used a coupon before. So go ahead and upgrade and let Helium 10 do the heavy lifting so you can focus on what really matters. For more info on our new TikTok shop offerings, visit h10.me/tiktok.

In episode 672 of the Serious Sellers Podcast, Bradley and Jared discuss:

00:00 - TikTok Shop Seller's Success Story
07:28 - Product Launch Success and Market Confidence
10:23 - Successful Amazon Business Growth and Marketing
14:52 - TikTok Shop Live Sales Strategies
19:56 - Trends in Handwritten Content Marketing
23:25 - Demonstrating Products With POV Shots
26:28 - TikTok Live Streaming Strategies
29:40 - Creating Content for Live Streams
32:50 - Maximizing TikTok Engagement Through Content Volume

Our TOPPODCAST Picks

Follow Us

Stay Connected

Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

Related Podcasts

Links

Stay Connected