Search Talk Live

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5 Steps to Building a Content Strategy with Aaron Agius of Louder Online May 30, 2017

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Aaron Agius is joining us here at STL this week. Working with his team at Louder Online, Aaron creates imaginative, inbound marketing tactics for small businesses, digital agencies and global corporates. By using an intelligent mix of search, content and social tactics, his company is able deliver new customer leads and build lasting brand relationships for clients around the world.
Aaron has helped many global brands online through the years including Ford, Unilever, IBM, The Star, Landrover, LG, Jaguar, MLC, Million Dollar Woman, as well as a broad range of small businesses. With more than ten years of business management experience, he is regularly invited to speak at digital marketing and networking events.

Becoming an Authority” The Fast Track to Link Building with Stephan Spencer May 23, 2017

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Back by popular demand, we’re beyond thrilled to once again welcome Stephan Spencer to SearchTalkLive! A prolific and highly reputable SEO mind, Stephan is best known as the author of Google Power Search, as well as the co-author of both Social E-commerce and The Art of SEO—now in its third edition and considered by many the gold standard of SEO-related literature. As an active blogger, he has contributed to dozens of publications including Practical Ecommerce, MarketingProfs.com, Search Engine Land, Multichannel Merchant, and The Huffington Post.

The Correlation Between TrustFlow & Traffic/Rankings with Expert Kevin Richards May 16, 2017

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This week, allow us to welcome Kevin Richard to STL! Kevin is a French SEO currently based in Istanbul, Turkey. As an acclaimed link-building specialist, he has devoted years of his life understanding which SEO methods really work. He is best known as the founder of the “SEObserver”, a toolbox made by SEOs, for SEOs, which helps optimization experts understand which methods work in the long run, and which ones don’t.

Dixon Jones Marketing Director at Majestic May 09, 2017

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With over 15 years in the industry, STL guest this week Dixon Jones has never shied away from being an independent thinker in the world of SEO.
Building up his knowledge initially through one of the UK’s oldest independent search consultancies, Dixon has in latter years brought the well-known link technology “Majestic” to market in 12 languages as the marketing director. Based out of Birmingham, England, this became a Deloitte Fast 50 company in the fall of 2014.
Dixon has been an active moderator on Webmasterworld for many years and has been a regular guest speaker throughout the world, culminating in the UK Search Personality of the Year Award. Under his leadership, Majestic has won SEO Innovation of the Year at the eConsultancy awards, as well as UK Search Technology of the Year and the EU Search Technology Award at the UK Search Awards.

Role of Paid Search in Profitability with Paid Search Expert Maddie Cary May 02, 2017

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Our guest week is Maddie Cary, the Director of Paid Search at Point It Digital Marketing in Seattle. Her role involves overseeing and developing an amazing team of PPC account managers, while also running the global SEM program for Point It’s the largest client. In 2015, she won the US Search Award for “Young Search Professional.” In addition, she was also acknowledged as a “Rising Star in PPC” by both SearchEngineLand & PPC Hero. You can find her speaking and learning at great conferences like SMX, HeroConf and PubCon, or writing posts for her Wordstream blog. Outside of PPC, her biggest loves are her family, friends and her idol, Beyonce!
Questions for Maddie? If you want it to be featured on the show, just email us at robert@searchtalklive.com. Follow us on Twitter and listen in our iHeartRadio app to keep up with all the latest STL news! Every week is something different, so you’ll always have something to listen to on your morning commute!

Lead Nurturing and Email Automation with Hubspot's Marwa Greaves Apr 25, 2017

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Help us welcome Marwa Greaves! Marwa is the Team Manager for the North American Lead Nurturing and Automation Team at HubSpot. She is a lover of all things email and has years of experience in both the B2B and B2C email marketing world.
Specializing in email marketing, Marwa has long understood that being a great email marketer doesn’t just mean being on top of the latest email trends. It’s understanding what will be most effective for your audience — and for any competent SEO practitioner in any industry, this is vital information to know.

Interview with Expert International SEO Consultant Dawn Anderson Apr 18, 2017

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We’re happy to welcome expert international SEO consultant Dawn Anderson April 18th. Dawn has worked with industry-leading digital marketing agencies and brands on enterprise SEO campaigns across fashion, legal, auto, travel, telecoms, insurance, and gambling. An expert in SEO with a broad understanding of many digital marketing channels and strategy, she is an associate lecturer on Search and Digital Marketing at Manchester Metropolitan University and a European, UK and Northern Digital Search Awards judge. Specialties include SEO Strategy Development, SEO Consultancy, PHP, Drupal, WordPress, MySQL, Javascript, SEO website architecture & SEO driven web development, search website architecture planning, implementation, link research/clean up, advanced link analysis & competitive landscape review.

Automation Beyond Content Generation with Jeff Beale of MrMarketology Apr 11, 2017

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This week, we’re proud to welcome Jeff Beale to STL! As a best-selling author and marketing strategist, Jeff helps businesses leverage their knowledge to gain authority status in their industry, then uses authority marketing to generate higher converting leads.
With over 12 years of experience in the digital marketing space and over 230 talks on marketing to his name, Jeff has helped companies, from start-ups to Fortune 500 companies, increase their bottom line with his unique marketing optimization automation strategies. Companies that have benefited from these strategies include Turner Broadcast, The Home Depot, AT&T, Apartment Guide as well as several other well-known brands.
Educating the business community on my 4 Cs of marketing is Jeff life’s work, and he’s been honored to do this by conducting an ongoing series of webcasts, podcasts, as well as speaking events such as ClickZ and Thrive.

SEO Expert Upasna Gautam discusses Semantic Search Apr 04, 2017

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This week on Search Talk Live we’re honored to welcome Upasna Gautam—Manager of Digital Strategy at Geek Powered Studios, a behind-the-scenes, yet renowned SEO specialist, and expert in digital strategies relating to semantic search, e-commerce optimization, data analytics, and online consumer journey analysis.
With an academic background in biomedical sciences from Michigan State University, Upasna is known for her firmly quantitative approach to online marketing, using the principles of the scientific method to analyze algorithms and processes while providing a pragmatic, logical system of organization to search. Over the years she has presented her thoughts and ideas at various high-profile events including SMX London, Pubcon (Las Vegas and Austin), and Digital Summit (Phoenix, Atlanta, and Dallas). In Fall 2015 and 2016 she also participated as a guest lecturer at the University of North Texas.

Improve Your Website Search with Expert Mike Moran. Mar 28, 2017

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Join us Tuesday, March 28th, as we keep making 2017 our best year. Mike Moran joins Search Talk Live to discuss How to Improve Your Website Search.
Mike is one of the most distinguished guests we’ve ever had as he brings his expertise in internet marketing, search technology, social media, text analytics, and web metrics to show. Mike is a certified speaking professional making regular speaking appearances. Serving 30 years at IBM, Mike served in several executive-level technical positions. He now serves as a senior strategist for Converseon, is a senior consultant for SoloSegment, and is the founder of Biznology.
You can check out Mike’s latest book, Outside-In Marketing: Using Big Data to Guide Your Content Marketing, and read his latest article contributions as a featured columnist to the Rutgers Business School blog and Business2Community.com where Mike shares his expert digital marketing advice.

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