Scalable Law Podcast

Latest Episodes:

Building A Business Empire with Troy Trewin (Ep 46) Dec 14, 2020

Show notes

EPIC PODCAST ALERT! ⚡
Well today on the Being Unstoppable Podcast, I have a super insightful and engaging podcast with Troy Trewin who discusses how he has built an empire in the distilling industry and how he has built up the beverage business with determination and drive. Troy is also a business coach who has a strong passion for building up small businesses in a way that holds business owners strongly accountable for the growth of their business.
In the podcast, we speak all things business, life and what makes Troy Unstoppable in his journey. Troy has a very organised, structured life with being on the board of multiple companies to balancing family and remaining present in the juggle.
During today’s episode Troy and I discuss…

How being in love with your business can be hard when it comes to extracting yourself away from personal life;
How working harder, doesn't always lead to success;
Brewing and Distilleries, why the boom & should you invest?
As a business coach, what is Troy's perspective around competition and the idea behind "How All Boats Will Float!"
How to niche and find your market, you can't be all things to all people;
How did Troy kick off his business coaching movement;
What are the key elements that help people the most in their business coaching;
Why you should read the E-Myth!
How do you start a board in your business and the best resource to start your execution? A helping hand from Manager Tools;
Best marketing strategies and how to nail knowing your customer;
How to re-jig your customers pain-points and the exact feeling that your clientele should feel after your business. The business model canvas program/course that Troy currently has his team undergoing is called the Strategyzer,
What does success mean to Troy in a personal and business perspective? and
Why you should share all your visions and goals with your team and why you should read the book mentioned called 'Built To Last.'

CONNECT WITH Troy

The Distillery Institute: thedistillersinstiture.com
LinkedIn: @TroyTrewin
Website: growasmallbusiness.com
Podcast: Grow A Small Business Podcast

CONNECT WITH Caralee:

The 3 Big Mistakes I Made That Kept Me Stuck In My Business (Podcast Ep 45) Dec 07, 2020

Show notes

NEW PODDY ALERT! 🤩
Today I talk about a frequently asked question I get that is, how did I scale and what did I change in my biz to do so?
Well, today I share with you exactly how I did scale and the 3 big mistakes I made that kept me from scaling my business! Oh and by the way, I see these mistakes being made frequently - so listen up as you might just be who I am talking about!
However, before I get started I want to quickly tell you about the Scalable Business society which will ensure that you are step-by-step guided through all of the waves in your business, and ensure you get out on top. I take all of my knowledge in my 20 years of business and show you the do's and don'ts which led me o now running a 7-figure law firm on the Gold Coast and in Brisbane.
If you would like to scale your business, by working less and spending more time working on your business rather than in it, then come on over to the Scalable Business Society! Anyway, back on to the three major mistakes I made that kept me stuck in m business!
👉🏼 1. The More You Work, The More Successful You Will Be... Oh.Em.Gee! I used to work my butt off 10 hours a day, trying to play catch up and really I was just running on a treadmill. Doing the same things, over and over, not automating because I thought it may be too hard. Boy, oh boy was I wrong! If you are already maxed out on time, how will you make time to work on your business to meet goals and GROW?
👉🏼 2. Trying To Attract Clients One At A Time... I have seen this SO many times, instead of businesses making a marketing machine that is automated, that can attract multiple clients and come into the sales machine in a way that ensure you are not the one having to do all of the hard work.
👉🏼 3. Do Not Wear All Of The Hats! Do you often put off a job because it would be easier just doing it than telling someone how to do it? Okay, how do you feel about doing 100 of those jobs? Do you see the problem!? Take the time out and invest in automating and telling someone once how to do something and never having to look at that job again OR creating a service that does so. (I give you the exact platforms and insight on how to do this in the Scalable Business Society) If you are the only one doing all the tasks, you will be capped out and you will not be able to make any more money than you do at your most stressed moment. Why would you do that to yourself!? Scale and automate!
This is exactly how I run my Scalable Business Society as I guide my students through how to grow, attract and automate your business faster, in a way that won't have so many curveballs and pitfalls along the way!
CONNECT WITH Caralee:

Instagram @caraleefontenele
Facebook: @caraleefontenele
LinkedIn: @caraleefontenele

To dive deeper and ensure you have the tools to get out of these mistakes, listen up!

How To Get Back On Track When Life Hits You With A Curveball (Ep 44) Nov 30, 2020

Show notes

🌟 Do you want to scale your business by working less and playing more? 🌟 Do you struggle to add all of the elements of success into your business? 🌟 Do you want clarity and help to understand exactly where you should go from here?
Well, boy do I have the place for you, The Scalable Business Society!
What is this super program exactly? Well, it is…

Your own business coach, someone who has scaled their business to seven figures and is free from the daily grind;
Monthly business masterclasses so you can take action every month;
A step-by-step formula so you can attract the right clients in order to scale your business.
Access to a group of unstoppable women in business who also creating a business & life of their dreams?

If this sounds like your new best friend, click here to go on the waitlist to find out more!
Right! Now onto this weeks podcast...
How To Get Back On Track When Life Hits You With A Curveball...
Have you ever had a curveball (big or small) get in the way of your strong mindset and the flow of your life? Yes, your answer is yes! This podcast is the 9 tips on how the heck you get out of a curveball efficiently and effectively to pursue your success!

Understanding that change is going to happen:

Life is not ever going to remain exactly how it is right now. Scary? - Yes but to be prepared and have understanding will set you up and prepare you with the tools you need to be the best you can in any given situation.
2. Know that some of those changes are going to be VERY challenging: Yep, I am not only talking about the podcast I accidentally deleted off the earth, I am talking about really massive challenges; divorce etc. These changes can be massive and it is how you react which will set the mark. You must have these key principles in order to adapt, overcome and keep on going.
3. Accept the new change and embrace it: There is change - change, is good! Change is what makes the world keep ticking around! Learn to embrace it and accept the new change. Fighting the change will never work in your favor.
4. Keep an open mind: What may be initially a disaster, may just be the best thing that has ever happened to you. You won't see it right away, but overtime you will look back, reflect and accept! It may just be the exact thing your life needed.
5. Be kind and add humor: Look, if we don't laugh we will cry... Be kind, uphold yourself to the change and understand that this change will implement ethics in you that never would be if this didn't happen! Some of my biggest growing points are where the uncomfortable things lie.
6. Do something amazingly beautiful for yourself: You have to nurture yourself. When I say all of these points, I say it out of care. Don't force anything on yourself. This is new, you are learning, you are allowed to feel all the feels! Do something that makes your heart sing. When I went through my divorce, I took myself and my daughter to Paris! This is one extreme, however also a bath with some champagne will never go astray!
7. Just get back out there: You git this girl! Once you have practiced all of these steps, you will be quick to work out you just need to keep going. Like when I lost a few of my staff last year, did I say screw it and close the business? No, you keep on going and hire more amazing people! Perspective is so vital when it comes to change and it will show just how strong you really are! Keep on going girlfriend, change is what makes us better humans with more confidence, experience and development.
Keep on going girlfriend, change is what makes us better humans with more confidence, experience and development. 🙌🏼

How To Be Unstoppable When It Comes To Legal Requirements In Your Business With Social Law Co. (Ep 43) Nov 23, 2020

Show notes

Hello podcasters and welcome back to another show! Boy, do I have an interesting one for you today!
Today I have Tegan from Social Law Co. joining the podcast and explaining all things legal to ensure you do not become stoppable Social Law Co. are the lawyers you should see if you need help navigating the legal side of social media, collaborations, digital courses & online business.
Tegan is the girl boss of the company who is a senior lawyer with over a decade of experience as a corporate and commercial lawyer. Tegan saw a niche market in creating commercial legal agreements for influencer marketing campaigns and collaborations, as well as terms and conditions for online businesses and digital courses. Social Law Co. was established to service that niche market. Tegan has two children and has thriving ambition to ensure she lives the juggle to be present in her children's lives while being a full time career woman!
In the podcast we chat all about working for yourself in this day and age, modern ways to manage a team and how to remain vigilant on what is happening across the industry. However, we truly dive deep into the legal requirements in your business to ensure you don't get stopped in your tracks.
We run through how to tackle the non-negotiables when setting up a business and also the extras you come across on the business journey.
To cover your butt, listen up!
CONNECT WITH Tegan:

Instagram @SocialLawCo

Facebook: @SocialLawCo

Website: sociallawco.com.au

Podcast: The Social Law Co. Podcast

CONNECT WITH Caralee:

Instagram @caraleefontenele

Facebook: @caraleefontenele

LinkedIn: @caraleefontenele

Practical Ways Work Smarter Not Harder (Ep 42) Nov 09, 2020

Show notes

You will have heard the term 'work smarter, not harder'. But how do you actually put that into practice in your business and life? In this episode we dive into the ways that Caralee applies working smarter and not harder to her own business and life. If you want to grow and scale your business this episode is not to be missed.
Working on your business, rather than in your business! If you are in your business doing tasks yourself that could be automated, you are not working on it! Working on it means that it will become scalable as well as make more profit and give you more freedom. Join me in the Scalable Business Society where I teach you to attract the right clients to scale your business, giving you more freedom and profit.
CONNECT WITH ME:

Instagram @caralee.fontenele
Facebook: @caraleefontenele
LinkedIn: @caraleefontenele
Free workshop - HOW TO ATTRACT THE RIGHT CLIENTS WITHOUT NEEDING TO WORK IN YOUR BUSINESS DAILY IN ORDER TO SCALE.

The 7 Must Haves You Need In Order To Scale Your Business (Ep 41) Oct 27, 2020

Show notes

This week I chat all about what it LOOKS like to scale, without feeling completely bogged down as if you are just starting out - you will be wearing MANY hats! How do you actually scale when you are doing so much and you feel like you are trapped? I have really investigated what it is in my business that has drastically helped me scale my business at the rate it has, to which I came to the below steps.
You need a vision! As a leader of the business you MUST have a vision. If you don't know where you are going to be taking this business, you will be fazing through your business. Do you want to just float through your business? NO! You need a compass of where you are heading, and as the leader in your business it is up to you to map out that vision. The truth is, that vision may change over time, however that is good! Sit down, plan and map out your business - Time goes so quickly, 2021 is 2 months away! In the Scalable Business Society our first topic is visualisation and how to see where you are going.
Thinking big and be bold! It can be so challenging if you have limiting beliefs to be able to push through and see the back end of them. You need to know that you deserve to be in this life, yes, it is hard, but you are here for a reason! The energy you put out is exactly what you will get back – FACTS! Change your mindset and act!
Scale your personal brand! People buy from people. People want YOU to service them. Your brand is your business! It is so important to build this profile and to not be scared to pop your head up from your business and show yourself! If we are so busy working in our business rather than on it, we do not have time to show our expertise online, networking etc then you are totally missing out. Once you start building your brand and you aren’t scared to put yourself out there as the expert in your industry and attract the right clients and team members – then you can scale! You cannot scale on your own, you need a team and clients.
Establishing key advisors! Coaching! Mentors! Leaders! These people come in many forms and I would not be where I am today without it, 100%! The Scalable Business Society is an excellent example that will drastically give you what you need to leverage and implement into your business. I have also had other people in businesses who have been in my position, and I have networked, communicated, and acted. It is so important to be having conversations and mingling to get where you desire.
Systems, processes, and automation's! Guess what, although you may think you can do it all on your own, you cannot! You need to be automating your business in all area that it is possible. You are not going to be able to grow your business any further without these processes in place. This may be a tech thing that you implement in the business or even a team process. Tech and Team, remember that! How do you set up the systems – The Scalable Business Society will step-by-step guide you.
You need a team! This does not mean that this needs to be on-site and employed under you, this can be as simple as having a VA overseas, or a platform that allows you to upload and they take it from there. This means that you need to train them, trust me this is an excellent time investment.
Working on your business, rather than in your business! If you are in your business doing tasks that could be automated, you are not working on it! Working on it means that it will become scalable and take up less of your time. If you have not read the The E-Myth, you neeeeed to! It will change your business game/mindset.
CONNECT WITH ME:

Instagram @caraleefontenele
Facebook: @caraleefontenele
LinkedIn: @caraleefontenele
Scalable Business Society: caraleefonteneleprograms.com/Scalable-Business-Society

How Staying In Your Own Lane Leads To Success! (Ep 40) Oct 12, 2020

Show notes

Oh well hello podcast lovers! Today When you stay in your own lane, you are looking forwards which makes reaching your goal simpler, as you are not looking side-to-side at your competition.
When you start looking side-ways, it slows you down! Your goals and purpose has nothing to do with anyone else. So what does staying in your own lane actually mean?

Minding your own darn business;
Not worrying about what your competitors are doing, what your friends and what anyone else is doing;
Do not let yourself be de-railed by things that are going on in the different aspect of your life and focusing on the vision; and
Do not compare to social media posts!

Soooo, how do you do that?

Be In tune with your goals!

Have you written your goals d0wn? If not, how are you going to visualise your goals if you aren't writing them down? When you have fuzzy goals, it is SO easy to get distracted and move lanes! Write down a 5-year goals, as if they have happened already!
2. New competitors come through! Staying on purpose for you is so important because the competition is constantly changing and you simply will not have time to be keeping up with the roll of different businesses. Although your business may sell the same product, offer the same service, have the same target market - if you are thorough in your businesses goals and values, the competition diminishes.
3. Nobody is as awesome as you! When it comes to comparing yourself it is a major form of neglecting yourself. If you are pulled over on your journey to being unstoppable and you are no longer driving in your lane - you are neglecting your purpose!
4. You have no control over anything, but your own lane! There is absolutely no point in wasting your time trying to control the actions of your competitors! Do not waste your time trying to keep an eye out or to stop the competition - it ain't gonna happen! If you are in a business team, you also need to realise that you cannot stop your team from looking over at competitors. I just have to stay on point and remain purposeful to my goals and ensure I am doing the very best I can for my team.
5. Life is not a race! If your goals are down the end of the highway and you are going 50km per hour to get there, you are still going to reach them! If you are going 150km per hour to get there, you will also get to your goal! There are no highway police in this game! It is up to you, however you want to reach YOUR goals.
6. Other people's accomplishments will never take away from your own.. It is amazing to be around other striving, unstoppable women and we should be able to celebrate that, they are doing super well! However, do not let this throw you off your track! This does not take away the fact that you are doing amazing as well! There are so many things going on that are just vanity metrics, we don't get to see anything but the results! We only see what they wanna share with us! Do you see how dangerous comparisons can be!?
You will get distracted along the way! I still get distracted, so many distractions in the last month that have thrown me off for a sweet second yet the quicker you get back in your lane the better. The most vital factor to this equations is that you are mindful enough as to how you are staying in your own land, are you looking sideways and pull yourself back when you begin to derail!
It is okay to slow down or speed up, just don't stop!
CONNECT WITH Caralee:

Why You Should Be Vulnerable And Share Your Stories In Business (Ep 39) Oct 05, 2020

Show notes

Hello and happy poddy Tuesday!
This week I want to share with you how much you should be sharing with your ideal customers and your stories that took you to where you are now. Why this is so important and how it attracts your ideal clients.
Now, before we begin... I have a HUGE ANNOUNCEMENT! If you are reading this between the 6th-9th of October you are in LUCK!
If you are a...

Female entrepreneur;
Wanting OR struggling to attract the right clients;
More of the right clients; and
Scale your business WITHOUT WORKING in it daily!

If you are a lady with passion for scaling your business and have the goal to release yourself by having more income and freedom in your business, DM me with the words SCALEABLE.
I am looking for only 20 entrepreneurs who want to take their business to the next level. My podcast listeners will be the first to have this inside message, be quick! Once the 20 spots are taken, you will have to wait!
DM THE WORD 'SCALEABLE' TO MY BELOW PLATFORMS!

Instagram @caraleefontenele

Facebook: @caraleefontenele

Now, onto the reasons WHY you should be vulnerable and share your stories with your audience! So, this week what triggered this poddy was that I was scrolling on Facebook and I found a super fascinating post of a lady who shared her Tax return. This wasn't a negative or insensitive post, instead she was explaining the facts that although taxes have a huge negative sti9gma around them, in her business she found that her business was THRIVING! It got me thinking and here we are!
In my success story, I have been through a divorce and so many times I have thought to myself, is this too much to share or should I block this side of my life out? Often when I sit in meetings with ne3w clients I have a quick thought of; "I am the professional, I shouldn't share my personal divorce story with this client," yet, the second I wipe that idea and share my vulnerable story - the client then feels safer as they know I understand.
What should you be sharing and what shouldn't you be sharing when it comes to your business?

It is SUCH a powerful tool when it comes to powerful branding!
Get closer with your clients and gain a relationship developed from trust and safety.
Communicated stories can be the backbone of your ENTIRE marketing strategy.
When you can convey a story of how you came out of the pain point, to overcoming the challenge in an amazing way - attracts your exact client far better than if you weren't to share your story.
Clients what to connect through personal transformation and ensure that they are not alone in their situation.

When you are scrolling through the internet and a post comes up for a potential service or product, what do you connect with? Do you connect with data or statistics? Or do you connect with personal stories and images that relate to them?
If you can weave stories into your business, you 100% need to - however, this requires vulnerability!
You may feel vulnerable and embarrassed about certain stories in your life, yet DO NOT let this hold you back because I can guarantee that you are not alone! Sometimes I feel embarrassed about being divorced twice or that I was a high school drop out, yet that has leaded to so many opportunities in the Family Law Firm and in my Coaching Business!
People don't buy from businesses, people buy from people.
Please let me know if you loved today's poddy and as you know, each week I choose a review and shout it out! Also, don't forget to subscribe and give me a rating as it helps me keep track of what you like to listen to and spread my message further!

Building Your Unstoppable Career with Career Coach Em Pescott (Ep 38) Sep 28, 2020

Show notes

Happy podcast Tuesday!
Today we have Em Pescott joining Caralee on the Being Unstoppable Podcast to discuss all things HR! From knowing if your salary in your industry is correct, how your personal values should align with your company and how to be an UNSTOPPABLE employer.
Em runs a HR company called 'Promotable You' where she guides you through making your next amazing career move. From the establishing of your resume to the conversation of the pay rise you so much deserve. Promotable You was established by the injustice that talented women couldn't have those conversations to promote you!
These two ladies have an incredible conversation that will open your eyes and make you evaluate your worth in your company. To find out more about Em and her message, click below!
Website: promotableyou.com.au Instagram: @promotableyou Facebook: Promotable You

Capitalising On Content To Elevate Your Personal Brand (Ep 37) Sep 21, 2020

Show notes

This week Caralee will be talking about the importance of capitalising on content to help you elevate your personal brand! This is super vital in your unstoppable journey as it shapes who you are, what your message is and how people want to perceive you.
In this day and age, we have the most incredible opportunity to put content out there on all of these different platforms to engage with your customers, increase sales and create a content driven success!
If you hold yourself back from posting content because you are;

Scared of what people will think;
Worried on how you would like to be viewed by your followers;
Not sure what to put on social media;
Don't know how to use social media; and
Unsure how to capitalise on content...

Then this podcast has your name written all over it! Listen up as Caralee shares her tips and tricks on how to capitalise effectively on content.

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