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    Entrepreneurship

    Scalable Law Podcast

    Want to know how to scale your law firm without burnout? And have more profit in your pocket and time in your calendar?

    Join Caralee Fontenele, a successful law firm owner and the leader of an incredible global community full of ambitious law firm owners, to discover the systems and strategies that work to scale your own legal business.

    From offline and online marketing to team, scaling, mindset and more, you’ll learn the essential elements for building a massively profitable law firm and hugely happy life where you can do more of what you love. For more help scaling your law firm and creating more freedom, visit www.scalablelaw.com.

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    Latest Episodes:
    How to Attract Clients Through Social Media For Your Law Firm (Ep 86) Feb 01, 2022
    Show notes

    Today in the podcast, I share with you how to post on social media for your law firm but how to actually make it work for you by attracting the right clients through social media.

    If you have been wondering why your social media efforts don't seem to bring new clients into your law firm, It will be either one or both of these reasons.

    1. Because your foundations are wrong and your messaging is not landing; or

    2. You are simply not consistent enough.

    My journey to creating a scalable law firm that doesn't rely on me daily as the law firm owner was not linear. Far from it! There is so much to learn along the way. One of the things that I wish that I had worked out sooner is how to leverage social media to attract our ideal clients. I have wasted many hours and opportunities doing social media for my law firm the wrong way.

    It can be expensive to acquire clients, but we have the most incredible tool to get in front of the right clients at our fingertips. It is just knowing how!

    Listen to the podcast to begin attracting new clients through social media!

    CONNECT WITH Caralee:

    • Instagram @caralee.fontenele

    • Facebook: @caraleefontenele

    • LinkedIn: @caraleefontenele

    SUBSCRIBE & REVIEW IN ITUNES FOR A SHOUTOUT

    Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode.

    Now, if you’re feeling extra loving, I would genuinely appreciate it if you could leave a review for the podcast. The reviews help me be found in the big podcast world by other law firm owners, plus it is so nice to get feedback. Also, if you have any podcast requests, email me at hello@caraleefontenele.com.


    How to Automate Your Law Firm to Run On Its Own with Sam Mollaei (Ep 85) Jan 24, 2022
    Show notes

    This week, we have the incredible Sam Mollaei, who helps busy lawyers get more clients and automate their virtual law firm so that their law firm can run completely without them without relying on the law firm owner.

    Sam owns and operates 7 different virtual law firms and also helps other law firm owners create automated systems for getting clients and for running a law firm on autopilot. If it sounds too good to be true, you have to listen to the show.. Sam has also created a formula to easily get client reviews, and he shares this with the audience on the podcast!

    Sam and I are very passionate about helping law firm owners skyrocket in their businesses so they can make more impact, so as you can imagine - this podcast is not to be missed!

    In the podcast, learn how Sam:

    • Began his majorly successful Legal Funnel journey;
    • How he has automated 7 virtual law firms;
    • The system process Sam has in place to run 7 virtual law firms;
    • How Sam manages his virtual assistants from the Philippines; and
    • How to get thousands of positive Google reviews for your law firm.

    And so much more!

    CONNECT WITH Sam Mollaei:

    • WEBSITE: https://legalfunnel.com
    • JOIN FACEBOOK GROUP: https://www.facebook.com/groups/legalfunnel
    • SUBSCRIBE TO YOUTUBE CHANNEL: https://bit.ly/legalfunnel-youtube-subscribe
    • INSTAGRAM: https://www.instagram.com/sammollaei/
    • EMAIL: sam@legalfunnel.com
    • BOOK A CALL: https://legalfunnel.com/video

    CONNECT WITH Caralee:

    • Instagram @caralee.fontenele
    • Facebook: @caraleefontenele
    • LinkedIn: @caraleefontenele

    SUBSCRIBE & REVIEW IN ITUNES FOR A SHOUTOUT

    Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode.

    Now, if you’re feeling extra loving, I would genuinely appreciate it if you could leave a review of what you think! The reviews help me be heard in the big podcast world, and they are also super motivational for me to read. Also, if you have any podcast requests, email me at hello@caraleefontenele.com.


    The Best Ways To Repurpose Your Law Firm Content (Ep 84) Dec 21, 2021
    Show notes

    Today on the podcast, we discuss how and why you should be repurposing your law firm content! There is often a misconception around content creation that you need to be using fresh new ideas for each post - not the case! Listen to today’s podcast to find out what you can and can’t do to repurpose your content to ensure your publishing is streamlined and simplified.

    Creating content can seem overwhelming, when you are so many other things to do to run your law firm. So much so that, content creation for your law firm gets put on the back burner. But if you are not creating content for your firm, it is harder for potential clients and team members to find you. Your firm will become invisible while your competitors are elevating through posting valuable content.

    Content creation can be exhausting but not if you use the repurposing strategy. Recycling content is an excellent opportunity to reach different audiences to develop momentum in your business. Reusing your content isn’t any less important than producing new content; it is just as effective with far less stress!

    For example, if you have a blog post to boost your website traction, separate that blog post into sections for different social media captions or produce a podcast episode!

    To find other methods to saturate your content across different platforms, listen to the podcast!

    CONNECT WITH Caralee:

    • Instagram @caralee.fontenele
    • Facebook: @caraleefontenele
    • LinkedIn: @caraleefontenele

    SUBSCRIBE & REVIEW IN ITUNES FOR A SHOUTOUT

    Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode.

    Now, if you’re feeling extra loving, I would genuinely appreciate it if you could leave a review of what you think! The reviews help me be heard in the big podcast world, and they are also super motivational for me to read. Also, if you have any podcast requests, email me at hello@caraleefontenele.com.


    How To Attract The Right Team Members To Help Your Law Firm Boom! (Ep 83) Nov 29, 2021
    Show notes

    In this podcast episode, we dive into the importance of having an incredible team in your law firm so that you can scale and gain the freedom you desire as a business owner! As we head into 2022, it is important to know the best ways to attract a great team so your law firm can run like a well-oiled machine and provide you with more freedom.
    In the Scalable Business Lounge, the majority of the Hot Seat questions we receive are around hiring and how to attract the perfect talent to align with their business and law firm.
    Hiring a team can be one of the most stressful tasks you can face as a business owner, so what are some key elements to keep in mind when onboarding team members?

    1. Have an avatar of your ideal team member! Exactly what are the foundations of your perfect staff member?
    2. Think about your business culture - what is it about your firm that is different from others?
    3. Exemplary leadership in place to drive loyalty in your business.
    4. Foster relationships with potential team members - you will hire more than once!
    5. Have a hiring and onboarding system in place.
    6. Hire ahead of when you need people - don’t be a reactive hirer!
    7. Have the courage to let people go if they are not the right fit - you aren’t in business to make friends.

    These tips will be sure to help you hire to make your law firm boom! If you would love assistance implementing these hiring tips, the Scalable Business Lounge is for you! The doors for new enrolments are closing on November 30th to the SBL for 2021!
    CONNECT WITH Caralee:
    • Instagram @caralee.fontenele
    • Facebook: @caraleefontenele
    • LinkedIn: @caraleefontenele
     CLICK HERE TO LISTEN! SUBSCRIBE & REVIEW IN ITUNES FOR A SHOUTOUT Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode. Now, if you’re feeling extra loving, I would genuinely appreciate it if you could leave a review of what you think! The reviews help me be heard in the big podcast world, and they are also super motivational for me to read. Also, if you have any podcast requests, email me at hello@caraleefontenele.com.

    Setting Up For Success In Your Business For 2022 (Ep 82) Nov 16, 2021
    Show notes

    As we approach the new year, it is time to get intentional about what you want to achieve in 2022!
    The reality is if we don’t set goals for what we want to create - the year will get away from us. Before you know it, it will be the end of 2022 - that is a scary thought isn’t it?!
    Ask yourself this question: Are you where you wanted to be in 2021? Did you set intentional goals for 2021? If you feel like the year has escaped you - this podcast is for you!
    In the Scalable Business Lounge this month, we had a Masterclass where I showed the members how to set strategic goals for the year, starting with the grand vision or master plan. This week’s podcast will give you insight into exactly the formula used.
    In this podcast, you will learn these strategies:

    • The most effective ways to set and maintain your goals;
    • How to tackle your big rocks of 2022;
    • The best method to arrange your goals into result-driven actions;
    • How to create your ideal 5-year goal & meet it!

    Now, it is time to grab your 2022 diary, push play on this podcast and commit to my formula to capture your goals and believe they are yours for the taking!
    It is time to begin preparation for your most successful year yet! ANNOUNCEMENT! The Scalable Business Lounge has goals of its own, and we are LEVELING UP! So what does this mean for you? The doors for new enrolments are closing on November 30th to the SBL for 2021! In 2022, the program will continue to be jam-packed with incredible downloads, templates, Masterclasses, 1:1 coaching sessions, Hot Seats - you name it! With all of this scalable content comes a 2022 price rise - so, if you would like to get all of this for a lower price - you must get in before November 30th! Don’t miss out as seats are quickly filling up! CONNECT WITH Caralee:
    • Instagram @caralee.fontenele
    • Facebook: @caraleefontenele
    • LinkedIn: @caraleefontenele

    SUBSCRIBE & REVIEW IN ITUNES FOR A SHOUTOUT Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode.
    Now, if you’re feeling extra loving, I would genuinely appreciate it if you could leave a review of what you think! The reviews help me be heard in the big podcast world, and they are also super motivational for me to read. Also, if you have any podcast requests, email me at hello@caraleefontenele.com.

    Why Core Values In Your Law Firm Are Important (Ep 81) Nov 09, 2021
    Show notes

    This week on the podcast, we are diving into the importance of having core values and why your core values should be front and centre of your business.


    As a business owner with a team, life becomes much easier when you attract staff who share similar core values to the company they are part of. Having alignment in your business allows everything to flow freely. Core values in my law firm were something that I didn’t have in place in the early days of my business. If you have a small team, you may not see the value of identifying your core values. However, from my experience, I wish I had identified the business core values earlier. I would have saved myself from making many mistakes, particularly around hiring!


    In my firm, we have engaged an external HR company to come in and consult with us from time to time, which has helped us to build upon our values and other aspects of our team structure. In my law firm, as a team, we created core, firstly with the leadership team, then with the team as a whole. Each team member stands by our core values and understands the importance of streamlining our mission.
    As a team of one, or as a team of many, implement your core values sooner rather than later. Create a day where you are offsite and use it as a team-building exercise. Each year, in my team, we go on a team retreat to debrief, relax, and reevaluate our core beliefs!


    Your core values are what helps to shape the vision and culture of your company. They are the essence of the companies identity and have many advantages, externally and internally.


    In the podcast, I discuss my business values and how they are applied to our work environment.
    If you want to uncover the secret sauce of how I have built my law firm to 7 figures, the Scalable Business Lounge is the place for you! With over 12 months worth of Masterclasses, Hot Seats, formulas, workbooks, and much more! Intake is limited, so get in quick to make 2022 the best year yet for your law firm!


    If you are interested in viewing our FREE MASTERCLASS on how you can scale your law firm without burnout, click here! Until next time!


    CONNECT WITH Caralee:

    LinkedIn: @caraleefontenele

    Instagram: @caralee.fontenele

    Facebook: @caraleefontenele


    SUBSCRIBE & REVIEW IN ITUNES FOR A SHOUTOUT

    Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode! Plus, leave your business name and your Instagram handle for a shoutout!


    5 Steps To Up-leveling Your Personal Brand (Ep 80) Oct 12, 2021
    Show notes

    Today on the podcast, we dive into how your personal brand can help your business to flourish. People don’t buy from companies; people buy from people - so hiding behind your business brand won’t help you attract clients and scale.
    Putting yourself out there and creating a personal brand can be challenging - particularly for lawyers! There are so many doubts that run through your mind & often, perfectionism can hold you back.
    When marketing your law firm or business, you should be marketing in multiple ways. My recommendation is that you don’t put all of your eggs in one basket when it comes to marketing; you need to spread your marketing between paid traffic, referral traffic, and organic traffic. When you tap into your personal brand, your referral and organic traffic become much more powerful.
    Investing time into your personal brand is well worth the effort because it doesn’t matter where life or business takes you. You can take your personal brand with you.
    So, where do you start this personal brand journey? Listen to the podcast to dive into the below formula!

    1. Unpack your brand story!
    2. Get clear on who your community Is;
    3. Create your messaging;
    4. Capitalise on content; and
    5. Get over the fear factor of putting yourself out there!

    In the Scalable Business Lounge, we research creating your brand and ensuring you are tapping into your niche. Diving into the depths of your unique personal brand is vital, and you need to ensure you are doing it correctly.
    The Scalable Business Lounge will allow you to master your personal brand, show you how to gain more freedom, and implement the most suitable tools for your business to scale.
    If you are interested in viewing our FREE MASTERCLASS on how you can scale your law firm without burnout, click here!
    CONNECT WITH Caralee: LinkedIn: @caraleefontenele Instagram: @caralee.fontenele Facebook: @caraleefontenele

    The Power Of Niching Your Law Firm with Megan Adams (Ep 79) Oct 04, 2021
    Show notes

    Are you nervous about niching your service? Perhaps you are too afraid that you could lose clients & opportunities?
    This podcast is for you!
    This week on the podcast, we have special guest Megan Adams, an International Tax Law Firm owner that assists American ex-pats with their tax obligations.
    Megan started her firm in Port Macquarie, Australia. The inspiration to open her law firm came in the early months of 2020 - just before COVID hit. Megan had finalised two years of the supervision period after becoming a lawyer in Australia, and the beginning of Covid triggered a new start. She went ahead to open her law firm.
    Initially, Megan offered lots of services because she wanted to help everyone and didn’t want to miss any opportunities, but work wasn’t flowing in the door as she had hoped. So after joining the Scalable Business Lounge, Megan started to niche down with a primary offering. Megan has now niched her business right down to American Tax Law, and her business is thriving with new clients coming in the door every week. And not only that, but now Megan is doing work that she loves rather than stretching herself to every corner.
    Megan has the perfect ‘Nervous to Niche’ story because as soon as she did - her life became easier & her business started to flow! Listen to the podcast to catch the full story!
    If you would love to work alongside Caralee to uplevel your law firm, the Scalable Business Lounge is the place for you. The SBL will not only allow you to gain more freedom, but it will also implement tools and strategies for your business to scale fast! If you are interested in viewing our FREE MASTERCLASS on how you can scale your law firm without burnout, click here! Until next time! CONNECT WITH Megan: Website: https://megannoelleadams.com/ Facebook: https://www.facebook.com/megannoelleadamssolicitor/ CONNECT WITH Caralee: LinkedIn: @caraleefontenele Instagram: @caralee.fontenele Facebook: @caraleefontenele
    CLICK HERE TO LISTEN!
    SUBSCRIBE & REVIEW IN ITUNES FOR A SHOUTOUT Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode! Plus, leave your business name and your Instagram handle for a shoutout!


    Creating Freedom and Finding Your Passion with Jacqui Brauman (Ep 78) Sep 21, 2021
    Show notes

    This week on the podcast, we have a special guest go-getter, Jacqui Brauman! Jacqui is an incredible business owner, lawyer and has an online product for women who need legal help called 'Legally Wise Women.’ In the podcast, we discuss how she built her program Legally Wise, which is created for women who aren't sure how to retain a lawyer or just need some guidance on what is best for them.
    Jacqui's Law firm is based in central Victoria, which she took over 9- years ago from a sole practitioner. Jacqui is now scaling her law firm and currently has 10 staff on her team. Having added the second brand, Legally Wise Women, Jacqui has navigated her way into re-branding and finding her passion.
    In the podcast, we have a great conversation around business, the new program, and how she overcame the fear of building her brand as a lawyer. There is so much that makes Jacqui Unstoppable. However, her drive to succeed and positively impact people is a significant driving factor. Jacqui has a persistent focus to get to where she wants to be, and although the end goal has pivoted, her drive remains the same.
    The podcast is excellent for those who feel they cannot pivot in their law firm or love what they do, but they just have that bit more to give.
    Jacqui is also a student in the Scalable Business Lounge as even though she already has a successful law firm, she wants to further scale and create more freedom to do what she loves, such as creating Legally Wise Women.
    If you would love to work alongside Jacqui and other like-minded firm owners to uplevel your full potential. In that case, The Scalable Business Lounge is the place for you. The SBL will not only allow you to gain more freedom, but it will also implement tools and strategies for your business to scale fast!
    If you are interested in viewing our FREE MASTERCLASS on how you can scale your law firm without burnout, click here! Until next time!
    CONNECT WITH Jacqui: LinkedIn: @JacquiBrauman Instagram: @legallywise_women Facebook: @TBA Law Website: http://www.jacquibrauman.com/
    CONNECT WITH Caralee: LinkedIn: @caraleefontenele Instagram: @caralee.fontenele Facebook: @caraleefontenele
    SUBSCRIBE & REVIEW IN ITUNES FOR A SHOUTOUT Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode! Plus, leave your business name and your Instagram handle for a shoutout!


    Why A Bookkeeper Will Be The Best Decision You Make For Your Business with Angelique Sheedy (Ep 77) Sep 06, 2021
    Show notes

    Hi there, welcome to another episode of the Being Unstoppable Podcast!
    This week Caralee is joined by Angelique Sheedy, the Founder and Managing Director of Flexible Bookkeeping Solutions. Angelique is an incredible businesswoman who is also a student in the Scalable Business Lounge - however, she isn’t a lawyer! Instead, she is a bookkeeper and has been the bookkeeper of Caralee’s law firm for years.
    Bookkeeping was one of the first functions of the business Caralee outsourced in her law firm, and she is a believer that unless you are a bookkeeper, you should outsource this task.
    In this podcast episode, Angelique speaks about the importance of outsourcing your bookkeeping and getting this task off your plate as a business owner. She also shares the value that she has received out of the Scalable Business Lounge! Angelique has a willingness to work hard and grow. Angelique hasn’t always felt unstoppable, having been quite fearful in her business and in herself at times, yet has overcome this by having the drive to be independent and successful!
    Having been in business for 30-years, starting at 24, Angelique’s shares her journey on the podcast. She started her business because she wanted to do something that allowed her the freedom to look after her child as she didn’t have any family around her, having lived in a different city. Flexibility was a significant driving factor for Angelique to be successful in her organically grown business. Interestingly her company is called Flexible Bookkeeping Solutions; flexibility is a significant core value of hers.
    Fast-forward to 2021; Angelique runs an incredible bookkeeping firm with many prominent clients. Investing in an expert bookkeeper will save you a lot of money as it avoids situations where you aren’t following the rules and regulations in the finance department!
    With help from the Scalable Business Lounge, Angelique has scaled to great lengths and at an incredible pace! To listen to the podcast or work with Angelique - all the links are below!
    If you would love to work alongside Angelique and other like-minded firm owners to unravel your full potential, I know just the place for you! The Scalable Business Lounge will not only allow you to gain more freedom, but it will also implement tools and strategies for your business to scale fast!
    If you are interested in viewing our FREE MASTERCLASS on how you can scale your law firm without burnout, click here!
    Until next time!
    CONNECT WITH Angelique: LinkedIn: @angeliquesheedy Instagram: @flexiblefinancialsolutions Facebook: @flexiblefinancialsolutions Website: https://flexiblebookkeeping.com.au/
    CONNECT WITH Caralee: LinkedIn: @caraleefontenele Instagram: @caralee.fontenele Facebook: @caraleefontenele
    CLICK HERE TO LISTEN!
    SUBSCRIBE & REVIEW IN ITUNES FOR A SHOUTOUT
    Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode! Plus, leave your business name and your Instagram handle for a shoutout!


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