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Right About Now – Legendary Business Advice

The #1 Marketing & Business Show on Apple Podcasts

Welcome to Right About Now, where real American business gets a megaphone—and the B.S. gets the boot.

Hosted by marketing disrupter Ryan Alford, entrepreneur, founder, and the guy brands call when they want attention, this show slices through the noise with uncensored insights, hard-earned wisdom, and straight-up truths from the frontlines of business.

Every week, you’ll get two punchy Guest episodes where Ryan talks with legendary business founders, trending authors, and industry titans about what it takes to build a business and some of the most cutting edge tools and services available.

Forget the LinkedIn fluff. This is for doers, builders, and dreamers who want results, not recycled soundbites.

Business the way it really works. Real people. Real wins. Real screw-ups.

No MBA required. Just guts, hustle, and a sense of humor.

Subscribe, listen, and get Right About Now.

Because business isn’t broken—it’s just been boring & stale. Until now.

Copyright: © The Radcast Network

Latest Episodes:

Weekly Marketing and Advertising News, May 14, 2021: Looking At The Future Of Marketing May 14, 2021

Show notes

Welcome to this week's episode on The Radcast! In this week's news episode, Ryan and Reiley catch up on what's happening with NFT's, Cookieless Marketing, and Virtual/live events.

They also discuss the following headlines:

Walmart and Netflix collaboration to teach healthier eating habits to young kids, through the show "Waffles and Mochi".

How companies are using QR codes, and ways your company can use more of them.

Roblox is changing the media business and revolutionizing the gamer industry. What's next?

If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com or leave us a review on Apple Podcast. Be sure to keep up with all that's radical from @ryanalford @radical_results @the.rad.cast

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ryan Alford and Noah Sims: Authenticity in Branding and Social Media Presence May 11, 2021

Show notes

In this episode on The Radcast, host Ryan Alford brings back professional Chef Noah Sims, to discuss authenticity within your community, your brand, and your social media presence.

During this episode, Ryan and Noah talk about the importance of serving your community. This episode is recorded live in The Radcast's home studio in Greenville, South Carolina, during Noah's visit to speak with the Greenville Hustle Community.

Ryan and Noah evaluate why brands should be more concerned with transparency in their marketing and branding strategies.

Buckle-up for another incredible conversation with Ryan Alford and Noah Sims.

To follow along with Noah, follow him on Instagram @mountain_man_sims

You can find us at www.theradcast.com or follow us on Instagram @the.rad.cast @ryanalford

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Weekly Marketing and Advertising News Update: YouTube Brand Extensions; Bill Nye and Bombay Sapphire; PepsiCo Peps Place; Flammin Hot Social Media Contest; Elon Musk Open AI May 07, 2021

Show notes

Welcome to this week’s marketing and advertising news on The Radcast! In this episode on The Radcast, host Ryan Alford and co-host Reiley Clark, discuss the ways Connected TV and streaming video is growing along with some reminiscing by Ryan on Bombay Saphire Gin.

These are today’s topics:

YouTube is developing ways for brands to connect with their views through commerce content curation and brand extensions.

Bill Nye is partnering with Bombay Sapphire to break down the science of gin and tonics.

Pepsi is launching another experiential marketing endeavour -- Pep's Place, a ghost kitchen where Pepsi's latest and classic drinks are the center of everything.

Cheetos and Doritos are in the ultimate competition: The "Flammin' Hot Face-Off". You can enter to win branded merchandise through the competition.

Elon Musk's Open AI is going to change the game of marketing... what are the next steps?

If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share the word if you love our podcast, so we can keep giving you the strategies to achieve radical marketing results! You can follow us on Instagram @the.rad.cast | @radical_results | @ryanalford |

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ball Hammocks and Bold Branding with Jens Nicolaysen CMO of Shinesty May 04, 2021

Show notes

On this episode, Ryan sits down with Shinesty Chief Marketing Officer Jens Nicolaysen to discuss the importance of branding and standing out with content that entertains and is unexpected. Shinesty is teaching a masters course for building community and branding that isn't scared to be, well, ballsy!

Ryan and Jens hit the key areas for developing content and branding in 2021. Known for "Keeping you outfitted for all of life's social moments" Shinesty is a game-changing brand. Topics include:

Entertain first. Sell last.
Finding a niche and owning it
Don't fear the haters
Building community with events (when they are back)
Ecommerce best practices

This is a jam-packed episode full of big-time value for brands of all sizes. Learn more at www.Shinesty.com

Follow us at www.TheRadcast.com and @The.Rad.Cast on Instagram

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Weekly Marketing and Advertising News: Domino's NOID Returns, The Big 3 Get Bigger, Ultrafabrics Color Lab Virtual Events, Nerf & TikTok Apr 30, 2021

Show notes

Welcome to this week’s marketing and advertising news on The Radcast! In this episode on The Radcast, host Ryan Alford and guest co-host Josh Hill, discuss the impact of nostalgia marketing, the growth of digital ad spending, and how brands like Nerf are taking TikTok very seriously.

These are today’s topics:

Domino's brings back the NOID

Google, Facebook, and Amazon see huge increases in ad spending year over year

Ultrafabrics Color Lab launching virtual series

NERF names Chief Tik Tok Officer

If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share the word if you love our podcast, so we can keep giving you the strategies to achieve radical marketing results! You can follow us on Instagram @the.rad.cast | @radical_results | @ryanalford |

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Fame Engineering and Brand Positioning with Valor Media Apr 27, 2021

Show notes

Welcome to this week’s episode on The Radcast! In this episode, host Ryan Alford discusses the importance of brand development with PR extraordinaire, Michael Valor.

Today’s guest is Michael Valor, CEO of Valor Media and host of Overly Positive Podcast. Valor Media tackles personal branding initiatives, excels in their client’s Instagram growth, and more.

In this episode, Ryan and Michael discuss:

Fame engineering

Brand positioning

Personal branding as supported by real press

The importance of Instagram engagement

You can learn more about Valor Media and Michael Valor by visiting his personal and business Instagram accounts: @valormarketing @themichaelvalor @theoverlypodcast

If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share the word if you love our podcast, so we can keep giving you the strategies to achieve radical marketing results! You can follow us on Instagram @the.rad.cast | @radical_results | @ryanalford |

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Weekly Marketing and Advertising News: Influencer Marketing; Starbucks Oat-milk Shortage; Facebook Kid Friendly Social Media Platform Apr 23, 2021

Show notes

Welcome to this week’s marketing and advertising news on The Radcast! In this episode on The Radcast, host Ryan Alford and co-host Reiley Clark, discuss the ways your business can leverage influencer marketing and more marketing news.

These are today’s topics:

Simmons Mattress teams with Damelio Sisters.

EOS and the viral TikTok Shaving Cream.

Starbucks Oat-milk Shortage.

Facebook’s Kid-friendly Instagram Platform: is there reason to be concerned?

If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share the word if you love our podcast, so we can keep giving you the strategies to achieve radical marketing results! You can follow us on Instagram @the.rad.cast | @radical_results | @ryanalford |

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Optimize Your Ecommerce Strategy: Branding, Neurology, and Marketing Apr 22, 2021

Show notes

In this episode on The Radcast, host Ryan Alford talks with guests Samrat Saran, Head of Client Solutions at Neuro-Insight, and the CEO and Co-Founder of 4th Avenue Market, Salim Holder. They discuss the growth, community, and neurological factors involved in creating the 4th Avenue Market e-commerce brand.

These are the topics:

Building and maintaining community through e-commerce.

Establishing your brand's narrative through brand-driven content.

Creating a seamless experience for your customer on your e-commerce site.

To learn more about 4th Avenue Market, visit their website here.

Keep up with neurology in marketing by following Neuro-Insights here.

If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share the word if you love our podcast, so we can keep giving you the strategies to achieve radical marketing results! You can follow us on Instagram @the.rad.cast | @radical_results | @ryanalford |

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Weekly Marketing and Advertising News: Bed, Bath, & Beyond; Home Happier; Shop-streaming; Dollar Tree Media Network; New York Post Shopping Widget; ACE Hardware DIY Influencers Apr 22, 2021

Show notes

Welcome to another weekly marketing and advertising news update from The Radcast! In this episode, host Ryan Alford and co-host Reiley Clark, dissect this week's marketing and advertising headlines.

These are today's topics:

Bed, Bath, & Beyond -- Home Happier Campaign.

Brazilian Company, Magalu, and Deezer team up to create a shop-streaming service for musicians.

Dollar Tree's new Media Network.

New York Post placing shopping widgets on posts to make shopping for products easier.

ACE Hardware DIY Influencer partnership.

If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share the word if you love our podcast, so we can keep giving you the strategies to achieve radical marketing results! You can follow us on Instagram @the.rad.cast | @radical_results | @ryanalford |

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Be at the Forefront of your Communication Channels Apr 22, 2021

Show notes

Happy Tuesday! Welcome to another episode on The Radcast. In this episode, Ryan Alford talks with Radical's Marketing Strategist, Robbie Fitzwater.

They discuss the following topics:

Creating the narrative for your brand, and evolving the conversation with your customers.

Engaging with your community is ultimately teaching you to be a better marketer.

Own the relationship - Be at the forefront of your communication channel.

If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share the word if you love our podcast, so we can keep giving you the strategies to achieve radical marketing results! You can follow us on Instagram @the.rad.cast | @radical_results | @ryanalford |

If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE.

Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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