Real Estate Coaching Radio

Latest Episodes:

The REAL Truth About Long Term Success Jun 02, 2023

Show notes

1. You must make contact with a greater amount of people, more frequently than you think. You also must understand the 'spokes in the wheel' analogy and work with more than one source of business in order to meet or exceed your goals. There is no silver bullet or easy-button lead generation. Stop looking for the magic solution and start creating your own opportunities.

2. The things you avoid the most are the same things that make you the most profitable. These are also the very same things that make you a more skilled, professional agent, successful in any type of price range or market. The most commonly avoided actions in real estate are proactive lead generation, furiously fast lead follow-up, and past client communication.

3. You must own your own success. Your #1 affirmation is: "If it's meant to be, it's up to me!" Your #2 affirmation is: "I'm a doer, I get things done; I do things now!" Every day you are either self-employed or self-unemployed, depending on the actions you take.

4. You must list to last. The most important job you have in your real estate practice is to take new listings regularly. No matter what you're frustrated by in real estate, the answer is always the same. Take a new listing as soon as possible! Listings are the engine of your business.

5. If you have yet to achieve the life of your dreams, there is only one reason. In order to achieve ever-increasing success in business and in life, you must learn to do what you don't want to do when you don't want to do it, at a high level. You simply must learn to help enough people to achieve their dreams, so you can achieve your dreams.

Benjamin Franklin said, "Without continual growth and progress, such words as improvement, achievement, and success have no meaning."

Are you continuing to grow and progress? Who is holding you accountable? Who is supporting you on your path to success? Join Premier Coaching today by visiting https://PremierCoaching.com and signing up for free!

WARNING: 2023 Housing Market

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Warning: Everything about being a 'Buyers Agent' is changing Jun 01, 2023

Show notes

In this market to be successful working with home buyers real estate agents must take a far more formal and business-like approach. For example, do you have a Buyer's Presentation? Are you following an actual process when working with buyers or are just winging it? (be honest).

Today we'll discuss why this changing market demands you to update your approach and expectations when working with buyers. Traditionally working with buyers was mostly physical labor that didn't require a formal business-like approach. All of that is changing. Now, like a real estate listing you must have a honed-in proven process. Let's start by clearing the air and removing long-held misperceptions about home buyers...

JOIN Premier Coaching For FREE Now. https://bit.ly/3aUimkh

Fact: Buyers aren't liars, they just have no idea what to expect. They don't know what the correct process is, what to expect from you, or what you will expect from them.

Fact: It's not the buyer's fault. It's the agent's fault for not educating them on what is supposed to happen throughout the process. This is also why agents don't typically get the Buyer's Agency form signed. Remember that the definition of 'close' is 'the logical ending to a great presentation'.

If you try to close for a signature on the Buyer Representation Agreement without a presentation of WHY they'd want to do that, of course, you'll face rejection and never want to ask again. Sound familiar?

Solution: Use a proven Buyer Presentation! You'd never expect a seller to sign a Listing Agreement without a presentation, would you? Do you have a presentation for your buyers?

Our Proven Buyer's Presentation specifically addresses several key challenges that agents and brokers have with buyers.

1). What is the actual process to correctly purchase a home? In what order will they need to execute those action steps? First-time buyers are especially in the dark about what to do and how to act, but other buyers from different markets or countries can also be confused.

It's not their job to know what to do; it's your job to set expectations and educate them. You've also noticed that folks who haven't bought for several years may have different expectations than what today's market requires.

Start with the buying process. Educate your buyer prospects about what is supposed to happen and in what order!

-They must become pre-approved, ideally get an actual loan commitment from a mortgage lender. You can supply your buyer with a standard list of documents required to apply for the mortgage and the specific lender can add anything particular to them. Your buyer should also be aware of their own credit scores at this point in the process.

-If your buyer is all cash, they need to secure a proof of funds letter from the entity where their cash is parked. Bank accounts, investment accounts, etc. Caution: is it coming from the sale of something that hasn't sold yet?

-Sit down with you for your Buyer Presentation. We'll drill down on that in a moment.

-Discuss their expectations. What are their 'must haves' and their 'would be nice to have' items? Help spouses or partners have a meeting of the minds. What can they reasonably get for their price range and geographic requirements? Create a strategy if they're buying and selling at the same time. Which should happen first? (We have coaching on how to handle this).

-Discuss what will be expected when they find the right home. Appraisal gaps? Going over the list price? Flexibility with closing dates and possession?

-Sign the Buyer Representation Agreement with you.

Keep listening...

How To Make Money Now With New Home Builders May 31, 2023

Show notes

Welcome to today's podcast. Today, we're discussing all things new construction. This is such an amazing source of business for real estate agents and brokers.

First, we'll discuss the different types of new construction that you should know about. Next, we'll talk about why it's such an amazing opportunity for real estate agents to embrace.

Finally, to get extensive coaching on how to make money with new construction, you'll want to join Premier Coaching by simply visiting https://PremierCoaching.com and signing up for free today.

Understanding New Construction

What is it?

1 - Traditional New Construction, single-family home neighborhoods

2 - New townhomes, doubles, zero lot line homes, and patio homes or zero lot line homes.

3 - Condos, low, medium, and highrise

4 - Urban and suburban infill/teardowns/rehab properties

5 - Land acquisition, lot sales, development

Why should I take new construction seriously as a source of business?

1 - This is a great source to find inventory for your BUYERS that are not in the MLS! Note: many resale buyers get frustrated thinking about the cost of repairs on an older home. This is a solution that overcomes that objection.

2 - New Construction is a major part of most markets. Not knowing new construction is a handicap to your career. Don't claim it's not there if you haven't actually researched this. New construction is currently 33% of available inventory nationwide.

3 - One relationship (with the builder, developer, or sales manager) can lead to many multiple transactions.

4 - End the frustration of being in competitive offer situations with your buyers trying to buy resale homes. New construction offers them freedom of choice, time to move, and no rehab costs.

5 - Buyers can often get more house for the same payment if you find them a builder with in-house financing, rate buy-down options, or other assistance.

6 - This is actually EASIER prospecting than many other spokes because builders usually have commissions built into their pricing!

Seven Ways to Make Money With New Construction

From easiest to most advanced:

1 - Work in a new construction model home during the hours the builder doesn’t have coverage. Sell their product when you can and keep the leads who don’t build with that builder or don’t build at all. Think Listing leads, new construction buyer leads, etc.

2 - Create a relationship with new build reps, and/or the sales managers at different projects, where they refer the resale listings to you. If they’re licensed, you may pay them a referral fee. If not, show your gratitude with gift cards.

3 - List the spec homes the builder has under construction or homes where contracts recently fell apart. There are always opportunities that arise, especially in the larger subdivisions.

4 - List every listing the builder has, representing them on the whole project. This may include both lots to sell to other builders, and/or the actual homes being built.

5 - Sell as much as you can yourself, to your own buyers, controlling more of the project and keeping the builder as happy as possible for future developments.

6 - Bring the builder/developer land, sell them the land, list the new homes, sell those homes, lather, rinse, repeat!

7 - Develop land yourself or with investors. This may include house-by-house teardowns, rehabs, or larger projects.

To learn how to execute any or all of these methods of turning New Construction into a fantastic lead source, join Premier Coaching today by visiting https://PremierCoaching.com and signing up for free.

Real Estate Agents 90-Day Massive Success Guide May 30, 2023

Show notes

Congratulations! You've made a wise decision. You have your real estate license. Whether you just got licensed, or you've been for a while but have lacked direction, follow this 90-day plan to achieve success faster in real estate.

You no longer have a boss to answer to or a schedule to follow. That's freeing until you realize that it's all up to you! This 90-day New Real Estate Agent Plan will get you up and running, help you create productive habits, and eliminate unnecessary stress.

JOIN Premier Coaching For FREE Now. https://bit.ly/3aUimkh

Note: If you're listening to this podcast and have not yet taken your real estate exam, refer to our short video about how to pass the test your first time! Find it on YouTube and follow the steps to success.

https://www.youtube.com/watch?v=2mvYqOES8YM

1. Pick your broker wisely. Does your broker have stock awards, health insurance, daily education, and revenue share? It's costly to start with the wrong brokerage. Having to switch later costs you both time and money.

2. Commit to earning while you learn and be learning all the time. You don't have to be perfect to be productive. You must take action from day one in order to build your skills quickly. The best people to role-play with are actual prospects with actual homes to sell. Getting ready to get started has to end today.

3. Create your sphere of influence and expand it daily. These are all the people you already know. Use your smartphone contacts to create a database. Talk about real estate all the time with everyone. Learn the 'FORD' memory jogger, internalize it, and use it all the time. (Family, Occupation, Recreation, and Dreams are your talking points). Refer to podcasts we've done on that topic!

4. Understand what makes you money in real estate and spend 90% of your time on those activities. Proactive lead generation, furiously fast lead follow-up, pre-qualifying using a proven script, presenting, negotiating, and closing. The most important actions on this list are proactively generating leads, following up immediately, pre-qualifying, and presenting in such a way that you win the business. You can hire someone to process your transactions when you're consistently generating closings.

5. Understand the Spokes in the Wheel model. Choose your lead generation spokes wisely and work on them daily. Focus mainly on people who clearly have the desire to sell their homes and supplement with regular communication to your database.

6. Commit to profitability. Don't blow your money on the 3 worst B's: Buying buyer leads, building your brand, or building a team. You don't need to do any of those things to be successful or profitable.

7. Pay yourself first. 10% to your savings, 20% to your tax account, and the rest to your operations account. Save more if possible, right from the beginning! Do not mix these accounts. Refer to our podcast series about wealth building.

8. Answer your phone! Call people back as quickly as possible, even if that's to tell them you're about to be on an appointment and you'll call them at a certain time. Lack of communication is the #1 complaint real estate clients and prospects have.

9. Focus on being a listing agent. Listings produce leads, but buyers don't. Sellers have to sell but buyers never have to buy. Lead with listings.

10. Always say "Yes, it would be my pleasure to help you with that." Then get help if you need it! You can only build your skills by earning while you learn, so don't say no to opportunities when you can say yes. You can always partner with or refer the transaction to another agent if something is just too far out of your wheelhouse. Our coaches are ready every single day to help you.

11. Get involved in Premier Coaching by visiting https://PremierCoaching.com and signing up for free today!

Agents, Here Is Your Open House Lead Generation System May 26, 2023

Show notes

Fact: Open houses are an amazing source of business, especially in a low-inventory market. Don't ignore this amazing opportunity to secure both motivated buyers and new listings. Don't just 'sit' at your open houses. Learn to monetize them. It's a one-day event, just for a few hours, but you can make the most contacts. This is super efficient when done correctly.

Fact: If you don't have your own open house this weekend, 'borrow' one from an agent or your broker. It's also ok to hold an open house for any broker in your state. Lead with the right house, not the agent or broker.

Rules for Monetizing Your Open Houses

1. Choose the right house! First-time 'move-up' homes are the best. Popular neighborhoods, school districts, and zip codes You know what's hot and what's not, so choose wisely. Don't hold an open that is behind gates, up a twisty road, hard to find, hard to park, or has other inconveniences that will wreck your attendance.

2. Use at least 10 directional signs and ask permission to put those signs on the neighbor's lawns. 'Who do you know who I should call for my open house this weekend?' You can order inexpensive 'bandit signs' and save money. More signs = more traffic.

3. Know the listing and know the neighborhood. Keep a cheat sheet of the following: Active listings, pending listings, and recently sold listings in the neighborhood of your open house. Know the average days on the market, and the average list-to-sell price ratio.

4. Know the facts about the competing neighborhoods. Is there new construction nearby? Have you toured it and do you know the facts about it? Are builders offering incentives? What's that being built around the corner? How do the schools rate?

5. Realize that the seller (whether they are selling with you or another agent) is watching and listening to you! Most homes have cameras now and other security measures. Be complementary and respectful.

6. Capture any and all potential prospects using an App or a sign-in book. Follow up the same day or evening, using our open house lead follow-up scripts! 'Which home in the area do you plan on selling?'

7. Doorknock/canvass the neighborhood the day before your open house. Speak with as many homeowners as possible and ask who you should be calling so they can 'choose their neighbors'! Invite them by CALLING asap.

8. Have 'rate sheets' in your open house, showing 3 different ways to purchase the home. Different down payments, different scenarios. Which is best for your prospect? Your favorite lender can supply these fact sheets.

9. Be sensitive to what you're discussing about the seller's situation. What are you authorized to share? If a potential buyer (or their agent) asks you why the seller is selling, what are you allowed to disclose? Will they perceive that the seller is more or less motivated by your answer?

10. Systematize your open house 'spoke' and turn it into your lead generation machine. Agents who are great at this consistently generate at least 1 new listing from every open house and an endless supply of buyers (some of which have homes to sell). Never pay for buyer leads again when you can instead generate better quality leads yourself!

11. Take the time to really know the subject property! Know all the usual things like bedrooms, baths, and square feet, but also the ages of appliances, roofing, and other pertinent items. Pretend you're the potential buyer. What are the schools, parks, and places of worship? Is there a homeowners association? What are the fees? What's the property tax? If you don't know the answer, don't wing it or guess.

12. Get an open house partner who is licensed to help you manage the sign-in process, answer questions, and provide added security. It's a great thing to have so many people attend your open house, but even better when you're able to connect with 100% of them after the fact. Remember to follow up on the SAME DAY.

How To LIST Expired Listings May 25, 2023

Show notes

Realtors: Expired listings are an amazing goldmine of opportunity! Expired listings are the most obvious answer to taking (and selling) more listings.

Your job in real estate is to be a problem solver. There is no greater problem for a motivated seller than figuring out why their home didn't sell! You are a licensed real estate professional, and they have a home to sell. They have shown a willingness to list. It makes a lot of sense for you to be speaking with each other!

To quote Tim Harris, "If you do not yet have the wealth you desire and deserve, it's simply because you have yet to figure out how to help enough people reach their goals. When you help enough people achieve their goals, achieving yours will follow!"

Expireds clearly need your help!!

How to Make Millions with Expired Listings...

1. Expired Math. Let's say you are committed to earning while you learn, that you become only *somewhat* efficient at prospecting expired sellers, *somewhat proficient* with the scripts and closing, and you win *some* of the time... The math is still on your side!

Example:

When you have 10 conversations (contacts) per week with expired sellers, 2 to 3 will relist immediately. At least 1 will list with you. When you do this just two weeks per month, using the average sale price in the US today of $400,000, netting you after 20% expenses: $9600 per transaction, that's 2 x $9600/month = $19,200 per month x 12 months = $230,400. This is if you are only somewhat ok with this skill. This is while you're learning!

Secret: Most of our Premier Coaching clients are or are becoming far better than 'somewhat ok' at this lead generation method. Many of them can set one Expired appointment per DAY, take two listings per week, and are grossing over $1 million per year. WHY? Because it's not just the expired listing that you are selling, it's the additional business it creates for you.

How do you get phone numbers for sellers of expired listings? RedX is a company that can supply you with all the intel and makes you super efficient in your pursuit of expired listings!

Text the word RED to 47372 and receive your discount.

2. The Ratios of contact to conversion are the best of any opportunity you have in real estate. When you're good at the script 1 in 20 will turn into listings for you. When you're great at the script it will be 1 in 10 and on some days even better than that. It's extremely efficient.

3. Expired Listings have been market tested. You know what the wrong price is in most cases. Sometimes you can relist at the same price and sell the house right away. Either way, the days on the market for relisted expired homes are way fewer than fresh listings, especially in a shifting market.

4. The agent you would have competed against has failed to sell the home. The seller is now serious about getting 'a fresh approach' from someone who will solve their problem.

5. The seller of an Expired home will correct any negative feedback for you when you relist it, versus resisting when it was a fresh listing.

6. The listing will create more business for you as a result of all of your efforts to sell it. Follow our systems in Premier Coaching to turn one listing into multiple sales!

7. The scripts are logical and easy to learn. Remember that you're there to solve a problem, speaking to (almost always) a very motivated seller!

Remember your 'Expired Math' that we discussed at the top of today's podcast. You don't have to make thousands of contacts, create an elaborate drip system or pay a huge referral fee to make millions listing (and selling) Expired homes!

Need more help? Get involved with Premier Coaching by simply visiting PremierCoaching.com so we can educate you, motivate you and keep you in action!

Are Your Listings Not Selling? 12 Step Action Plan May 24, 2023

Show notes

Fact: Not all listings sell immediately with multiple offers. If you're sitting on any listing that isn't getting consistent showings, isn't getting offers, and seems way too quiet, you may need to implement these strategies to get it sold before it expires on you! Yes, even in a mostly hot seller's market, some listings will sit on the market longer than you or your seller want.

Real estate agents: Do you know all of the unexpected ways to sell your listings faster? Your mission is to make your listings stand out among the competition. Why would a buyer choose your listing versus the one that's for sale down the street? Why would a buyer's agent choose yours to show today when there are 5 other choices? Why buy your listing when there's a new construction home with builder incentives?

12 Ways to sell your listing fast!

Instead of / or in addition to a price adjustment, do any or all of the following:

1. Seller to contribute $10,000 (or $5,000) toward buyer's closing costs. This can help a buyer buy down the interest rate and lock it in at a potentially far lower rate than the going mortgage rate. This is paid at settlement and flows through the title agency or attorney closing the transaction. This can actually impact the buyer's payment more than the price.

2. Seller to pay for 1 year (or 2) of buyer's homeowner's association dues. Again, paid from the seller's proceeds at closing. If the monthly HOA is $300, then maybe a $3600 HOA credit from the seller would be better than a $5000 price reduction; it would at least make your listing stand out in the MLS. Perhaps do both instead of a $10,000 reduction.

3. The seller must pay 1 year of property taxes for the buyer. Paid at closing by the seller. Similar concept to the previous point, but it depends on how much we're talking about. If it's too much, perhaps a 6-month tax credit would work.

4. If the house has condition issues, consider a 'decorating allowance' to be escrowed at closing by the seller, for the buyer. Always get feedback. If a buyer loves the house but just can't live with that carpet, the seller can give a carpet allotment, for example, and get that buyer to buy!

5. Pay for 2 years of a home warranty for the buyer. Make sure this is included in the comments. This is a pretty inexpensive perk, costing about $450 for one year of coverage. In many markets, it's not offered by the seller, and for years, it wasn't even asked for by the buyer, lest they lose the bidding war. Make sure you put it in the MLS comments if you offer this incentive.

6. Add a $1000 commission bonus to a buyer's agent if it's pending by a certain date. Again, be sure to list this in the MLS comments.

*Always do a new seller's net sheet when you're adding any of these sellers' concessions to the transaction. Make sure the seller knows how their bottom line will be impacted. Many of these concessions will cost less than a price reduction, or make the price reduction a smaller one when combined with the concession.

7. The seller does not require inspections to be waived. Again, a new concept that replaces the old market's 'as-is' requirements.

8. Advertise payments instead of prices. Rates are still historically low and rents are historically high. Help buyers know what they can afford by purchasing a house versus renting.

9. Have your favorite lender create a rate sheet to give away at showings and open houses. The rate sheet should show 3 different ways of purchasing the home. 30-year fixed, adjustable, or something else with the lowest payment.

10. Find out if your seller has an assumable mortgage. What's the rate, and what are the requirements? Advertise this in your MLS description as well as your home brochures! Note: All FHA, VA, and USDA mortgages are assumable, and some other loans are as well.

How to End Real Estate Sales Objections Forever May 23, 2023

Show notes

Real estate agents, we bet you're tired of living in fear of hearing objections, aren't you? You probably aren't following up as quickly or aggressively as you could when you're avoiding the perceived conflict of having to field objections. This makes sense since most people are conflict-avoiders by nature. But remember that knowledge equals confidence and ignorance equals fear, so let's put an end to your avoidance habits today.

You'll set more appointments faster, and you'll get more contracts signed as a result. Today we'll educate you, motivate you, and get you into action!

1. What is an objection, anyway? It's simply an unanswered question (or questions) in the mind of your prospect. Your job is to answer their question and move the conversation forward toward closing them for either an appointment or a signed contract, depending on the situation.

2. The problem for most real estate agents is that they do all the research, and all the preparation, then show up to a listing appointment, present what they believe the prospect cares about, and then try to close. All the while, the seller(s) are holding onto those unanswered questions, waiting for you to quit talking, and then they'll blast those objections at you right when you're trying to close! This in turn freaks you out and pisses you off internally, leading to the conflict situation you live in fear of.

3. Solution: send your silent salesperson prior to the listing, which answers all of the common objections for you, thus eliminating the conflict. A powerful, proven, and unique-to-you pre-listing package will make it so all you have to do is discuss the price, answer a few questions, and have a very simple and logical close.

4. The definition of "close" is the logical ending to a great presentation. If you didn't have a great presentation (the seller was hanging on to their questions/objections the whole time), then closing is uncomfortable and awkward. When you do have a great presentation (starting with sending your pre-listing package, which answers their questions before you even show up), then closing is a breeze.

5. Your Pre-Listing Package handles all of the most common objections you live in fear of, such as: "Is your commission flexible? Do I have to be stuck in a contract? What makes you different? How do I know you'll do what you promise to do? Got any testimonials?

Think about how powerful it is to answer all of those questions BEFORE you arrive, instead of when you're trying to close!

6. So your broker supplies you with a pre-listing package, but that doesn't answer what makes you different, it just answers what makes you the same. The same as every other agent in your brokerage. You need a personalized pre-listing package highlighting your unique selling propositions, and your USPs so that you are the clear, unquestionable choice.

In a market where every seller is being pickier, why risk taking the listing you've worked so hard on by failing at objection handling?

Today we educated you on why you live in fear of objections, now it's time to be motivated enough to take action and get your pre-listing package personalized and polished before it's too late.

Join Premier Coaching today by simply visiting http://PremierCoaching.com

WARNING: 2023 Housing Market

JOIN Premier Coaching For FREE Now. https://bit.ly/3aUimkh

P.S. Limited Offer. This Is A Personalized, Live Coaching Program. Limited To 250 Agents.

4 Must-Know Real Estate Scripts For THIS MARKET! May 22, 2023

Show notes

Real estate agents, today we'll show you how to handle some basic questions you'll hear all the time in your real estate practice. Don't be a secret agent anymore. Talk about real estate all the time, so you can set more appointments, and close more deals.

Fact: The more you talk about real estate (with confidence and competence), the more deals you will create organically. Stop buying the business and paying huge referral fees. Generate business by yourself for free, using these 4 scripts.

4 Rules:

#1: Always be positive.

#2: Concentrate on who you're talking to. Make it all about them, not about you.

#3: Your mindset is always about how you can be of service. Be a problem solver.

#4: Remember that people move because of THEIR circumstances, not because of the market conditions. There are always opportunities to help people buy or sell real estate, regardless of what type of market it is or what interest rates are.

4 Common Questions and How to Answer Them:

Question #1: How's the market?

Do NOT say: Well, it's gotten slower since rates got so high.

Do NOT say: My last closing was a real nightmare. You won't believe what happened!

Do NOT say: I'm waiting for it to crash like everyone else.

DO SAY:

The market is changing, but it's still great. I've been really blessed to help so many people over the past year. I'm glad you asked. I've set a goal of helping 3 more families buy or sell real estate this month. Who do you know who could use my help?

What are you most curious about? (Listen to their answer.)

Question #2: How long have you been in real estate?

Note: The more professional you are, the less likely you'll get this question. Dress well, learn your scripts, and know what's actually happening in the market versus just the headlines. Knowledge = confidence, ignorance = fear. Have some talking points.

Back to the question. How long have you been in real estate?

Do NOT say, Well, I just got my license last month. -or- I just won the Platinum Award,

or I've sold more homes than anyone in my office.

DO say: "Seems like forever! It's been such a fast and furious market lately. In fact, I've set a goal of helping even more people this month. Who do you know who I should be helping?

Question #3: How many homes have you sold?

(versions of this question):

-this year,

-in my neighborhood,

-in my price range.

There are different ways of answering this professionally, depending on your experience level.

If you're a grizzled veteran, no sweat, you have great answers.

For everyone else, the newbies, up-and-coming agents, and agents who are out of their comfort zone price range or geographically:

Use your company's statistics. 'We've sold x number of homes here in __town/subdivision__. Tell me more about your real estate plans!'

Question #4: Anything you don't know about...(insert question here!)

"That's a great question, Bob... I'm writing this down, and I'll have an answer for you by this evening. What's the best number to reach you tonight?"

This is just a sampling of the most common conversational questions you'll run across, assuming you're not a secret agent and are talking about real estate all the time. There are many scripts, both basic and advanced, that make you a more confident agent. Get involved with Premier Coaching and advance your skills quickly. Confidence gets you into action. We'll see you during your daily coaching sessions!

Go to http://PremierCoaching.com to learn even more scripts, get your pre-listing package done and polished, and learn how to handle the most common objections.

WARNING: 2023 Housing Market

REALTORS: Is Your Procrastinating Leading You To Poverty May 19, 2023

Show notes

What is the single biggest killer to real estate agent success?—procrastination Here are the top 10 procrastination causes (and solutions) that, if left unchecked, will result in you losing money and failing in real estate.

Know that procrastination is one of the most common and deadliest diseases, and its toll on success and happiness is heavy. It's easy to put off things that we don't want to do, especially when it comes to real estate. Tim and Julie Harris, America's #1 Real Estate coaches, and top exp Realty sponsors in the world, have compiled a list of the top 10 common success killing common procrastination landmines to avoid. You're not taking action because you're certain the market will crash soon, creating the opportunity you think isn't here currently.

You're waiting for the inventory fairy to sprinkle the right new listings into your MLS so you can finally get some of your buyers in contract.
You're waiting for your next deal to appear from your center of influence. You've always lucked out in the past, surely something will happen soon! What happened to all of the 'FOMO' that was out there?
You're waiting for someone to list with you. Just keep on cranking out those TikToks. You must not have enough of them yet.
You're waiting for a call back from: your leads/the other agent/the home inspector/the title company/the mortgage guy. Waiting, waiting, waiting...
You're waiting for your scripts to be perfect. Just 10 more role plays, and you'll be ready to pick up that phone.
You're waiting until you get back from vacation... which doesn't start for 2 weeks. You wouldn't want to have a deal happen while you're away now, would you?
You're waiting to find your big why. You haven't found your passion in business, so you're not feeling motivated.
You're waiting until rates come down.
You're waiting for your listing to sell.

It's important to ask yourself, "What do you lose by procrastinating?" Are you motivated by the carrot or the stick? Everyone claims they are motivated by their goals, but they do more so they can have more, yet most don't get into action until they're about to lose something.

The trouble is that you think you have time. Stop procrastinating and waiting for someone or something else to motivate you. Get into action today. "I'm a doer, I do things now, I get things done!" is your anti-procrastination affirmation.

If you still find yourself wandering around in the wilds of real estate, lacking focus and direction, you may need Premier Coaching. Go to PremierCoaching.com and sign up today for free.

In conclusion, procrastination can be a serious issue for real estate professionals. It can lead to lost opportunities and revenue. By identifying the top 10 procrastinations, you can take action to overcome them and achieve your goals. Don't wait for the perfect moment, create it by taking action today.

WARNING: 2023 Housing Market

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