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Real Business Connections – Self-Discovery For Entrepreneurs

Real Business Connections is a business self-discovery podcast for entrepreneurs, marketers, salespeople, and business owners who want to grow without becoming fake, loud, pushy, or disconnected from who they are.

Hosted by Ben Albert, the show explores business, marketing, relationships, leadership, content, sales, personal growth, and the human side of success through real conversations with people who think, build, sell, create, and live differently.

Yes, we talk social selling, content marketing, LinkedIn, networking, storytelling, visibility, branding, and what actually moves the needle. But we also get into the deeper stuff: human behavior, trust, persuasion, neuroplasticity, crime, cults, resilience, identity, and what makes people believe, buy, connect, change, and grow.

This is not about networking louder. It is about connecting deeper.

Some episodes get tactical. Some get personal. Most do both. The goal is simple: pull out the human lesson underneath the business lesson without making it heavy, stiff, or full of guru fluff.

No fake visibility. No shallow networking. No hustle-culture chaos. Just real conversations, useful perspective, hard-earned wisdom, and plenty of “wow, I needed to hear that” moments.

Come for the conversation. Leave with wisdom, perspective, and a better way to grow your business and yourself.

Real Business Connections: Wisdom through connection.

Website: https://realbusinessconnections.com/

Inner Circle: https://weallgrowtogether.com/

Show Key:

LST= LEARN SPEAK TEACH

ROC: ROCHESTER(NY) BUSINESS CONNECTIONS

FMF: FIFTEEN MINUTE FRIDAY

HIT: REAL HITS

Bite: BEN’S BITES

GG: Real Talk w/ GrowGetters

AB²C Lunch Break Live – LinkedIn Panel Live Stream

Copyright: © Copyright Real Business Connections

Latest Episodes:

REPLAY: Stan Phelps || Building Bulletproof Brands: The Art of Differentiation and Superior Service May 10, 2023

Show notes

Learn Speak Teach Episode 50 w/ Stan Phelps! Watch The Full Episode: https://youtu.be/QiEuhP8lU0M ---- Full Show Notes: https://realbusinessconnections.com/episode/stanphelps/ ---- During this episode, you will learn about; [00:00] Episode intro and a quick bio of our guest; Stan Phelps [06:34] Stan’s rainbow of 11 colored goldfish. [13:04] An example of a business that has the massive goldfish differentiation [18:23] Stan's background [27:38] Value-based techniques to differentiate [33:22] Purple, Green, and Gold Goldfish [35:20] Case study on the impact of doing a little something extra on sales [44:54] “The pick-end rule” [46:25] Ben’s biggest takeaway from reading Pink Goldfish [48:40] Flawesomeness [52:01] What Stan is working on right now and how we can support him [53:14] How to reach out, connect, and learn more about Stan [52:43] Homework: How to start owning your flaws to be different and unique [54:55] Final Thoughts Key Takeaways: ~ No one has control over their market, their competition, let alone the economy. The only thing you can control is how you differentiate in what you do. It’s hard to differentiate with what you offer, but you can differentiate in how you do it and why you do it. ~ [11:54] ~ Referred customers are more valuable to you than the traditionally acquired customer. They stay longer. They spend more money, twice the amount of money as traditional customers, and since they have been referred themselves, they refer up to twice the number over their lifetime. ~ [23:11] ~On time is a myth, people in life are either early or they are late. No one is ever just on time and the same thing applies to the customers we serve each and every day. No one has ever just exactly met the expectations of a customers they serve. We either exceed the expectations or fall short. This gives the choice of doing a little more or a little less. ~ [26:58] ~70% of people buy based on experience, 30% buy solely buy based on price. Given a choice, never compete based on price. It’s a race to the bottom. Provide something that makes you different from all of your competition and give your people a reason to talk about you ~ [32:33] ~People make a decision very quickly when visiting an establishment or starting a new job, whether or not they will come back and stay for the long term. How you manage that first impression is key, and before somebody walks out the door, logs off your sight, or hangs on the phone, how you manage that last impression is key. ~ [44:20] ~Every weakness has a corresponding strength to it, but we tend to try to fit in and live by the norms of our industry or where we live. A lot of times, by conforming, we try to correct the things that are unique about us to fit in. What makes us weird, unique, and different is truly what makes us wonderful. ~ [49:05] ~Your brand today is no longer what you tell people it’s. It’s the differentiated experience your employees deliver, it’s what you stand for, how your customers feel, and most importantly, your brand is what your customers and employees tell others about their experience. ~ [52:41] ---- LST is powered by www.balbertmarketing.com

Find Your Voice w/ Jon Goehring Voiceovers (ROC #135) May 08, 2023

Show notes

Rochester Business Connections Episode #135 w/ Jon Goehring -- Keep In Touch With Jon Goehring... Website: https://www.jonathangoehring.com/ Linkedin: https://www.linkedin.com/in/jon-goehring/ Facebook: https://www.facebook.com/jongoehringvoiceovers/ Fiverr: https://www.fiverr.com/jongoehring Listen to The Limitless Leadership Lounge: https://www.limitlessleadershippodcast.com/ - Listen to all our episodes on… Spotify: open.spotify.com/show/6GIUXbsHXx0…8sQLm6JR2vHOUuIw Apple Podcasts: podcasts.apple.com/us/podcast/roch…ns/id1537115928 Our Website: www.realbusinessconnections.com – Follow Our Host, Ben… Facebook: www.facebook.com/balbertmarketing Instagram: www.instagram.com/realbenalbert LinkedIn: https://www.linkedin.com/in/realbenalbert/ – RBC is made possible by www.balbertmarketing.com

Matthew Dicks || Actionable Ways to Propel Your Creative Life (LST #63) May 03, 2023

Show notes

Learn Speak Teach Episode #63 with Matthew Dicks. Full Show Notes at: https://realbusinessconnections.com/episode/matthewdicks2/ During this episode, you will learn about: [03:18] Get to know our guest; Matthew Dicks [03:38] Learn Speak Teach #4: Matthew Dicks || Why You're A Bad Storyteller... And What To Do About It: http://bit.ly/3Zlk0Q6 [04:15] Why he wrote his new book - Someday Is Today: 22 Simple, Actionable Ways to Propel Your Creative Life [11:11] Productive things you can do within 6 minutes [15:30] Ways to ensure you remain productive in boring, unproductive meetings which steal your time [18:52] What to do when you get caught doing something unrelated to an unproductive meeting [20:07] The ‘I am not gonna do it, and let's see what happens’ strategy [22:37] What Matthew has learned from teaching elementary school kids [25:50] How he motivates his students to improve their performance in mathematics, and what we can learn from that [32:56] What enables Matthew to remain optimistic during difficult times? [35:48] How optimism impacts brain health [44:10] What you can do to find optimism and feel more productive [49:33] Exercises you can implement to help you live a more fulfilling life [51:20] Support Matthew: https://www.storyworthymd.com/ [52:00] Join Storyworthy: Storytelling for Business and Professionals: https://www.facebook.com/groups/storyworthybusiness/ Key Takeaways: When money is limited, the need to save it and do things like coupons increases. However, when you have enough money, it is a terrible decision to make. [09:59] If you feel like you are doing better than the people around you, that’s a great feeling, and it causes you to want to continue doing that. [17:54] So many pointless and needless things in our lives can be eliminated by saying let me see what happens if I don't do it [20:42] Think positively, and you will have a more optimistic view of life [39:06] “Happiness is a lot smaller than we often think.” ~Matthew Dicks [42:36] Don’t look to the moon if all you have to do is take a little jump to feel better because those little jumps are often easier to get to. [45:02] If you smile even if you are not happy, your brain thinks you are happy and releases the chemicals that will increase your level of happiness [46:03] Our brains are wired to feel good in nature because that’s where we evolved [47:21] Pile up enough little tiny things over the course of the day, and you will be happier at the end of the day [47:38] “There is a future version of you, and that future version of you is a much better decision maker than you are today.”.~Matthew Dicks [50:02] People Mentioned and Other Resources: Someday Is Today: 22 Simple, Actionable Ways to Propel Your Creative Life: https://bit.ly/3Jf6ecg TED Talk- Homework for Life: https://bit.ly/3kQBmW9 Keep In Touch with Matthew Dicks: Website: https://www.storyworthymd.com/ Twitter: https://twitter.com/matthewdicks Instagram: https://www.instagram.com/storyworthymd/ LinkedIn: https://www.linkedin.com/in/realbenalbert/

Facebook: https://web.facebook.com/groups/storyworthybusiness/ YouTube: https://www.youtube.com/@storyworthybymatthewdicks8126 Linktr.ee: https://linktr.ee/storyworthymd —

REPLAY: Matthew Dicks || Why You're A Bad Storyteller... And What To Do About It May 01, 2023

Show notes

Learn Speak Teach #4 w/ Storyteller, Educator, International Bestselling Novelist, and TedX Speaker, Matthew Dicks ~Rochester Business Connections has now released a new bonus podcast, LEARN SPEAK TEACH! Host, Ben Albert's goal is to bring nationally recognized speakers, educators, and thought-leaders to the WNY community!~ - Keep In Touch with Matthew: Linkedin: https://www.linkedin.com/in/matthew-dicks-84a95711/ Website: https://matthewdicks.com/ Purchase "Storyworthy": https://amzn.to/2ZnlmQg – Watch the Full Episode: https://youtu.be/T0LR08ZI9M4 - Check out the Rochester Business Connections website: https://www.rochesternypodcast.com Listen on… Spotify: https://open.spotify.com/show/6GIUXbsHXx0OSgPFED1sg8?si=2eOy5F8sQLm6JR2vHOUuIw Itunes: https://podcasts.apple.com/us/podcast/rochester-business-connections/id1537115928 – Follow me… Facebook https://www.facebook.com/balbertmarketing Instagram: https://www.instagram.com/realbenalbert LinkedIn: https://www.linkedin.com/in/realbenalbert/

– LST is made possible by https://www.balbertmarketing.com

Giuseppe Grammatico || Franchise Freedom (FMF #28) Apr 28, 2023

Show notes

Fifteen Minute Fridays episode #28 with GG The Franchise Guide. Different people have different interpretations of freedom. For some people, freedom means having a lot of money or free time, while others interpret freedom as living without restrictions or limitations. Nevertheless, freedom is something that we all desire, and our perception of freedom is always changing and evolving with time. People who are bold enough to take the risk of starting their own businesses gain financial and time freedom. Franchises are a great way for people to have freedom and flexibility. Franchising allows you to decide when, where, and how to work. In this episode, Ben interviews Giuseppe Grammatico, ‘GG The Franchise Guide.’ GG is a franchising advisor who has owned several Master Franchise licenses and has enjoyed a successful franchising career, guiding over 200 individuals through business ownership, many for the first time. In addition to 2 decades in franchising, he has 20 years of sales, marketing, and management experience. Join the conversation as GG shares his insights on franchising, what to look for in a franchise, and how franchising can provide you with financial and time freedom. GG also discusses his book Franchise Freedom: A New Manifesto For Your Financial And Time Freedom. You’ll learn about the unfair advantage of investing in a franchise and how franchise ownership gives you freedom. Quote Of The Day: "Freedom favors the bold."~ Giuseppe Grammatico Timestamp: [00:21] Episode introduction [00:48] Introducing today’s guest; Giuseppe Grammatico ‘GG The Franchise Guide ’ [02:06] The ‘Grammatico pizza’ named after him [04:12] Quote of the day: "Freedom favors the bold."~ Giuseppe Grammatico [05:20] What freedom looks like for GG [07:41] Does franchise ownership allow you to have freedom? [08:16] The unfair advantage of investing in a franchise [09:40] His book Franchise Freedom: A New Manifesto For Your Financial And Time Freedom; https://bit.ly/3FlsSxk [12:05] Ben Albert’s episode on GG’s podcast Franchise Freedom: http://bit.ly/425QY8X [13:10] Support and learn more from GG: https://ggthefranchiseguide.com/podcast/ [14:16] Integration assignment Key Takeaways: "Freedom favors the bold."~ Giuseppe Grammatico [04:12] Freedom is all about being able to do what you want to do when you want to. [04:20] The advantage of a franchise is that it can get you up and running quickly [08:16] Integration Assignment: Get into the habit of time blocking People Mentioned and Other Resources: Franchise Freedom: A New Manifesto For Your Financial And Time Freedom; https://bit.ly/3FlsSxk David C Barnett: https://www.investlocalbook.com/p/all-about-david.html Keep In Touch with GG The Franchise Guide: Website: https://ggthefranchiseguide.com/ LinkedIn: https://www.linkedin.com/company/gg-the-franchise-guide/ Facebook: https://web.facebook.com/GGTheFranchiseGuide/ Instagram: https://www.instagram.com/gg_the_franchise_guide/ Twitter: https://twitter.com/ggrammatico Linktr.ee: https://linktr.ee/franchise.com — Follow Balbert: Facebook www.facebook.com/realbusinessconnections Instagram: www.instagram.com/realbenalbert/ LinkedIn: https://www.linkedin.com/in/realbenalbert/

Website: https://www.realbusinessconnections.com/ – FMF is made possible by www://balbertmarketing.com/

AB²C Lunch Break Live - Growth Apr 26, 2023

Show notes

AB²C Lunch Break Live - Growth (LIVE ON LINKEDIN) Your Panel: Brandon Eastman: www.linkedin.com/in/brandonseastman/ Andrew Biernat: www.linkedin.com/in/andrewjbiernat/ Christine Smith: www.linkedin.com/in/christinesmith34/ Ben Albert: https://www.linkedin.com/in/realbenalbert/ BIG THANKS TO ALL OF YOU from Ben of www.balbertmarketing.com

Passionate Pursuits w/ Bridget Querns of Querns Coaching LLC (ROC #134) Apr 24, 2023

Show notes

Rochester Business Connections Episode #134 w/ Bridget Querns. - Watch The Full Episode: https://youtu.be/43rSSczsukA - Keep In Touch With Bridget Querns of Querns Coaching LLC... Website: https://quernscoaching.com/ Linkedin: https://www.linkedin.com/in/quernscoaching/ Facebook: https://www.facebook.com/quernscoaching Instagram: https://www.instagram.com/bridgetquerns/ - Listen to all our episodes on… Spotify: open.spotify.com/show/6GIUXbsHXx0…8sQLm6JR2vHOUuIw Apple Podcasts: podcasts.apple.com/us/podcast/roch…ns/id1537115928 Our Website: www.realbusinessconnections.com – Follow Our Host, Ben… Facebook: www.facebook.com/balbertmarketing Instagram: www.instagram.com/realbenalbert LinkedIn: https://www.linkedin.com/in/realbenalbert/

– RBC is made possible by www.balbertmarketing.com

Nick Gray || The 2-Hour Cocktail Party: How to Build Big Relationships (LST #62) Apr 18, 2023

Show notes

Learn Speak Teach Episode #62 with Nick Gray. Full Show Notes at: https://realbusinessconnections.com/episode/nick-gray/ Watch The Episode: https://youtu.be/Fw3dy2Tc7f8 During this episode, you will learn about: [00:57] Introduction to the show [02:48] Nick Gray’s bio [03:46] Why Nick hates most museums [05:12] How he moved from bored and lonely Friday nights to have a packed calendar of events [09:10] Your network is your net worth [10:36] Why a cocktail party is better than a dinner party [11:23] The 2-Hour Cocktail Party: How to Build Big Relationships with Small Gatherings: https://bit.ly/3Ix0OYk [12:12] What’s the first step for anyone interested in hosting a cocktail party [13:29] Which is the best day and time to host a party? [17:00] Why diversity is essential when hosting parties [21:15] Benefits of hosting meetups [22:23] How to invite different groups of people to your party [24:21] 3 crucial things you should do when hosting an event [26:38] The different online event platforms you can use to invite people to your party [27:03] Partiful Event Platform: Review and Comparison (2023): https://party.pro/partiful/ [28:03] Effective ways of boosting the event attendance rate [35:04] What to do when the party starts [38:48] How do you stop the party to lead a round of icebreakers? [42:31] Value additive icebreakers [44:59] Connect with Nick: https://nickgray.net/ [46:04] Rapid Fire Round [52:30] Formular for hosting gatherings; How to Host a Housewarming Party: https://party.pro/housewarming/ How to Host a Happy Hour Party: Best Guide for 2022: https://party.pro/happyhour/ How to Host a Baby Shower: Tips, Tricks, Checklist: https://party.pro/baby-shower/ How to Host a Digital Nomad Happy Hour; https://party.pro/nomads/ How To Host A Dinner Party: https://party.pro/dinner/ How to Plan A Networking Event: https://party.pro/networking/ [53:07] Follow Nick Gray on Instagram: https://www.instagram.com/nickgraynews/ Key Takeaways: Your network is your net worth. [09:10] “Any big relationship, whether it’s a friendship or a business partner, starts at the level of acquaintances.” ~ Nick Gray [09:53] Using name tags at social gatherings is inclusive and creates more conversations and more new connections [25:22] When you add generous leadership to your gathering, your event will be much better, and people will respect you. Additionally, you will start to get introduced to other people as a great host and organizer [32:08] Icebreakers not only create new conversations but they help break up existing conversations [36:27] “When you have fruitful relationships, it does lead to transactions.” ~ Ben Albert [54:07] People Mentioned and Other Resources: The 2-Hour Cocktail Party: How to Build Big Relationships with Small Gatherings: https://bit.ly/3Ix0OYk Icebreaker Card Games: Review of 5 Different Decks: https://party.pro/icebreaker-cards/ Nick Gray’s TEDx Talk: https://www.youtube.com/watch?v=6VWPHKABRQA Keep In Touch with Nick Gray: Website: https://nickgray.net/ Twitter: https://twitter.com/nickgraynews LinkedIn: https://www.linkedin.com/in/nickgraynews/ Instagram: https://www.instagram.com/nickgraynews/ Facebook: https://www.facebook.com/newfriend?fref=ts YouTube: https://www.youtube.com/user/nickgray Business info: https://tripeak.com/

Scott Aaron || Making The Uncomfortable Comfortable (FMF #27) Apr 14, 2023

Show notes

Fifteen Minute Fridays episode #27 with Scott Aaron. Are you ready to take your business to the next level? The key is to get uncomfortable and try something new. In this episode of Real Business Connections, Ben Albert sits down with Scott Aaron, LinkedIn expert and coach, to discuss the importance of evolving and changing in business. Stagnation is the enemy of progress, and the fear of the unknown can hold us back from reaching our full potential. But Scott shares valuable insights on how to break through that fear and start winning on LinkedIn. From LinkedIn lives to building a strong network, Scott covers it all. Don't miss out on this opportunity to learn how to challenge yourself and take your business to new heights. Tune in to Real Business Connections and start getting uncomfortable today! Scott Aaron is an award-winning online marketer, LinkedIn expert & coach, top podcaster, speaker, and the author of The LinkedIn® Book For Sales and Marketing. Quote Of The Day: "When uncomfortable becomes comfortable, you are doing big things."- Scott Aaron Timestamp: [00:47] Meet our guest; Scott Aaron [02:53] Scott’s biggest accomplishment [03:30] Quote of the day: "When uncomfortable becomes comfortable, you are doing big things."~ Scott Aaron [04:15] What Scott does whenever he starts to feel comfortable [06:24] How to get uncomfortable so that you can start winning on LinkedIn [10:23] Why Scott does LinkedIn lives and how to catch them [12:35] How to connect with Scott Aaron LinkedIn link: https://www.linkedin.com/in/scottaaroncoach/ Podcast-Networking and marketing made simple: http://bit.ly/3FhhGSl Website: https://scottaaron.net/ [13:06] His new book~ The LinkedIn® Book For Sales and Marketing: https://bit.ly/3yvLrej [13:13] FREE guide on how to optimize your linkedIn profile: http://bit.ly/3JxqVQT [14:27] Integration assignment [17:20] Final words and call to action Key Takeaways: "Accomplishments are measurements to show people that you’ve done good things." ~Scott Aaron [01:56] For any business to progress, generate new revenue, acquire new customers, and impact many people, it must evolve and change [04:02] "What connects two people is being genuine, authentic, and real." ~Scott Aaron [07:38] “Repetition is one of the keys to success.” ~Scott Aaron [09:33] If you want to be the expert in your space, you have to give people a reason to position you as the go-to expert [11:34] Business entrepreneurship is not a straight line. It’s a roller-coaster ride [17:27] “As long as you are focused on moving forward, there is nothing that you cannot accomplish.” ~Scott Aaron [17:48] “When you remember that the peak of one mountain is the valley of the next, you gonna be living the best life possible.” ~Scott Aaron [17:55] Integration Assignment: Build an ideal network on LinkedIn People Mentioned and Other Resources: The LinkedIn® Book For Sales and Marketing: https://bit.ly/3yvLrej Keep In Touch with Scott Aaron: Website: https://scottaaron.net/ Podcast: http://bit.ly/3FhhGSl LinkedIn: https://www.linkedin.com/in/scottaaroncoach/ Facebook: https://www.facebook.com/ScottAaronCoaching/ Instagram: https://www.instagram.com/scottaaronlinkedin/ Twitter: https://twitter.com/thescottaaron — Follow Balbert: Facebook www.facebook.com/realbusinessconnections Instagram: www.instagram.com/realbenalbert/ LinkedIn: https://www.linkedin.com/in/realbenalbert/

Website: https://www.realbusinessconnections.com/ – FMF is made possible by www://balbertmarketing.com/

Dr. Pat Scannon - To What Remains - Titans Of Transition Podcast w/ Joe Miller (Hit #41) Apr 12, 2023

Show notes

Hit #42: Dr. Pat Scannon - To What Remains - Titans Of Transition Podcast w/ Joe Miller - SHOW NOTES: Dr. Pat Scannon returns to the show to discuss Project Recover's recently released documentary film To What Remains. It's a is a powerful testament to how one person’s commitment to ‘do the right thing’ motivates an ever-growing number of people who are motivated to do the same. “To What Remains" is a stirring, feature-length documentary that follows Project Recover’s search for the more than 80,000 Americans missing in action since World War II. Enjoy this behind the scenes discussion of this film. Project Recover and the mission to bring closure to families and friends of those who paid the ultimate price to protect our freedom, to honor them and bring them home. - Joe Miller Project Recover - To What Remains: https://www.projectrecover.org/ Support the show: https://www.buymeacoffee.com/titansot - FULL SHOW NOTES AT: https://www.titansoftransition.com/1080800/11451809-56-dr-pat-scannon-to-what-remains ----- LEARN MORE and SUBSCRIBE to “The Titans Of Transition" Podcast. https://www.titansoftransition.com/1080800 - Listen to all episodes of the Rochester Business Connections Network… Spotify: open.spotify.com/show/6GIUXbsHXx0…8sQLm6JR2vHOUuIw Itunes: podcasts.apple.com/us/podcast/roch…ns/id1537115928 – Follow me… Facebook: www.facebook.com/balbertmarketing Instagram: www.instagram.com/realbenalbert LinkedIn: https://www.linkedin.com/in/realbenalbert/ – Real Hits is made possible by www.balbertmarketing.com

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