Rapid Response

Latest Episodes:

When AI agents do your shopping, everything changes, with Shopify’s Jess Hertz Sep 01, 2026

Show notes

For decades, e-commerce rewarded the biggest brands that could buy their way to the top of search results. AI is changing that. Shopify COO Jess Hertz joins Rapid Response to share what Shopify's data reveals about the agentic shopping revolution in real time, and how the company is building the infrastructure layer that makes products discoverable and purchasable by AI. Plus, why Shopify's engineers can spend freely on AI tokens while the rest of the business world agonizes over ROI, and what it looks like when a company powering over 14% of online shopping decides to win the future or die trying.

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Chicago Fed President on inflation, recession, and Trump’s attacks Aug 27, 2026

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The economy is strong, prices are still too high, and the job market is sending mixed signals. The Federal Reserve is navigating all of it while fending off the most overt political pressure in its modern history. Austan Goolsbee, President of the Chicago Fed, joins Rapid Response ahead of the Central Bank’s highly-watched meeting in Jackson Hole, to give his most candid read on what's actually going on. He explains why tariffs, war in the Middle East, and six years above the 2% inflation target make this the most dangerous inflation environment he's seen, what Kevin Warsh's new leadership means for how the Fed operates, and why he's a "grim optimist" on AI even as the hype keeps outrunning the results. Plus, what business leaders should actually be watching to get ahead of the Fed's next move.

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Ford's Jim Farley on beating China, and the storm nobody sees coming Aug 25, 2026

Show notes

This episode originally aired on Rapid Response in April 2026.

With the ongoing disruption in the Strait of Hormuz and fuel prices still elevated, few auto executives are feeling the pressure more acutely than Ford Motor Company CEO Jim Farley. He joins Rapid Response to give a candid account of what the turmoil means for the auto industry, and for an iconic American brand navigating one of the most turbulent moments in its history. Farley gets frank about the China threat reshaping the global auto business, and his frustration with Ford's own ingenuity. Plus, why Ford is back in Formula One, and why Farley sees a storm gathering in the so-called "essential economy".

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How Snoop Dogg, Comic-Con, and cold calls are growing USA Fencing Aug 21, 2026

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Fencing is one of the oldest sports in Olympic history. It's also one of the least watched domestically. Phil Andrews, CEO of USA Fencing, is on a mission to change that, and with the 2028 Los Angeles Games on the horizon, he's running out of time. Andrews joins Rapid Response to reveal how he's building a sports brand with almost no budget and no marketing playbook, cold-calling CMOs, crashing Comic-Con, and convincing Snoop Dogg and Flavor Flav to pick up a sword. He also explains why he banded together five niche sports into a collective to take on sponsors as a group, and how the sport's unlikely Hollywood connections are becoming its greatest marketing asset. A masterclass in scrappy brand building for anyone competing against bigger, better-funded opponents.

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What the jobs report isn't telling you about AI & the workforce, with Upwork’s Hayden Brown Aug 18, 2026

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Few leaders have a better real-time read on how AI is actually reshaping the workforce than Hayden Brown. As CEO of Upwork, the platform where 18 million freelancers meet the businesses that need them, she sees what the monthly jobs report can't: which skills are surging, which jobs are quietly disappearing, and why 23% of businesses that moved work to AI are already bringing humans back. Brown joins Rapid Response to share what she's actually seeing on the ground, why she refused to blame AI when she laid off a quarter of Upwork's staff, and what the data says about the gap between AI hype and AI reality.

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Masters of Scale: Author Jim Collins on unlocking your potential Aug 15, 2026

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Jim Collins is the author of some of the most important business books of all time, like Good to Great and Built to Last. For his latest project, instead of profiling iconic companies, he zoomed in on extraordinary individuals we can learn from. He joined Masters of Scale to reveal how icons like Grace Hopper and John Glenn illustrate lessons on how to navigate the cliffs and fog of life.

Find out more about the book: jimcollins.com

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Speed vs. accuracy, scale vs. soul: Watch Duty's toughest fire season yet Aug 14, 2026

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It's only mid-August, and Watch Duty CEO John Mills says it's only going to get worse. With British Columbia under a province-wide state of emergency and Spokane still reeling from the most destructive wildfire in Washington state history, Mills joins Rapid Response to take us inside the most catastrophic fire season his team has ever faced. Since the LA wildfires made Watch Duty a household name, the nonprofit has doubled its headcount and revenue — growth Mills describes as a little too wild for comfort. He talks about the decision to expand into flood monitoring across all 50 states, the controversial partnership with Ring cameras, and what it actually takes to scale a life-saving operation without investors, a cap table, or the luxury of getting it wrong.

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Google’s exodus, Spider-Man’s odyssey, Taco “Hell”, and more Aug 11, 2026

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What’s the business story of the summer thus far? SpaceX’s stumble post-IPO? AI security breaches? Ongoing tension surrounding the Strait of Hormuz? Host Bob Safian sits down with Rapid Response producer Alex Morris to weigh in. The pair also break down the impact of Uber COO Andrew Macdonald’s appearance on the podcast, and how it sparked a broader conversation throughout the business world about AI spending. Plus, leadership lessons forged in the fire of FIFA’s privatization play, Kalshi’s New York lawsuit, and the BTS boycott of The Grammy’s.

Visit the Rapid Response website here: https://www.rapidresponseshow.com/

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The Long Game: Bob Safian on great leadership in the AI revolution Aug 07, 2026

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Rapid Response host Bob Safian recently sat down with Eric Becker on The Long Game to discuss leadership, innovation, and what makes a category-defining business. Bob breaks down what goes into becoming a truly “backable" founder, drawing from his experience profiling early-stage leaders like Mark Zuckerberg and Brian Chesky. The pair also dive into the future of AI and what it means for productivity, how it will reshape the workforce, and why the next decade will reward CEOs who adapt quickly and make disciplined decisions in times of uncertainty.

Subscribe to The Long Game with Eric Becker wherever you get your podcasts.

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The new rules of brand building, with Wieden+Kennedy CEO Aug 04, 2026

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For decades, Wieden+Kennedy has defined the brands that shape culture. Now, as economic uncertainty, AI, and shifting consumer expectations rewrite the rules of business, CEO Neal Arthur joins Rapid Response to break down why understanding your audience is no longer just the marketing team's job. Arthur shares what today's most successful brands are getting right and how leaders can better understand the culture that moves their customers. He also takes us behind the scenes of Nike's headline-making World Cup campaign, its emotional New York Knicks spot, and what’s at stake for the future of creativity in business.

Visit the Rapid Response website here: https://www.rapidresponseshow.com/

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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