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    Business

    Raising Private Money with Jay Conner

    Are you a real estate investor who’s tired of missing out on deals because you don’t have the money to fund them? Maybe you’re just starting in real estate, overwhelmed by all the conflicting advice, and wondering how to break through.

    Or you’ve done a few deals, but your business feels more like a hobby than a reliable source of income. If you’re struggling to take your real estate business to the next level, this show is for you.

    Welcome to The Private Money Show with Jay Conner, where we cut through the noise to give you the truth about real estate investing—and the tools you need to succeed. Most investors lose out on 87% of real estate deals simply because they don’t have access to the money to fund them. But what if you could change that? What if you could fund every deal you wanted, eliminate your competition, and grow your business faster than you ever thought possible?

    Each week, Jay Conner—the Private Money Authority—shares exactly how to raise private money to fund your deals, close more opportunities, and build a thriving, consistent real estate business. Jay has been in the trenches of real estate investing full-time since 2003, and he’s still doing it every day. He knows what works, what doesn’t, and how to help you stop chasing bad advice from so-called “gurus” who haven’t done a deal in years.

    In every episode, you’ll learn:

    • How to find and raise private money to fund your real estate deals on YOUR terms (no banks, no hard money lenders).
    • Strategies for creating consistent deal flow and turning your investing business into a reliable source of income.
    • How to structure deals with private lenders and create win-win relationships that benefit everyone involved.
    • Real-world, step-by-step advice from investors who’ve been where you are and completely changed their game using private money.

    This isn’t theory or fluff. It’s the real deal. Jay and his guests break down real-world deals, showing you the numbers, the challenges, and the solutions, so you can see how to apply these lessons to your own business. Whether you’re brand new to real estate, struggling to find consistency, or a seasoned investor looking to scale, this show is your blueprint for success.

    Why Listen to This Show?
    Because it’s not just about making money—it’s about building something bigger than yourself. Jay believes real estate is a tool not only to create wealth but also to make an impact. This show is for real estate investors who want to leave a legacy, help others, and give back to their communities. It’s for people who know that success isn’t just about the bottom line—it’s about what you do with it.

    If you’re ready to stop spinning your wheels, stop missing out on deals, and start building a business that gives you freedom and fulfillment, you’ve found your tribe. Imagine what your life could look like with unlimited access to private money. Imagine the deals you could close, the income you could create, and the impact you could make—not just for yourself, but for others.

    This is your moment. This is the Private Money Show.

    Tune in now, and let’s get started.

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    Latest Episodes:
    Diversify Your Investment Portfolio: Insights from Thomas McPherson on Alternative Assets Mar 31, 2025
    Show notes

    When investors think of diversifying their portfolios, the immediate thought often veers towards stocks and bonds. However, as markets evolve and become increasingly volatile, alternative investment strategies are gaining traction among savvy investors. The podcast episode featuring Thomas McPherson, led by Jay Conner, provides valuable insights into how real estate and private lending can serve as powerful tools for financial growth and stability.

    The Value of Private Money

    One of the key themes discussed in the episode is the role of private money in real estate investments. Unlike institutional financing, which can be laden with complex processes and stringent requirements, private money offers flexibility and a more personal touch. Tomas McPherson emphasizes the advantages of using private funds, which often result in uncorrelated returns compared to traditional stock investments. This aspect of diversification is crucial, especially in uncertain economic times.

    Lukrom I Fund: A Case Study

    Tomas McPherson outlines the workings of the Lukrom I Fund, a private money loan fund dedicated to real estate investors. The fund is heralded for its conservative approach, aiming for consistent and reliable monthly income. With a Loan-to-Value (LTV) ratio of 52%, the fund provides a layer of safety for investors, safeguarding their interests unless the market experiences severe declines exceeding 65%.

    Investors in the Lukrom I Fund can expect returns between 7% to 10%, which, while modest, are stable and less prone to market fluctuations. The fund’s "first loss commitment," where owners absorb losses up to $5 million, further underscores the alignment of interests between fund managers and investors.

    Expanding Horizons: Aggressive Lending and Opportunity Zones

    Beyond the Lukrom I Fund, Thomas McPherson introduces the concept of more aggressive investment vehicles, such as the soon-to-launch Lukrom Mending Fund. These funds offer higher pay rates but also carry increased risk, suitable for investors with an appetite for bolder endeavors.

    Moreover, opportunity zone projects are highlighted as significant undertakings for long-term wealth accumulation. Thomas McPherson’s involvement in over $100 million worth of these projects showcases the potential of strategic real estate investments. Opportunity zones provide tax benefits and encourage investments in economically distressed communities, aligning financial gain with community development.

    Building Trust and Confidence

    Another intriguing discussion in the episode revolves around the psychological aspects of investing. Thomas McPherson recounts his challenging trek—a metaphor for the investment journey—emphasizing the importance of self-belief and validation from supportive networks. His advice of "gathering positive affirmation" and engaging in personal interactions rather than relying solely on digital tools resonates deeply in a world brimming with virtual connections.

    Educating Investors: A Shared Goal

    Jay Conner’s approach to attracting private lenders through education, rather than solicitation, was another focal point. By teaching prospects about private lending and the nuances of self-directed IRAs, investors are empowered with knowledge that shapes their financial journeys.

    Both Thomas McPherson and Jay Conner stress the importance of relationships based on trust. Personal connections, whether established through investor dinners, unique networking strategies, or shared interests, form the backbone of successful investing. This emphasis on relationship-building is integral to sustaining long-term partnerships.

    Conclusion: Embrace the New Era of Investing

    The insights shared by Thomas McPherson and Jay Conner are not just about embracing alternative investments but also about reshaping how we think of risk, trust, and community involvement in our


    Becoming a Real Estate Millionaire by Age 28 with Ryan Chaw Mar 27, 2025
    Show notes

    In the ever-evolving world of real estate, striking a perfect balance between strategy and innovation is crucial. For many aspiring investors, the question often is, "How do I start and build a successful portfolio?" Look no further than Ryan Chaw’s proven approach, which emphasizes student housing, automation, and smart property management.

    From Pharmacy to Real Estate Mogul

    Ryan Chaw’s transition from a full-time pharmacist to a successful real estate investor is both extraordinary and inspiring. By leveraging a "room hacking system," he managed to multiply his rental income and accumulate significant wealth by the age of 28. At 31, Ryan retired from his pharmacy career, choosing instead to live off his rental income. His journey underlines the potential of real estate investment as a means to achieve financial freedom.

    The Power of Room Hacking

    Core to Ryan’s strategy is the concept of renting out single-family homes by the room, a model that significantly increases rental income as compared to leasing an entire property. For instance, by renting bedrooms individually at rates like $700 each, he maximizes earnings, often tripling the income compared to traditional rentals. His properties consistently generate substantial monthly cash flow even after mortgage and operational expenses, showcasing the financial viability of this model.

    Automated Tenant Management

    Ryan’s system relies heavily on automation and virtual assistance to streamline tenant management. By employing virtual assistants in the Philippines, he efficiently manages marketing, customer service, and day-to-day operations. This international team helps cut costs while ensuring smooth property management.

    Ryan's approach includes using automated platforms like Avail to list properties across various housing sites, coupled with Google Apps Script to manage lead responses automatically. He's also able to scrutinize and select quality tenants using his PRIME method, thus ensuring stability and reducing tenant turnover.

    Focused Strategy in Diverse Markets

    Ryan’s success spans across various cities, from Sacramento and Stockton in California to Huntsville, Alabama, and Cleveland, Ohio. His focus primarily targets students in graduate programs, ensuring a reliable tenant base that seeks affordable yet quality housing. By avoiding distressed property purchases and instead acquiring properties at market value, Ryan's model distinguishes itself from traditional real estate strategies.

    Renting by the Room: A Community Approach

    While some might view room sharing as unconventional, Ryan finds that many students prefer this co-living model as it tends to be more affordable than campus housing or apartments. By maintaining shared common areas and ensuring amenities like furnishings are provided, these properties become attractive options for students. Moreover, local "boots on the ground" and incentivized students also assist in property tours and maintenance, creating a community-driven management approach.

    Achieving Real Estate Success for New Investors

    Ryan is a strong advocate for new investors starting as soon as possible. His blueprint suggests that with the right number of properties—typically around 4-5—an investor can replace their traditional job income over 5-8 years, achieving financial freedom. Properties under his model yield between $1,500 and $4,000 in monthly net cash flow, enabling investors to build a sustainability-focused portfolio.

    Resources and Support

    For those eager to dive into real estate, Ryan offers a free PDF guide on his website, which outlines how to get started. Jay Conner, a host who collaborates with Ryan, also provides valuable resources for understanding the role of private money in real estate deals.

    Ryan’s journey and system demonstrate that success in real estate isn’t merely about owning pr


    Multifamily Real Estate Success: Gino Barbaro's Insights on Mindset and Raising Capital Mar 24, 2025
    Show notes

    In the rapidly evolving world of real estate, having the right mindset often sets apart the successful investors from the rest. Gino Barbaro, a seasoned real estate investor and author, sheds light on this pivotal concept in a recent podcast episode of Raising Private Money with Jay Conner. The discussion underscores not only the significance of mindset but also the art of attracting private money in a field often dominated by skepticism and fear.

    From Scarcity to Abundance: A Mindset Transformation

    Gino Barbaro opens up about his early life, shaped by immigrant parents whose scarcity mindset dictated their relationship with money. This foundational outlook sowed seeds of fear and limiting beliefs, turning money into a source of anxiety rather than empowerment. However, Gino’s journey into real estate catalyzed a profound shift. He learned that success wasn't about chasing money but creating value.

    One of the defining moments in Gino’s career was realizing profit is merely the fuel for his ventures, not the endpoint. By treating profit as a facilitator rather than a goal, he found joy and freedom in raising capital, redefining his relationship with money from one of scarcity to abundance.

    Attracting Capital: The Art of Storytelling and Relationships

    Jay Conner and Gino Barbaro share strategies for raising private money, emphasizing the narrative and relational aspects. In Gino’s experience, multifamily investing requires more than understanding business mechanics (buying, financing, managing). It demands creating a compelling story about the investment and the investor’s journey. Investors are more inclined to invest in people they trust, making personal conversations and genuine connections essential.

    Jay Conner supports this approach, highlighting that he has never aggressively pitched deals. Instead, he adopts an educational stance, nurturing relationships with potential lenders by focusing on value and service.

    Confidence Through Knowledge and Partnership

    Confidence is another cornerstone of successful capital raising. Gino advises newcomers to bolster their confidence through rigorous study and real-world practice, often by partnering with seasoned investors. His transformation from an Italian restaurant owner to a full-time multifamily investor stands as a testament to the power of self-reinvention.

    During a pivotal negotiation, Gino embraced a new identity, shedding the "pizza guy" label and adopting that of a real estate investor. This change in self-identification provided clarity and motivation, demonstrating that confidence often emanates from how one sees oneself.

    Community, Relationships, and Continuous Learning

    Both Conner and Barbaro stress the importance of community and relationships in building a successful real estate career. Isolation can stifle growth, whereas engaging with a community can enhance learning and confidence. For Gino, partnerships with individuals who share his values, like his business partner Jake and his wife Julia, have been instrumental in his success.

    Moreover, Gino’s educational approach reminds us that learning is an investment. Whether through formal education or hands-on experience, continuous learning equips investors with the tools needed to navigate the complexities of real estate.

    Creating a Legacy of Value: The Happy Money Paradigm

    Gino’s new book, "Happy Money, Happy Family, Happy Legacy," delves into the intricate relationship between money and real estate. It challenges readers to consider not only financial legacies but also values-driven ones. By understanding why we pursue real estate, we align our financial goals with our intrinsic values, creating a more fulfilling pursuit.

    In conclusion, the path to success in real estate investing is paved with self-awareness, relational intelligence, and a commitment to continuous learning. By redefining our


    Real Estate Funding Redefined: Jay Conner on the Impact of Private Money Mar 20, 2025
    Show notes

    ***Guest Appearance

    Credits to:

    https://www.youtube.com/@larryshakman

    "The Real Estate Radio Show | Jay Conner | The Private Money Authority"

    https://www.youtube.com/watch?v=PdyWho_RwPg&t=244s

    In the world of real estate investing, access to funding is crucial. Jay Conner, a seasoned expert in private money lending, brings a wealth of knowledge to those looking to elevate their investing game. On a recent episode of the Raising Private Money podcast, Jay Conners joins Larry Shakman on the Real Estate Radio Show, and shares how private money transforms the landscape for investors and why it could be a game-changer for those looking to enter the market without depending on traditional bank loans.

    The Concept of Private Money

    Private money in real estate revolves around securing funds from individual investors rather than institutional lenders like banks. Jay explains that this approach provides unparalleled flexibility. As a borrower, you can set the terms and conditions, including interest rates, loan periods, and the loan-to-value ratio. This power dynamic shift is significant compared to the traditional loan process, where banks dictate terms.

    Why Choose Private Money?

    Jay outlines several strategic advantages of using private money:

    1. Control Over Terms: As the borrower, you establish the rules—eliminating the tedious approval processes and credit checks typically required by banks.
    2. Fast Access to Funds: Investors can close deals quickly, often within seven days, making their offers more competitive in fast-moving markets.
    3. Unlimited Potential: Because there is no limit to the number of private lenders you can work with, there's also no cap on the amount you can borrow. This provides a pathway to scaling your investment portfolio more aggressively.

    Building Relationships with Lenders

    Jay emphasizes the importance of cultivating relationships with potential lenders, often within one's personal or professional network. Many individuals are not aware of the benefits of shifting their investments from traditional savings to real estate through self-directed IRAs or liquid capital. By educating them, investors open up new avenues for funding. Jay shares an anecdote about raising over $2 million in less than 90 days just by teaching his network about private lending.

    Finding Motivated Sellers

    Understanding where to find deals is as crucial as having the funds to purchase them. Jay discussed how he connects with motivated sellers, focusing on for-sale-by-owners (FSBOs) and properties not listed on the traditional market. He leverages Google pay-per-lead vendors, ensuring that potential sellers reach out to him, creating warmer and more fruitful conversations. This proactive approach not only saves time but also enhances negotiation power by making investors a welcome guest rather than an unsolicited cold caller.

    Structuring Deals for Maximum Profit

    Jay outlines a threefold strategy for maximizing profits on deals:

    1. Buying Right: Use private money to purchase at a discount and always aim to buy a property at 50% or below the after-repaired value.
    2. Efficient Selling: Whether flipping or opting for a rent-to-own agreement, the goal is to secure a substantial return on investment quickly.
    3. Receiving Multiple Checks: Jay's method ensures investors receive payments at different stages—when buying, holding, and selling. This flow of funds supports the cash flow and adds to the profitability of each transaction.

    Conclusion

    Jay Conner's insights on private money reveal a blueprint for real estate success that goes beyond traditional financing methods. By tapping into private money and strategically appr


    The Authoritative Guide to Private Money for Real Estate Investors by Jay Conner Mar 17, 2025
    Show notes

    ***Guest Appearance

    Credits to:

    https://www.youtube.com/@jerryscarlato

    "Becoming Resilient, Private Lending, and Your Money Mindset with Jay Conner"

    https://www.youtube.com/watch?v=-w-a6JPweUk&t=96s

    Real estate investing often requires substantial capital, and navigating the funding landscape can be daunting for both seasoned and new investors. In the recent episode of the Raising Private Money podcast, Jay Conner joins Jerry Scarlato in the Good Wolf Project podcast where they delve into the nuances of raising private money—a strategy that can redefine your approach to real estate investments.

    Understanding the Difference: Hard Money vs. Private Money

    In the world of real estate, financing options are plentiful but can often be confusing. Jay Conner explains a common misunderstanding between hard money and private money. Hard money typically comes from brokers who pool and lend funds from individual investors, charging high interest rates and fees. This traditional route involves jumping through numerous hoops, including credit checks and financial disclosures, which can be time-consuming.

    Conversely, private money is a more direct transaction, where a real estate investor borrows money from an individual, cutting out the middleman. Here, the investor sets the terms, interest rates, and payment schedules, providing a more flexible and tailored financing option. This approach eliminates the need for borrowing from traditional banks or hard money lenders, offering more autonomy and speed in closing deals.

    Navigating the Challenges with a Resilient Mindset

    Real estate investing is not without its hurdles. During the conversation, Jerry and Jay highlight the importance of resilience when facing financial setbacks. Jay shares his experience during the 2008 financial crisis when he unexpectedly lost his line of credit with a local bank. This pivotal moment pushed him towards private lending, leading to a successful reevaluation and expansion of his business model.

    The key to overcoming challenges is adopting a proactive mindset. Rather than seeing obstacles as insurmountable problems, Jay emphasizes responding constructively and connecting with the right people who can facilitate solutions. This mindset shift from "victim" to "victor" is essential for navigating the volatile waters of real estate investing.

    The Power of Community and Mentorship

    Another critical element of success in real estate investing is surrounding oneself with like-minded individuals and mentors. Jerry and Jay underscore the transformative impact of joining mastermind groups and engaging in communities that foster collaboration and learning. Jay recounts how mastermind groups have expedited his success by providing access to a wealth of experience and insights from industry peers.

    Learning from seasoned investors and sharing experiences can significantly decrease the learning curve, preventing costly mistakes and leading to more informed decision-making. As Jay aptly puts it, "What got you here today will not get you there tomorrow."

    Building a Sustainable Strategy for Raising Private Money

    To successfully raise private money, Jay advises a strategic approach focused on education and relationship-building. By teaching potential lenders about the benefits of private lending and offering them a secure and appealing investment opportunity, investors can attract capital without resorting to high-pressure sales tactics. He demonstrates the power of seamless communication and structured programs in cultivating a network of private lenders eager to invest.

    Prospective investors can start small by hosting informational luncheons or one-on-one meetings to share insights about private lending programs. By


    Diversifying Investments for Passive Income: Brian Davis Explains His Strategies Mar 13, 2025
    Show notes

    In an enlightening episode of the 'Raising Private Money' podcast, host Jay Conner is joined by Brian Davis, a seasoned real estate expert. Having founded the innovative Spark Rental, Brian shares invaluable insights on how both novice and experienced investors can achieve financial freedom through co-investing and private money. Coupled with his advice on intentional lifestyle design, Brian presents a blueprint for transforming how we perceive work, time, and investments.

    The Concept of Co-Investing: A Gateway for Middle-Class Investors

    The cornerstone of Brian's approach lies in making real estate investments accessible to middle-class investors. His Co-Investing Club offers a compelling solution, allowing members to pool resources and bypass the traditionally prohibitive entry costs of real estate syndications and equity funds.

    Unlike conventional investments, which require significant capital, the club invites members to engage with just a $5 minimum investment. This model not only opens doors for those with limited resources but also offers diversification for those with larger investment capabilities. Through collective vetting of high-return, low-risk opportunities—deemed "asymmetric returns" by Brian—the club democratizes access to quality real estate investments.

    Demystifying Asymmetric Returns: High Gains, Low Risks

    Brian introduces the idea of asymmetric returns, challenging the traditional assumption that high returns are inherently tied to high risks. Instead, he encourages a more nuanced view, recognizing investments as multifaceted opportunities influenced by factors beyond risk and return.

    For instance, liquidity, time commitment, and investment minimums play pivotal roles in crafting a balanced portfolio. By understanding these dynamics, investors can seek opportunities that offer substantial returns with controlled risk exposure. Brian’s investment club is a testament to this, strategically positioning its members to tap into diverse, high-performing assets without conventional barriers.

    The Role of Lifestyle Design in Financial Freedom

    Beyond investments, Brian advocates for conscious lifestyle design—a principle that resonates deeply with his life as an expatriate. With his family, Brian has crafted a lifestyle that prioritizes experiences and financial efficiency over traditional job constraints. By leveraging international living, they enjoy significant cost savings while accessing rich cultural experiences.

    Lifestyle design is more than a trending concept. It’s an intentional process where individuals identify their core values and align their life decisions accordingly. Brian emphasizes the importance of financial planning, location independence, and work flexibility in this journey. By focusing on what truly matters, individuals can design lives that are not only financially sustainable but also deeply fulfilling.

    Steps to Your Ideal Life: Embracing the Five Freedoms

    Brian outlines a practical framework called the "Five Freedoms" to aid listeners in mapping their ideal lives:

    1. Financial Freedom: Eliminate financial stress by establishing a sturdy monetary foundation—encompassing budgeting, savings, and emergency funds.
    2. Time Freedom: Adjust your work schedule to gain control over your hours, enabling a healthier work-life balance.
    3. Location Freedom: Decide where you want to live and work, embracing opportunities that might lie beyond your current locale.
    4. Work Freedom: Pursue work that aligns with your passions and values, recognizing that true satisfaction often comes from doing meaningful work.
    5. Comprehensive Financial Independence: While complete financial freedom is desirable, achieving work freedom allows for a balanced fulfillment between personal dreams and financial responsibilities.

    Conclusion: The Journey Ahead

    Brian’s innovative inves


    Jonathan Broyles Shares $1 Million Deal Strategies in Real Estate Investing Mar 10, 2025
    Show notes

    In a recent episode of the Raising Private Money podcast, Jay Conner delves into the inspiring journey of Jonathan Broyles, a real estate investor from Lexington, Kentucky, who, along with his wife Cara, has been making waves in the industry since attending Jay's live private money conference in February 2022. With a remarkable track record of closing 17 deals and raising nearly $2,000,000 in private funding, Jonathan shares valuable tips and insights on how to leverage private money for real estate ventures.

    Understanding Private Money in Real Estate

    Private money is a powerful tool for real estate investors looking to bypass traditional banking methods. Unlike loans from banks or hard money lenders, private lending involves securing funds from individuals who act in the capacity of a bank, offering investors flexibility, speed, and fewer restrictions on their transactions.

    Jonathan, in his discussion with Jay, highlights the simplicity and efficiency of using private money. The traditional bank processes are often slow and laden with bureaucracies, which can be a hindrance for investors needing to move quickly on a property. Private lenders provide a smooth, straightforward financing process, allowing investors like Jonathan to close deals efficiently and with confidence.

    The Role of Private Lenders

    Private lenders are typically everyday individuals dissatisfied with the returns from traditional investments such as CDs, money markets, or volatile stock markets. By investing in real estate through private lending, they secure a consistent and often higher rate of return, backed by the real estate itself.

    Jonathan emphasizes the importance of building relationships with these lenders. For him and Cara, the goal is to offer financial opportunities that benefit the lenders, creating a win-win situation. They source funds from savings accounts, money markets, and retirement accounts, transforming these into lucrative investments for their private lenders.

    Real-Life Impact: A Case Study

    Jonathan shares a compelling story of one of their private lenders, a widow who was previously earning a meager $750 annually from her money market investments. By shifting her funds to a private lending structure with Jonathan and Cara, her annual earnings skyrocketed to over $12,000. Such impactful changes illustrate the profound difference private money can make not only for investors but also for the lenders themselves.

    Benefits for Investors

    Jonathan explains how private money offers several advantages over traditional financing for real estate investors. Firstly, it provides unparalleled speed, an essential aspect when competing for properties, especially those requiring quick solutions. Secondly, there are no limitations on the number of ongoing deals, offering investors the flexibility to expand and diversify their portfolios.

    Furthermore, using private money allows Jonathan and Cara to adhere strictly to financial safety measures for their investors. They ensure deals are never over-leveraged, maintaining a robust equity cushion and securing investments with mortgages similar to banks.

    A $1,250,000 Deal: A Walkthrough

    One of Jonathan’s most compelling examples is a current deal with an after-repaired value of $1,250,000. He explains their meticulous process: starting with finding the property through a reputable wholesaler, assessing the extent of necessary repairs, and calculating precise offer limits based on potential returns and costs.

    Even when the wholesaler’s asking price was significantly higher, Jonathan and Cara’s disciplined approach, sticking to their formulated offer based on realistic repair estimates and conservative valuations, paid off. The wholesaler eventually agreed to their terms, demonstrating the power of adhering to solid financial principles.

    Final Thoughts

    Jonathan Broyles' j


    Unveiling Expert Methods for Private Money Acquisition with Jay Conner Mar 06, 2025
    Show notes

    *** Guest Appearance

    Credits to:

    https://www.youtube.com/@TheCREAMrealestate

    "How to raise private money without asking for money"

    https://www.youtube.com/watch?v=a58toe2v0oo

    Raising private money is often shrouded in misconception and apprehension. The intriguing podcast episode featuring Jay Conner, a seasoned expert in the field, hosted by Dave Payerchin and RJ Pepino, dismantles these barriers. Let’s delve into the wisdom shared on the transformative power of mindset, strategic approaches to capital raising, and the pivotal role of education in dominating the real estate market.

    Mastering Mindset for Success

    Jay Conner begins the conversation with an essential reality check – that the journey to successfully raising private money starts with owning the “real estate between your ears”. This metaphor encapsulates the fundamental idea that confidence, trust, credibility, and reliability are the cornerstones of exciting investment interest in potential partners. Jay stresses that one must exude these qualities from within to attract private lenders.

    Central to this is the mindset transformation from viewing oneself as a supplicant, dependent on the whims of traditional banking avenues, to adopting a posture of partnership and opportunity sharing. As Jay reveals, “The power is in the questions.” Asking who within your network can assist with your funding needs opens the door to new possibilities – a strategy that proved invaluable when traditional banks turned down their requests in 2009.

    The Educator’s Edge

    Innovation often comes through the simplest shifts in approach, and this podcast shines a light on the importance of education in raising private capital. RJ Pepino encapsulates this with the poignant statement, “He who educates the market dominates the market.” Jay echoes this sentiment by emphasizing how crucial it is to become a private money teacher, rather than a salesperson.

    By leading with a servant’s heart, an investor can subtly but powerfully distinguish themselves as experts and stewards of opportunity, sparking interest in potential partners. Jay Conner has entirely reframed conversations with private lenders by first educating them about the potential of private money, often before even bringing up a specific deal. This signature move removes the “stink” of desperation, instead focusing on the abundant possibilities available to investors and private lenders alike.

    Key Strategies for Private Money Success

    Jay articulates a vital strategy in capital raising: keeping investment discussions and deal presentations separately. This step is crucial in ensuring that discussions about opportunities remain educational, rather than transactional. By segregating these conversations, an investor positions themselves as a partner offering valuable knowledge, thus alleviating pressure and creating a natural entry point for later deal-specific discussions.

    Moreover, he highlights the benefits of flexibility through tools such as self-directed IRAs, which many potential lenders are unfamiliar with. By leveraging these tools, investors can offer novel ways for partners to gain substantial returns, guided through each step by the investor's knowledge and experience.

    Mindset and Success: The Symphony of Growth

    Throughout the episode, Dave Payerchin and RJ Pepino passionately align with Jay Conner’s vision, reminding listeners that mindset is not just about how one views the world, but also how one positions oneself within it. By exercising gratitude and positivity, even seasoned investors can further their growth and prosperity. "Focus on what you are sowing and let what you reap take care of itself," is a powerful mantra of this mindset.


    Jay Conner's Approach to Secure Real Estate Funding through Private Money Mar 03, 2025
    Show notes

    ***Guest Appearance

    Credit to:

    https://www.youtube.com/@BryceMatheson

    "Raising Private Money Without Begging or Selling – with Jay Conner"

    https://www.youtube.com/watch?v=q5CLJHif2Rs

    When it comes to real estate investment, securing funding is often the most daunting aspect of closing a deal. Jay Conner, a seasoned expert in private lending, offers invaluable insights for both budding and veteran investors. As discussed in a recent podcast hosted by Bryce Matheson, Jay breaks down the art of leveraging private money to fuel real estate ventures. Here's a comprehensive look at the strategies and insights shared by Jay Conner during the podcast episode.

    Understanding Private Money Lending

    Private money lending involves securing funds from individuals rather than traditional financial institutions. Jay emphasizes the significant role private money has played in transforming his real estate business, especially when traditional funding routes, like bank loans, become unavailable. For Jay, the journey into private money began out of necessity. In 2009, when his reliable line of credit was abruptly closed, he turned to private money following the advice of a fellow investor friend. This pivotal move not only sustained his business but enabled it to thrive.

    The Mindset of a Private Money Teacher

    One key takeaway from Jay's approach is the mindset shift required to succeed in private money lending. He advises that instead of viewing oneself as desperate or in need of begging, one should adopt the role of a teacher. Jay emphasizes educating potential private lenders—ordinary people who might not even realize the potential of their idle funds—about the benefits and mechanics of private lending. This educational approach not only builds rapport but also establishes trust, which is crucial in this domain.

    Navigating the Private Money Landscape

    Jay shares a strategic method for managing and attracting private lenders without appearing desperate: separating the conversation about the lending program from the deals themselves. This involves first educating potential lenders about the attractive interest rates and security features of real estate investment, based on sound loan-to-value ratios. Only once they express interest does he present them with actual deals. This tactic keeps the process professional and positions the investor as someone offering an opportunity, rather than seeking a favor.

    Building and Expanding Your Network

    For those concerned about a limited network, Jay suggests building connections through organizations like Business Networking International (BNI), which facilitates leads and introductions within professional circles. Additionally, Jay underlines the importance of using one’s existing community connections, like church groups or local clubs, to identify potential lenders who are seeking better returns on their investments.

    Structuring Deals and Ensuring Compliance

    In his podcast discussion, Jay mentions the importance of structuring deals appropriately to remain compliant with SEC regulations, especially when involving multiple lenders per deal. By focusing on single-family home investments, he avoids complications with syndication and pooling, offering each lender a direct loan secured by a deed of trust. This approach not only offers peace of mind to the lenders but also simplifies the entire lending process.

    Rates, Terms, and Transparency

    Despite market fluctuations, Jay Conner has maintained consistent interest rates—8% for first position and 10% for junior positions—since 2009. His transparent method of outlining lender benefits and security measures contributes to building a reliable investor network. Offering features like a 90-day call option for


    Private Money Strategies for Off-Market Real Estate Deals from Jay Conner and Jeremy Beland Feb 27, 2025
    Show notes

    In the world of real estate investing, the ability to raise and utilize private money can be transformative. Jay Conner, The Private Money Authority, engages in an enlightening conversation with Jeremy Beland, a seasoned real estate investor, about their journey in leveraging private money to build lucrative real estate portfolios. This blog post delves into the key insights and strategies discussed in their podcast episode, focusing on raising private money, educating potential lenders, and maximizing off-market deals.

    Understanding the Concept of Private Money

    The Foundation of Private Money

    Private money refers to capital sourced from private individuals rather than traditional financial institutions. It allows real estate investors to fund their deals without the stringent requirements and red tape associated with bank loans. Jay Conner emphasizes that private money is vital for investors who want to avoid the hassle of traditional financing methods and need quick access to funds.

    The Misconceptions About Private Lenders

    Jeremy Beland dispels the myth that private lenders are always highly sophisticated, extremely wealthy individuals. Through his experience, Jeremy has found that private lenders are often regular people within one’s network. These individuals might have savings in retirement accounts, home equity, or other untapped financial resources that they wish to invest for higher returns.

    Educating and Engaging Potential Private Lenders

    The Importance of Education

    One of the standout points in the podcast is the emphasis on educating prospective private lenders. Jeremy recounts how he would create brochures outlining deal details, projected returns, and property pictures to inform potential lenders. Educating them not only builds trust but also demystifies the investment process, making them more comfortable and likely to invest.

    Utilizing Social Media to Build Credibility

    Both Jay and Jeremy highlight the power of social media in establishing credibility and attracting private lenders. By consistently sharing details of deals closed, properties under contract, and success stories, investors can demonstrate their expertise and reliability. Jeremy mentions how posting regularly about his deals helped build his reputation, leading to people reaching out to him with investment interests.

    Strategies for Raising Private Money

    Start with Your Existing Network

    Jeremy’s advice for new investors is straightforward: begin by reaching out to contacts within your cell phone and social media network. He learned that often, individuals who seem unlikely to have investment funds might have savings or equity they are willing to invest. Not prejudging potential lenders can uncover unexpected opportunities.

    One-on-One Meetings and Luncheons

    Jay Conner shares his approach to educating potential lenders through one-on-one meetings at local cafes like Starbucks or organizing private lender luncheons. These settings provide a relaxed environment to explain the investment opportunity, answer questions, and build a personal connection.

    Maximizing Profits Through Off-Market Deals

    The Power of Off-Market Acquisitions

    Jeremy Beland and his wife have thrived by mastering off-market acquisitions. These deals, not listed on the multiple listing service (MLS), often come with better negotiation opportunities and lower competition. Jay Conner and Jeremy agree that honing skills in off-market acquisition sales is pivotal for success in real estate investing.

    Pre-Marketing on MLS for Higher Returns

    Jeremy introduces a strategy of pre-marketing deals on the MLS to maximize returns. With proper legal language and documentation, pre-marketing allows investors to attract a broader audience, potentially leading to higher sale prices. T


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