Purpose 360 with Carol Cone

Latest Episodes:

A New Future of Work and Wealth with Ownership Works Aug 30, 2022

Show notes

Millions of Americans lack the stability and security that wealth bestows. Even many two-income households are living paycheck to paycheck, struggling to meet their basic needs and lacking financial security in case of an emergency. Strikingly, the bottom 25% of households have a medium net worth of only $300 and 26% of workers have no money saved for retirement.

Ownership Works, a nonprofit organization, is working to change that by partnering with companies to provide employees with the opportunity to build wealth at work. Through shared ownership, all employees – from management to the assembly line – become owners in the company.

We invited Pete Stavros, Founder of Ownership Works, to explain the nonprofit’s approach to broad-based employee ownership and its proven impact on company culture, financial returns, and employees’ financial security.

Listen for Pete’s insights on:

● How shared ownership directly impacts corporate performance.

● How Ownership Works uses data to track equity by level and demographics.

● What pitfalls to avoid when introducing shared ownership.

● What is necessary for shared ownership to be successful in a company.

Resources + Links:

● Pete’s LinkedIn

● Ownership Works

● Ownership Works & Ingersoll Rand Case Study

● Ownership Works & C.H.I Overhead Doors Case Study

● Employee Ownership: Wall Street Agrees That Ownership Works (Forbes)

(00:00) - Welcome to Purpose 360
(00:13) - Pete Stavros – Ownership Works
(05:33) - Pete's Background
(09:07) - The Genesis
(13:47) - Making It a Not-for-Profit
(16:32) - Vision
(21:11) - Video Clips
(22:48) - Case Example
(27:23) - The Type of Company for This
(33:05) - How Investors Feel
(34:10) - Potholes
(37:47) - Partners
(40:13) - The Future
(42:36) - Handling Growth
(44:51) - The Name
(46:02) - The Last Word
(50:09) - Wrap Up

Ambassador of Hope with Andre Norman Aug 16, 2022

Show notes

Andre Norman’s early life put him on a path to prison. He worked his way up to being one of the top leaders in the Massachusetts prison system and, when presented with the opportunity to be Number One, he had an epiphany that he was the King of Nowhere.

Thus began his educational journey. Norman took classes to receive his GED, studied law to reduce his sentence, and, when he finally got out, became committed to transforming the prison system and the lives of those within it. He and his team even went to the Lee Correctional Institute shortly after it was faced with the worst riot in America’s prison system in 25 years. After their work concluded, there were zero fights, staff assaults, or use of force or weapons. No longer a King of Nowhere, Norman became an Ambassador of Hope.

Norman is a living example of how purpose can be a powerful journey. Regardless of what stage you are at (as either a company or as an individual), Norman’s story serves as a guide: recognizing a need to change, committing and acting, encouraging others to join, and refreshing purpose so it remains relevant and leads to new opportunities.

Resources + Links:

(00:00) - Welcome to Purpose 360
(00:12) - Andre Norman
(03:27) - By the Numbers
(05:52) - Growing Up
(11:52) - The Trumpet
(16:12) - The Epiphany
(19:22) - Bubble of Chaos
(21:22) - Finding a New Purpose
(23:36) - Helping People
(24:54) - Parole
(29:22) - When Your Mentor's Jealous
(30:33) - Academy of Hope
(34:36) - Demons Catch Up
(39:17) - Current Purpose
(41:34) - Advice
(46:18) - Engaging at the Corporate Level
(47:07) - Son and Dad
(48:31) - Wrap Up

Reimagining the Possible with PwC Aug 01, 2022

Show notes

Meet Shannon Schuyler

“We are about our people, but we are a people business. That's what we do. We don't sell widgets. We are people and people have changed. What people desire has changed over the course of time. We have needed to dig into that to have an appreciation of what people wanted and the way in which they worked. And the motivations for working a hundred years ago are different than they are now.”

Shannon Schuyler, PwC’s U.S. Chief Purpose and Inclusion Officer, leads the professional services firm’s efforts to deliver and embed purpose throughout culture and operations. Her work enables employees to be stewards of organizational purpose and embrace social transformation both internally and externally through coalitions and skills development.

We invited Schuyler to share how PwC has aligned its purpose with all 295,000 employees to upskill talent for a global, digital economy; engage authentically with social issues; and have honest conversations about inclusion and diversity.

Listen for Shannon’s insights on:

How PwC approaches each employee as an individual when it comes to their purpose, experiences, background, and skills.
How PwC is building trust with stakeholders, clients, and society to deliver sustained outcomes through the New Equation strategy.
How to collaborate with competitors in order to address industry-wide issues while amplifying societal impact.
How PwC changed the way it approached topics of diversity and inclusion.

Resources + Links:

(00:00) - Welcome to Purpose 360
(00:14) - Shannon Schuyler
(04:45) - Shannon's Backstory
(10:05) - Shannon's Department
(11:51) - Adding the DE&I Role
(12:38) - Learning Constantly
(13:17) - Embedding Purpose
(16:51) - Creating the Purpose Assessment
(20:17) - The Catalyst
(22:15) - The New Equation
(26:47) - Key Advice
(28:55) - The Numbers
(31:43) - New World New Skills Program
(33:51) - CEO Action Commitment
(37:13) - Recommendations
(38:40) - Measurement
(41:32) - What Issues to Focus On
(43:00) - Social Issues
(44:57) - Empathy and Resources
(48:48) - Insights
(52:21) - Wrap Up

Stepping Into the CECP Summit Jul 18, 2022

Show notes

Carol has been an attendee of the Chief Executives for Corporate Purpose (CECP) Summit for over 20 years, but 2022’s Summit felt different. It was the first time colleagues were reuniting since the pandemic started, infusing the Summit with excitement and eagerness to share the latest in purpose insights.

Step into the Summit with Carol as she reconnects with purpose leaders from Tata Consultancy Services and Blackbaud to explore what they learned during the past two years.

Listen for insights on:

How to introduce virtual volunteerism opportunities that both engage employees and deliver impact.
How smaller companies with fewer resources can help employees identify their personal purpose and link it to organizational opportunities.
Why investing in human connections can accelerate purpose success.

Resources + Links:

(00:00) - Welcome to Purpose 360
(00:10) - CECP
(02:50) - Short Interviews
(05:43) - A Chat With Balaji Ganapathy from TCS
(17:35) - A Chat With Rachel Hutchison from Blackbaud
(29:41) - In Closing

Finding Your Alignment with Hortense le Gentil Jul 04, 2022

Show notes

“When you are aligned, you instinctively know what to do. You’re equipped to close the gap between the leader you are and the leader you want to be. When your professional and personal values are aligned, you lead with authenticity and everything becomes possible.”

Many guests on Purpose 360 have shared how they activate employees, collaborate in partnerships, communicate to customers, and engage in the community. It is clear that purpose work requires companies and leaders to care for and focus on many different stakeholders. But while leaders must focus on internal and external stakeholder alignment, it’s vital to also invest in yourself to maintain alignment.

Hortense le Gentil, Executive Coach and Author, defines alignment as the congruence of who you are with what you do. Much like how an organization looks to its values to define purpose, individuals must do the same to be the best version of themselves, drive change, and create impact.

Listen for Hortense’s insights on:

The most effective ways to find alignment
Why showing emotion is vital in effective leadership.
How to break down “mind traps” to unleash your potential
What leaders can learn from model CEOs, including Satya Nadella (Microsoft), John Donahoe (Nike), and Corie Barry (Best Buy)

Resources + Links:

(00:00) - Welcome to Purpose 360
(00:13) - Hortense le Gentil
(02:53) - Her Background
(05:11) - Causes for Change in Leadership
(07:53) - Her Book 'Aligned'
(09:54) - What Does It Mean to Be Aligned?
(12:39) - Things Important to Finding Your Alignment
(14:12) - The Pause
(18:29) - Strengthening the Muscle
(20:35) - Becoming a More Human-Centered Leader
(24:22) - Reflection Moments
(27:23) - Trickle Down
(30:26) - Listen to Your Intuition
(33:48) - How It's Impacting Corporate Cultures
(34:38) - Is Leadership Changing?
(37:49) - Engaging in Social Issues
(39:43) - Who She Admires
(40:49) - Do Policies Change?
(43:19) - Insights to Finding Alignment & Impact
(47:03) - Last Thoughts
(48:13) - Wrap Up

Investing in Inclusion at Intel with Dawn Jones Jun 20, 2022

Show notes

Many first jobs are not forever jobs, but that’s not how it worked out for Dawn Jones at Intel. Now Chief Inclusion and Diversity Officer, Dawn began her career at Intel almost 25 years ago, thinking that she’d only stay for a few years. Intel’s support for her and her goals – from paying for her higher education to offering an inclusive culture – was what made the difference. The result is an incredibly committed and intelligent woman determined to advance inclusion for future Intel employees, and for the industry at large.

Intel’s purpose is to create world-changing technology that improves the life of every person on the planet. Dawn’s work directly brings this purpose to life, driving inclusion internally by embedding it in Intel’s culture and advancing inclusion externally through language in coding, bringing more girls in STEM, and providing educational support to underrepresented students in STEM at community colleges.

Listen for Dawn’s insights on:

Why listening and respecting others’ perspectives are the best mindsets when collaborating.
How to work with a diverse and representative workforce to activate them for good, whether it's in the work that they're doing or in the community.
Why it’s important for industry leaders to collaborate in standardizing goals and metrics, for the industry and world as a whole.
Why it’s important to devote time and resources to pursue awards and rankings.

Resources + Links:

(00:00) - Welcome to Purpose 360
(00:13) - Dawn Jones From Intel
(04:50) - Dawn's Role
(06:07) - Schooling
(07:16) - Foundation in Media Relations
(09:16) - Intel's Purpose
(11:31) - RISE Strategy
(14:21) - Alliance for Global Inclusion
(17:45) - Insights for Making Collaboration to Work
(19:18) - Inclusion Index
(22:22) - The Million Girl Moonshot
(23:41) - AI Incubator Network
(26:28) - Collaborating During Covid
(28:30) - Moving Together Quickly
(29:37) - Women in Leadership Roles
(32:34) - Culture
(34:58) - Shifting the Culture
(37:00) - POV on Rankings
(38:25) - Insights
(40:49) - Wrap Up

Creating a Future with More Cheers at Anheuser-Busch Jun 06, 2022

Show notes

Anheuser-Busch has been making beer for 170 years. But even with legacy brands that have stood the test of time, like Budweiser and Stella Artois, Anheuser-Busch is a company in constant pursuit of a better, more sustainable future.

Sometimes a company’s purpose needs to be refreshed in order for it to remain relevant and meaningful both internally and externally. At the start of 2022, Anheuser-Busch launched its new purpose: We dream big to create a future with more cheers. From creation and piloting to introducing and activating, Anheuser-Busch ensured that this purpose reflected the company’s history while being meaningful to both employees and customers into the future.

We invited César Vargas, U.S. Chief External Affairs Officer, and Lindsay King, U.S. Chief People Officer, to discuss how the purpose came to be, ways internal and external stakeholders were engaged, and how they activate purpose so Anheuser-Busch will serve its beers for another 170 years.

Listen for César and Lindsay’s insights on:

How to pilot a new purpose to ensure it resonates with employees across an enterprise.
Why it’s important to create a strong foundation for internal engagement.
How to inspire employees to serve as ambassadors for your company and its purpose.
Why consistency in communicating purpose lends greater meaning.

Resources + Links:

(00:00) - Welcome to Purpose 360
(00:13) - Anheuser Busch
(05:52) - Meet César and Lindsay
(08:26) - Why Purpose?
(12:31) - Why the Refresh?
(13:17) - The New Purpose Statement
(15:42) - Using Old and New
(17:50) - Testing and Using It
(19:20) - Personal Values & Company Values
(20:26) - How Are They Embedding It
(21:10) - Internal and External
(23:44) - Interaction
(25:37) - Activating It
(29:14) - Employees That Live the Purpose
(32:08) - Helping One Another
(35:07) - Social Justice
(42:21) - Measurements
(46:02) - The Great Resignation
(46:39) - Top Insights
(50:21) - Final Thoughts
(52:39) - Wrap Up

Searching for the Soul of Business with Alan Murray: Part 2 May 23, 2022

Show notes

For some, purpose’s integral role in business is a newer conversation topic. But others have seen the power of purpose for decades, including company founders like Ray Anderson, pioneers like host Carol Cone, and business journalists like Alan Murray.

Alan Murray has a unique perspective of the purpose movement. While Ray strategically aligned Interface with environmental commitments and Carol advises and supports companies in establishing purpose-based commitments, Alan followed CEOs from nescience to enlightenment to implementation. In his new book, Tomorrow’s Capitalist: My Search for the Soul of Business, Alan reveals how he observed corporate CEOs recognize the significance of human-centered sustainability – not just so their companies could continue to operate, but so they would thrive.

We invited Alan Murray, CEO of Fortune Media, to discuss Tomorrow’s Capitalist, his experience with the widespread cynicism of the broader public when it comes to businesses and purpose, and how companies can have both a soul and a future.

Listen for Alan’s insights on:

How leadership must change for there to be strategic, long-term success in human-centered business.
What should guide CEOs when deciding whether and how to advocate for an issue or defend an action.
How to effectively amplify communications in today's snackable, hard-to-get-anybody's-attention media landscape.
The three areas all CEOs and leaders need to think about when looking to the future of human-centered business.

Links & Notes

(00:00) - Welcome to Purpose 360
(00:13) - Alan Murray Part II
(01:52) - Prominent Issues to Tackle
(06:49) - Fortune Modern Board 25
(08:37) - The Methodology
(10:14) - Where They're Focusing
(11:36) - Leadership Qualities
(13:40) - Empathy
(15:47) - Empowering the Workforce
(19:02) - CEOs as Activists
(21:45) - Communicating Their Efforts
(24:27) - Purpose
(26:51) - ESG
(28:17) - Human-Centered Capitalism
(28:44) - Three Areas of Focus
(31:38) - Issues to Take On
(37:11) - Last Thoughts
(37:56) - Wrap Up

Searching for the Soul of Business with Alan Murray: Part 1 May 09, 2022

Show notes

Listen for Alan’s insights on:

How leadership must change for there to be strategic, long-term success in human-centered business.
What should guide CEOs when deciding whether and how to advocate for an issue or defend an action.
How to effectively amplify communications in today's snackable, hard-to-get-anybody's-attention media landscape.
The three areas all CEOs and leaders need to think about when looking to the future of human-centered business.

Links & Notes

(00:00) - Welcome to Purpose 360
(00:13) - Alan Murray
(02:30) - Alan's Podcast
(03:10) - Business's Soul
(03:37) - Alan's Background
(06:02) - Tomorrow's Capitalist
(11:20) - The Soul of Business
(17:09) - Meeting in the Vatican
(23:49) - Tipping Points
(27:15) - Larry Fink's Role
(29:06) - Just Capital's Role
(32:21) - Accelerating the Shift
(33:29) - Returns to People, Not Shareholders
(35:24) - What He Learned From His Parents
(38:20) - Part II Next Week

Driving Purpose From the C-Suite to the Boardroom with Dan Hesse Apr 25, 2022

Show notes

In 2007, the recently merged Sprint Nextel was only six months away from going bankrupt. But under Dan Hesse, its new CEO, the company focused on a new strategy and internal culture that prioritized employee satisfaction to improve customer experience. This led to Sprint Nextel placing first in the wireless industry in customer satisfaction and ranking #1 in total shareholder return among all S&P 500 companies in his final two years as CEO, 2012 and 2013.

Dan believed in the power of stakeholder-based capitalism to build culture and drive business success before many of his peers. Now retired from the C-suite (he also served as President and CEO of AT&T), Dan serves on various boards to help companies build and elevate purpose-driven cultures that support ESG commitments.

We invited Dan, Board Member of JUST Capital, PNC, and Akamai Technologies, to share how purpose remains the driving force behind his leadership, business success, and counsel for companies today.

Listen for Dan’s insights on:

The three things CEOs and boards must do to advance purpose initiatives that build both stakeholder and shareholder value.
The biggest barriers to boards embracing purpose as a business strategy, and how leaders can overcome them.
The three principles of a culture that creates business success: employees, customers, and purpose.
How the role of boards in overseeing purpose has changed and what boards expect in terms of ESG today.
How employee input, company values, and culture come together to shape strategic decision-making.

Links & Notes

(00:00) - Welcome to Purpose 360
(00:13) - Intro to Dan Hesse
(02:20) - Who Is Dan Hesse?
(03:51) - Four Topics
(04:55) - Stakeholder-Based Capitalism
(09:36) - Response
(10:24) - Senior Team
(11:49) - Joining Sprint
(19:06) - Six Months
(24:43) - Sprint's Board
(26:19) - How Boards View Purpose
(32:00) - Barriers
(33:21) - Purpose in Conversation
(35:05) - Embedding
(38:49) - Activism
(44:42) - Suggestions for C-Suite Execs
(46:56) - Last Thoughts
(49:21) - Giving Speeches
(50:35) - Wrap Up

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